Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Webbiquity

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Hubspot

MARCH 3, 2020

This is the type of marketing that brick-and-mortar businesses use to reach potential customers on the web. If you're having trouble coming up with geo-targeted content, consider highlighting customer success stories and case studies. Be a guest blogger, talk to and about (positively, of course!) Get reviews.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

ViewPoint

MARCH 2, 2011

Today's guest blogger, Jeff Molander, is adjunct professor of digital marketing at Loyola University business school, a content marketing speaker and author of the forthcoming book, Off the Hook Marketing: How to make social media sell. Follow customers into social spaces. This is how to generate customer inquiries using social media.

Sales Management 120

Sales Management Social Media Work Management Process 120

BuzzSumo

MAY 9, 2019

It’s a report that breaks down the total engagement on all your posts, including engagement by content type, by content length, date published, and more. Based on the success I have seen using content marketing for my brand, I developed a unique flowchart that maps how prospects turn into loyal customers and brand advocates.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. But the hard question comes when you sit down to a blank computer screen and outline what sorts of pieces of information, web pages and blog posts, need to be published for your business. Here are some of the customers who say we’re great.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

NOVEMBER 16, 2010

There aren’t many conferences that I’d fly 5700 miles to get to, but the 5th International Customer Media Congress looks as if it’s going to be another smash hit. I’ve been invited to speak, by uber-publishing-content-marketing icon, Sak van den Boom. Blog this on Blogger. Post on Google Buzz.

Media 100

Media Digg Custom Publishing Buzz 100

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Vocus and Cision ) to the obscure ( Butterfly Publisher ). Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. How can you amplify and extend new releases through social media?

PR 100

PR Tools Tips Blogger 100

Writing on the Web

JUNE 16, 2010

It can be customized to look like a traditional website for any business, or you can get something customized specifically for your needs. There are a multitude of talented web people available for customizing it for your needs. Blog this on Blogger. Post on Google Buzz. You can create pages, just like a website.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

JUNE 29, 2010

“I get all my customers from referrals.&#. To publish and distribute content online? To record & publish audio? To record & publish videos? building trust with customers. Blog this on Blogger. Post on Google Buzz. “I’ve got a local business, I use Yellow Pages.&#. Tweet This!

Ning 100

Ning Business Digg Buzz 100

ConvertKit

JUNE 4, 2021

With each social share, they can generate buzz and sales, and there’s no reason why you can’t get in on the action. Their publisher’s email : if you can’t find the above, reach out to their publisher. Google the publisher’s name + “contact” to pull up their publisher’s contact page. 1 Partner with influencers.

Ad Building 88

Ad Building Webinar Metrics Marketing & Strategy Landing Pages 88

Convince & Convert

JULY 2, 2013

In almost every presentation I work up, there is one line that invariably finds its way onto a slide: “Adding value through the timely publishing of useful content is the best way to generate goodwill in the communities you operate in.” Youtility community management customer engagement help vs. hype youtility youtility book'

Work Management 142

Work Management Paid Search Agency Marketing Management Advertising Agencies 142

Writing on the Web

SEPTEMBER 20, 2010

Content marketing isn’t a buzz word because marketing people just like new buzzes. A standard learning tool for many copywriters is Maria Veloso’s Web Copy that Sells, published in 2004. How well do you know your customers’ challenges and problems? Blog this on Blogger. Post on Google Buzz.

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Know your customers. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Writing on the Web

FEBRUARY 14, 2011

While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. Blog this on Blogger. Post on Google Buzz. Stories of real people connect with readers in a way that data and words on a screen can’t. Email this via Gmail.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

OCTOBER 11, 2010

You need to know how your customers and clients see your biases showing up. The published scientific evidence is rapidly accumulating. Over 200 published scientific investigations have made use of one or another version of the IAT. Blog this on Blogger. Post on Google Buzz. Don’t believe me?

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

APRIL 19, 2011

“Before you can truly understand your customers, you have to understand yourself,&# says author and content-marketing evangelist Joe Pulizzi. I think this is one of the biggest challenges people have in publishing content on the Web: telling their own stories. Get Content, Get Customers , by Joe Pulizzi.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

SEPTEMBER 2, 2010

Blog writing for other clients is time consuming work, since I’ll spend at least an hour to two hours a day reading, preparing, writing, publishing and monitoring each client’s blog. But you never know if a slot opens up, so I’m publishing this video about ghost blogging on the Web just in case. Blog this on Blogger.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

MAY 16, 2011

Publishing video on your site is like a client magnet. Search engines are focusing on online video to deliver the content their customers are looking for and have even changed their search parameters to push video to the top of the search results. Blog this on Blogger. Post on Google Buzz. Will be recorded!).

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Convince & Convert

DECEMBER 30, 2011

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. Since I originally published this post, you’re seeing Google do a lot of the things I predicted. Google Buzz. This is probably my favorite post of the year. Thanks for the traffic! But enough about that.

Google 149

Google Lead Ranking Lead Scoring PageRank 149

KoMarketing Associates

AUGUST 19, 2013

Michael Brenner (SAP) – Vice President of Marketing and Content Strategy at SAP, Speaker, Blogger and Social Business Marketing Leader. Jeff Ogden (Marketing Made Simple TV) – Jeff Ogden is Host of Marketing Made Simple TV, President, Find New Customers, B2B marketing. Add Brian: https://plus.google.com/+BrianSolis. .

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Writing on the Web

SEPTEMBER 29, 2010

Are you doing that enough in the content you publish for your target audience? Blog this on Blogger. Post on Google Buzz. Online Persuasion: Seeing Through the Eyes of Your Customers. If you haven’t looked at the TED video from Simon Sinek , make some time to do so. Subscribe to the comments for this post?

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

MAY 11, 2011

Customers will not be flocking to your door just because you are blogging (or Tweeting for that matter). It allows for feedback and interactivity, so you can get a sense for what your readers (or customers) think. I think it would help many people stop making excuses and start publishing at least twice a week.

Digg 100

Digg Buzz Blogger Press 100

Writing on the Web

JANUARY 5, 2011

If all you’re doing is publishing good information, without personality, without offers, what’s the point? Blog this on Blogger. Post on Google Buzz. Content Sale: End of Year Discounts from Customized Newsletter Articles. and still not get good results ( get found, get known, get clients! ) Tweet This!

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

DECEMBER 16, 2010

Are you converting readers to customers? . Scribe SEO optimization – measure your content for SEO results before you publish. Blog this on Blogger. Post on Google Buzz. Are your landing pages clean and clear? Is your sales transaction process easy and smooth? That all there is to it, easy-peasy.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

SEPTEMBER 24, 2010

Benefit: Writing and publishing great web content gets you found on the Internet. How frequently to publish. How to publish using multi-media tools. Publish a page or post or newsletter addressing every aspect of the problems your customers face. Blog this on Blogger. Post on Google Buzz.

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

AUGUST 12, 2010

I got an email from Debbie Weil that said something to the effect that every business should have a blog, and any idiot could get a blog published in about an hour. It’s about publishing content on the web that gets you found, gets you known, and get clients for your business. Blog this on Blogger. Post on Google Buzz.

Storytelling 100

Storytelling Digg Trigger Marketing Internet Marketing 100

Webbiquity

AUGUST 5, 2010

Lisa Barone offers 100 topic ideas to kick start your blog posts, divided into various categories such as Go Social, Highlight Your Customers and Get Personal. Search Optimization Tips for Bloggers by SEO Wizardry. Post on Google Buzz. How to Never Run Out of Blog Topics to Write About by Internet Marketing for Business Owners.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Convince & Convert

JULY 3, 2011

Publishing your status updates, photos, videos, et al to one or more of these Circles is a one-click exercise in simplicity. Today, far more status updates, photos, videos and other social flotsam and jetsam are published and shared than fully formed Web pages. Google Buzz. But enough about that. To some extent Google Wave.

Google 166

Google Lead Ranking Lead Scoring PageRank 166

Lenny's Newsletter

SEPTEMBER 5, 2023

A surprising number of founders found their early customers by putting out compelling content online and first building a following. For your first set of customers, trust is the key. How to find and win your first 10 customers 1. Do any fit your ideal customer profile? Art by Natalie Harney.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). white paper from @jaybaer and @chrisbaggott [link] #blog #smm [link] arikhanson Bloggers: Does your blog have a long tail? But the reality is, your blog is probably a lot more broad than you think.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

markempa

JUNE 21, 2006

A number of bloggers I know have become or are in the process of becoming published authors after starting a blog. MB) Also, an interesting article " Its Not Too Late To Start Blogging (But It Will Be Soon) ,"was just published on RainToday.com by Larry Bodine. His Professional Marketing Blog is good too.

Lead Generation 120

Lead Generation B2B Sales Generation B2B Thought Leadership 120

seo.co

NOVEMBER 17, 2020

The buzz is deafening at times. Consider that : 47 percent of customers expect a page to load in less than two seconds. 79 percent of customers who report being dissatisfied with a website are less likely to buy from the same site in the future. Optimize for Voice Search. + Set KPIs and Track Religiously. Work With SEO.co

SEO 75

SEO Marketing Websites Best Practices Business 75

Convince & Convert

JULY 3, 2011

Publishing your status updates, photos, videos, et al to one or more of these Circles is a one-click exercise in simplicity. Today, far more status updates, photos, videos and other social flotsam and jetsam are published and shared than fully formed Web pages. Google Buzz. But enough about that. To some extent Google Wave.

Google 147

Google Lead Ranking Lead Scoring PageRank 147

Outgrow

DECEMBER 20, 2022

And I was mostly just on bulletin boards and talking, and that’s how I got customers. So, we split-tested, sending customers a letter, with ideas for their next release, compared to those that we didn’t, we split-tested whether to send a crazy shock and awe package to people or just send them a book and a professional letter.

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

Convince & Convert

FEBRUARY 15, 2010

To best develop thriving, mutually beneficial relationships with your customers, think of your social communication and email communication programs as two rungs on a content ladder. Sure, social media is rooted in conversations, and listening to your customers and then responding on the social Web is a pillar of social media.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

markempa

JULY 5, 2007

« Podcast: Interview with MarketingSherpas Anne Holland | Main | Early Stage Leads are too important for Sales People Alone » Off-Topic: On Selling Ideas in 1776 Fellow blogger Tom Pick, over at the The WebMarketCentral Blog tagged me to write something off topic, interesting, seasonal and non-work related this week.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120