Kevin Indig

MAY 29, 2023

I spent countless hours stress testing Google's new AI-powered search experience SGE (Search Generative Experience) since it opened access last week. Instead, users need to hit a “generate” most of the time (see screenshot below). Generative AI results are much more expensive than classic web results.

Lead Ranking 139

Lead Ranking Generation Lead Scoring Forecasting 139

Convince & Convert

APRIL 20, 2010

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. But the reality is, your blog is probably a lot more broad than you think. If you get a chance, please check out the white paper.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

seo.co

NOVEMBER 22, 2021

On the other hand, zero search volume keywords present little to no competition, making it easier to rank and generate conversions. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords. Zero Search Volume Keywords for Beginners.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Zoominfo

MARCH 17, 2021

However, for more competitive keywords, you should opt for less competitive long-tail phrases. Keep in mind the content you post should be highly relevant, informative, educational, and entertaining; otherwise, it won’t generate enough attention or engagement. It’s common to rank for multiple keywords.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Adobe Experience Cloud Blog

JANUARY 9, 2020

When your audience asks a question, the leading article most relevant to the question they asked will be sent to them. . These searches generate diverse results. . Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Scoop.it

MARCH 14, 2024

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). If you’re wondering how to make this happen, this article is exactly what you need.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

Marketing Insider Group

NOVEMBER 22, 2021

Using the simple, focused tactics we cover in this article, you can leverage web analytics to improve your content marketing strategy right away. These metrics tell you which of your blog articles, landing pages, and other content are getting the most hits. the number of leads generated by old posts. 9 percent?! Quick Takeaways.

Analytics 271

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 271

Brightedge

MARCH 31, 2022

Keep the following suggestions in mind when formulating an ongoing SEO strategy: Pick your information sources well - Outlets like Search Engine Land and Search Engine Journal publish articles written by seasoned professionals and industry insiders. Long-tail Keywords Are Phrases of More Than Three Words. SEO Is Dead.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Scoop.it

MARCH 21, 2023

In this article, you’ll find SEO writing tricks to use in content for both a user and a search engine to love it. In short, it’s about generating expert content that meets semantic search. How to write and format those comprehensive articles? Long-tail: About 40% of all search traffic comes from them.

SERP 80

SERP Long Tail Marketing Dwell Content 80

Optinmonster

DECEMBER 20, 2023

Finding Keywords You Already Rank For You can also find out which search queries are already bringing organic traffic to your site as a starting point for generating new and related keyword. Let’s chat about long-tail keywords. Example: “What is lead generation?”. That also applies to seasonal search terms.

Keywords 92

Keywords Paid Content SEO Lead Scoring 92

Contently

MAY 18, 2018

I wrote at Newsweek alongside veteran investigative reporters who struggled to take Google traffic as seriously as magazine subscribers, but this resistance isn’t just limited to older generations. One way to get there is to focus on long-tail keywords, which refers to niche and less competitive search terms.

SEO 167

SEO Long Tail Marketing CMS Development SERP 167

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

ClickDimensions

OCTOBER 24, 2023

AI-powered tools like content generators and natural language processing (NLP) platforms can: Generate Content Ideas: AI can analyze trends and user behaviour to suggest relevant topics and ideas for your content strategy. Need help getting started with AI?

Marketing AI 73

Marketing AI Marketing Automation Services Long Tail Marketing Cross-Selling 73

Parse.ly

OCTOBER 18, 2023

When on Facebook, you’ll see readers especially engaged with articles on entertainment, lifestyle, local events, and politics. Articles on business, world economics, and sports also attract readers, but mostly through Google and other long-tail referrers. network during 2016, categorized by topic.

Facebook 52

Facebook Google Long Tail Marketing Aggregators 52

Tiecas

MARCH 21, 2024

Probably the most common complaint that I hear from Sales is that “Marketing just doesn’t understand engineering problems, and they generate ‘crappy’ leads that are not ready to buy.” Your marketing team can do the heavy lifting but publish posts and articles under the byline of your Subject Matter Experts (SMEs).

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Hubspot

APRIL 22, 2020

Gen Z enters adulthood and gains more and more purchasing power, it's apparent that the age group is more hyper-connected to the internet than past generations. They're also noticing key generational behaviors that could change the way brands market to younger audiences.

Search Marketing 100

Search Marketing Long Tail Marketing Planning Mobile Marketing 100

DAGMAR Marketing

DECEMBER 28, 2023

This resulted in many organizations asking themselves this honest question, “ Will AI-generated content impact my business ?” Pinpoint long-tail keywords with less competition that may be easier to rank for. AI image generators gave birth to the AI art boom. For many companies, it already has.

Marketing Analytics Tools 98

Marketing Analytics Tools Trends Marketing Management Planning 98

Marketing Insider Group

FEBRUARY 1, 2021

Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Decades ago, businesses could generate leads by telling people how fantastic their brand was and how brilliant and valuable their products and services were. Lead Generation. Content Marketing Strategy.

Buyer Intent 359

Buyer Intent Intent Work Management Marketing Management 359

Animalz blog

MARCH 8, 2023

The Quality Cliff All content has a minimum quality threshold that needs to be surpassed in order to generate any results. All marketers need to aim to clear the minimum quality threshold for every article. Beyond that threshold, better quality usually generates better results, but at a diminishing rate.

Lead Ranking 85

Lead Ranking SERP Long Tail Marketing Keywords 85

Hubspot

MARCH 19, 2020

It's also creating thought leadership content, and lead generation, as well.". But SEO efforts don't just help you reach organic traffic goals — they can also help you achieve your brand awareness and lead generation goals, as well. You can include short-tail (e.g., "AI") AI") and long-tail (e.g.,

Lead Ranking 100

Lead Ranking Traffic SEO Lead Scoring 100

ClearVoice

SEPTEMBER 29, 2022

Here are some tips to improve your Google blog ranking: Choose long-tail keywords. Instead, focus on long-tail, longer and more specific than the average keyword. Instead, focus on long-tail, longer and more specific than the average keyword. Target attainable keywords. Is grammatically correct.

Lead Scoring 52

Lead Scoring Lead Ranking Long Tail Marketing FAQ 52

Brightedge

JUNE 10, 2022

Content ideation—generating topics for blog posts, articles and marketing materials for your site—is often seen as being synonymous with keyword research. It’s about more than just generating a list of potential keyword-related topics and ranking them in terms of volume. Establish Clear, Metric-Driven Content Ideation Processes.

SEO 111

SEO Research Enterprise Management Tools 111

KoMarketing Associates

SEPTEMBER 22, 2016

By clicking different terms and generating more relevant results, you can make your net of main keywords bigger. By inputting a core keyword or URL, the tool can generate a list of keywords automatically. This type of keyword can be valuable for generating content and catching timely updates. Baidu Keyword Planner.

Search Engine Marketing 120

Search Engine Marketing Keywords Search Marketing Budget Programs 120

ClearVoice

SEPTEMBER 22, 2023

Address this need by optimizing your content for voice search , such as including long-tail tech and software keywords in your content. You can do this by creating online articles, hosting webinars, and sharing tutorials on cybersecurity measures and best practices.

Work Management 90

Work Management Marketing Management Webinar Metrics Software 90

Binary Demand

MAY 2, 2023

[ps2id id=’overview’ target=”/]In B2B sales, generating leads is only half the battle. As a B2B company, generating leads is crucial to your success. To maximize your sales pipeline and increase revenue, it’s important to have effective strategies in place for generating and nurturing SQLs.

Sales Qualified Leads 59

Sales Qualified Leads High Quality Lead Ideal Customer Profiles Top of Funnel 59

Martech

MAY 26, 2023

Automated content generation We all know that content creation can be time-consuming. AI-powered content generation tools can automate repetitive tasks and save you precious time. They can produce data-driven articles, reports or product descriptions based on predefined parameters. Take the 2023 MarTech Replacement Survey 2.

Marketing AI 87

Marketing AI Work Management B2B Marketing Management 87

Single Grain

JANUARY 26, 2024

SEO is getting tougher, and it’s forcing marketers to find even more clever ways to build relevancy and presence in an online space flooded with AI-generated content. To that end, we’re noticing distinct patterns surrounding SEO keyword strategy as we enter 2024 — and one of them is the growing importance of long-tail keywords.

Long Tail Marketing 52

Long Tail Marketing Keywords SEO Lead Scoring 52

ClearVoice

AUGUST 7, 2023

It’s the initial step and often the most critical in demand generation. Are all the top-ranking pages using 1,200-word articles? It’s equally crucial that all these niche topics loop back, linking to your primary article about “Best Countertop Kitchen Appliances.” You need to have 1,200 words. You have to do that too.

Top of Funnel 52

Top of Funnel Lead Scoring Lead Ranking Digital Marketing Funnels 52

Contently

MARCH 1, 2022

It combines news content with profiles, fashion shoots, affiliate content on sneakers and other clothing, and original, long-tailed interviews. It might be tempting to chase the clicks generated by a top news story, says the company’s director of content Matt Carter. But not all clicks are created equal.

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

BOP Design

NOVEMBER 3, 2021

Recently, we shared how to choose keywords with buying intent , which is critical if your purpose is to generate leads. Check out the buying terms article for more detail. You do want to have a good mix of specific long tail keywords and a bit more broad, top of funnel, search terms as well.

Keywords 111

Keywords SEO Process Marketing & Strategy 111

Sprout Social

JULY 1, 2021

In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. Because of this long period of time and the different needs of each step, a lot of different content is produced for each stage to entice the potential buyer. Get started on your B2B SEO strategy.

SEO 124

SEO Top of Funnel Buyer Personas B2B 124

Launch Marketing

DECEMBER 14, 2022

Standing out and gaining readership can go a long way in generating awareness, traffic and overall leads to your website or wherever your blog may be featured on. Did they search more generic, broad keywords? Did they search long-tail, specific keywords?

Paid Search Agency 113

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 113

Scoop.it

NOVEMBER 2, 2023

Wouldn’t it be great to create digital marketing strategies that generate insane leads and sales? If you disagree, then this article is for you. Whereas, if you are targeting a long-tail keyword audience, investing in content marketing to boost your company’s SEO can be a great way to reach them organically.

Work Management 83

Work Management Marketing Management Buyer Personas Budget Programs 83

Conductor

JANUARY 9, 2023

With the increasing prevalence of AI-generated content, Google has placed a greater emphasis on the authoritativeness and trustworthiness of the content, as well as the expertise and experience of the author. AI-generated content may not always be of the same quality or reliability as content written by a human expert in the field.

SEO 59

SEO Long Tail Marketing Keywords User-Generated Content 59

Webbiquity

SEPTEMBER 5, 2017

Great SEO can get sites to the top of organic search rankings, provide valuable traffic from long-tail or high-traffic keywords and play a crucial role in driving growth to your company. This increased reach could be great for generating links if your content offers value to your audience. Guest post by Max DesMarais.

PPC 270

PPC SEO Paid Search Agency Click Rate 270

Valasys

MAY 18, 2023

In this article, we will compare PPC and SEO and help you determine which SEM services will be the most effective for promoting your particular business. PPC marketing can effectively generate leads and boost your website traffic quickly, as you only pay when someone clicks on your ad. What is PPC?

Paid Content 52

Paid Content PPC Comparison SEO 52