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22 Live Streaming Statistics for B2B Marketers

Zoominfo

The search term “Facebook Live Stream” has increased in popularity by more than 330% since Facebook Live’s debut in August 2015 ( source ). Live video is more appealing to brand audiences: 80% would rather watch live video from a brand than read a blog, and 82% prefer live video from a brand to social posts ( source ).

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10+ Examples of Awesome Integrated Marketing Campaigns

SocialPilot

In this blog, not only are we going to tell you what a perfect integrated marketing campaign should look like, but also provide relevant examples to illustrate the point further. Wasssup by Budweiser The Super Bowl is where television ads come to dream big. What more could a marketing enthusiast ask for?

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The Rise of Streaming and Audio Advertising Post Cookies

Choozle

In this blog, we explore the practical realities of this evolving landscape, spotlighting the growth of Connected TV (CTV) and audio platforms for reaching the right audience. Remarkably, in 2024 99% of US households now have at least one streaming service subscription, a notable jump from the 52% reported in 2015.

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Learning from Our Past Mistakes: A 2015 Guide to Video Storytelling

Content Standard

You could hear it echoing through the halls of marketing departments across America: “We need a blog!” As a result, these brands struggled to launch compelling blog experiences in their first year in the market. Fast forward to almost-2015. Innovative marketers won’t need to repeat the past.

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Interview with Mark Schaefer

Onalytica B2B

Schaefer is a globally-recognized blogger, speaker, educator, consultant, and author who blogs at businessesgrow.com — one of the top marketing blogs of the world. The Content Code was named one of the top five marketing books of 2015 by INC magazine. Location: Tennessee, USA. Bio: Mark W. As Executive Director of U.S.-based

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Making the Most of the Women’s World Cup 2023

Digilant

team enters the tournament as the favorite after taking home the trophy in 2015 and 2019. This approach enables Fox — and its partner advertisers — to stay in step with viewership trends, driving reach amongst those who prefer broadcast television and cord cutters. viewers tuned in to the final match on television. million U.S.

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Making the Most of the Women’s World Cup 2023

Digilant

team enters the tournament as the favorite after taking home the trophy in 2015 and 2019. This approach enables Fox — and its partner advertisers — to stay in step with viewership trends, driving reach amongst those who prefer broadcast television and cord cutters. viewers tuned in to the final match on television. million U.S.