Hubspot

OCTOBER 22, 2019

As a marketer, you usually wear a lot of hats at your company. YouTube aficionado? Medium is an online publishing platform and social bookmarking site where you can publish and save posts to read later. On Medium, you can favorite different topics, writers, and publications to personalize your feed. SEO expert?

Digg 81

Digg Curation Ideal Customer Profiles Advertising Mediums 81

6sense

DECEMBER 8, 2021

My kids aren’t in college yet, but I’d be grouchy about paying $30,000 a year so they could sit in their dorm room watching never-ending Zoom classes. He enrolled in the University of YouTube. You can eliminate the medium of a trade show, coffee shop or dinner meeting, but the need persists.

Trade Show 62

Trade Show Lead Ranking Marketing Analytics Tools Top of Funnel 62

Exo B2B

OCTOBER 16, 2020

These experts/influencers take up a lot of space, not only in conversations, but also in the strategies of companies that are trying to take advantage of their audience and credibility. Marketing influencers are not the young YouTubers or Instagram maniacs who get fame and easy money. Annual rankings. Measurement criteria.

Marketing AI 98

Marketing AI Advertising Agencies Lead Ranking Lead Scoring 98

6sense

AUGUST 28, 2021

My kids aren’t in college yet, but I’d be grouchy about paying $30,000 a year so they could sit in their dorm room watching never-ending Zoom classes. He enrolled in the University of YouTube. You can eliminate the medium of a trade show, coffee shop or dinner meeting, but the need persists.

Trade Show 48

Trade Show Lead Ranking Marketing Analytics Tools Top of Funnel 48

Content Marketing Institute

FEBRUARY 28, 2018

The company image was “just a bottle shot in a magazine.” Video was a natural medium to help this business differentiate itself from the competition in part because few wineries were making videos a decade ago. Besides, video is a natural medium for telling stories about people. Lisa’s challenge was to make old-school cool.

Video Marketing 105

Video Marketing Content Marketing Content Marketing & Strategy 105

Metadata

SEPTEMBER 21, 2018

B2B companies have found that their videos, while viewed by fewer people, are just as important in their sales cycle. 73 percent of B2B companies report a positive ROI on video marketing. Twitter can also be an important B2B marketing medium. By 2019, 80 percent of internet traffic will involve video.

B2B Marketing 65

B2B Marketing Video Marketing B2B Viral Marketing 65

Chris Koch

MAY 19, 2014

MakerBot , a manufacturer of desktop 3D printers priced at the level of a decent laptop, is the best known of companies producing a product that has already been raised to PC-level stature in terms of its potential impact on business and society. What Caused the F-Bomb. Viral How-Tos. Not that Pettis was a bad teacher.

Conference 100

Conference Education Viral Marketing Class 100

ConvertKit

MARCH 15, 2021

It wasn’t just that he liked us enough to want to say hello during a conference or that he was good at both YouTube and email (42K+ YouTube subscribers and 9K+ email subscribers), or that he was living out of an RV with his wife and cats and dogs. Changing the medium? It was his kindness. He was unassuming. Tunnel vision again.

Youtube 93

Youtube Opt-out Opt-in Conference 93

Metadata

SEPTEMBER 21, 2018

B2B companies have found that their videos, while viewed by fewer people, are just as important in their sales cycle. 73 percent of B2B companies report a positive ROI on video marketing. Twitter can also be an important B2B marketing medium. By 2019, 80 percent of internet traffic will involve video.

Video Marketing 40

Video Marketing B2B Marketing B2B Viral Marketing 40

Hubspot

APRIL 21, 2020

The other day, I signed up for a friend's solidcore Pilates class. Once I'd paid for the class, I got a text asking me to download the [solidcore] app to review upcoming classes, integrate with my Google Calendar, and buy credits for future classes. The latter is what most companies choose to do. Define Success.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

Buffer

AUGUST 22, 2019

Something that no company seemed to be offering. The company has evolved a lot since those early days, but one thing that remains is its laser focus on serving a specific need for its target customers. YouTube drives significant traffic for Daily Harvest. around 23% of Daily Harvest’s social traffic comes from YouTube.

Paid Content 72

Paid Content Planning Landing Pages Paid Search Agency 72

PureB2B

JANUARY 19, 2017

People who read your material might buy from your company, or they might not. You want to make friends, so you go to class, join organizations, or attend parties. On YouTube, there are always links to related videos or a similar video coming up on auto play. Use Diverse Mediums. Don’t let the lead go cold. Lead the Way.

Lead Scoring 81

Lead Scoring Lead Ranking Sales Qualified Leads Leads 81

PureB2B

JANUARY 19, 2017

People who read your material might buy from your company, or they might not. You want to make friends, so you go to class, join organizations, or attend parties. On YouTube, there are always links to related videos or a similar video coming up on auto play. Use Diverse Mediums. Don’t let the lead go cold. Lead the Way.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Sales Qualified Leads 62

Vidyard

DECEMBER 3, 2014

While it’s important to use a variety of content throughout the sales cycle, video is emerging as the most powerful medium to drive increased engagement and conversion rates. It’s about giving our customers access to the right data to make smarter marketing decisions.”

Marketing Automation Services 50

Marketing Automation Services Act-On Demand Generation Agencies Marketing Automation 50

Heinz Marketing

NOVEMBER 15, 2021

If you are watching live on LinkedIn or on YouTube thank you very much for checking us out in the middle of your workday in the middle of your work week. I taught virtual presentation skills, but there were so few people in those classes that would use their video, right? So, I don’t by chance even get on video.”

B2B Sales 59

B2B Sales Work Management Act-On Amazon 59

Bluetext

JANUARY 7, 2019

The reason is simple: according to Ion , not only do 49% of consumers depend on influencer recommendations but 40% had purchased something after seeing it on Twitter, YouTube or Instagram. Leveraging impressive partnerships with world-class athletes such as Klay Thompson of the Golden State Warriors.

Trends 20

Trends Advertising Agencies Paid Search Agency Advertising Mediums 20

Vidyard

DECEMBER 3, 2014

” While it’s important to use a variety of content throughout the sales cycle, video is emerging as the most powerful medium to drive increased engagement and conversion rates. It’s about giving our customers access to the right data to make smarter marketing decisions.”

Marketing Automation Services 51

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 51

TrustRadius Marketing

JULY 27, 2022

Companies can create their own custom calendars, inventory trackers, task management system, or really anything depending on the software. The best use case for this subscription is developer teams, especially ones making a whole tech stack for the company or for customers. Appian is a cloud computing software company.

Small Business Marketing 98

Small Business Marketing Pricing Price Enterprise Management 98

Vidyard

DECEMBER 3, 2014

” While it’s important to use a variety of content throughout the sales cycle, video is emerging as the most powerful medium to drive increased engagement and conversion rates. It’s about giving our customers access to the right data to make smarter marketing decisions.”

Marketing Automation Services 50

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 50

Bluetext

JANUARY 7, 2019

The reason is simple: According to Ion , not only do 49% of consumers depend on influencer recommendations, but 40% had purchased something after seeing it on Twitter, YouTube or Instagram. Leveraging impressive partnerships with world-class athletes such as Klay Thompson of the Golden State Warriors.

Trends 20

Trends Advertising Agencies Paid Search Agency Advertising Mediums 20

Single Grain

SEPTEMBER 13, 2019

Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. Video Is the Preferred Medium. “Nothing says ‘yawn’ more than an interminable text-based email or 50 slide attachment.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

B2B Marketing Insights - WE

JUNE 29, 2018

They’re a shared group of principles that your company lives by and they help guide decisions made throughout the organization. This helps determine where the company is headed. It should be a visual picture of what the company looks like in the future. Company Name. Brand Vision. So how do you set your brand foundation?

Marketing & Strategy 74

Marketing & Strategy B2B Marketing Marketing Strategy Planning 74

Vidyard

DECEMBER 12, 2013

The good news is that Aberdeen has found 60% of best-in-class companies are now using video from initial awareness through to post-sale, and this comprehensive approach has everything to do with how prospects consume information. This ensures you’re top of mind for engaging, authoritative content within your industry.

Top of Funnel 56

Top of Funnel Marketing Funnels Video Marketing FAQ 56

Hubspot

SEPTEMBER 16, 2016

To help dissect some of these future trends, we invited WordStream Founder Larry Kim and ClassPass CMO Joanna Lord to have a discussion with HubSpot's VP of Marketing, Kieran Flanagan , via YouTube Live. If you didn't have a chance to watch the full YouTube discussion, don't worry. Joanna Lord, ClassPass. Video as an emerging vehicle.

CMO 28

CMO Top of Funnel Funnel Advertising Paid Search Agency 28

Biznology

JULY 16, 2013

If you’re just starting to blog now or within the last few years, you’ll have relatively few pages for Google to index to represent your voice, your experience, and the thoughts, mindshare, expertise, and context of your brand, company and corporate history. So, you only have a couple-dozen? I couple-hundred? How to start?

Social Media 80

Social Media Media Internet Marketing Google 80

Single Grain

OCTOBER 12, 2023

These days, you can watch a podcast on YouTube or access the audio on Spotify. Their offer is a platform for small-to-medium e-commerce businesses geared mostly towards solopreneurs. Takeaways: If you’re already hosting an event, record it and post the video to YouTube. As of 2023, there are 464.7

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

Onalytica B2B

JANUARY 18, 2017

Adoption among enterprise-class organizations is high, but market penetration among all businesses remains low. . “Despite it being 2017, marketing technology is still not being used by the masses. 2017 will see some exciting new content types and channels come to the fore. . This can be piece by piece or a complete “stack”.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Marketing Insider Group

FEBRUARY 5, 2024

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Adobe) 80% of consumers are more inclined to purchase from companies offering personalized experiences. DemandMetric) Companies that blog attract 55% more website visitors than non-blogging companies.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Scoop.it

FEBRUARY 3, 2022

Every year, more and more companies turn to WordPress to bring their business online. When it comes to achieving best-in-class results at minimal cost, business owners investing in WordPress-powered digital marketing technologies today have better options than ever before. Rethink YouTube embeds for presenting videos.

Marketing Websites 96

Marketing Websites Tips Top of Funnel Bandwidth 96

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Thats why many of todays colleges and universities are now offering "social media" classes as an option for their students. Dean Whitney, an executive with global digital marketing agency Digitas , also taught a class at Bentley (a hip school?) RWW Daily by Email.

Social Media 100

Social Media Class Web 2.0 Media 100

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It’s about having a strategy for making your company or organization more like a person and less like a machine. It doesn’t matter what industry you’re in.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Single Grain

AUGUST 23, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Storytelling 111

Storytelling Examples Campaigns Top of Funnel 111

Zoominfo

JULY 11, 2018

54% of marketers say growing traffic to the company website is a top inbound marketing priority in the next 12 months ( source ). 48% of marketers plan to add YouTube to their content strategy in the next year ( source ). 8% of marketers plan to add Medium to their marketing efforts in the next 12 months ( source ).

Statistics 255

Statistics B2B Marketing Marketing Budget Creation Planning 255

Single Grain

JUNE 10, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Amazon 71

Amazon Tips Banners Startups 71

Content Marketing Institute

NOVEMBER 28, 2018

Recognized as the first watch company built on a direct-to-consumer model, MVMT smartly leverages influencer partnerships and multimedia storytelling with the appeal of almost global grandeur. 1 revenue-generating company (more than $500 billion in annual revenue) with 2.3 Read on to see how they deliver what their audience wants.

Content Marketing 87

Content Marketing Brand Identity Branding Planning 87

Single Grain

AUGUST 8, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. If you choose an online remarketing strategy, you might run ads through Google, Facebook or YouTube. The Ultimate Guide to YouTube Advertising in 2019.

Conversion 108

Conversion Buying Cycle Click Rate Conversion Rate 108

TrustRadius Marketing

JANUARY 10, 2023

An amazing way to connect to your consumer base or to your company team is through the convenience of a mobile app. On top of that, your mobile app development company will most definitely require app marketing and social networking. With the Unity Pro subscription, established companies can access more support and publishing tools.

Pricing 98

Pricing Price Enterprise Management Work Management 98