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Top Link Building Techniques for B2B Companies (Infographic)

Webbiquity

Link building has played a crucial role in SEO since the early days of search. But as search ranking algorithms have gotten more sophisticated, both quantity and quality are now essential when building (or earning) links to increase the search competitiveness of a website. Guest post by Harris Myers.

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Is There A Connection Between SEO Link Building and PR-Based Brand Mentions?

KoMarketing Associates

Last year Google updated their webmaster guidelines to specifically call out questionable link building practices used in press releases. Inbound link acquisition, designed to improve SEO performance, is a great value-add when defining concrete metrics that led to successful B2B marketing campaigns.

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Perform a Link Audit to Monitor Link Building Efforts

Biznology

Photo credit: Wikipedia. Link building is a huge part of an SEO campaign. Inbound links to a website convey trust and the search engines take that into consideration as part of their ranking algorithm. This is also a good time to conduct a link audit of your main competitors.

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How AI Marketing Effects SEO

Stevens & Tate

One area in which AI is currently upheaving the status quo is in the online marketing world. The emergence of AI marketing over the past few years is already changing the way businesses market their brands — and for the better. However, the introduction of marketing AI has changed the way Google is able to rank content.

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15 Ways to Get Free Backlinks in 2023

seo.co

Guest blogging is a tried and true way to not only market your business, but also to create backlinks for improved SEO. Often, instead of money, “payment” for these submissions involves permission to include a link back to your site in the content. Use Wikipedia. Wikipedia allows users to edit and create entries themselves.

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The Most Important Keyword for SEO in 2018

Webbiquity

That’s why Wikipedia pages often rank highly: they are viewed as highly credible and generally accurate because they are written by subject matter experts, then reviewed and edited by other subject matter experts. Which means links have to be earned. And the secret to earning links is…authenticity.

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SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

Contrary to what you might think, a 5,000-word article that covers 30 different angles on a given topic isn’t automatically considered high-quality. Search engines look for these signals to determine if a piece of content is high-quality: Length of the article. The article’s topic. Links and anchor text. Keyword density.

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