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In a World Run by AI, The Best Data Wins

Customer Experience Matrix

Most research I’ve seen agrees with this Hubspot report that marketers’ top application for generative AI has been content creation (48%), followed closely by data analysis (45%) and learning how to things (45%). In short: whoever has the best data, wins. That’s what ChatGPT told me when I asked.) But all is not lost.

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Send in the Clouds: Martech Moves to Cloud Platforms

Customer Experience Matrix

This followed the previous week’s rumor that Google-parent Alphabet is consideringan offer for Salesforce-competitor HubSpot , and came the same week as a slew of partnership announcements tied to Snowflake’s Marketing Data Cloud Forum. You don’t need a crazy wall to see how these events are connected. It doesn’t have to be this way.

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20 Examples of Best Email Marketing Campaigns

SendX

And whether you are just starting your marketing journey or are a pro-marketer, we also need to keep ourselves updated with what kind of campaigns are working these days so we can take some of the best practices from them for our campaigns. But it's hard to find emails when you are looking for them!

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Understanding the New HubSpot CMS Drag-and-Drop Builder and Its Trade-Offs

SmartBug Media

At the beginning of April 2020, HubSpot announced that it had upgraded the CMS portion of its product and given it a new name: CMS Hub. In this post, we explore the trade-offs of using HubSpot’s new front-end system. In order to get the best of both worlds, you could build a template where only specific portions have DnD capability.

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How to Set Scalable Lead Nurture Workflows in HubSpot

SmartBug Media

In this blog post, we’ll talk about four steps to take to set scalable lead nurture workflows in HubSpot, so that all of your contacts are being touched with relevant content that moves them closer toward a purchase. Objections and Challenges: What barriers might keep the buyer from purchasing a solution? Know Your Personas.

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How HubSpot Marketers Stay Creative Under Pressure

Hubspot

The pressure to create can cause both stress or fears of failure which are scientifically proven creativity barriers. At HubSpot, we have a wealth of creative marketers who strive to come up with unique and attention-grabbing campaigns, like this one. I know I work best in the morning," Forsey explains. "I

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HubSpot Marketers Reveal Their Favorite Campaigns of 2019

Hubspot

But in a world where we have ads literally everywhere, how do you identify and determine what the best ads were? To help inspire new ideas and jumpstart your creativity for 2020, I asked six HubSpot Marketers to share their favorite campaigns of 2019. Here's what they revealed: 6 Campaigns HubSpot Marketers Enjoyed in 2019.

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