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Memorial Day Email and SMS Marketing Best Practices

SmartBug Media

With the rise of digital marketing, email and SMS communication are two of the best ways to reach out to your customers at scale. In this article, we'll walk you through five best practices to leverage for a winning Memorial Day email and SMS marketing campaign. This is where your analytics tool comes in handy.

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7 SMS Marketing Plugins for WordPress (Compared)

Optinmonster

Are you looking for the right SMS marketing plugins to connect with your audience and drive more conversions? SMS marketing is one of the best tools at your disposal. Plus, SMS is well-known for having high open rates and larger amounts of user engagement than other marketing channels. 7 SMS Marketing Plugins for WordPress.

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Klaviyo launches Klaviyo AI

Martech

Today, marketing automation platform Klaviyo launched Klaviyo AI, a new suite of AI-powered tools and features. It also provides predictive analytics forecasts based on data across all of Klaviyo’s customers. New Klaviyo features use generative AI and other AI technology to create content and serve it to the right audiences.

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Email automation tools for the savvy marketer

Martech

Email remains the dominant online messaging channel, but SMS messages and in-app notifications are also available to many marketers, and those channels aren’t as noisy (for now). Here are some of the other features that will help you create the type of targeted, relevant messages consumers crave. Segmentation and targeting.

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AI-powered martech releases and news: May 23

Martech

Here’s a roundup of other AI-related features and products announced in the last week: LivePerson announced new capabilities, partnerships and integrations that pull together and orchestrate customer conversations at scale. Email: Business email address Sign up now Processing.

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9 Chatbot builders to enhance your customer support

Sprout Social

The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. This article will dive into all the details about chatbot builders and explore their features. Table of contents: What is a chatbot builder?

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B2C marketing automation: The tools, tactics and prerequisites for success

Martech

Intuit Mailchimp Mailchimp is a well-known platform thanks to its user-friendly interface and strong email marketing features. HubSpot Marketing Hub HubSpot’s Marketing Hub offers a wide range of marketing tools, including email marketing, social media management and analytics.