Content Marketing Institute

AUGUST 31, 2023

Here’s what they say you should – and shouldn’t – do: Do: Use AI for writing and editing assistance Generative AI tools can help you overcome lank-page syndrome” by acting as your research and brainstorming buddy. They can also help you stay on-brand, providing editing tips for tone and style.

Marketing AI 122

Marketing AI Content Marketing Planning Ethics 122

Martech

SEPTEMBER 11, 2023

Businesses were using predictive analytics to help improve business outcomes and consumers were using AI to help them select their next Netflix series. Savvy marketers have been using AI tools for years to help with social listening, manage paid advertising campaigns, and conduct market research. What is genAI exactly?

Marketing AI 132

Marketing AI Generation Work Management Marketing Management 132

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. Vidyard is the video platform for business that helps organizations drive more revenue through the use of online video.

Enterprise Management 54

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 54

Outreach

SEPTEMBER 9, 2021

Here, we’ll review how account planning helps foster close customer relationships, how to surmount common obstacles to account planning, and how to build an effective account plan. This due diligence will give you context for the types of problems your clients might face and help you avoid industry-specific issues in the future.

Planning 98

Planning Bandwidth Verticals B2B Sales 98

Optinmonster

DECEMBER 2, 2020

Convert Pro also offers various triggers and targeting rules to help you capture more leads and properly segment them in your email list. They also have a support team available to help you troubleshoot any problems you run into. In short, it helps you convert your visitors into leads and customers. What Is OptinMonster?

Bandwidth 78

Bandwidth Tools Paid Search Agency Lead Generation 78

SmartBug Media

MARCH 18, 2019

Because video is becoming such an integral part of digital marketing, we want to dive into the differences and benefits of video hosting platforms to help you decide which might be best for your business. YouTube is probably the most mainstream video hosting platform out there. YouTube is a great option for entertainment.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

TrustRadius Marketing

APRIL 6, 2021

No matter the method, following search engine optimization guidelines for video will help you improve your rankings and achieve better results. General Video SEO tips Self-Hosting versus Youtube Self-Hosting Pros and Cons Youtube Hosting Pros and Cons Self-Hosting Specific SEO Youtube Specific SEO. This piece includes.

SEO 52

SEO Video Marketing Work Management Marketing Management 52

Sprout Social

APRIL 25, 2024

Social media marketing templates streamline the process of creating new content or resources, helping you make the most of your time. The following templates will help you build overarching and network-specific strategies so you can optimize your social media presence. Download the template 4. Download the template 5.

Social Media 53

Social Media Template Work Management Marketing Management 53

Sprout Social

APRIL 26, 2023

With bandwidth already thin for social teams, it pays to be sure the posts you push out on the platform are optimized for maximum social media engagement. Tags helped us pull reports solely featuring our experiment results, which is an effective way to track specific post results, or campaigns. Comments vs. post? Impressions?

Linkedin 108

Linkedin Ad Frequency Social Media Marketing Analytics Tools 108

Convince & Convert

APRIL 15, 2015

As some of you know, Google has a project called “Google Fiber,” where they insert super high speed fiber Internet connectivity bandwidth in certain cities. You think, “Well, why would Google want to be in the bandwidth industry?” Right now, fiber is in Kansas City, Provo, and Austin. You need to get this book.

Google 147

Google Paid Search Agency Television marketing Ads 147

Adobe Experience Cloud Blog

APRIL 19, 2019

If you only have the bandwidth to create one video, prioritize based on your brand’s goals. The following three strategies will help you make videos that are informative and compelling: 1. YouTube: As the second-largest search engine, upload your videos here to build your audience without much additional effort.

Event Marketing 134

Event Marketing Video Marketing Allocation Planning 134

The ABM Agency

AUGUST 30, 2020

So if you’re targeting more than one account and your creative team has already hit its bandwidth, your ABM strategy has to change. If the second option is the direction you want to go in, we have a few tips to help get you the most content out of the least amount of manpower. Turn it into a YouTube video, IGTV, and Instagram Stories.

Account Based Marketing 52

Account Based Marketing ABM Top of Funnel Paid Search Agency 52

SmartBug Media

AUGUST 7, 2020

A webinar can keep your brand top of mind, help you nudge people toward deeper engagement, and identify prospects with strong intent. Many webinars might as well be YouTube videos, and that’s often their long-term fate. Need help building out a strong initial webinar program or planning a webinar series that will add real value?

Marketo 105

Marketo Webinar Metrics Bandwidth FAQ 105

PureB2B

JUNE 20, 2022

All this helps to reinforce your prospects’ trust in your brand. Anyone can then provide answers which can be down/up voted depending on how helpful people find them. Instead, highlight the problems your client faced, show how using your product helped, and demonstrate metrics that prove their success. Develop visual material.

Lead Scoring 62

Lead Scoring Lead Ranking Sales Qualified Leads Generation 62

Sprout Social

MAY 7, 2019

You’re not alone if your social team is feeling crunched for bandwidth and behind the curve in incorporating all of that valuable social data into a coherent strategy. The right social strategy helps build relationships that keep brands top-of-mind when consumers are ready to spend.

Stats 110

Stats Social Media Social Marketing Media 110

Sprout Social

MAY 6, 2021

Long story short, Instagram Reels are Instagram’s attempt at publishing micro-videos on their platform, similar to the ones that have helped propel TikTok to fame. You can stop recording before starting again in order to switch camera angles, record a different subject or any other changes to help your idea come to fruition.

Video Marketing 134

Video Marketing Bandwidth Education Social Media 134

Vidyard

MARCH 5, 2021

And that’s why we’ve built this guide to help you in your research efforts. A Tool to Help You 3. Are you looking to help marketing with video management and data collection? Creating videos is an easy way to help put a face to your name with clients. A Tool to Help You. Contents 1. Video Marketing 1.2

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155

Hubspot

FEBRUARY 23, 2021

I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? Ross Simmonds , a B2B marketer and the founder of the content marketing agency Foundation, says blogging has helped his clients triple their traffic and accelerate their sales close rates. "At

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Content Standard

JANUARY 6, 2017

Your YouTube channel, now a few years old and populated with a lot of content, still serves as a consistent video marketing platform for your team’s ongoing efforts. YouTube views aren’t growing quite as fast as they used to, and viewer engagement metrics are slowly declining. A Growing Wave.

Facebook 70

Facebook Video Marketing Youtube Budget Programs 70

The Effective Marketer

JULY 13, 2011

As Scott tells in his book, he was into motivational speaking and decided to put out a short video (this was in 2004, way before YouTube became the default video sharing site) in his website. That meant people were going to his site and because he had already exceeded his monthly allotted bandwidth, the server was denying visitors the video

Viral Marketing 100

Viral Marketing Planning Bandwidth Landing Pages 100

SmartBug Media

AUGUST 2, 2023

With less budget or less headcount, marketers across all industries are looking for ways to increase blogging production or to find extra bandwidth somewhere in the myriad of tasks and strategic initiatives on their plates. Remember that good content marketing is delivering helpful content. Know your available resources.

Bandwidth 52

Bandwidth Marketing AI Paid Search Agency Marketing Budget Creation 52

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? These small gestures will help your email stand out from the rest. Can what you’re offering help the prospect: Deal with a pain point they’re facing? Help them cut wasted spending?

Outreach 60

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 60

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? These small gestures will help your email stand out from the rest. Can what you’re offering help the prospect: Deal with a pain point they’re facing? Help them cut wasted spending?

Outreach 56

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 56

Optinmonster

DECEMBER 29, 2020

The plugin comes with pre-built templates to help users design the right campaign for their site in the least amount of time. Plus, it gives analytics on conversion rates to help users track and optimize their campaign’s performance. OptinMonster, on the other hand, won’t use up any bandwidth from your site.

Tools 67

Tools Best Practices Trigger Marketing Bandwidth 67

Sprout Social

MARCH 8, 2023

As Sprout’s Senior Social Media Strategist Olivia Jepson tells us, “If YouTube has shown us anything over the last 10+ years, it’s that video isn’t going anywhere—no matter the format. Lightens the workload It may come as no surprise that bandwidth is the number one struggle for social media teams, according to the Sprout Social Index™.

Video Marketing 94

Video Marketing Content Thought Leadership Social Media 94

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? These small gestures will help your email stand out from the rest. Can what you’re offering help the prospect: Deal with a pain point they’re facing? Help them cut wasted spending?

Outreach 52

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 52

Martech Advisor

OCTOBER 28, 2019

For example, Google alone has 1 billion+ monthly users across each of its 6 major platforms (Google Search, Maps, Gmail, Drive, Android, and YouTube). They can also help to stimulate interest and educate buyers in the middle of the funnel. And most people are aware that Facebook/Instagram has over 2 billion global active users.

Advertising Agencies 56

Advertising Agencies Top of Funnel Advertisements Advertising 56

Hubspot

JULY 28, 2020

I was on the fence, so I wanted to see what my favorite YouTubers were saying. So, researching their opinion is going to be helpful in figuring out a few things. This can help you identify the spaces where your company is the most prevalent — and what people are saying. Keep up a helpful presence on social media.

Brand Identity 90

Brand Identity Branding Opinions Paid Search Agency 90

seo.co

MAY 10, 2021

Outsourced content marketing helps with SEO in the following ways: Saves you time and money that can be spent on other aspects of your SEO strategy. It’s helpful to create a style guide for your writers to ensure the content they produce represents your brand. Create a guide for writers to reflect your brand.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Hubspot

MAY 11, 2021

While these statistics help demonstrate the power of podcast, I wanted to ask a few podcast experts to hear more qualitative insights regarding the "Clubhouse vs. podcast" debate. A Twitch streamer takes the best moments of their live stream and packages it up for their YouTube channel.". Let's dive into that, now.

Work Management 100

Work Management Paid Search Agency Tips Marketing Management 100

chiefmartech

DECEMBER 18, 2017

of all advertising dollars in the US went to those two companies — and their portfolio of sites, such as YouTube and Instagram. Third-party adtech vendors aren’t able to be of much help, as they don’t have a lot of weight against Facebook or Google to force their way into those walled gardens. Amazon spokesperson. .

Verticals 63

Verticals Marketing Management Touchpoints Amazon 63

Hubspot

JULY 24, 2020

As a marketer, it's something I can't really help. Or, you can assign the best employees for certain projects based on bandwidth. Agencies often offer advertising services to help the client broadcast the campaign they've helped the client create. Essentially, this form of word-of-mouth marketing helps you generate leads.

Advertising Agencies 93

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 93

Vidyard

MARCH 5, 2021

And that’s why we’ve built this guide to help you in your research efforts. A Tool to Help You 3. Are you looking to help marketing with video management and data collection? Creating videos is an easy way to help put a face to your name with clients. Contents 1. Use Cases of an Online Video Platform 1.1

Enterprise Management 65

Enterprise Management Work Management Video Marketing Marketing Management 65

Convert

SEPTEMBER 16, 2022

Most importantly, they help their followers understand why thinking and acting in a certain way is important to get desired results from running experiments. In short, these experts have gone above and beyond with their content, not just disseminating information but helping people think like an optimizer. Let’s dive into the names. (14

Linkedin 52

Linkedin Optimization Demand Generation Agencies Copywriting 52

Optinmonster

AUGUST 22, 2022

Want to add your YouTube videos to your WordPress site? Adding a YouTube feed to your website can build engagement on your website and grow your YouTube audience. If someone’s reading your blog content, chances are they might be interested in your YouTube channel as well. Why Should I Embed A Youtube Feed On My Website?

Youtube 88

Youtube Bundling Bandwidth API 88

Vidyard

FEBRUARY 1, 2017

There are a lot of tech options to help you complete the day-to-day tasks of video production. For certain video types like animations, an online production tool can really help you to create something professional-looking without the professional budget. Lean on Affordable (or Free!) Technology. Check out our shortlist below.

Small Business Marketing 50

Small Business Marketing Budget Programs Video Marketing Tips 50

Hinge Marketing

OCTOBER 16, 2013

And if YOU aren’t convinced of the strong ROI social media can deliver to your bottom line, consider this: our research on the topic of online marketing for technology services firms shows that social media marketing helps your firm grow faster and become more profitable. Know your bandwidth. Social Media Marketing Tips.

Social Media 48

Social Media Work Management Marketing Management Social Marketing 48