SnapApp

JULY 13, 2018

Marketers love webinars. Webinars sound like the gold-standard content marketing win — your audience gets free training and substantial value, and you’re getting hundreds of new prospects and a thought leadership platform. Why aren’t webinars working today? Anyone who has ever registered for a webinar is familiar.

Webinar Metrics 59

Webinar Metrics B2B Thought Leadership Thought Leadership Content 59

Heinz Marketing

MARCH 7, 2020

The Content Characteristics of High-Performing Blog Posts. A look at some of the common characteristics of top-performing blog posts. If Cold Calling Is Dead, Why Is The Topic So Hot? Why does cold calling keep coming up if it’s really dead? 5 Ways to Engage Your Audience While Running A Live Webinar.

Social Media 72

Social Media Cold Calling Media B2B 72

Adobe Experience Cloud Blog

APRIL 27, 2011

by Maria Pergolino Remember the days when cold calling was one of the primary ways sales reps managed lead generation ? practices, traditional cold calling has for the most part become a thing of the past and sales teams couldn’t be happier. Traditional Cold Calling Disappears. Thanks to Sales 2.0

Cold Calling 48

Cold Calling Lead Generation Sales Qualified Leads Lead Ranking 48

markempa

SEPTEMBER 15, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Cold Calling 120

Cold Calling Lead Generation Email Marketing B2B Marketing 120

SalesIntel

MARCH 22, 2024

Have you ever found yourself repeatedly searching for “sales call tips” or “cold calling tips” online, only to be disappointed by the lack of actionable advice from real sales professionals? Your quest for effective cold-calling strategies stops now. Let’s get started!

Cold Calling 52

Cold Calling Tips Product Enterprise Management 52

SalesIntel

MARCH 22, 2024

Have you ever found yourself repeatedly searching for “sales call tips” or “cold calling tips” online, only to be disappointed by the lack of actionable advice from real sales professionals? Your quest for effective cold-calling strategies stops now. Let’s get started!

Cold Calling 52

Cold Calling Tips Product Enterprise Management 52

ANNUITAS

MAY 28, 2020

It’s one of our highest performing blog posts, and for good reason – this is completely uncharted territory. But he didn’t just present these ideas in a blog post. Those channels typically include website, nurture programs, webinars, PPC, and content syndication. So, where you use webinars is key.

Top of Funnel 147

Top of Funnel Demand Webinar Metrics Paid Search Agency 147

Only B2B

FEBRUARY 6, 2018

A few examples of traditional demand generation (if viewed in the light of outbound strategy) would be cold calling (telemarketing), email marketing, print advertorials, trade shows etc. You will see that the best demand generation tactics include content upgrades, free resources, survey, reports, webinars etc.

Demand Generation Agencies 122

Demand Generation Agencies Cold Calling Advertorials Demand Generation 122

ANNUITAS

MARCH 19, 2020

Webinars [2.56%]. Among these, we typically find Webinars to be highly effective, relatively quick to deploy, and heavily underutilized in the industry. Yet – and here’s the nuance – Webinars perform best mid-funnel and are typically not great at top-of-funnel acquisition. So ‘where’ you use Webinars is key.

Top of Funnel 232

Top of Funnel Planning Demand Elasticity 232

Zoominfo

FEBRUARY 25, 2021

For example, a behavioral lead scoring rubric based on a 100-point threshold may award 50 points whenever a lead registers for a webinar. Examples of outbound prospecting include email outreach, social selling, and cold calling. Republishing blog posts on just two different sites can lead to a 34% increase in page views.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

LeadSquared

MAY 2, 2017

Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. Missed the webinar? View the recording If you are in a hurry, then we compiled a list of all the questions that were asked during the webinar! No problem! The cost will depend on the tool.

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

LeadSquared

MAY 2, 2017

Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. Missed the webinar? If you are in a hurry, then we compiled a list of all the questions that were asked during the webinar! B2B Lead Generation Strategy [Webinar Questions].

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

Only B2B

AUGUST 2, 2023

In this comprehensive blog, we will explore the differences between Inbound and Outbound lead generation, and how to find the right mix to maximize MQL generation. Data and statistics show that companies with an active blog generate 67% more leads per month compared to those without.

Marketing Qualified Leads 62

Marketing Qualified Leads Lead Ranking Lead Generation Sales Qualified Leads 62

Zoominfo

JULY 25, 2023

Cold-ish Outreach You may think of the term “cold calling” and get a little squeamish, but there are plenty of benefits to this method of B2B lead generation. Cold calling typically refers to reaching out to prospects before they’ve engaged with your brand at all.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Vidyard

APRIL 30, 2021

Confidence, charisma, and resourcefulness are all wonderful attributes to have as a salesperson, but historically you had to get your foot in the door with a cold call or email that caught the prospect’s attention before they could learn all those things about you and want to connect. Promoting an Event or Webinar 2.9

Template 137

Template Video Marketing Top of Funnel Ideal Customer Profiles 137

PureB2B

MAY 30, 2022

Build Rapport with Cold Calling. Cold calling is still an effective prospecting strategy. Inbound Sales Prospecting with Blogging, Whitepapers, & Webinars. For example, creating high-quality blog posts, whitepapers, or webinars are great ways to engage with decision-makers. Wrapping Up.

B2B Sales 62

B2B Sales Webinar Metrics High Quality Lead Marketing & Strategy 62

Televerde

MAY 13, 2024

That first email a prospect receives, or blog they read, or presentation they see can be the very thing that secures their connection with your brand and sets them on the path toward purchase. Build content libraries of blogs, videos, and downloadable resources that you can repurpose and reshare across channels and campaigns.

Top of Funnel 52

Top of Funnel Marketing Funnels Ideal Customer Profiles Marketing Automation Services 52

Only B2B

APRIL 10, 2024

Usually, MQLs are the leads that have shown interest in various ways, like downloading content like ebooks, white paper, signing up for a company newsletter attending a webinar or online event. In this blog post we’ll explore common pitfalls, industry standards, and effective strategies to overcome MQL challenge.

Marketing Qualified Leads 71

Marketing Qualified Leads Lead Ranking Sales Qualified Leads High Quality Lead 71

Rev

JUNE 21, 2023

In this blog post, we’ll look at some key differences between lead generation and sales prospecting, including examples to help illustrate these concepts. Sales prospecting is typically performed by sales teams who use various techniques such as cold calling, cold emailing or social media outreach on platforms like LinkedIn.

Lead Generation 78

Lead Generation Work Management Ideal Customer Profiles Marketing Management 78

New North

AUGUST 29, 2023

But when you’re in B2B tech, your SDR team can’t cold call down a list all day. Even some of the best cold callers can’t get more than a 2% success rate. If you’re a B2B marketer, you’re responsible for generating leads. Prospects aren’t picking up the phone.

Lead Generation 52

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 52

markempa

AUGUST 14, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Webinar Metrics B2B Sales Generation 120

markempa

AUGUST 7, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Ideal Customer Profiles 120

Ideal Customer Profiles Lead Generation Webinar Metrics Generation 120

Zoominfo

MARCH 4, 2021

Cold calling — or really any form of cold outreach. But that doesn’t mean cold outreach isn’t worth looking into. Expand your content by channel and medium – There are many mediums of content, such as blogs, eBooks, and case studies, which can reach more audiences when expanded into different channels.

Ideal Customer Profiles 100

Ideal Customer Profiles Lead Generation Lead Scoring Lead Ranking 100

markempa

OCTOBER 2, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Nurturing 120

Lead Nurturing Lead Generation Webinar Metrics Sales Qualified Leads 120

Zoominfo

FEBRUARY 25, 2021

For example, a behavioral lead scoring rubric based on a 100-point threshold may award 50 points whenever a lead registers for a webinar. Examples of outbound prospecting include email outreach, social selling , and cold calling. Republishing blog posts on just two different sites can lead to a 34% increase in page views.

Sales Management 177

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 177

LeadSquared

FEBRUARY 23, 2016

Last week, Sanchit Malik , the founder and CEO of Townscript , hosted an insightful webinar for us, on the importance of inbound marketing for businesses. View the webinar recording. Here’s a breakdown of the riveting Q&A session that followed the webinar! This ensures that your website/blog visitors are captured as leads.

Inbound Marketing 52

Inbound Marketing FAQ Webinar Metrics Work Management 52

markempa

JANUARY 25, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Webinar Metrics Lead Ranking Generation 120

markempa

AUGUST 11, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Paper Webinar Metrics Sales Qualified Leads 120

SalesIntel

AUGUST 8, 2022

One of our best webinars last year was about hacks for sales leaders to improve prospecting performance even during the switch to work-from-home for many companies. . You can watch the full webinar , but below you’ll find a summary of the five prospecting hacks presented for consistently winning high-quality leads. Just More Difficult.

High Quality Lead 52

High Quality Lead Lead Scoring Lead Ranking Cold Calling 52

markempa

JULY 21, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Nurturing 120

Lead Nurturing Lead Generation Sales Qualified Leads Webinar Metrics 120

Vidyard

MARCH 30, 2022

He shares his insights on how to attract your ideal customer and book more meetings on his blog and podcast, Inside Selling , and posts helpful articles and tips for SDRs on LinkedIn weekly. Head over to his website for lots of other great resources and tools to help you crush your cold calls and book more meetings.

Sales Management 103

Sales Management Communities Top of Funnel Cold Calling 103

BOP Design

JULY 15, 2022

Enable prospects to call, complete a contact form, and email your sales team directly from the website. These are things like ebook downloads, webinar sign-ups, and newsletter signups via your B2B website. Is a particular blog topic drawing in quality traffic? Don’t just look to speak to sales-ready leads. Review the Data.

Lead Generation 105

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 105

SalesIntel

JULY 10, 2023

In this blog, we will explore how intent data can be effectively utilized in the full sales funnel, empowering marketing, sales, and RevOps teams to reach ideal clients already in the buying process. Identify High-Value Prospects: Gone are the days of cold calling and mass marketing to unsegmented audiences.

Top of Funnel 71

Top of Funnel Intent Data Marketing Funnels Ideal Customer Profiles 71

Sales Engine

SEPTEMBER 1, 2015

They’ve been writing one blog a month for an outside entity, and they regularly update their social media with interesting links and comments—but they can’t track where their business is coming from, and they can’t move beyond their own connections. The CEO is a master salesperson and serves as an industry thought leader.

Content Marketing 120

Content Marketing Cold Calling Marketing Qualified Leads Lead Ranking 120

markempa

JUNE 29, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Work Management Generation Telemarketing 120

markempa

MAY 8, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Im honored that the B2B Lead Generation Blog was chosen as todays Typepad featured blog. Ive been using Typepad to power my blog since October of 2003 and I think its a super blogging tool. Thanks TypePad !

Lead Generation 120

Lead Generation Features Generation B2B Thought Leadership 120

Engagio

MAY 14, 2021

Waving the Content is King banner, B2B companies have deluged our poor buyers with even more information: blogs, ebooks, webinars, product reviews, videos, emails, phone calls …. In each example, the marketer thinks his job is to create a call script, email copy, or booth gimmick that will make people pay attention.

Work Management 126

Work Management Marketing Management Marketing Automation Services B2B Thought Leadership 126