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31 free social media templates that will elevate your workflows

Sprout Social

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

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9 stats social media marketers need to show their bosses ASAP

Sprout Social

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. Social media marketing challenges.

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How named entity recognition (NER) helps marketers discover brand insights

Sprout Social

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. These enable you to create data-driven, customer-centric marketing strategies that can improve your return on investment.

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Differences & Benefits of the Different Video Hosting Options Out There

SmartBug Media

In fact, if you aren’t executing a video marketing strategy by now, you’ve fallen behind. The strategy isn’t necessarily new, and with the rise of more video hosting platforms, it’s now easier and more cost-effective for a business to professionally execute a video marketing strategy. YouTube is a great option for entertainment.

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Why Google is Going to Dominate TV Ads

Convince & Convert

As some of you know, Google has a project called “Google Fiber,” where they insert super high speed fiber Internet connectivity bandwidth in certain cities. You think, “Well, why would Google want to be in the bandwidth industry?” Right now, fiber is in Kansas City, Provo, and Austin.

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Vidyard Releases Free and Pro Offerings of its Business-Grade Video Hosting Service; Helps All Companies Easily Create, Customize and Share Videos

Vidyard

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. Vidyard’s free offering can be used by anyone looking for an easy way to create and/or share videos.

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The salesmanship of influencer marketing

Biznology

If you’re doing influencer marketing right, you’ll have a lifetime relationship with your influential. Neither sales nor PR, especially influencer marketing, which is really influencer PR, can ever afford to be fire-and-forget. And, like any family member or friend, relationships require consistent and attentive attention.

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