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8 Methods to Writing Creative Email Subject Lines [With 72 Examples]

Marketing Insider Group

One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates.

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B2B email marketing: 3 strategies for advanced personalization

Martech

This article explores how to mix data segmentation, dynamic content and behavioral cues like a palette of colors to create emails that feel like an exclusive showing for your B2B contacts. 72% of consumers only respond to email messages directed toward them – that is personalization. Embed dynamic content to make your emails stickier.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

With its broad reach, affordability, and personal touch, B2B email marketing is essential for making a lasting impact on your audience. Email marketing remains the reigning champion when it comes to successful B2B lead generation solutions and achieving higher conversion rates. Schedule or automate your campaigns.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

With its broad reach, affordability, and personal touch, B2B email marketing is essential for making a lasting impact on your audience. Email marketing remains the reigning champion when it comes to successful B2B lead generation solutions and achieving higher conversion rates. Schedule or automate your campaigns.

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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

Case studies act as social proof – giving prospects the peace of mind they need before deciding to work with or buy from you. They’ll also gain valuable and memorable insights into your business strategies. Quick Takeaways. Your target audience should see themselves as the protagonist (hero) in your stories. Source: Gartner.

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20 Questions: Email Marketing

SendX

However, you need to resist this temptation - not only do you lose credibility in the eyes of your customers, but you’re also probably not even getting quality emails. One of the best ways to grow your email list is by making it easy to sign up. This might look like just a simple form on your homepage which asks for name and email.

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12 Reasons Why Your Emails Go in the Spam Box (and How to Make Sure They Don’t)

Optinmonster

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. Then, we’ll give you 6 concrete tips to make sure you can avoid your emails winding up in the spam folder.

CAN-SPAM 140