Anything Goes Marketing

JULY 15, 2006

Working for a marketing software company that focuses on B2B, I find myself more and more talking about blogs. It just sort of slips out when clients ask me how can I generate more leads and keep people coming back to their websites. As we see, the succesful blogs are those that tell stories such as those by GM and Sun.

Business Blogging 100

Business Blogging Emarketing Business Blogger 100

Hubspot

OCTOBER 19, 2012

But one of blogging's biggest benefits is in its huge potential for lead generation and reconversion. So if you're not taking advantage of all the lead generation opportunities your blog offers -- and then optimizing those opportunities -- you're likely missing out on a huge piece of your company's lead gen pie.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Webbiquity

MAY 4, 2010

A great way to reach a new audience, spread your company’s fame and promote your own blog is to write an attention-getting piece for an established industry blog. Politely contact the blog owner, offer to write a guest post on a pertinent topic for the blog, and ask what the requirements are. Link to other bloggers.

RSS 100

RSS Digg Tagging Blogger 100

Hubspot

JULY 23, 2010

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

JUNE 21, 2010

Following from the first benefit, establishing a position of expertise makes you a resource for industry influencers such as the media and other bloggers. This leads to coverage and quotes in a broader array of media, further enhancing the reputation of your blog and the image of your company as an industry leader. .

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Webbiquity

DECEMBER 5, 2011

Nearly every industry has its own specific directories and syndication sites as well; for example, B2B Marketing Zone for B2B vendor and influencer blogs, and Social Media Informer for social media-related blogs. Free blog platforms like TypePad and WordPress produce clean code out of the box. Social media. Clean code.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Anything Goes Marketing

SEPTEMBER 4, 2006

By conversions, I don't mean clicking on the "order now" button as this isn't very common on blogs. What I mean by conversions is making it easy to subscribe to your RSS feed , bookmarking your posts, and/or leaving comments. This means placing the subscribe RSS feed icon at the top of your blog. Blogger Beta 2.0

Traffic 100

Traffic RSS Blogger Eloqua 100

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Helpful guidelines on plugins, post titles, pages, permalinks and pinging improve the search engine rank of and increase search traffic to your WordPress blog.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

JULY 29, 2009

101 Tips from 50 Small Business Bloggers Tagged as: Seth Godin , Social media , Social Networking About the Author Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to connect the dots between strategic advice and tactical implementation.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. You will be navigating your prospects through this sea of content by leading them to the most relevant important information. Consider Netconcepts. Other stuff?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Buzz Marketing for Technology

OCTOBER 14, 2008

Bloggers who create blogs like this tend to engage with the comments on their blogs and link out heavily, using tools like RSS readers and technorati to follow the "buzz" Some also use social bookmarking or social recommendation tools to save, order and share links. for business blogs. How boring!

Conversion 100

Conversion Lead Ranking Enterprise Management Blogger 100

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. The first step in that process of course is knowing why it is that you’re blogging. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

FEBRUARY 10, 2014

Considering their utmost importance, you might also want to consider these other ways to generate more blog subscribers. 2) RSS Feed (Must-Have). Do you have several people contributing content to your blog? Do you publish content from guest bloggers from time to time? Blogging' 3) Author Profiles.

RSS 28

RSS Work Management Marketing Management Paid Search Agency 28

Marketing Insider Group

OCTOBER 11, 2021

You’ve got awesome content and more strategies in place on your blog to help convert them into leads. Create Blogs Page. Now that we know why your blogs page should be linked on your landing page, let’s talk about what it should look like. There are many different ways you can approach your blog layout.

Paid Search Agency 289

Paid Search Agency Companies RSS Ad Frequency 289

WebMarketCentral

SEPTEMBER 10, 2009

Which "rules" should every blogger know and follow? Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year.

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

SEPTEMBER 8, 2008

Which blogging platform is best for your needs? How can you get the most out of your RSS feed(s)? How can you more effectively convert blog readership into revenue? What SEO tactics are crucial to incorporate on your blog?

RSS 20

RSS Blogger Best Practices Business 20

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. From these interviews and subsequent discussions with leading KM gurus, notably the UKs David Gurteen, emerged the concept of Personal Knowledge Management (PKM). The organization that I know of that is leading the way in knowledge harvesting is Hill & Knowlton.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. From these interviews and subsequent discussions with leading KM gurus, notably the UKs David Gurteen, emerged the concept of Personal Knowledge Management (PKM). The organization that I know of that is leading the way in knowledge harvesting is Hill & Knowlton.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Webbiquity

JANUARY 8, 2010

Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. To get started, select a blogging platform such as Blogger , TypePad or WordPress. Personally, I’ve found Blogger to be the easiest, but WordPress to be the most powerful.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. Get the answers to those questions and more here in two dozen of the best blogging guides of the past year. Guidance for New Bloggers.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Buzz Marketing for Technology

JULY 24, 2008

< £ Salon Bloggers & > June 15, 2006. -->. O ne of the fastest-growing disciplines in business goes by several names, but its all about observing customers. Judith Meskills SocSW Blog. Myst Daves Business Posts. Open Business Blog. BLOG TOOLS. Salon Blog Rankings. Blogs Canada.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

WebMarketCentral

FEBRUARY 6, 2008

Examples abound, from Robert Scoble changing the market's perception of Microsoft to Chris Baggott making ExactTarget one of the leading hosted email services. Journalists, industry analysts, and CEOs are turning to blogs to reach their audiences directly.

Emarketing 20

Emarketing Best Practices Business RSS 20

Hubspot

JANUARY 18, 2012

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. There are many other things you can include on your blog , but if you start with the basics we've mentioned here, you'll be off to a great start.

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Buzz Marketing for Technology

JULY 22, 2008

Judith Meskills SocSW Blog. Myst Daves Business Posts. Open Business Blog. BLOG TOOLS. Salon Blog Rankings. Salon Blog Recent Updates. Bloglines My RSS Subscribers. World as a Blog. Blogs Canada. The thoughts expressed herein are strictly those of the blogger. Blog readers.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Online Marketing Institute

MARCH 24, 2011

Blogging isn’t easy — and certainly not for individuals who don’t have the capacity or desire to commit their minds and time to a long-term cause. Know this before you consider blogging as a marketing option for your business: Even though you can write a blog, doesn’t mean you should.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Buzz Marketing for Technology

JUNE 27, 2008

50 Habits of a Highly Effective Blogger. I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc. a highly effective blogger would â?¦. Have clear blog tagline.

Blogger 100

Blogger Effectiveness Comparison Pricing 100

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. It’s not rocket science.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

WebMarketCentral

JUNE 10, 2008

At last week's Blogging for Business conference , Shannon Johnson of the What About Mom blog mentioned that someone should write a post about search engine optimization (SEO) for mommy bloggers. Not every blog has one, though I would highly recommend it. Post title: This is a very important phrase in SEO.

Blogger 20

Blogger SEO Web 2.0 RSS 20

Online Marketing Institute

JANUARY 4, 2011

“With social media and blogging, it’s kind of changing that dynamic.&# Two factors are at work here: Blog content that is frequently updated and loaded with your team’s most important keywords lead to greater visibility on search engines. Recruit multiple bloggers Effective blogs are updated frequently.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Webbiquity

FEBRUARY 17, 2014

Company blogs have become virtually essential, and very powerful, component of digital marketing. In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. ” 25 Smart Ways to Promote Your Latest Blog Post by Rebekah Radice. ** 5 STARS.

Promotion 100

Promotion RSS Banner Ads Buzz 100

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. It’s not rocket science.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54