Online Marketing Institute

DECEMBER 6, 2011

Content Marketing Stats. 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Here is B2B Content Marketing: 2012 Budgets, Benchmarks and Trends. It was no surprise to us that content marketing remains a top priority for marketers in 2012. LinkedIn: 39% increase. Content Marketing World.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Convince & Convert

FEBRUARY 22, 2013

Social Media Stat of the Week: 800,000 of LinkedIn’s 1% tweeted their rank. At the end of 2012, LinkedIn sent emails to their users with the top 1%, 5%, and 10% viewed profiles. LinkedIn, with probably the most robust email re-engagement strategy to date, Social Pros Shoutout.

Brand Identity 134

Brand Identity Branding Paid Search Agency Social Media 134

Hubspot

APRIL 30, 2013

So we’ve combed through some of the hottest new social media research -- including the new 2013 State of Inbound Marketing Report -- to highlight some of the freshest stats that reveal the truth about the current state of social media marketing. 18 Brand-Spanking New Social Media Marketing Stats. Source: Experian ) Tweet this stat!

Stats 28

Stats Social Media Social Marketing Media 28

KoMarketing Associates

MARCH 7, 2013

Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Twitter is one solution.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Hubspot

MAY 24, 2012

So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers. This piece of data comes from HubSpot's 2012 State of Inbound Marketing Report. 12) LinkedIn drives the most customers for B2B organizations.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Hubspot

FEBRUARY 14, 2013

(Source: Journal of Economic Perspectives ) Tweet This Stat. Source: Blue Kangaroo ) Tweet This Stat. Source: NY Times ) Tweet This Stat. Source: BitDefender via Daily Mail ) Tweet This Stat. Source: Mark Risher, Imperium via BusinessWeek ) Tweet This Stat. Source: 41pounds.org ) Tweet This Stat.

Stats 28

Stats CAN-SPAM Marketing Automation Services Outreach 28

Hubspot

MAY 20, 2013

Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 150+ Tweetable Stats About the Current State of Inbound Marketing. Tweet This Stat. Tweet This Stat. Tweet This Stat. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

LEADership

NOVEMBER 1, 2013

These numbers prove that content marketing is king; here are some more stats, which were reported by the Content Marketing Institute: The Key To Creating Successful Content Marketing. According to the Institute, 38% of B2B companies in 2012 created infographics; this percentage rose to 51% in 2013. 66% swear by a specific strategy.

Trends 40

Trends Planning Content Marketing Case Studies 40

Webbiquity

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Here are a few highlights from the social networks stats and facts below: • Everyone’s on Facebook–except CEOs? 8 Twitter Facts and Stats. Shareaholic ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

KoMarketing Associates

DECEMBER 30, 2019

It includes a couple of stats and visuals about how site speed negatively impacts site conversions that are great for client presentations, too. 10 Tips To Successfully Manage Your Company Page On LinkedIn. Connect with us on Twitter or LinkedIn to let us know. Derek Edmond. America’s DIY Phone Farmers. Related Posts.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

Convince & Convert

AUGUST 24, 2012

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). Boggs, speaking of Twitter, do you have for us a ground-breaking, earth-shattering, notable, Tweetable, social media stat of the week? He comes with his own stats. Listen Now.

Social Media 115

Social Media Media API Twitter 115

Webbiquity

JULY 14, 2015

For reaching top executives though, LinkedIn is the place to be. Though only 32% of Fortune 500 CEOs have a presence on any major social network, the majority of those (25% of the total) are on LinkedIn. 16 Social Media Marketing Stats. are now active on at least one social network, up from 67% in 2012. MarketingProfs ).

Stats 80

Stats PR Social Media Social Marketing 80

Hubspot

DECEMBER 11, 2013

Along with the acquisition of Instagram in 2012, this change in Facebook’s EdgeRank algorithm is but a piece of the shift Facebook has been making toward promoting more visual content. The 3 Most Important LinkedIn Updates of 2013. 1) LinkedIn announced LinkedIn Contacts.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 Marketing Management and Measurement Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

OCTOBER 16, 2013

You may have content better suited to LinkedIn, Twitter, or another network. In 2012, The Rodon Group''s president, Michael Araten, drew media attention to what he saw as a trend in manufacturing contracts coming back to the U.S. Takeaway: Know your channels. 5) ROGETECH. vs. overseas production, that''s exactly what the company got.

Brand Identity 28

Brand Identity Branding Top of Funnel Practices 28

Convert

JULY 26, 2023

Companies like Etsy, Microsoft, Uber, Amazon, Facebook, LinkedIn, Google, Twitter, Netflix… the list goes on — have used full-stack experimentation to fuel innovation and improve the customer experience on their sites. Convert doesn’t lock you into one stat engine. Those are also Rich’s review.

Advertising Channels 52

Advertising Channels Organization Work Management Marketing Management 52

Hubspot

APRIL 17, 2012

— Ted Engel (@iamtedE) April 6, 2012. User reviews and rating systems can be found on review sites such as Yelp, within social networks (LinkedIn Reviews is a great example), or particularly in the case of ecommerce businesses, implemented directly on your website. What are some of your business' most impressive stats?

Social Marketing 28

Social Marketing Case Studies Case Study Classified Ads 28

Parse.ly

FEBRUARY 20, 2019

In 2012, I had recently moved to NYC and I had a lot of reading time on my commute. Linkedin, Reddit (non-app), and the Drudge Report refer proportionally more traffic to long-form (over 1000 words) posts. If you’re trying to decide which platform to invest resources in, consider our growth stats from Part I.

Aggregators 107

Aggregators Traffic Stats Case Studies 107

Webbiquity

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

Linkedin 100

Linkedin Paid Search Agency B2B Thought Leadership Social Networks 100

Hubspot

JULY 9, 2012

Still, according to The State of Inbound Marketing in 2012 , 57 percent of companies acquired a customer from their business blog last year. Quora , LinkedIn Answers , and Focus are all question & answer sites where you may be able to find a topic. Pretty impressive, eh? Certain industries (e.g.,

Blogger 28

Blogger Paid Search Agency Aggregators Wiki 28

Hubspot

OCTOBER 19, 2012

Or LinkedIn? Oh, and a few stats from our own research, too: Companies that use Twitter average 2X more leads than those that don't. 62% of companies using LinkedIn for marketing have acquired a customer from it. TechCrunch reports Twitter has 170 million active users, and Google+ has 100 million. Or Pinterest? Or YouTube?

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Webbiquity

DECEMBER 4, 2012

Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics. Five Ways Social is Shaping your B2B Customers by LinkedIn Today.

Social Media 100

Social Media Paid Content Resources Tips 100

Hubspot

APRIL 27, 2012

She comes across your blog post entitled "10 Popular Nursery Room Color Schemes for 2012" as a result of a Google search, and she clicks through to read it. Now let's say a mother was looking for a professional painter to paint her new baby-to-be's nursery but was first doing some research into color schemes. We mean it!

Landing Pages 28

Landing Pages Paid Search Agency Inbound Marketing Lead Capture 28

Webbiquity

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. LinkedIn now boasts more than 200 million members across 200 countries, and adds two new members every second; what’s more, 35% of LinkedIn members use the site daily.

Linkedin 100

Linkedin Paid Content Tactics Tips 100

Convert

FEBRUARY 13, 2023

If you can be everywhere… with vague messaging and a 2012 playbook, why would you innovate? Ben Labay broke this down so expertly well in this LinkedIn post : The combo of optimization and experimentation is the ideal poise in today’s business landscape. This is why the iPhone was limited to a 4-inch screen size until 2012.

A/B testing 52

A/B testing Paid Search Agency Lead Ranking Advertising Agencies 52

Hubspot

MAY 3, 2012

According to a 2012 NACE survey , an all-time-high of 58% of interns are hired full-time after the internship has ended. Either way, get your listing onto these boards stat! If your intern prospect has pictures of themselves doing less-than-admirable activities on Facebook or hasn't built up a LinkedIn profile , that's a red flag.

Work Management 28

Work Management Marketing Management Sample Paid Search Agency 28

Digital B2B Marketing

JANUARY 22, 2014

60% said Facebook delivers the best ROI, 25% picked LinkedIn and just 5% chose Twitter. Take a look at the ad interface in Facebook or LinkedIn. It maps perfectly to traditional consumer (Facebook) or B2B (LinkedIn) audience definitions. LinkedIn is easier to deal with than any of the old trade publishers serving that market.

Paid Search Agency 100

Paid Search Agency Ads Advertising Agencies Ad Exchange 100

Hubspot

MARCH 21, 2012

For an example of offer content centered around data, check out our 100 Awesome Marketing Stats, Charts, and Graphs , or our annual State of Inbound Marketing in 2012 Report. For example, our ebook, How to Generate Leads Using LinkedIn was co-written by HubSpot's Anum Hussain and Jamie Turner, founder of 60-Second Marketer.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Ranking 28

Webbiquity

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. Social Media Facts and Stats. How do we demonstrate the ROI of social efforts? Social Media Marketing Tips, Tactics & Techniques.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Convince & Convert

MARCH 8, 2013

“@LinkedIn finally understands who it is. LinkedIn, too, has potential, especially in the B2B market and with the recent changes they have made. Social Media Stat of the Week: Brand Instagram Use Jumps from 54% to 59%. He’s probably taught me more than anyone about platforms like LinkedIn. Tweetable Moments.

Curation 127

Curation Lead Ranking Content Emarketing 127

Hubspot

MAY 19, 2020

While family and friends connect on sites like Facebook, Instagram, or Twitter; professionals are networking all over LinkedIn. Here are a few stats you should know: Companies that use Twitter average 2X more leads than those that don't. 62% of companies using LinkedIn for marketing have acquired a customer from it.

Social Media 69

Social Media Cost per Lead Social Marketing Work Management 69

Convince & Convert

MARCH 22, 2012

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. The video part of Kony 2012 is the least important part of its success. Listen Now. The RSS feed is: [link].

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. The video part of Kony 2012 is the least important part of its success. Listen Now. The RSS feed is: [link].

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Brightedge

JANUARY 13, 2020

They provide 57 blog category ideas, including List, How-To, Research, Stat Roundup, People to Follow, Parody, Issue, Comparison, What-If, Challenge, and Products Tips to name just 11. It covers content marketing and Facebook, Twitter, Google+, Pinterest, Snapchat, Instagram, and LinkedIn platforms in detail. By Sherri Rose, 2012.

Paid Content 122

Paid Content Planning Paid Search Agency Advertising Agencies 122

Convince & Convert

JULY 13, 2012

Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). Eric : Anyway, back to this stat from Jeff. Do you have a social media stat of the week? Eric’s Social Media Stat of the Week: Eric : I do.

Work Management 113

Work Management Enterprise Management Stats Marketing Management 113

Adobe Experience Cloud Blog

DECEMBER 27, 2012

by Jason Miller 2012 has been a fantastic year for marketers. The ROI of Paid Social Media Ads - Everything you ever wanted to know about the return on investment of paid social media ads on Twitter, Facebook, LinkedIn, and more. 5 bonus cuts from the world of Infographics: Marketo’s Top Infographics for 2012.

Marketo 48

Marketo B2B Marketing Planning B2B 48