Scoop.it

JANUARY 7, 2021

This was the issue that Death Wish Coffee, a company based in Saratoga Springs, NY, faced back in 2012. Make Use of Viral Trends. Tide used this viral trend to advertise their product, and their Tweet got a lot of attention, as a result: Image credit: Twitter.

Ad Building 98

Ad Building Brand Identity Branding Business 98

RebelMouse

MAY 2, 2022

Success” in digital journalism doesn’t have to mean instant scale or tricks for going viral, but rather building a profitable and sustainable business over time that promotes quality journalism and serves the public interest. Alex Leo, SVP, Product and Strategy RebelMouse: "Worldcrunch has a world-class editorial team and vision.

Viral Marketing 52

Viral Marketing Storytelling Startups Traffic 52

Hubspot

JULY 5, 2012

Oh, and can you make it go viral, too? First of all, what a frustrating question; virality can never, ever be guaranteed. But there are some common qualities to many of the viral videos out there that we've started to notice. Why did this gem go viral? Keep it Short. And they did it in all of their videos.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Youtube 28

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He has worked with major brands like BBC, London 2012, British Airways, IKEA, and Sky. Are you ready?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Hubspot

DECEMBER 17, 2012

And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. With the Olympics and the presidential election under our belts, 2012 was undoubtedly an exciting year for news, and a lot of that excitement spilled over into campaigns in the marketing industry. Could newsjacking be one of them?

Campaigns 28

Campaigns Work Management Marketing Management Planning 28

NuSpark Consulting

MARCH 1, 2012

The passing of Davy Jones on February 29, 2012 has given me some time to reflect on the phenomenon on what the Monkees were at the time, and the role of marketing played in turning actors to beloved and still well-known musicians to this day. Davy wasn’t “liked”, “followed, ” or “shared.”

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Emarketing Content 100

Outgrow

AUGUST 12, 2021

We are talking about interactive lead-generation calculators that add value by answering your prospect’s most pressing questions. Something humorous enough can go viral in no time. Remember Michael Dublin’s 2012 YouTube video for Dollar Shave Club that got almost 23 Million views? . Why Do You Need It?

Work Management 98

Work Management Paid Search Agency Marketing Management Companies 98

Marketing Insider Group

OCTOBER 21, 2015

2012 to 2014 really built industry momentum. In 2014, revenue generated by content marketing technology and services brands grew 13.3% https://www.crunchbase.com/organization/virally. I legitimately went blind after looking at this for an hour. The Content Marketing Investment Build Up. CrunchBase. 11,000,000. 24,246,000.

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

Convince & Convert

JANUARY 18, 2016

If you’re interested in learning how to create SlideShare presentations that generate thousands of views and downloads, this will be one of the best blog posts you’ll ever read. I started out with very little knowledge of what worked well, and my only presentation was one created back in 2012. Image via BigStockPhoto.com.

Viral Marketing 104

Viral Marketing Ideal Customer Profiles Impressions Design 104

Contently

OCTOBER 5, 2016

When Apple released iOS 6 in 2012, the tech world flipped out over Apple Maps, the company’s late-to-the-game GPS directions app. ” How Stuff Works produces 12 podcasts, six of which generate more than a million monthly downloads each. Apple doesn’t really generate revenue from podcasts.

Ad Exchange 117

Ad Exchange Paid Search Agency Budget Programs Advertising Mediums 117

Convince & Convert

MAY 1, 2015

Karlijn has seen great success with things like Facebook’s advanced targeting and the viral Sherlock, the lost and found dog video by embracing the fact that mistakes will be made. In 2012, Jon responded to a Tweet requesting help with some data entry from Jeff Gibbard , who has continued to be a mentor to Jon ever since.

Social Media 158

Social Media CMS Development Media Thought Leadership 158

Hubspot

APRIL 21, 2020

Review your analytics and look for the posts that are generating the most views, shares, and leads, to determine how you can replicate that success. Because, in content, there's a strong relationship between virality and emotion. You already have content that's getting discovered on its own — so, learn from those efforts.

Tips 69

Tips Content SERP Custom Publishing 69

Content Standard

JANUARY 4, 2018

In 2012, an Austrian skydiver named Felix Baumgartner drew worldwide attention for his record-setting skydive from 128,000 feet above sea level. If that goal amounts to “going viral,” I’ve got bad news for you: That isn’t a plan at all. miles per hour at the peak of his freefall.

Planning 48

Planning Brand Identity Branding Viral Marketing 48

Biznology

APRIL 18, 2017

Topics in yesterday’s episode, FIR #83: The Problem with Magical Thinking , include: United Airlines ’ crisis drags on and on, aided by user-generated content, competitors piling on, and Saturday Night Live. technologies , including content syndication, online collaboration, blogging, and consumer generated media. Can we even?

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Marketing Insider Group

MAY 6, 2015

It’s kind of funny to look back at when we launched iQ in 2012 and the KPIs we had then, which were mainly around content volume. We can celebrate our viral hits and 2m monthly visitors, but then we need to move into the mindset of how we can retain this audience and get them to come back next month.

Distribution 100

Distribution B2B Thought Leadership Work Management Viral Marketing 100

KoMarketing Associates

SEPTEMBER 18, 2012

As B2B marketers work on refining 2012 strategic marketing initiatives, social media has become a central focus. The emergence of a converged media imperative ties the value of user generated content (social shares, organic reviews, etc.) LinkedIn was considered the “most important channel” for B2B marketers.

BtoB 120

BtoB Social Media Paid Search Agency Media 120

EveryoneSocial

DECEMBER 22, 2021

Since EveryoneSocial’s inception in 2012, we’ve worked with hundreds of companies and thousands of employees. We’ve seen it all and can generally tell from the start if a company will struggle or not, which is why we provide the best support system to help you successfully build your internal social program from day one.

Paid Search Agency 52

Paid Search Agency Work Management Peer-to-peer User-Generated Content 52

Content Standard

OCTOBER 8, 2016

A well-crafted Tweet can do that, although it takes skill, smart planning, and a little luck to make it go viral. The brand published a Tweet with a photo that generated a ton of engagement, and became one of the most talked-about branded Tweets in Twitter’s history: The payoff was big: more than 15,300 Retweets and nearly 6,800 Likes.

Promotion 88

Promotion Twitter Marketing & Strategy Marketing Strategy 88

SnapApp

AUGUST 22, 2017

Email also presented a new marketing opportunity… and one of the earliest forms of viral content. . These efforts helped improve lead generation and qualification, and were some of the first instances where online education was integrated into marketing strategy. . Source: ytimg.com. . Looking Back, Looking Ahead.

Content Marketing 90

Content Marketing Advertising Agencies Television marketing Paid Search Agency 90

Hubspot

JANUARY 15, 2015

The agency turned out one of the best viral campaigns ever by showcasing monkeys running rampant in a corporate office alongside one dejected human employee. But when Evian released another ad featuring dancing babies in 2009 with a nod to the 1998 ad, it became a viral sensation. 3) Old Spice Smells Like a Man. 4) Rock Like an Apple.

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Viral Marketing 28

Scoop.it

OCTOBER 29, 2020

We have all been on the internet for most of our lives, and inevitably we had to ask ourselves a question – why is this viral and this is not. Virality is like alchemy. Most of the viral videos appeared randomly, creators were not expecting them to be so successful. You can not treat it like a science. Be Genuine.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

ConvertKit

NOVEMBER 9, 2020

A 2012 study led by Dr. Paul J. The email ended up going viral and leading the brand to one of their best sales days of the year. Important milestones—both for your customers and your business—are great opportunities to celebrate with a revenue-generating discount. And those small wins have a genuine impact on our happiness.

Bundling 93

Bundling Urgency Marketing Pricing Price 93

Contently

APRIL 26, 2016

In late 2012, Coca-Cola launched a digital magazine, Journey, as part of its larger Content 2020 initiative. Over the past three and a half years, Journey has earned millions of readers each month with consistent viral successes. If any brand has a reason to be happy during the recent content marketing surge, it’s Coca-Cola.

Custom Publishing 60

Custom Publishing Network Marketing Facebook Mobile Marketing 60

Hubspot

JULY 14, 2015

It was in July last year that the Ice Bucket Challenge (IBC) took off after Peter Frates, a Massachusetts man who was was diagnosed with ALS in 2012, posted his challenge video. Will there be another altruistic movement that goes viral 2015? It’s impossible to time a viral fundraiser. Here are six things I’ll be watching for.

Top of Funnel 28

Top of Funnel Viral Marketing Social Networks Bundling 28

Online Marketing Institute

JULY 31, 2012

Lead Generation. MediaNext 2012. 07/25/2012. Curalate allows us to see how the content we pin to our boards is performing, as well as the content people are organically pinning from our sites, and more importantly how viral those actions are, since it’s reported that 80 percent of Pinterest activity comes from repins.”

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Hubspot

JULY 17, 2014

.” The project went viral, becoming the top trending topic on Twitter two days after it was launched. Relaunched to promote the 2012 Olympics in London, “Thank You Mom” shows the story of three kids as they grow into adult athletes, recognizing the unique role that mothers play in this journey. 6) Daily Twist.

Advertising Agencies 28

Advertising Agencies Paid Search Agency Campaigns Planning 28

Hubspot

SEPTEMBER 26, 2016

Although it originally aired from 1987-1995, Full House has become a nostalgic childhood symbol to multiple generations thanks to syndication. Although Microsoft's Internet Explorer is no more , this 2013 spot for the web browser earned viral recognition and a Webby Award nomination. marketing director, told Adweek. 7) Microsoft.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ads Tactics 28

Single Grain

OCTOBER 30, 2020

That’s why I’m going to show you how you can create infographics that still generate thousands of shares and backlinks. Marketing expert Neil Patel wrote a blog post on Quick Sprout in 2012 called Why Content Marketing Is the New SEO and he broke down stats from Kissmetrics on what happened when he published 40-50 infographics.

Viral Marketing 145

Viral Marketing Best Practices High Quality Lead Case Studies 145

Single Grain

OCTOBER 23, 2023

Work With Us How Influencer Marketing Platform Instagram Launched SkinnyMeTea Instagram was still an emerging platform back in 2012, not many ecommerce brands (or any brands) were on there at all. I would think, in terms of local lead generation, who is my demographic? The first day, we sold four packs of tea to total strangers!

Social Media 98

Social Media Media eCommerce Verticals 98

Hubspot

MAY 8, 2013

On December 19th, 2012, HubSpot held its annual charity auction during which HubSpotters offer up skills, items, and assets others might want to pay money for. That might actually go viral. You can see exactly which tweets were clicked most and how many visits and leads each campaign generated. how do I say this. Be Vigilant.

Social Media 28

Social Media Top of Funnel Media Work Management 28

accelerate agency

OCTOBER 14, 2021

Thus, to generate ongoing revenue, cloud software companies must use real-time analytics to maintain a positive customer experience and provide a service that enhances customer lifetime value (CLV). You should refine the customer experience and focus on viral growth. A SaaS business model relies on renewal expectations.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

accelerate agency

OCTOBER 14, 2021

Thus, to generate ongoing revenue, cloud software companies must use real-time analytics to maintain a positive customer experience and provide a service that enhances customer lifetime value (CLV). You should refine the customer experience and focus on viral growth. . A SaaS business model relies on renewal expectations.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

Hubspot

MAY 29, 2015

Unfortunately, he quickly found that generating buzz for blenders wasn't all that easy. Virality isn’t born, it’s made. In his book, Berger fuses the concepts of virality, social influence, and interpersonal communication with research and stories around what makes an idea not only stick, but also spread. The Kale Campaign.

PR 28

PR Trigger Marketing Viral Marketing Storytelling 28

Hubspot

DECEMBER 19, 2016

Spectacles might take you back to 2012, when Google announced Google Glass -- a wearable, hands-free computer system. does a great job of turning its product into a viral social media moment. Use secrecy and exclusivity to generate buzz and make your audience more interested than ever in what you’re up to.

Word of Mouth 28

Word of Mouth Social Media Buzz Marketing & Strategy 28

Hubspot

JANUARY 14, 2013

So, here are the 12 biggest marketing fails of 2012. 12 Biggest Marketing Fails of 2012 from HubSpot All-in-one Marketing Software. Why it failed: The overly-obsessed girlfriend is another hilarious viral meme that, wisely, Samsung capitalized on. Time to learn from these doozies! Not to mention investors saw a huge loss, too.

Paid Search Agency 28

Paid Search Agency Planning Marketing Management Internet Marketing 28

Hubspot

JUNE 7, 2012

That makes it a little bit more obvious why a marketer might want to leverage these already viral pieces of creative for their own marketing -- especially in social media -- doesn't it? has generated 370,000 views since it was posted. And the truly successful memes? They spread like wildfire, and they're popularly known.

Campaigns 28

Campaigns Internet Marketing Paid Search Agency Youtube 28

Hubspot

JULY 14, 2011

Here are ten reasons you should contemplate “ going mobile ” to strengthen customer relationships and generate additional revenue. It is projected that by 2012, half of all mobile subscribers will have smartphones with internet access and applications. Messages can be forwarded, increasing viral promotion.

Mobile Marketing 28

Mobile Marketing Paid Search Agency B2B Marketing SMS 28