KoMarketing Associates

DECEMBER 12, 2019

LinkedIn currently has about 660 million users on their site, according to their about page. Just like the other popular social media platforms like Facebook and Twitter, a company’s LinkedIn page is likely to show up in search results for their branded terms. LinkedIn wants companies to fill out their page information.

Linkedin 157

Linkedin Paid Search Agency Companies Practices 157

FMG Suite

MARCH 17, 2021

Harnessing the Power of LinkedIn for Financial Advisors. If you’re a financial advisor on LinkedIn and you don’t see numbers from social media like the ones reported in the survey, it may not have to do with what you’re posting, but what you’re doing beyond posting. million in assets. There are plenty of strategic ways to use it.

Linkedin 99

Linkedin Ideal Customer Profiles Paid Search Agency Social Media 99

Strategic-IC

JANUARY 13, 2021

So let’s look at 29 reasons why Social Selling (particularly via LinkedIn) should form part of your ABM strategy. 90% of B2B decision-makers “never” respond to cold outreach, which means traditional sales methods like cold calling simply aren’t going to cut it! That, in a nutshell, is Social Selling. A hard sales channel? •

Account Based Marketing 101

Account Based Marketing Linkedin ABM Webinar Metrics 101

SalesIntel

SEPTEMBER 6, 2023

If you aren’t personalizing your outreach it’s time to start. Think about… How many times have you received a cold email or a Linkedin message and you know it’s just some spammy sales pitch? This article will share why personalized outreach is imperative for successful b2b sales and how to do it the right way.

Outreach 40

Outreach B2B Sales Personalization B2B 40

Markempa

AUGUST 19, 2021

Influencer Marketing Strategy: The 4 Influencer Outreach Steps – markempa. Look at speakers at industry events, authors, bylines of contributed articles in trade journals and blogs. Do they work with companies that fit your ideal customer profile? You can also use tools like Twitter, LinkedIn, and Google Alerts.

Outreach 98

Outreach Ideal Customer Profiles Marketing & Strategy Marketing Strategy 98

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. Executing a successful outreach campaign can be difficult, tedious and even frustrating sometimes. What is Social Media Outreach? A good example of this is our community outreach manager Sarah Nagel.

Outreach 98

Outreach Social Media Media CAN-SPAM 98

PureB2B

MAY 19, 2022

Using LinkedIn for lead generation has become a staple of B2B marketing. Given that business owners and decision-makers use LinkedIn for networking, self-promotion, job hunting, and more, it’s an ideal platform on which to reach them. Why You Need LinkedIn Lead Generation. 4 Ways to Use LinkedIn for B2B Lead Generation.

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

Zoominfo

DECEMBER 4, 2019

Naturally, platforms like LinkedIn, Twitter, and Facebook have become essential tools in a recruiter’s strategy. In today’s blog post, we look at some of the most common and most critical social recruiting mistakes. Do I have specific outreach tactics to attract both passive and active candidates?

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

BenchmarkONE

MARCH 4, 2021

We generally think about LinkedIn as a hub for networking and sharing industry information. And with 675 million monthly users and 50 percent engagement growth year after year, LinkedIn has the potential to open a lot of doors for you when used wisely. Treat Your Profile Like a Marketing Landing Page — Because That’s What It Is.

Small Business Marketing 70

Small Business Marketing Linkedin Sales Qualified Leads Lead Scoring 70

SalesIntel

MAY 3, 2021

Sales prospecting on LinkedIn is preferred by most salespeople. According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. Here are ten fresh ways to use LinkedIn for sales prospecting. Use Internal Resources for LinkedIn Prospecting and Content Creation.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

xiQ

OCTOBER 12, 2023

This approach allows you to tap into valuable insights, such as the DISC assessment, and social profiles, and tailor your messages for maximum engagement. Social selling is a potent companion to email outreach. Repurpose email content as LinkedIn posts for a double impact.

Ideal Customer Profiles 133

Ideal Customer Profiles Outreach Acquisitions Profiling 133

Content4Demand

FEBRUARY 2, 2021

LinkedIn articles expand your text real estate to as many as 125,000 characters —an ideal way to supplement your paid LinkedIn ad strategy or simply to build brand awareness and connect your thought leadership among key audiences. The power of LinkedIn is undeniable. Craft Your LinkedIn Article. Keep It Social.

Thought Leadership 66

Thought Leadership Linkedin B2B Thought Leadership DemandBase 66

KoMarketing Associates

MARCH 24, 2014

Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. If you think we missed a notable profile, feel free to let us know in the comments section. Twitter Profile : @Intel. Twitter Profile : @Cisco. Twitter Profile: @Forrester. Twitter Profile: @Adobe.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Work Management Twitter 120

BenchmarkONE

MARCH 4, 2021

We generally think about LinkedIn as a hub for networking and sharing industry information. And with 675 million monthly users and 50 percent engagement growth year after year, LinkedIn has the potential to open a lot of doors for you when used wisely. Treat Your Profile Like a Marketing Landing Page — Because That’s What It Is.

Small Business Marketing 52

Small Business Marketing Linkedin Sales Qualified Leads Lead Scoring 52

Smarte

SEPTEMBER 29, 2021

If you are a B2B company and you were to focus on only one channel for your company’s lead generation, it has to be LinkedIn. The conversion rates are top-notch and the cost per lead (CPL) is $120 ( LinkedIn Ad Benchmarks 2021 ), which is lower compared to other advertising networks. What is LinkedIn Lead Gen Forms?

Lead Gen 52

Lead Gen Linkedin Cost per Lead Sales Qualified Leads 52

Smarte

SEPTEMBER 29, 2021

If you are a B2B company and you were to focus on only one channel for your company’s lead generation, it has to be LinkedIn. The conversion rates are top-notch and the cost per lead (CPL) is $120 ( LinkedIn Ad Benchmarks 2021 ), which is lower compared to other advertising networks. What is LinkedIn Lead Gen Forms?

Lead Gen 52

Lead Gen Linkedin Cost per Lead Sales Qualified Leads 52

BenchmarkONE

MARCH 4, 2021

We generally think about LinkedIn as a hub for networking and sharing industry information. And with 675 million monthly users and 50 percent engagement growth year after year, LinkedIn has the potential to open a lot of doors for you when used wisely. Treat Your Profile Like a Marketing Landing Page — Because That’s What It Is.

Small Business Marketing 52

Small Business Marketing Linkedin Sales Qualified Leads Lead Scoring 52

Madison Logic

MARCH 14, 2023

We’ve been talking a lot about LinkedIn lately – and for good reason. Our joint virtual event with LinkedIn dives deeper into the integration and provides a clear roadmap for implementing a multi-channel approach that takes your ABM strategy to the next level.

Multi-Channel 52

Multi-Channel Linkedin Advertising Channels Account Based Marketing 52

The Point

AUGUST 29, 2017

Ex: cold outreach, warm outreach, account penetration, customer retention, cross-sell/upsell …). Touchpoints in an ABM sales play can be almost any form of communication: email, phone, social media, direct mail, even in-person outreach. Comment on a blog post the prospect wrote. View the prospect’s LinkedIn profile.

Touchpoints 228

Touchpoints Account Based Marketing ABM Ideal Customer Profiles 228

Zoominfo

SEPTEMBER 27, 2018

Check out today’s blog post for the answer. Candidate response rate refers to the percentage of candidates who respond to a recruiter’s outreach efforts. Here are our top tips to nail your timing when it comes to candidate outreach: Avoid the standard 9-5 workday hours. Candidates may be working with other LinkedIn recruiters.

Response Rate 183

Response Rate Multi-Channel Outreach Zoominfo 183

Zoominfo

DECEMBER 6, 2018

Welcome back to our monthly B2B Blog Post Round-Up. Similar to the content published here on the ZoomInfo blog, these pieces are intended to help sales, marketing, and recruiting professionals with their day-to-day job responsibilities. We hope you stick around and find inspiration in our November blog post picks. Key Takeaways.

Marketing Attribution 113

Marketing Attribution B2B Zoominfo B2B Sales 113

Zoominfo

MARCH 19, 2018

LinkedIn Sales Navigator. LinkedIn offers the most comprehensive amount of customer information – making it the most essential B2B social selling platform. Thankfully, LinkedIn offers a specific feature for sales professionals. The Sales Navigator allows you to easily discover, save and segment LinkedIn leads.

Tools 227

Tools Lead Scoring Lead Ranking Zoominfo 227

Hubspot

NOVEMBER 2, 2018

Writing a LinkedIn summary is incredibly difficult -- for everyone, but especially for salespeople. In this blog post, we'll dig into what to include in your LinkedIn summary to make it stand out, as well as some examples to give you inspiration. How to Write a LinkedIn Summary.

Linkedin 101

Linkedin Creativity Examples Ideal Customer Profiles 101

KoMarketing Associates

MARCH 13, 2018

Research opportunities to get your blog posts submitted or syndicated on third-party sites. The most common examples are social media platforms and blog comments. Publish / repurpose blog posts through places like LinkedIn or Medium. Network through LinkedIn. Participate in a targeted LinkedIn or Facebook group.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Rev

APRIL 19, 2023

In this blog post, we’ll explain the meaning of sales prospecting by looking specifically at one of the most challenging strategies for new and seasoned sales reps: cold prospecting. You’ll learn about the three most common cold prospecting techniques and find videos with cold outreach experts sharing their best tips. Good question!

Ideal Customer Profiles 78

Ideal Customer Profiles Top of Funnel Cold Calling Examples 78

accelerate agency

JUNE 3, 2020

There’s a good chance if you are reading this that you have a LinkedIn account. Many people join LinkedIn because they like the idea of a social network for professionals. They join the network, fill in their profile and that’s the end of the matter. What’s more, using LinkedIn doesn’t have to cost you a penny.

Linkedin 52

Linkedin SEO Paid Search Agency Peer-to-peer 52

Hubspot

NOVEMBER 20, 2017

People are three times likelier to reply to a LinkedIn InMail message than a traditional email -- so if you’re going to reach out, an InMail might be the way to go. What Is LinkedIn InMail? You can only send LinkedIn messages to your first-degree connections. Find the LinkedIn user you want to contact. InMail Templates.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

SalesIntel

JANUARY 30, 2024

In this blog, we will explore five effective ways to uncover the elusive contact details of key executives, starting with utilizing sales intelligence tools and relying on the ever-reliable Google. Don’t hesitate to reach out through these channels, as many executives actively engage in networking on platforms like LinkedIn.

Contacts 52

Contacts Press B2B Outreach 52

SendX

FEBRUARY 11, 2021

For example, a blog post about the basics of LinkedIn ads could feature a 20-page LinkedIn Ads Handbook PDF as a content upgrade. And, it also functions as a call-to-action at the end of every blog post and page of your site. Content upgrades can take many forms. Source: Holini.com Keep your opt-in forms short and sweet.

Lead Generation 395

Lead Generation Lead Scoring Lead Ranking Webinar Metrics 395

Biznology

APRIL 15, 2014

In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Zoominfo

MARCH 3, 2019

If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. As the first professional networking website of its kind, LinkedIn has cornered the market on professional and company information. DiscoverOrg.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Make Your LinkedIn Profile Work for You. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence. LinkedIn has an official opinion on connecting up with others.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Vidyard

APRIL 30, 2021

Flip through or download these slides to see outreach templates and ideas for prospecting with video. LinkedIn Profile ‘Hover’ (Prospect’s Profile) 2.3 Successful Customer Profile or Story 2.6 LinkedIn Profile ‘Hover’ (Prospect’s Profile) 2.3 Successful Customer Profile or Story 2.6

Template 137

Template Video Marketing Top of Funnel Ideal Customer Profiles 137

Zoominfo

JULY 4, 2018

Today’s blog post breaks down some of these social selling mistakes and provides alternatives for sales reps who want to improve their social selling efforts. Consider this scenario: You reach out to a prospect and begin to ask them questions about their business – but the answers to these questions are readily available on their profile.

Peer-to-peer 233

Peer-to-peer Zoominfo Blast Campaigns B2B Sales 233

SalesIntel

MARCH 1, 2024

Such repercussions can have lasting effects on future outreach endeavors, hampering the effectiveness of communication efforts. Restricted Outreach Functionality Lusha’s outreach platform, Engage, offers basic functionality that may not meet the diverse needs of users.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

Only B2B

JUNE 27, 2023

In this comprehensive blog, we will delve into a wealth of powerful tips and techniques for B2B appointment setting , underpinned by relevant data and compelling statistics. Personalize Your Outreach: Craft personalized, and compelling messages tailored to each prospect’s needs and pain points. A survey by Gong.io

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing Tips Lead Scoring 62

Pam Didner

JULY 9, 2019

My leads tend to come from referrals, workshops and organic outreach from my website. If I need more MQLs, I need to increase my targeted outreach. For me, I decided to use LinkedIn Sales Navigator and InMail, since many of my B2B prospects are on LinkedIn. Change my new headline, tagline, LinkedIn profile.

Cold Calling 47

Cold Calling Ideal Customer Profiles Linkedin Account Based Marketing 47