Writing on the Web

MAY 2, 2011

His previous website was well designed, but it had too much information, in my opinion. It backs that up with case studies from Chip’s clients. The subsequent pages have client stories and case studies which further bring to life the work and outcomes of Chip and his business. Blog this on Blogger.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. Such a cool site! I cant wait to share!

Social Media 127

Social Media Advertising Agencies Paid Search Agency Media 127

Sprout Social

MARCH 13, 2017

You almost need to rely on outside opinions to make your final decision since you don’t have the product in hand to try it yourself. Even if you personally like the style of the shirt, other customers’ experience can ultimately sway your opinion since they’re more knowledgable about the product.

Paid Content 110

Paid Content Conversion Work Management Paid Search Agency 110

Convince & Convert

APRIL 1, 2010

So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab. They need to snap up that Facebook name pronto. Your Web site.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

SugarCRM

DECEMBER 11, 2013

Case Studies. Guest Blogger. All of that holiday togetherness can lead to passive aggressiveness, free-flowing opinions, political arguments, and intensifying rounds of the silent treatment – or is that just my family? Social Facebook. Agencies & Consultants. On-Demand Webinars. White Papers. Contact Us.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Online Marketing Institute

JANUARY 4, 2011

Today, I’m going to share my opinion of why you might want to consider adding a blog to your corporate website. Thought Leadership As my client mentioned above, “blogs are just places where people can hear themselves talk about how smart they are…” Well, in my opinion, that’s only partially true.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Hubspot

MARCH 15, 2012

A Bazaarvoice survey published some interesting complementary survey results of its own just a couple months back, citing that 51% of people actually found user-generated content more important than the opinions of their friends and family. Give them the option to share their opinions publicly or privately. Create Case Studies.

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Hubspot

SEPTEMBER 19, 2016

The story of how I bought my mattress is a great example of social proof, which refers to the theory that people tend to adopt the opinions or actions of people they trust. 86% of female shoppers say they put the most trust in product recommendations from real people -- either industry bloggers or people they know -- more than celebrities.

Examples 28

Examples Press User-Generated Content Ideal Customer Profiles 28

seo.co

NOVEMBER 8, 2021

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. Copyblogger is not just for copywriters, nor is it exclusively for bloggers. He succeeded beyond his wildest dreams. Likeable Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Magisto

DECEMBER 18, 2019

Whether you decided to stop posting on a popular social media platform or you chose not to have a website and sell everything directly from Facebook. Having a unique perspective on things is what will differentiate you from all the other bloggers our there. Write a case study. Case studies are relevant forever.

Work Management 52

Work Management Marketing Management Content Blogger 52

Hubspot

JUNE 9, 2011

From a customer's perspective, it's easier than ever to make your opinions about a product known. Andy gives the example of a campaign Motrin launched about baby-wearing that was considered condescending by mommy bloggers and Twitter users. You don't want to be the one doing it wrong who will forever be used as a case study.

Marketing Management 28

Marketing Management Social Media RSS Transparency 28

seo.co

MARCH 8, 2020

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. Copyblogger is not just for copywriters, nor is it exclusively for bloggers. He succeeded beyond his wildest dreams. Likeable Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# You are indeed the perfect case study. Bravo, man.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

SEPTEMBER 21, 2010

I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. applications like Facebook, Twitter, Skype, etc. I think Facebook pages are a tool that are not given enough credit right now. Expion just compiled 8 case studies with one of our clients, Applebee's.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

APRIL 29, 2014

Email keeps growing exponentially, with trillions sent every year, Facebook went from university students only in 2004 to more than a billion users eight years later. But the most alarming stat that is the number of blogs created only to be abandoned in favor of Facebook, Tumblr, Twitter, or the newest shiny toy. Read Twitter streams.

Top of Funnel 167

Top of Funnel Content Blogger Peer-to-peer 167

Convince & Convert

MARCH 3, 2010

Allowing clients to treat number of Facebook fans as the core success metric is a dereliction of duty. Don’t just let your clients post to their Facebook page willy nilly, or write random blog posts whenever they feel that WordPress urge. There’s a way to get your Facebook update seen in more news feeds.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

JUNE 22, 2010

Most B2B companies have fewer customers, so the opinions of each are magnified. The problems with that are clearly one of culture (truly believing that every customer is a reporter), and of definition (thinking that social media is somehow driven by Twitter and Facebook). This makes no sense. Lastly, the people factor is huge.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

FEBRUARY 25, 2010

ThinkGeek has a robust involvement in social media, with over 68,000 followers on Twitter , 50,000 fans on Facebook and over 11,000 subscribers to their channel on YouTube , which features company-posted videos demonstrating items like their proximity-meter t-shirts and fake-blood-filled, realistically gummy heart for Valentine’s Day.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 52 Unique Ways to Create Social Media Magic by Rebekah Radice.

Social Media 100

Social Media Social Marketing Work Management Media 100

MLT Creative

MARCH 8, 2011

Guest Post by blogger and author, Mark W. Thanks to Christina Pappas, a blogger with Zmags.com , we’re going to dissect her blog as a case study! Thanks to Christina Pappas, a blogger with Zmags.com , we’re going to dissect her blog as a case study! Any opinions? Case studies?

Blogger 40

Blogger B2B Case Study Case Studies 40

Webbiquity

NOVEMBER 14, 2011

Here’s a good place to start: 40 of the best SEO guides to strategy, tactics, considerations, common mistakes to avoid and more from some of the best SEO bloggers and writers around. How to keep up? by providing a phone number, physical address and email address).

SEO 100

SEO Cost Per Click Tips Best Practices 100

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. Where twitter might be good for designers, facebook is perhaps better for small businesses.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

readwrite

JUNE 11, 2012

Griner, who spoke last week at the Blogworld & New Media Expo in New York, pointed to this year’s Super Bowl as case study No. Nutella boosted holiday sales in Germany by 15% with a video campaign on Facebook. “They don’t take risks because television doesn’t reward risk taking. The Super Bowl is conversation.”

Television marketing 40

Television marketing Social Media Paid Search Agency Cable 40

Moz

JULY 22, 2019

A while ago, I noticed a shift in a client’s mindset: After a few projects delivered together, they started to ask for in-depth forms of content like how-to’s, case studies, and guides — which (according to Brian's research) is exactly the type of content that has the highest chances of getting links.

Marketing Budget Creation 57

Marketing Budget Creation Marketing Budget Budget Programs Paid Content 57

Online Marketing Institute

OCTOBER 1, 2010

Furthermore, the information consumers enter into the antiquated registration pages is likely inaccurate percentage-wise compared to the level of accuracy in self-updated profiles in Facebook and other social networks. This, could, overtime go away as we’re seeing Facebook snuggle up to payment systems like Paypal in recent quarters.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Hubspot

MARCH 2, 2017

For all of you content creators, bloggers, SEOs, and market researchers, we feel your pain. Research organization Gallup conducts public opinion polls about business and technology, among a variety of other topics. Check out some of its latest studies here: The Motivation for Sharing on Facebook. 1) Nielsen. 18) BuzzSumo.

Paid Content 28

Paid Content Research Paid Search Agency Advertising Agencies 28

WebMarketCentral

DECEMBER 15, 2008

Over the past three years, I've had the honor of interviewing many brilliant marketers, including Laura Ries , bestselling author , blogger and TV personality ; Mike Schultz , president of the Wellesley Hiils Group ; and Janine Popick , co-founder and CEO of hosted email marketing platform VerticalResponse. It's not easy.

Paid Content 20

Paid Content Case Studies Case Study Demographics 20

Single Grain

NOVEMBER 22, 2023

Leverage Case Studies and Real-Life Examples. Include case studies or real-life scenarios to illustrate your points. For instance, if your content revolves around successful digital marketing strategies, showcase a case study of a company that effectively utilized a particular approach to achieve notable results.

Link Building 98

Link Building SEO Ad Building High Quality Lead 98

Hubspot

AUGUST 8, 2012

Whether it's on Pinterest, Instagram, or just a hilarious meme circulating around Facebook, people love them some visual content. In fact, did you know that according to Dan Zarrella's data , on Facebook, photos are the best type of content you can post to generate likes, comments, and shares? Have you created any visuals lately?

Paid Search Agency 28

Paid Search Agency Social Media Differentiation Custom Publishing 28

Single Grain

SEPTEMBER 12, 2019

How Influencer Marketing Helped Multi-Million Dollar Companies: Case Studies. Here are a few inspiring stats about influencer marketing : 70% of teenage YouTube subscribers trust influencer opinions over traditional celebrities. According to the Pew Research Center: 69% of Americans use Facebook. 2) It’s a Social Thing.

Paid Content 101

Paid Content Marketing Budget Branding Brand Identity 101

ClearVoice

JUNE 20, 2022

Don’t bother creating polls on Facebook to drum up social engagement if your goal is to bring more eyeballs to your product pages. Individual bloggers in various niches — from fashion to travel — use this content type all the time to attract new followers. Case studies. Does it work? Customer success stories.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. source ) Facebook Facebook is the largest social network, so it makes sense that over 50 million businesses have signed up. Choosing Your Social Networks.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

SnapApp

DECEMBER 22, 2016

If you need more convincing, their blog has tons of information about marketing, how to use Facebook, the best ways to engage through email, and more. She has blog posts about how to become a sensational blogger, interviews with marketing experts who share their most valuable advice, and so much more. Become A Blogger.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

seo.co

JANUARY 15, 2021

Opinion pieces. Opinion pieces are some of the most open-ended pieces of content you can produce. All you have to do is find a topic that matters to your audience, formulate an opinion on it, and write about that opinion. Case studies. Image Source: MacRumors ). Prediction pieces.

Marketing Websites 83

Marketing Websites Content Webinar Metrics Work Management 83

Convince & Convert

JUNE 14, 2012

We’re starting to see a lot more interest being paid to Facebook ads, LinkedIn ads, things of that nature. In fact, I just gave a webinar today for Social Fresh’s Advanced Facebook Advertising virtual summit thing. But it doesn’t matter whether it’s on Facebook or LinkedIn or YouTube. Jill : Yeah.

Social Media 116

Social Media Work Management Advertising Agencies Paid Search Agency 116

Convince & Convert

JUNE 24, 2016

There are some statistics about this, something like 50-to-90% of the decision making is done before a customer even engages with your company, which means that they’ve kind of formed their own opinions about you based on what your online content and online presence is all about. When Facebook Live video came out, he was right on that.

Content 113

Content Work Management Planning Video Marketing 113

Convince & Convert

FEBRUARY 10, 2015

Don’t Underestimate The Power Of Awesome Visuals At CoSchedule , we recently surveyed a bunch of bloggers to understand how they plan content. Think of videos on Facebook that start playing when you swipe your screen. Facebook users want to be entertained. 8% plan to use videos. 5% plan to use infographics. Yeah, yeah.

Media Plans 167

Media Plans Social Media Planning Media 167