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Top 3 Strategies To Personalize Your Email Campaigns

Porch Group Media

Email personalization refers to the process of sending hyper-targeted emails to your audience using the insights you have about your customers or prospects. Emails can be personalized using first name, last name, location, purchase activity, shopping cart items, and much more.

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Stop! Or go directly to email jail

Martech

Lots of things can put you on the wrong side of the law, whether it’s violating an ISP rule or annoying your subscribers and customers. Why should you fear email jail? Because the sentences are tough, and the appeal process can be arbitrary. Getting sprung can be expensive and take your focus away from business as usual.

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How To Build the Email List of Your Dreams

Salesforce Marketing Cloud

That famous quote from Field of Dreams refers to a baseball field for ghosts, but can it also be applied to an email list? It sure can. According to our research , email remains the best way to connect with customers. You can get started right away by sharing the value of your products or services.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

This blog post delves into B2B email marketing, uncovering its vast potential and offering insights to leverage its power for business success. Discover the importance, functioning, and strategic elements to create impactful email campaigns that resonate with your B2B audience. Schedule or automate your campaigns.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

This blog post delves into B2B email marketing, uncovering its vast potential and offering insights to leverage its power for business success. Discover the importance, functioning, and strategic elements to create impactful email campaigns that resonate with your B2B audience. Schedule or automate your campaigns.

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How to Build an Email List for Retargeting using Google Ads

SendX

However, what most of these marketers don’t know is that Google Ads doubles up as a goldmine for the next, equally important step in generating leads and conversions– retargeting! What is an email list? What do customers get by providing their emails? How do you build an email list? Use that to your advantage.

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10 Marketing Automation Mistakes You Might Be Making (And How to Avoid Them)

BenchmarkONE

Not Properly Integrating Your Data Resources. Today’s marketing automation tools can provide targeted solutions for email and SMS campaigns, online ads, and promoted social media posts. But in order for your tools to work effectively, it’s important that you properly integrate your data resources.