Scoop.it

JULY 13, 2023

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. RSS feeds offer an easy way to stay updated with every piece of content a site has published. What is Thought Leadership?

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

The Effective Marketer

JUNE 19, 2012

On the other hand, proper content curation can be a powerful tool for both building your site and driving traffic to it. Be Careful How You Aggregate. When you have a site or service that seems perfectly relevant to your topic, it might be tempting to grab everything that it posts by RSS or another automated tool. Don’t do it.

Curation 100

Curation Copyright Peer-to-peer RSS 100

KoMarketing Associates

JULY 19, 2016

SimilarWeb provides users with a snapshot of a website’s traffic sources as well as a high-level view of the online marketing strategies that are powering it. This Google Chrome extension logs all HTTP traffic between Google Chrome and the internet. Digg Reader is a news aggregation service operated by Digg. SimilarWeb.

Online Marketing 120

Online Marketing Tools Campaigns Digg 120

BOP Design

AUGUST 14, 2018

It’s a multi-functional baseline, free tool that provides a good amount of data on website traffic, user behavior, top visited pages, and more. A lot of information can be gleaned from Google Analytics, and recently, Google took a step to start adding insights on top of the data.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Enterprise Management Work Management 85

Hubspot

MARCH 29, 2013

For those of you who didn't catch wind of the news last week, Google has made the decision to retire its RSS feed reading platform after eight years, effective July 1. The fact of the matter is, the way people consume information has fundamentally changed. Information in a Social World. Social Networks Get More News Centric.

Google 28

Google RSS Aggregators Social Networks 28

Albacross

APRIL 9, 2019

You should also carefully review your current traffic to learn more about which companies are visiting your site so you can get more leads. Informality is tough to get right in business, but if you can nail it, you can earn a lot of goodwill. Perhaps you could provide much the same message, but with a much lighter tone.

Brand Identity 56

Brand Identity Branding B2B Enterprise Management 56

Customer Experience Matrix

JULY 16, 2009

This would be a major step beyond using aggregate social media data as a way to measure marketing performance – although even such measurement would be itself a great leap forward for most companies today. Results can be streamed to an external viewer as an RSS feed or presented in standard reports.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Buzz Marketing for Technology

JUNE 27, 2008

I offered a model of an environment with six channels for: authoring, syndicating information, communication, collaboration and networking, researching, and evaluation. What I like most is the combination of RSS feeds, bookmarks and widgets in one tab (section) according to a context. Informal Learning Blog. Congratulations!

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

Scoop.it

SEPTEMBER 7, 2023

In today’s world of information overload, keeping up with your industry’s latest news and trends can be daunting. With so many sources of information available, it can be difficult to know which ones to trust and which are worth your time. That’s where content curation comes in. Why Is Content Curation Important?

Curation 78

Curation Marketing AI Process RSS 78

Anything Goes Marketing

AUGUST 3, 2009

You could probably create an RSS feed from this URL as well and then display this content in real time. Tracking Twitter as a Source of Web Traffic. Make sure that you can clearly track the source of traffic to your website from Twitter. This goes beyond tracking Twitter at the aggregate level.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

B2B Marketing Savvy

JULY 30, 2009

Posting cadence directly impacts traffic (yeah, duh…) . RSS and email subscriptions are growing, but slowly. No specifis will be shared, only aggregated data. S)ubscriptions: I monitor RSS feed requests as well as subscriptions by email. W/out traffic, the dialogue is one-way. You can help.

Advertising Agencies 40

Advertising Agencies RSS Ning Blogger 40

Valasys

SEPTEMBER 4, 2019

The potential customers might research for those products on Facebook or Twitter & if they don’t find any information there, they might cease to research & the marketers might lose a very good chance of optimizing their revenue by converting these customers. aligned with their businesses.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

APRIL 4, 2011

Ideas and recommendations for developing these types of posts: Create aggregate lists showcasing important resources and/or publications relevant to the industry. Content for Research & Information Informational content provides a way to demonstrate expertise and share valuable resources with prospects and customers.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Adobe Experience Cloud Blog

AUGUST 6, 2009

Executives are information sponges. They subscribe to RSS feeds.  We've had a blog for quite a while, but until we started aggregating followers through twitter and LinkedIn groups and blog comments, we never saw the true value.  How does lead nurturing play a part in reaching these executive contacts?

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

Hubspot

DECEMBER 30, 2011

Google Reader - Google Reader is an RSS reader that allows you to aggregate various blogs and sites and collect updates to new content in one location. Podcast - A podcast, or non-streamed webcast, is a series of digital media files, either audio or video, that are released episodically and often downloaded through an RSS feed.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 7, 2010

Week 1: Create a Story You as a consumer and as a business person are completely inundated with information. Whether you are checking your email, reading your favorite blogs, online magazines and websites, Facebook, LinkedIn, or Twitter, there is information everywhere. I’m guessing it’s been a while.

Paid Content 28

Paid Content Inbound Marketing Lead Scoring Lead Ranking 28

Buzz Marketing for Technology

JULY 16, 2008

100 Cool Things You Can Do With RSS. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. They will send sections to you each day via RSS feed. Recent Posts. April 2008.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Buzz Marketing for Technology

OCTOBER 20, 2008

100 Cool Things You Can Do With RSS. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. They will send sections to you each day via RSS feed. Recent Posts. April 2008.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Convince & Convert

SEPTEMBER 28, 2013

The new Hummingbird release pushes Google further along as a provider of first-hand information. With Google getting stingier about directing traffic to you , experimenting with other ways to amplify your content and market your marketing becomes even more of a best practice. It Creates Traffic, and Fast.

RSS 133

RSS Content Aggregators Click Rate 133

Hubspot

JUNE 23, 2010

David Meerman Scott recommends that marketers "earn their way in" (via publishing helpful information on a blog etc.) N News Reader - A news reader allows users to aggregate articles from multiple websites into one place using RSS feeds. Quantcast - Quantcast provides website traffic and demographics for websites.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Biznology

MAY 20, 2014

There’s a real opportunity to turn a scoop into a narrative: … package was well-executed and memorable, but some of our more digitally focused competitors got more traffic from the story than we did. Every content-marketer knows when traffic is best.

Paid Content 80

Paid Content Planning Work Management Social Media 80

Hubspot

JULY 29, 2018

Social networks use hashtags to categorize information and make it easily searchable for users. Podcast - A podcast is a series of digital media files, usually audio, that are released episodically and often downloaded through an RSS feed. Quantcast - Quantcast provides website traffic and demographics for websites.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Buzz Marketing for Technology

JUNE 27, 2008

LinkedIn is good for a lot of things and asking a question of your network is useful, but what happens if you have a small network and/or you dont want to see a regular list of people posting and asking for this information? The only reason youre seeing 361% traffic growth is because 250,000 jobs were lost in the U.S. aggregators.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Biznology

JANUARY 1, 2013

A blog offers built-in RSS and the ability to easily hook right in to Google Webmaster tools via a dynamically-created sitemap. However, though I am being quite a hypocrite here, but I do know that there are loads of podcasters out there who act as industry aggregators, reporters, and curators. Again, I am a hypocrite here as well.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Hubspot

AUGUST 20, 2020

It makes perfect sense, considering how-to posts are inherently educational and great for generating traffic from organic search. But when done right, lists posts are great for posts that seek to aggregate tips, tactics, or ideas under a certain topic, and they can result in high-quality content. Plus, people love 'em ! The Fun Post.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Convince & Convert

AUGUST 17, 2012

The RSS feed is: [link]. But we still talk about SEO, not traffic acquisition. If I had to give Twitter up permanently I would probably sit in traffic for four hours listening to polka music. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link]. Please Support Our Sponsors.

Enterprise Management 113

Enterprise Management Work Management Marketing Management Communities 113

Online Marketing Institute

JANUARY 4, 2011

Apparently, for the short time that my blog has been online, the traffic and interactions on it have been called impressive by some other bloggers. This is where a majority of my initial traffic came from. As a matter of fact, over half of my traffic during the first week alone came from Facebook. Definitely worth checking out.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

One of the best sources of information is industry statistics. client asked yesterday if I had some benchmark information to justify the cost of her marketing automation project. multitude of online social filters were developed over the last 15 years to address our perennial information overload curse. Continue reading.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Only B2B

NOVEMBER 27, 2019

, drew crazy amounts of traffic and attracted quality leads. Syndicated content not only increases your reach and brand awareness, it builds backlinks that help drive more traffic to your original article (and improves the SEO). These platforms focus on aggregating and collating quality content. But, What is Content Syndication?

Lead Ranking 103

Lead Ranking RSS Effectiveness Tools 103

Only B2B

MARCH 27, 2018

, drew crazy amounts of traffic and attracted quality leads. Syndicated content not only increases your reach and brand awareness, it builds backlinks that help drive more traffic to your original article (and improves the SEO). These platforms focus on aggregating and collating quality content. You can find a list here.

RSS 100

RSS Distribution Digg Press 100

Scoop.it

JUNE 9, 2020

Own the traffic you send to curated content. On the other hand, when this feed of curated content exists on your website, you can take many specific actions, such as: Draw your traffic towards a newsletter subscription. Retarget this traffic based on cookies, Facebook pixel, etc. Embed a single RSS feed.

Paid Search Agency 76

Paid Search Agency Trends Marketing Websites RSS 76

Hubspot

JULY 31, 2019

You can pull this information from Google Analytics or your social media analytics tools. Your buyer persona(s) act as models of your ideal customers and content consumers and represent their pain points, information preferences, and motivations as you build out the rest of your content distribution strategy. Traffic/reach.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Convince & Convert

JUNE 21, 2012

The RSS feed is: [link]. If nobody has to click through, you are not actually aggregating any page views or visitors or eyeballs on your content. Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Listen Now.

Work Management 119

Work Management Marketing Management Stats Social Media 119

Buzz Marketing for Technology

JUNE 27, 2008

Submit blog to news aggregators and allow them to discover the blog. Make RSS Subscribe button prominent and make it easy to spot. How to Drive Traffic to Your Website or Blog â?? t be a Lone Ranger. Network with other bloggers. Create Blogroll â?? Create links to favorite blogs. Submit blog to blog directories e.g. [link].

Blogger 100

Blogger Effectiveness Comparison Pricing 100

Scoop.it

DECEMBER 20, 2018

As hinted earlier, brand-driven content makes a lot of sense when it’s presented to a highly informed prospect that’s done her research and is ready to buy. She needs vetted in-depth information, and you can be the one to deliver it by curating content from trusted experts. Before that, however, she wants to learn. The problem?

Curation 90

Curation Top of Funnel B2B Thought Leadership Content 90