Contently

MAY 18, 2017

Ever since it was introduced in 2006, the Sirius Decisions Demand Waterfall has been the bible for thousands of B2B marketers. Sirius hadn’t updated it since 2012, so the new framework was big news to the point that it quickly trended on Twitter in Las Vegas. And people were hyped. Real hyped. Check out @contently !

Demand 94

Demand Work Management Marketing Management Webinar Metrics 94

Marketing Insider Group

APRIL 19, 2012

Inspired by Hubspot’s Inbound Marketing training, Joe Pulizzi’s CMI presentations and my own views, this training seeks to create a world where no babies are ugly – where all our content is interesting… Is Your Baby Ugly? The group contained marketers as well as non-marketing business people.

Training 100

Training Content Marketing Content Paid Search Agency 100

Hubspot

AUGUST 21, 2013

Some SlideShare presentations are better than others. But the best SlideShare presentations represent all three. To help you kick your own SlideShare presentations up a notch, here are 20 awesome SlideShares to check out. Bonus: You may just learn a thing or two about marketing while you''re at it. ;).

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Hubspot

AUGUST 9, 2011

In its Focus Research Study Marketers' Benchmarks 2011 , Focus uncovers some interesting data around present and future best performing marketing tactics. Inbound Marketing on the Rise. B2B Marketers Jump on the Content Bandwagon. Remarkable content is the center of any successful inbound marketing strategy.

Inbound Marketing 28

Inbound Marketing Allocation Top of Funnel Work Management 28

ViewPoint

OCTOBER 2, 2012

Rich Vancil, IDC, talked about the need to focus on sales enablement as his advice to CMO’s for 2012: Click to start video at this point —In response to a CMO asking him for one area to focus on for the balance of 2012, Rich recommends sales enablement.

Sales Qualified Leads 120

Sales Qualified Leads Lead Generation Lead Ranking Marketing Qualified Leads 120

LeanData

MARCH 14, 2023

workforce is made up of millennials, those born between 1981 and 1996, and Gen Z, those born between 1997 and 2012. These professionals have grown up to varying extents with search engines, peer review sites and ever-present social media. Shrinking inbound sales pipelines are a real concern.

Lead Ranking 52

Lead Ranking Marketing Management Peer-to-peer Marketing Analytics Tools 52

Hubspot

JUNE 20, 2017

According to DMR Stats , SlideShare users add more than 400,000 new presentations per month. And it’s one of the most underutilized lead generation tools we marketers have in our quiver. Plus, with the embed feature, you presentations are highly portable and easily placed in blog posts, bylines, and on social media.

Lead Generation 74

Lead Generation Top of Funnel Generation Leads 74

Hubspot

SEPTEMBER 7, 2012

It doesn't matter if it's a group of 12 people in a board room or an auditorium filled with thousands of people -- giving the perfect presentation is no easy feat. Last week, 2,800 marketers converged on Boston for INBOUND 2012 (It sold out, so you better get your tickets for next year's event now !), 3) Work the Room.

Opt-out 28

Opt-out Planning Opt-in Guidelines 28

ActiveDEMAND

APRIL 28, 2017

A marketing automation platform enables marketing departments to automate time-intensive or repetitive tasks such as social media posting, emails personalization or contextualizing website actions. The first goal of a marketing automation platform is to convert anonymous website visitors into known contacts.

Marketing Automation Services 59

Marketing Automation Services CRM Marketing Management Top of Funnel 59

Hubspot

MAY 20, 2013

But sometimes you''re just looking for a compelling piece of data to plug into a presentation or support a point you''re making in your writing. and statistics from the recently released 2013 State of Inbound Marketing Report. 86 Revealing Charts From the 2013 State of Inbound Marketing Report. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

ANNUITAS

MARCH 20, 2014

RT @shaw_bryan Noticing a trend with #marketingopssummit presenters — all mentioned the need for finding/developing good talent. Why the marketing tech explosion? Combo of scalability, talent, SaaS, open source & APIs, inbound marketing @chiefmartec #marketingopssummit. #marketingopssummit. ?

Work Management 100

Work Management Marketing Management Marketing Automation Services Demand Generation 100

The Effective Marketer

MARCH 22, 2012

There are over 20 presentations available, ranging from Social CRM and Lead Generation, to Case Studies and Sales Enablement. A must-watch presentation, though, is the keynote address “ The State of Demand Creation “, by Tony Jaros , SVP Research for SiriusDecisions. The State of Demand Generation 2012.

Demand Generation 100

Demand Generation Lead Ranking Demand Marketing Qualified Leads 100

B2B Marketing Traction

NOVEMBER 18, 2009

Small businesses that need marketing assistance but don’t need a full-time CMO. Under its CMO for Hire Services, New Incite provides the following: Client CMO Representation for Key Alliances, Presentations and Events. B2B Inbound Marketing System Design. B2B Marketing Research and Analysis. B2B Marketing Plans.

Planning 100

Planning Marketing Plans CMO Marketing Management 100

markempa

OCTOBER 28, 2012

Kelly transforms these presentations into blog posts. Sources: Hinge Marketing. Related Resources: Marketing Sherpa 2012 Inbound Marketing Handbook (free excerpt). Landing Page Optimization: 3 quick recommendations from the stage at Optimization Summit 2012. Attend meetings.

Lead Scoring 120

Lead Scoring Lead Ranking RFP Advertising Agencies 120

Marketing Insider Group

DECEMBER 22, 2011

Email marketers need to get back to basics: [link] – study by @ Econsultancy. How to Achieve Inbound Marketing Success in Less Than a Month [link]. B2B Inbound Marketing: Top tactics for social media, SEO, PPC and optimization [link]. marketing #SM. shannonholato. Shannon Holato. MarketingSherpa.

B2B Thought Leadership 100

B2B Thought Leadership Paid Search Agency Forrester Social Media 100

Customer Experience Matrix

MAY 21, 2015

I do suspect that at least part of the reason for the distinction is internal: the omni-channel products are based on Teradata’s original marketing automation products, Aprimo and Teradata Relationship Manager, while the digital products are based on eCircle email the company purchased in 2012.

Resource Management 120

Resource Management Hubspot Marketing Automation Services Enterprise Management 120

ViewPoint

SEPTEMBER 6, 2012

2012 Surprise: Slow Adoption of Technology Like Sales Intelligence Tools. Using Inbound to Get Online Bumps & Support Sales Initiatives. Below, you can read highlights from our discussion or use the links to start the video from different parts of the conversation.

Paid Search Agency 120

Paid Search Agency Ideal Customer Profiles Training Inbound Marketing 120

Hubspot

OCTOBER 4, 2012

This week, Inc.com announced the 2012 Inc. 500|5000 Conference on "How to Grow by Leaps and Inbound." 500|5000 Conference on "How to Grow by Leaps and Inbound." This blog post will pull out some of the highlights (and yes, the lowlights, too) from these stellar companies' marketing presences. Let's dive in!

Lead Scoring 28

Lead Scoring Lead Ranking Top of Funnel Marketing Automation Services 28

SmartBug Media

APRIL 10, 2019

It’s easy for executives to grasp the soft benefits of content marketing: engaging prospects, building awareness, and educating clients. It’s time to put together a presentation, have your facts in order, schedule a meeting, and justify the costs, benefits, and necessity of content marketing to your C-suite executives.

Paid Search Agency 65

Paid Search Agency Top of Funnel Cost Marketing Budget 65

ViewPoint

JUNE 8, 2012

Click to start video at this point —Asked about what companies are thinking and doing about satisfying their customers in 2012, Ginger notes the combination of the current economy and customers having social media megaphones means companies can’t hide from what customers are saying anymore.

Marketing Automation Services 120

Marketing Automation Services Top of Funnel Paid Search Agency Mobile Marketing 120

Hubspot

DECEMBER 12, 2012

Every day, you get to OPEN PRESENTS! The Red Cross Uses Inbound Marketing. We actually wrote a case study (form-free, download your little hearts out ) about how they're using inbound marketing to promote their campaign, too! Sorry, got a little carried away there. Coca-Cola Executes a Coordinated Holiday Campaign.

Campaigns 28

Campaigns Cross-Selling Mobile Advertising Mobile Marketing 28

markempa

JANUARY 11, 2011

He authors MarketingSherpa’s Social Media & PR Benchmark Guides , is considered a foremost authority on social media strategy, is quoted by the media extensively and presents at institutions like Harvard. He’s also been in marketing for more than three decades, well before the internet was even on the scene. What do you think?

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

He authors MarketingSherpa’s Social Media & PR Benchmark Guides , is considered a foremost authority on social media strategy, is quoted by the media extensively and presents at institutions like Harvard. He’s also been in marketing for more than three decades, well before the internet was even on the scene. What do you think?

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Webbiquity

FEBRUARY 16, 2012

In this age of inbound marketing, content is king. And all content, regardless of format—text, video, audio, presentation—begins with the written word. ” 5 Ways to Become a Better Writer in 2012 by TMG. The ability to arrange words and phrases in ways that capture interest and compel action is a skill at a premium.

Copywriting 100

Copywriting B2B Thought Leadership Thought Leadership Curation 100

KEO Marketing

FEBRUARY 29, 2016

.” He continued, “Our namesake honor for Sheila enshrines her legacy and shows it continues full steam ahead by the individuals who earn these awards which will now bear her name, and will continue to be presented yearly at HRC Arizona’s annual signature event.”

Campaigns 48

Campaigns Advertising Agencies Paid Search Agency Mobile Advertising 48

MLT Creative

MAY 1, 2012

At the April 2012 BMA Atlanta keynote event, mobile marketing expert and Go Mobile author, Jamie Turner, said YES we are there. Businesses have shown success with presentations, trade show campaigns, and customer service requests. These unprecedented stats and projections show revolutionary growth in smart phone usage: 5.3

Mobile Marketing 40

Mobile Marketing B2B Marketing Planning Advertising Agencies 40

Hubspot

MAY 24, 2012

So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers. 2) 89% of marketers are maintaining or increasing their inbound marketing budgets. 14) Pinterest is popular mainly in the U.S.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Hubspot

MAY 27, 2015

Before I became an inbound marketer, I once made $50,000 a month spamming Google. Spamming Was Very Profitable Back in 2012. 500 list in 2012. To the real marketing world, I was an outcast. And that became all too clear when I went to Distilled's LinkLove event in London in April 2012. My Mindset in 2009.

Google 28

Google De-duplication Skype CAN-SPAM 28

Hubspot

AUGUST 19, 2012

Others spend it working -- good for you, you diligent marketers , you. If you're spending this Sunday on your computer, it's time to take a break and read up on some interesting inbound marketing content that came to us from around the internet this week. The Best Memes of 2012 (So Far) From Mashable.

Inbound Marketing 28

Inbound Marketing Content Profiling Blogger 28

Hubspot

MARCH 1, 2012

The quest to become completely reliant on inbound marketing is easier said than done. The truth is, not everything can always be perfected online alone -- but you should still make an effort to fuse your online and offline marketing to get the most out of all your marketing campaigns. Create Calls-to-Action. Bling it up.

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Hubspot

MARCH 15, 2017

So, without further ado, allow us to present our tips for distinguishing good bots from bad bots. As for the consumer, these bots come to mind with tools like Honey: A browser extension that automatically presents coupons and discount codes when you’re about to initiate a site’s checkout process. Good Bots vs. Bad Bots. The Good Bots.

Copyright 76

Copyright Classified Ads CAN-SPAM Amazon 76

accelerate agency

OCTOBER 14, 2021

Instead of producing a product with all the necessary features during initial software development, useful updates can be offered to users whenever the need presents itself. The aim here is to set up a repeatable sales process, one that is efficient and presents opportunities for scaling. Image Source 13.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

accelerate agency

OCTOBER 14, 2021

Instead of producing a product with all the necessary features during initial software development, useful updates can be offered to users whenever the need presents itself. The aim here is to set up a repeatable sales process, one that is efficient and presents opportunities for scaling. . Cons of the SaaS model. Image Source.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

Adobe Experience Cloud Blog

SEPTEMBER 20, 2012

With inbound marketing, companies must now build their own audience and attract their own attention. Marketing needs to become like a publisher to create their own audience and grab the attention to break through all of that noise. And what should be the cornerstone of your marketing? We would love to hear from you!

Marketo 48

Marketo Peer-to-peer Social Marketing Paid Search Agency 48

Hubspot

SEPTEMBER 2, 2011

We were honored to receive amazingly positive feedback on our presence, and the creation of our event strategy was based on those very same concepts we use for our online marketing every day. All our unicorns, posters, speaker presentations, and t-shirts had a QR code to our special Free Unicorns Dreamforce landing page.

Hubspot 28

Hubspot Event Marketing Marketing Strategy Marketing & Strategy 28

Hubspot

MARCH 19, 2014

In short, I deeply care about marketing -- and marketers. That''s why it bugs me that marketers don''t get the love they deserve. If you were sitting in the INBOUND 2012 audience, you probably recognize the image above (it was one of the slides in the keynote). How Marketers Can Get More Respect and Love.

Paid Search Agency 28

Paid Search Agency Inbound Marketing Hubspot B2B Sales 28

Hubspot

MARCH 21, 2012

If you're a dedicated inbound marketer, you're probably blogging on a regular basis and have built up a great arsenal of short-form content. It sounds sacrilegious, but there are inbound marketers out there that would rather kick a puppy than create a piece of content. Presentation Slides. Blog Bundle.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28