Convert

SEPTEMBER 16, 2022

But before we get into it, a few caveats: The folks covered in this round-up post regularly on LinkedIn. They don’t add links to gated courses or blogs on third-party platforms, they strive to provide value right on the LinkedIn feed. 14 + 4) People on LinkedIn Who “Get” Optimization and Help You Develop the Right Mindset.

Linkedin 52

Linkedin Optimization Demand Generation Agencies Copywriting 52

Sprout Social

MAY 7, 2019

You’re not alone if your social team is feeling crunched for bandwidth and behind the curve in incorporating all of that valuable social data into a coherent strategy. 45% of consumers say they would like to see more live video from brands on social. Download the Sprout Social Index.

Stats 109

Stats Social Media Social Marketing Media 109

BenchmarkONE

APRIL 21, 2021

Visuals like images or video are a great way to convey your message without actually using up your word count. Incorporate Engaging, Personalized Video Content. Video is quickly becoming a top outreach tool in email. You can connect with her on LinkedIn. Use visuals when necessary. Establish a beginning, middle, and end.

Outreach 60

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 60

BenchmarkONE

APRIL 21, 2021

Visuals like images or video are a great way to convey your message without actually using up your word count. Incorporate Engaging, Personalized Video Content. Video is quickly becoming a top outreach tool in email. You can connect with her on LinkedIn. Use visuals when necessary. Establish a beginning, middle, and end.

Outreach 56

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 56

BenchmarkONE

APRIL 21, 2021

Visuals like images or video are a great way to convey your message without actually using up your word count. Incorporate Engaging, Personalized Video Content. Video is quickly becoming a top outreach tool in email. You can connect with her on LinkedIn. Use visuals when necessary. Establish a beginning, middle, and end.

Outreach 52

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 52

Hinge Marketing

OCTOBER 16, 2013

Know your bandwidth. If your subject matter experts just don’t have the bandwidth to participate in the campaign, assign writers to regularly interview the SMEs and post on their behalf. For most target audiences, LinkedIn will be the most effective channel. YouTube tends to be the best channel for video.

Social Media 48

Social Media Work Management Marketing Management Social Marketing 48

Oktopost

SEPTEMBER 27, 2022

Video has been part of digital marketing since the early days of the internet, and it only continues to get more and more relevant. In fact, marketers feel better about their video ROI than ever before, and people now watch twice as much video overall as they did in 2018. Why Video Marketing Is Essential for B2B in 2022.

Top of Funnel 118

Top of Funnel Video Marketing B2B Advertising Funnels 118

LeadSquared

JULY 22, 2014

How can LinkedIn be used for content marketing? Other than posting your regular blog stuff on LinkedIn like other social networks, you can make use of LinkedIn’s publishing platform now, as LinkedIn has opened it for users other than influencers as well. Can you brief me about LinkedIn as a social media tool?

Webinar Metrics 52

Webinar Metrics Social Media Lead Generation Sales Qualified Leads 52

Martech Advisor

DECEMBER 13, 2019

Viral videos and memes seem like the next best trend in digital marketing. And while you're probably eager to invest in viral videos that attract a lot of attention in a short duration, let's look at how to go about it. In this quick guide, we discuss: What is a viral video? But creating a viral video isn’t easy.

Viral Marketing 58

Viral Marketing Youtube Facebook Video Marketing 58

Hubspot

JUNE 11, 2021

Last week, HubSpot's 2021 State of Marketing Report reveals that video is the top content marketing strategy used by brands while social media is ranked as the top marketing channel. With new video publishing options appearing on social platforms regularly, determining where your content will live is part of the content marketing battle.

Social Media 101

Social Media Video Marketing Media Youtube 101

Hubspot

DECEMBER 14, 2010

And there are so many options, from Facebook , to Twitter , to LinkedIn , to YouTube, and the list goes on and on. They include breaking industry news, insightful or instructional blog posts, humorous videos, etc. If you’re a tech B2B company, perhaps focus your efforts on LinkedIn, Twitter, and SlideShare.

Social Media 28

Social Media Webinar Metrics Media Marketing & Strategy 28

Sprout Social

OCTOBER 4, 2022

Even if you already encourage employee advocacy, there are a few common blockers that may stop them from posting, including bandwidth and anxiety. Improved LinkedIn post sharing for a better user experience. As the world’s largest professional network , LinkedIn is a crucial platform for sharing thought leadership and company news.

Paid Content 81

Paid Content Budget Programs Brand Identity Branding 81

Single Grain

JULY 13, 2023

Related Content: How to Drive Effective Content Creation with Efficient Production Workflows 2) Frame.io : Collaborate and Enhance Video Content Production Producing captivating video content is an essential part of any comprehensive content strategy. offers a range of additional features that enhance your video production process.

Tools 52

Tools Product Content Youtube 52

ClearVoice

SEPTEMBER 25, 2023

Some users prefer short, text-based content over videos. Among those who prefer video content, some prefer short videos over lengthy ones. Experiment with various content formats like videos or live streams to get better audience engagement. Join LinkedIn groups or online communities specific to content marketing.

Content Marketing 59

Content Marketing Planning Marketing Management Allocation 59

Single Grain

JUNE 23, 2023

Beyond blog posts and trends, using ChatGPT prompts can also generate captivating headlines for your podcasts, videos and email campaigns. If you have a blog post discussing your industry’s latest trends, you can ask ChatGPT to create a Twitter thread summarizing the main points or a captivating LinkedIn post that sparks conversation.

Marketing AI 52

Marketing AI Practices Planning Paid Search Agency 52

Convince & Convert

NOVEMBER 26, 2014

I’m nearing episode 70 of my near-daily video show, Jay Today. Three times each week (except holiday weeks) I publish 3-minute videos about business, marketing, social media, and life. Of all the content we create here at Convince & Convert, the Jay Today videos are among the strongest performers, especially on Facebook.

Content 165

Content Youtube Video Marketing Advertising Mediums 165

Single Grain

MAY 24, 2021

Hence, the search engine giant has started displaying podcasts in the search results along with text, images and videos. Video SEO is used to optimize videos on platforms such as YouTube to generate higher views and engagement. Image SEO is optimizing images for search engines to acquire more traffic to your site.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

EveryoneSocial

SEPTEMBER 25, 2023

From day one, Facebook, Linkedin, Twitter, and every other major networks’ #1 priority was growing their user base, which they did by keeping people ON their platform. Linkedin, arguably the most niche of the major social networks, has over 850M registered users. This means videos, photos, text posts, interactive polls, etc.

Paid Content 69

Paid Content Paid Search Agency Content Marketing Advertising Agencies 69

Hubspot

APRIL 2, 2024

With video now so shareable, it should be an essential part of everyone’s social selling strategy. After all, video is one of the easiest ways to fast-track those relationships because it mimics a two-sided conversation and helps people feel like they really and truly know you. How can video play into your selling strategy?

Video Marketing 71

Video Marketing Marketing & Strategy Ad Frequency Custom Publishing 71

Sprout Social

DECEMBER 15, 2022

For example, Instagram Story posts, TikTok link in bio inclusion and brand shout-outs on YouTube are a few of the top content formats marketers plan on partnering with creators to make, according to our Creator Economy report. From short-form videos to memes, creating different types of assets involves different skills. Photography.

Work Management 87

Work Management Marketing Management Content Budget Programs 87

LeadSquared

DECEMBER 30, 2015

How frequently should we invest in video marketing? It would depend on what you are trying to do with your video campaigns. Creating a video is always not necessarily a very easy job even if you are trying to create a video using a simple unpaid tool like PowToon. We have videos on YouTube.

Paid Content 52

Paid Content Lead Generation FAQ Webinar Metrics 52

Webbiquity

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. Hmm, be careful with that one.

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Hubspot

APRIL 27, 2020

Industry thought leaders are likely to have a following of their own, especially on a professional networking site like LinkedIn. Invest in a video series strategy. If you are, or plan to, and don't yet produce videos or a video series, video content is a great place to start.

Tactics 101

Tactics Webinar Metrics Online Marketing Planning 101

Vidyard

MAY 1, 2020

If you think of all the things you can post to social media—text, emojis, GIFs, pictures—video is by far the biggest ticket item. Sure, a cheeky critic can pack a big story into a little tweet, but videos always say so much more. Social media marketing isn’t just a dumping ground for your existing video content. YouTube Video 2.2

Paid Content 147

Paid Content Social Media Video Marketing Media 147

ClearVoice

MARCH 3, 2019

Explore popular tools that help content producers and marketers create media: email marketing, video, motion graphics, presentations, blogs, infographics, podcasts, webinars, social media and chatbots. Tools for creating videos, motions graphics, and slideshows: 1. Time/Effort Needed: 1-2 hours to create a video. SlideShare.

Marketing Automation Services 107

Marketing Automation Services Budget Programs Enterprise Management Work Management 107

SnapApp

DECEMBER 5, 2016

If you don’t have the bandwidth to produce more content in-house, you could always consider hiring a team of freelance writers to support these efforts. 69% of companies report their video marketing budget is increasing. 94% of B2B marketers use LinkedIn as part of their content strategy. Ascend2. . Social Media Examiner.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48

Hubspot

MARCH 29, 2012

We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. Pinterest is a social network where users share (or 'pin') images and videos of items that interest them. And why should they be? First, a quick review.

Social Networks 28

Social Networks Network Marketing Social Marketing Google 28

Single Grain

AUGUST 10, 2023

These content types will naturally include long-form videos that can be distributed across platforms like YouTube, LinkedIn and Facebook. Convert your blog posts into engaging videos, break down podcasts into bite-sized audio snippets, and transform key points into images or infographics.

Planning 52

Planning Template Resources Allocation 52

Martech

AUGUST 24, 2023

Instead of writing each post, shooting each video and plotting each new script and social post from scratch, you can use a piece of existing content as the basis for a whole batch of new content. Look for metrics like longer session time, higher CTR, a low bounce rate, a longer view time for videos or webinars, etc. Lack of expertise.

Planning 98

Planning Content Lead Scoring Lead Ranking 98

Sprout Social

FEBRUARY 8, 2017

For instance, if you have the time and resources to make outstanding videos, then you should definitely have a presence on YouTube so you can share those videos across the networks your audience loves most. For instance, if you made a YouTube video, take 30-second segments of it and post them on Instagram.

Social Media 110

Social Media Media Network Marketing Social Networks 110

Convince & Convert

MARCH 24, 2016

Use LinkedIn to help you find the individuals within these companies. Unlike LinkedIn or Facebook, Twitter is open, making it easier for you to conduct research.). Browse through what they are sharing in major social media like LinkedIn or Twitter. Is it a list, video, or infographics? Who do they follow? Better design.

Content 166

Content Lead Scoring Lead Ranking Template 166

SocialPilot

FEBRUARY 21, 2024

You can share their images or videos with your product, talking about their experience. To do so, you can share your YouTube video on X (Formerly Twitter) with a short caption. It converts your Twitter thread into a PDF to be able to share as a carousel post on Linkedin.

Social Media 79

Social Media Media Webinar Metrics Business 79

Webbiquity

SEPTEMBER 8, 2010

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. Social Media Revolution by YouTube. More than 1.5

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Hubspot

MAY 10, 2012

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. LinkedIn for B2B Marketers. Did you know that LinkedIn is 277% more effective for lead generation than Facebook and Twitter? 1) Share your presentation slides.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28

Vidyard

MARCH 8, 2021

If you think of all the things you can post to social media—text, emojis, GIFs, pictures—video is by far the biggest ticket item. Sure, a cheeky critic can pack a big story into a little tweet, but videos always say so much more. Social media marketing isn’t just a dumping ground for your existing video content. YouTube Video 2.2

Paid Content 65

Paid Content Social Media Video Marketing Media 65

Martech Advisor

JANUARY 21, 2020

The editor should support various content formats such as simple text, images, video, gif, image gallery, and so on. You’ll be charged based on the monthly traffic you get, which includes storage and bandwidth. If you run a high-traffic website, pick a high-bandwidth plan. Do you have any questions related to CMS?

CMS Development 57

CMS Development Digital Asset Management Enterprise Management Work Management 57

Single Grain

JUNE 10, 2021

41% of bloggers have said that videos are the best content format that gives them strong results from organic search. Video Creation Tools. As you can see, content marketing requires you to create and market different types of text, image, audio and video content formats. Keyword/Topic Research Tools. Competitor Research Tools.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94