Sprout Social

OCTOBER 5, 2023

Without the right tools, you’re essentially navigating a stormy sea in a leaky boat. Competition is high—you need the right tools at your disposal to streamline your efforts and compete with millions of creators in the same space. Tools like Creator Studio for Facebook and Instagram can help.

Facebook 107

Facebook Planning Work Management Paid Search Agency 107

Hubspot

MARCH 3, 2020

Social media is an undeniably powerful marketing tool in 2020. With social media analytics tools. In a nutshell, social media analytics tools are generally part of a larger social media management software platform. Below is a screenshot of an analytics report HubSpot provides. Price: Free, then $9-$299/mo.

Social Media 99

Social Media Budget Programs Analytics Work Management 99

Sprout Social

APRIL 5, 2022

Ever wondered if people loved watching your Facebook videos? These are all great questions to ask when you’re using videos for your Facebook marketing strategy. And your Facebook video metrics can give you the answers you need. So what are the video metrics you need to track on Facebook? Video views. Engagement.

Advertising Benchmark 131

Advertising Benchmark Facebook Video Marketing Cost Per Click 131

Sprout Social

AUGUST 17, 2022

With so many networks and interactions across social media, tracking your engagement data can be tricky. Below we’ve broken down some of the best social media monitoring tools and how to pick one that makes sense. Social media monitoring is the process of tracking and reacting to social engagements.

Social Media 125

Social Media Tools Campaigns Media 125

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Benefits of a competitive analysis report A competitive analysis report serves as a tool for competitor benchmarking.

Analysis 94

Analysis Marketing AI Examples SWOT 94

SendX

FEBRUARY 26, 2021

In this article, you can find the best lead capture software that will help you to recognize your desired tool for capturing leads. Botsify - A chatbot can be a lead capture software Botsify is basically a chatbot automation tool but it’s an ongoing task as a lead capture software. A free trial is also available.

Lead Capture 195

Lead Capture Marketing Automation Services Marketing Websites Lead Ranking 195

Sprout Social

APRIL 12, 2022

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Facebook profile and branding audit.

Paid Content 123

Paid Content Facebook Ideal Customer Profiles Work Management 123

Parse.ly

JULY 25, 2023

It’s increasingly becoming a science , aided by predictive analytics and data. Yet, with advanced predictive analytics, this challenge can be considerably eased. Why real-time analytics matter for viral content Google Analytics is infamous for its poor portrayal of live performance data. Yeah, Parse.ly is that real-time.

Viral Marketing 52

Viral Marketing Analytics Content Eye-Tracking 52

TrustRadius Marketing

MARCH 2, 2022

A good social media marketing tool can help you quickly make strong social media content. A social media marketing tool will allow you to access all your social media accounts in one place. Below is a quick overview of the 6 tools we have chosen, before an in-depth exploration. Enter, social media marketing software.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Webbiquity

NOVEMBER 28, 2023

Affiliate sales support independent publishing For instance, many B2B decision-makers use Facebook for research and networking. By not tapping into the specialized Facebook B2B targeting tools , businesses might be missing out on reaching these professionals in a personalized manner. Now, apply data analytics.

B2B Sales 180

B2B Sales Webinar Metrics B2B Peer-to-peer 180

Sprout Social

JANUARY 27, 2021

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Youtube 142

Youtube Analytics Video Marketing Optimization 142

Vision6

OCTOBER 5, 2020

From tools that create designs Picasso would be proud of, to Google Ad grants and more, we’ll run through everything you need to know to get started. Email and SMS Marketing Tools. W3C, SOC2 (2020) with GDPR & Spam Act compliant tools. Facebook Marketing. Access to QAssure, WCAG 2.0, Advertising Platforms.

Budget Programs 72

Budget Programs Tools Marketing Analytics Tools Paid Search Agency 72

Sprout Social

APRIL 15, 2019

If you have absolutely no idea how to approach your Facebook advertising strategy these days, you aren’t alone. It’s no secret that Facebook’s organic reach has taken a nosedive. But before you write off Facebook as a lost cause, think again. Of course, that doesn’t mean that Facebook ads are foolproof on their own.

Facebook 111

Facebook Advertisements Advertising Marketing & Strategy 111

ClickZ

NOVEMBER 22, 2019

The seven chatbot platforms and tools mentioned: Reply.ai. chat tool helps ensure your customers get instant and personalized service. to cater to post-sales queries, help customers track their orders, and more. Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Product USP. Integrations.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Parse.ly

APRIL 6, 2020

Enter web analytics tools. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. But there are a lot of tools to choose from today, and they’re all very tempting. Content analytics tools. Customer analytics tools.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Optinmonster

DECEMBER 14, 2021

Are you looking for the best lead generation tools to grow your business? And just like any tough job, lead generation requires the right tools–even for professional marketers. And just like any tough job, lead generation requires the right tools–even for professional marketers. What Is a Lead Generation Software/Tool?

Marketing Automation Services 124

Marketing Automation Services Budget Programs Enterprise Management Work Management 124

Webbiquity

OCTOBER 11, 2022

Use social media platforms like Twitter and LinkedIn (B2B), and Facebook, Instagram, and Pinterest (B2C) to provide news about your company and products, engage with prospects and customers on these sites, and answer their questions. Track and Analyze Your Metrics. Create Value for Your Audience. Stay Competitive.

Digital Asset Management 270

Digital Asset Management Product Brand Identity Branding 270

accelerate agency

MAY 24, 2023

And what tools should you use? Well there’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? What is SEO Analytics Why is Google Analytics essential to SEO? SEO analytics is a laser pointer.

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. Social media has revolutionized B2B marketing.

Social Media 117

Social Media Trends Media B2B 117

Oktopost

MARCH 21, 2019

Besides Twitter, they’re essential on Instagram, and they’ve found their way on LinkedIn and Facebook too. Proper hashtag usage is essential for brands to track mentions and respond effectively. They’re also important to keep an eye on industry trends, and the competition. How to Use Hashtags on Facebook.

Twitter 134

Twitter Linkedin Facebook Ideal Customer Profiles 134

Sana Commerce

MAY 19, 2022

E-commerce analytics can feel overwhelming, but they’re one of the most concrete ways to track your business’s successes and growth. Without the information provided by analytics, businesses wouldn’t be able to make informed decisions. Understanding analytics doesn’t have to be difficult once you know what to look for.

Analytics 52

Analytics Marketing Management Marketing Analytics Tools Click Rate 52

Parse.ly

MARCH 10, 2020

As the preferred choice of businesses worldwide, having access to WordPress analytics is critical to measuring success online. But where do you get these crucial WordPress analytics? To help bring some clarity, we’re going to give you the rundown on how to get the WordPress analytics you need for your business to thrive.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management Analytics Work Management 52

Convince & Convert

DECEMBER 13, 2023

You can even use content curation software to help you do just that by keeping track of your audience’s preferences and the top-performing content in your niche. You can also use customer experience management tools to get feedback from your audience and build around what they like.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

ClearVoice

MARCH 26, 2024

Define key metrics for each.” — Michael Brenner , CEO, Marketing Insider Group Thanks to the nature of digital content marketing, there are almost too many metrics to track. If your business has subscribers or a growing email list, track the growth rate and churn. Consider these extra metrics for performance.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Sprout Social

JUNE 27, 2023

The only way to grow and stay ahead is a keen eye on what your customers are saying about their interests and pain points. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. Track comments using keywords or hashtags and analyze them in real-time or historically.

Ideal Customer Profiles 128

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 128

Brandwatch Marketing

OCTOBER 25, 2023

The direct channel in Google Analytics tracks the number of people who typed your URL into their address bar, used a browser bookmark, or clicked a link in an untracked email or offline document. In the past, Google Analytics users were able to easily track the number of people using branded keywords to arrive on website.

Brand Identity 96

Brand Identity Branding Advertising Benchmark Eye-Tracking 96

Sprout Social

NOVEMBER 21, 2023

In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. What is competitive monitoring?

SWOT 97

SWOT Budget Programs Eye-Tracking Advertising Benchmark 97

Navigate the Channel

JANUARY 19, 2024

In today’s digital age, social media is not just a networking tool; it’s a powerful platform for marketing, especially for bloggers. Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers.

Social Media 65

Social Media Media Blogger Demographics 65

Navigate the Channel

JANUARY 29, 2024

Understanding the Power of Social Media Social media platforms such as Facebook, LinkedIn, Twitter, Instagram, and Pinterest have revolutionized the way we communicate and promote ourselves or our businesses. They provide users with a simple, personalized, and do-it-yourself promotion portal, equipped with advanced tools and analytics.

Social Media 65

Social Media Media Demographics FAQ 65

Vidyard

MARCH 23, 2021

You’ve even integrated your video platform with your customer relationship management (CRM) and marketing automation platforms to track views on the lead and account level. Analytics are a key component in any successful video marketing strategy. To this end, video analytics are essential. That’s all terrific.

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Sprout Social

APRIL 10, 2017

Let’s be honest here–Facebook isn’t slowing down. billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. Your Facebook marketing strategy has to be unique. There’s an ocean of potential customers you can reach on Facebook. Looking to get more out of your Facebook marketing?

Facebook 111

Facebook Marketing Strategy Marketing & Strategy Planning 111

Go Beyond SEO

MARCH 13, 2024

In today’s digital age, social media has become a powerful tool for businesses to connect with their target audience and establish a strong online presence. Social Media for Manufacturers Key Takeaways Social media is a crucial tool for manufacturers to boost their brand and connect with their target audience.

Social Media 78

Social Media Media Brand Identity Branding 78

Martech

AUGUST 11, 2021

With social media tools, brands can capture a wealth of measurable insights from the consumer data that social networks provide. Let’s dig into some “must-have” capabilities, followed by the advanced, and finally – some tools to help you stay ahead of it all. Social media monitoring must-haves.

Social Media 132

Social Media Marketing AI Media Brand Identity 132

Convert

JANUARY 21, 2022

The Austrian Data Protection Authority (Datenschutzbehörde) ruled in favor of nonprofit NOYB , in a landmark case against the use of Google Analytics on netdoctor.at, an Austrian website operator. However, when using Google Analytics, the data transfer cannot only be dependent on the SCCs that have been completed.

Analytics 52

Analytics Google Privacy Work Management 52

SalesGrape

NOVEMBER 3, 2023

Platforms like Facebook and LinkedIn offer advanced targeting options based on demographics, interests, behaviors, and more. By leveraging these tools effectively, businesses can ensure their content reaches individuals who are most likely interested in their products or services.

Lead Generation 52

Lead Generation Social Media Generation Media 52

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. The benefits of competitor mapping There are many competitor analysis tools out there—which is a testament to the benefits of competitor mapping. It’s like preparing for a championship game.

SWOT 110

SWOT Comparison Peer-to-peer Analysis 110

Sprout Social

JANUARY 16, 2017

billion monthly active users on Facebook logged in the third quarter of 2016, you may find the network to be a treasure trove of new customers. In this all-encompassing guide, we’ll walk you through the basics of Facebook and brand examples you can be inspired by. Audit your current Facebook Page. Analyze your digital strategy.

Facebook 91

Facebook Work Management Ad Frequency Marketing Management 91