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Book Review: Social Media Marketing

Webbiquity

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book.

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Neuromarketing Books for Marketing to Brains

Writing on the Web

If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers. Do not miss this book!

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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. Ryanair bullies a blogger. So how did Ryanair respond in the blog comments to someone letting them know there was a bug in the booking form?

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Neuromarketing and How Content Marketing Works

Writing on the Web

Let me know if you have questions… Blog this on Blogger. Post on Google Buzz. Related posts: Neuromarketing Books for Marketing to Brains. I hope you enjoy it and learn something. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail.

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Blogging with Personality and Tim Ferriss

Writing on the Web

How much personality should you show on your blog without becoming an ego-blogger ? I don’t know if you’ve read Tim or not, but he’s a master at blogging and marketing his books. If you haven’t checked out these two books, do so now. Lean and mean as they come… Blog this on Blogger.

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Would You Publish This Comment?

Webbiquity

If I read a book and think it’s nonsense, I don’t review it. I know nothing about the blogger other than that he wrote a piece I found helpful and thought my readers would find value in. Post on Google Buzz. If I test a product or service and don’t see value in it, I don’t write about it.

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Blog Boredom: Renew and Refresh

Writing on the Web

I’m reading Tony Schwartz new book “ The Way We’re Working Isn’t Working.&#. Blog this on Blogger. Post on Google Buzz. How to Get Your Blog Buzz Back. While routine and structure keep us on track, we need to “get out of our own yard&# and get out of the office for renewal and regeneration.

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