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You can’t ignore the power that search holds for your business

Biznology

There’s a lot of business being done and a lot of money being made using ’50s-era technology: phone calls, meetings, conference calls, lunches, dinners and hours at the club or the golf course. You can task your Summer Intern (whatever times’ left), you can push it on your PR or communications team, or you can do it yourself — but do it.

Business 197
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I’m an influencer, pay me more!

Biznology

Back in January I had the honor of being a guest on Shel Holtz ‘s premier PR podcast, For Immediate Release. It must have gone well because I was back on a panel of PR professionals yesterday , joining Shel, Zeno Group EVP Frank Eliason , and Cision SVP Heidi Sullivan. So why aren’t PR people doing it yet?

PR 80
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The best online reputation defense is a good offense

Biznology

There’s a lot of business being done and a lot of money being made using 50s-era technology: phone calls, meetings, conference calls, lunches, dinners and hours at the club or the gold course. “But where,” you ask. Whichever way you go, please start. You can keep it simple and slow, but start today.

Ning 80
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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. Companies must also uphold privacy laws. Having a privacy policy or a social media policy is not enough. In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc.

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5 Real-Life Examples of Awful PR Pitches

Hubspot

Note: We've changed the information within brackets to preserve privacy.). At the bottom, it read: This press release was sent through the Vocus PR platform. Our brand is as serious about blogger relations as we are about taste, so before sending you any details you could live without, our policy is to first ask for your opt-in.

PR 28
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How to measure 5 popular social media channels

Online Marketing Institute

Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. Measuring your success isn’t too difficult, either when you ask: How many bloggers wrote about you? How much product did you have to provide for bloggers versus how many sales did you receive?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Either way, it would make me double-check how I have the privacy settings set for photos on my Facebook page. link] PLR Ebook Store Privacy concerns around Facebook are still an issue for myself. They should in fact be blaming themselves for not learning the methods to control their own privacy. Or is this just creepy?