Webbiquity

MAY 6, 2020

Social media, email, video marketing, online advertising, and blogging are all effective digital marketing tactics for creating brand awareness and offering promotions. However, compared to other channels, the potential of blogging is still under-realized. Why You Should Consider Blogging (or Posting More Often).

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

The Point

SEPTEMBER 23, 2015

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Subscribe Now!”).

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog. Businesses of all types use their blogs to keep customers and clients in the know.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business. Business Blogging Tips.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Webbiquity

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. ” Leave a comment (or subscribe) to a blog about IT recruiting. People are much more likely to link to a blog post than your “services page” too.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business. Business Blogging Tips.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Webbiquity

AUGUST 23, 2011

Every blogger wants more traffic. So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. Six conclusions that can be drawn from this graph: It takes time to build a blog audience. How to get it? Social media is important.

Traffic 100

Traffic RSS Social Media Social Networks 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Webbiquity

OCTOBER 18, 2010

How can you craft more compelling blog headlines? How can you get more links to your blog? Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Webbiquity

AUGUST 5, 2010

Stumped for new blog post topic ideas? Struggling to increase blog traffic? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. Want more comments? Muse taking a break?

Business Blogging 100

Business Blogging Tips PageRank Business 100

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. That being said, blogging once a month won’t help you all that much.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

B2B Marketing Traction

JANUARY 19, 2012

If you’re just getting started in blogging, it’s not easy to know the basic features you need to include in your blog. There is a lot of information on the Internet about how to blog and about blog features. 9 Basic Blog Features. A way to subscibe to the blog (typically an RSS feed). Commenting.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Webbiquity

MARCH 24, 2015

It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources. Blogging increases web traffic by 55% for brands.

Business 100

Business Business Blogging Vendors Social Media 100

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. However, you can do it too with some help.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Webbiquity

APRIL 10, 2018

Every B2B marketer knows we are in a period of rapid change. But how can B2B marketers most effectively achieve those results? And communicate the business benefits? Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss.

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Heinz Marketing

MAY 2, 2018

There is a vast difference between simply blogging in your free time and writing a business blog. You don’t need any prior experience to write a blog, but in order to have an effective business blog, it must drive current and prospective customers, create added value, and incorporate useful content.

Practices 45

Practices B2B Thought Leadership Lead Scoring Lead Ranking 45

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Hubspot

MARCH 25, 2021

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

Purchase 101

Purchase Sales Qualified Leads Lead Scoring Lead Ranking 101

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? In all fairness, this question surrounding blogs is not without reason. Blogs vs. Other Marketing Channels.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Hence, 1,000. 1) Persistence is essential.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Writing on the Web

DECEMBER 19, 2012

How can you make the most of your blog marketing and outreach ? Here are some helpful tips so that your business blog attracts more readers, and you get found, get known, and get clients. In fact, a key tactic for SEO ranking is the practice of guest blogging with links back to the author’s site. Provide suggestions.

Outreach 100

Outreach Tips Blogger Paid Search Agency 100

Webbiquity

FEBRUARY 9, 2021

How can businesses use blogging effectively to increase online visibility and build relationships with their target audiences? To answer that, the team at Designhill put 15 questions to four blogging pros. Why is now the best time to start blogging, and what opportunities does it bring for business bloggers?

Paid Content 294

Paid Content Traffic Lead Ranking Blogger 294

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. A business blog feeds your sales funnel.

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

Webbiquity

JANUARY 9, 2024

By targeting well-known individuals who have a solid following, you will see a ton of inbound traffic from social media. Simply reach out to them after the post has been published to let them know they’ve been featured, and they’ll likely share your post on social media channels like Twitter and LinkedIn, leading to a ton of inbound traffic.

Traffic 204

Traffic Peer-to-peer Linkbait Customer Surveys 204

The Lead Agency

NOVEMBER 11, 2019

According to marketing guru Neil Patel, guest blogging is the best inbound marketing strategy. Guest blogging benefits both the blog that hosts the content and the person writing the content. In addition, 62.96% of people perceive blogs that have a number of contributors to be more credible.

SEO 48

SEO High Quality Lead Marketing Budget Advertising Agencies 48

Valasys

MAY 7, 2020

Many of us have heard the hoax “Guest Blogging is dead” so many times. Guest blogging is amongst the most important go-to tools in digital marketing and has numerous benefits to complement your SEO endeavors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy. Are you keeping your audience in mind?

Enterprise Management 93

Enterprise Management CMS Development Marketing Automation Services Marketing Management 93

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Hubspot

AUGUST 13, 2013

We recently published a blog post answering a common but nuanced question -- " What Is a Landing Page? ". For instance, business blogging. What''s the difference between regular blogging and business blogging? What Is Business Blogging? I still don''t know what blogging is! What is it?

Business Blogging 28

Business Blogging FAQ Business Lead Scoring 28

EMagine B2B Blog

APRIL 23, 2015

In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. Whether you want to believe it or not, a blog truly is one of the most important pages on your website.

B2B 40

B2B Traffic Lead Scoring Lead Ranking 40

Webbiquity

JANUARY 28, 2016

What role should content aggregation play in your B2B blogging strategy? What value does content syndication provide to B2B bloggers? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? Paul Gillin, host of the For Immediate Release (FIR) B2B podcast.

Aggregage 100

Aggregage Curation Aggregators B2B 100

Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

Business Blogging Stats Business PPC 28

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But with a blog, you can create any (reasonable) number of top-level categories, and give these keyword-rich labels.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

ViewPoint

JULY 25, 2013

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Running A Successful Business Blog: Why It Pays to Post. Learn why Anothony says his blog is "an outstanding ROI." You may be familiar with the B2B Madlibs series on Funnelholic this year.

PointClear 120

PointClear B2B Marketing Trends B2B 120

Webbiquity

OCTOBER 25, 2010

Over time, the top source of traffic for most blogs is search. But two great sources are blog directories and RSS syndication sites. But two great sources are blog directories and RSS syndication sites. Not only do they provide valuable links, they can also supply direct traffic and help build your RSS subscriber list.

RSS 100

RSS Promotion PR PageRank 100

Webbiquity

OCTOBER 5, 2012

and 300 posts, here is a quick look back at the 10 most-read posts on the Webbiquity blog to date. Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Without further ado, below are the 10 most-viewed posts on this blog to date. Vocus vs. Cision (November 8, 2011).

PR 100

PR Stats Social Media Twitter 100