Convince & Convert

MARCH 15, 2013

She was mentioned on Twitter every 27 seconds during SXSWi. Jeff’s Social Media Stat of the Week is not your traditional Facebook or Pinterest announcement. in 2012 for television, digital, mobile, print, magazines, and outdoor. in 2012 for television, digital, mobile, print, magazines, and outdoor.

Communities 138

Communities Mobile Advertising Emarketing Stats 138

NuSpark Consulting

APRIL 28, 2012

I still do when my clients ask me; radio, television, print, outdoor, etc. For Twitter you have to utilize follower tools, and Twitter clean-up tools so that you have a high level of mutual followers. Example: I’m on Facebook and engage in your brand (like a post). Facebook ads: $1,000. I download the paper.

Lead Ranking 100

Lead Ranking Social Media Paid Search Agency Lead Generation 100

Contently

DECEMBER 8, 2016

Ratings dropped 15 percent from London 2012. “There’s still nothing on Facebook that equates itself to the Super Bowl or a major live event,” said Steve Rubel, chief content strategist at the communications agency Edelman. There’s the social media platforms like Facebook, Twitter, and Snapchat.

Paid Search Agency 60

Paid Search Agency Ads Advertising Agencies Cable 60

Hubspot

JULY 31, 2018

For now, augmented reality (AR) is still largely a novelty -- AR's newness alone contributes to its ability to surpass print, online, and television advertisements in terms of shock-factor. There are two big reasons you’d visit a Taco Bell in 2012 -- to try their new Doritos taco shell, or to play with their augmented-reality packaging.

Examples 101

Examples Paid Search Agency Youtube Mobile Advertising 101

readwrite

FEBRUARY 6, 2012

The ad execs praised the use of Twitter hashtags, even going as far as saying the hashtag was to 2012 what the URL was to 2000, one year after Victoria’s Secret became the first ever firm to use a Super Bowl ad to connect viewers to its online media. Instead, they asked for viewer interaction.

Social Media 40

Social Media Ads Brand Identity Branding 40

readwrite

FEBRUARY 6, 2012

The ad execs praised the use of Twitter hashtags, even going as far as saying the hashtag was to 2012 what the URL was to 2000, one year after Victoria’s Secret became the first ever firm to use a Super Bowl ad to connect viewers to its online media. Instead, they asked for viewer interaction.

Social Media 40

Social Media Ads Brand Identity Branding 40

Contently

MARCH 21, 2017

million unique digital engaged users, a 70 percent reach on Facebook, and a 249 percent increase in Budweiser’s Twitter following. The contest’s winner, Colin “Quirky” Quirk, was featured in a national Budweiser spot on television when the contest concluded in May.

Brand Identity 80

Brand Identity Branding Advertising Agencies Mobile Advertising 80

Convince & Convert

AUGUST 24, 2012

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). ” That type of clarity from Twitter is welcome to us. Getting sort of clarity and a sense of roadmap from Twitter is actually good. Listen Now. Exactly, yeah.

Social Media 115

Social Media Media API Twitter 115

Content Standard

JULY 13, 2016

Remember when we used to get news from a newspaper or a local television broadcast? That’s a big bump from 2012, when 49 percent of adults said they received news from social media. News discovery figures pretty heavily on multiple social networks, not just Facebook. Because Facebook is so huge, its reach is much larger.

Marketing & Strategy 40

Marketing & Strategy Thought Leadership Content Amazon 40

Adobe Experience Cloud Blog

SEPTEMBER 19, 2013

Target knows that their community is on social media, so they’ve learned how to use Twitter to their advantage. Target used ads in Vogue, television spots, and social media to promote the collection. Fans were all over Facebook and Twitter – not to promote the line, but to complain. Learn from Your Blunders.

Communities 48

Communities Peer-to-peer Blogger Social Media 48

SnapApp

MARCH 6, 2012

consumers is expected to rise throughout 2012. like Twitter and Facebook. that television commercials may have a great impact on driving traffic to a?company's The rate of mobile adoption for both advertisers and?consumers It's an emerging and growing?field strategies. opt-in to receiving SMS promotions. Myth: Mobile?marketing

Mobile Marketing 48

Mobile Marketing Mobile Advertising Work Management Marketing Management 48

Convince & Convert

MAY 18, 2012

Let’s talk a little bit about Facebook, shall we? Some of the people listening to this podcast may have heard of Facebook. Eric : I think this is going to be the Facebook episode. Jay : It may be, so we are recording this in the shadow of the Facebook IPO, and two things actually happened today. I say, probably not.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Convince & Convert

JUNE 8, 2012

They just want to be able to manage their Facebook page. So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Because I think about my mom, and I wonder if my mom, who’s a fairly active Facebook user.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Content Marketing Institute

DECEMBER 31, 2018

Instagram, Twitter, Messenger … all kinds of notifications. Did you know that, according to the Bureau of Labor Statistics , the average American still watches three hours of television per day? Now, I’m not saying you shouldn’t watch TV or YouTube videos or surf Facebook. And by 2012, we accomplished our big, unreasonable goal.

Planning 101

Planning Paid Search Agency Advertising Agencies Terms and Conditions 101

Digital B2B Marketing

DECEMBER 17, 2013

Stop grumbling about Facebook’s latest blow to marketers. Others have finally jumped on the social media bandwagon, adding their own voice to the marketing cacophony of Facebook. Of course your posts aren’t reaching as many people on Facebook! Yes, Facebook is a public company and they need to increase revenue.

Facebook 100

Facebook Television marketing Brand Identity Branding 100

Hubspot

SEPTEMBER 11, 2013

So in October 2012, LinkedIn launched the Influencer program, allowing selected “thought leaders” (their term) to share original content directly with LinkedIn users. I was asked to be an Influencer during the holiday season last year (December 2012.) I compare those clicks to what I get on other platforms like Twitter and Facebook.

Linkedin 28

Linkedin Clickthrough Thought Leadership Aggregators 28

Hubspot

NOVEMBER 25, 2011

Nearly three-quarters of retailers will use their Facebook page to reach out to shoppers, up from 57.1 Black Friday shoppers will do most of their shopping at Walmart and Best Buy according to an analysis of Twitter conversations. Holiday television commercials will be tuned into by 31.7 Forget the turkey. percent last year.

Statistics 28

Statistics Stats Mobile Advertising Marketing Budget 28

Hubspot

MAY 29, 2014

2) Google''s average revenue per user is 6X that of Facebook. 4) Internet use was up 9% in 2013 compared to 11% in 2012. hours on Twitter and 9 hours on Facebook. 10) The BBC beat out other media sites as the Top Twitter News Publisher in April 2014. 2) Google''s average revenue per user is 6X that of Facebook.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Parse.ly

FEBRUARY 20, 2019

Overall, Google in 2018 and Facebook in 2017 fell into this category. Google added a number of ways for people to discover content directly in their product, and Facebook, of course, changed their newsfeed algorithm. SmartNews ran television ads in 2018. Explore Facebook referrals in Currents. Google – Other.

Aggregators 107

Aggregators Traffic Stats Case Studies 107

Salesforce Marketing Cloud

NOVEMBER 16, 2021

The company’s video streaming service not only proved to be hugely popular, it also changed how we consume television and movies altogether. The company launched in 2011, receiving a major boost in 2012 when a YouTube video starring co-founder Michael Dubin went viral. Facebook, Twitter, and Instagram all have polling tools.

Marketing AI 98

Marketing AI Tips Marketing & Strategy Customer Satisfaction 98

KoMarketing Associates

DECEMBER 21, 2012

In 1982, Hasbro partnered with Marvel to introduce the GI Joe Action Soldier , which eventually led to comic books, video games, and even an animated television miniseries. Content marketing reached a tipping point in 2012. You get the idea. In fact, this year 90 percent of our daily media interactions are screen based.

Planning 120

Planning Content Marketing Television marketing Advertising Agencies 120

Ambal's Amusings

FEBRUARY 22, 2012

2012-02-22T06:16:00Z. 2012-02-22T06:17:00Z. Using the latest in entertainment post-production technologies, Animoto is designed to bridge the gap between the high production value of film and television, and the more "amateur" feeling of most user-created videos and photo albums. MicrosoftInternetExplorer4. Animoto : An.

Tools 100

Tools Planning Content Marketing Television marketing 100

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Contently

AUGUST 26, 2016

Before you scroll past this and read whatever Dillon chose (probably something about Facebook), give this story a chance. The Wall Street Journal: Why Twitter Can’t Shake Its Harassment Problem. One thing is for sure: No single medium owns an event anymore—even a televised landmark like the Olympics.

Media 60

Media Privacy Television marketing Internet Marketing 60

Biznology

JANUARY 1, 2013

However, if you’ll notice, most of what folks are sharing online via Twitter , Facebook , Pinterest , Tumblr, and Google + are articles via links. Become Way More Visual — The biggest changes over the last year, 2012, were in how people consume new content and new posts online. Take what you want and leave the rest.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Marketing Insider Group

MARCH 31, 2014

It was launched in 2012 to provide a platform for internal and external thought leadership. You’re already seeing this with Netflix and Red Bull and Amazon and I think we’re going to see a lot more of this as brands battle for customer attention with television producers and movie studios and musicians. New business has to be earned.

Brand Identity 100

Brand Identity Branding B2B Thought Leadership Custom Publishing 100

Convince & Convert

FEBRUARY 22, 2016

If we look at some of the tech companies out there—Google, Facebook, Twitter, and so on—we can see that they’re constantly listening to consumers and adjusting their products or services depending on what their customers like and want. Not too long after this, Facebook decided to roll out their version of a “dislike” button.

Paid Search Agency 103

Paid Search Agency Advertising Agencies Mobile Advertising Marketing & Strategy 103

Webbiquity

FEBRUARY 10, 2015

What type of posts generate the most engagement on Facebook? Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. VentureBeat ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Biznology

AUGUST 7, 2012

The premise is simple: guileless do-it-yourselfers, shopping at their local DIY store, are approached by a handsome/gorgeous contractor who offers to follow them home and completely demolish and rebuild their yard, home, bath, or kitchen — all for free and for television. I am obsessed. Reputation.com. No worries!

Google 80

Google Adsense Social Networks Domain 80

ViewPoint

MAY 2, 2012

Paul believes the “big four” social media sites—Facebook, Twitter, LinkedIn and YouTube—will continue to cement their positions at the top of the social media world as they continue to grow at the expense of smaller operations. Strategically, what are you trying to accomplish by being on Facebook?’—they

Social Media 120

Social Media BtoB Media Inbound Marketing 120

Vidyard

OCTOBER 19, 2016

Television changed that. Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. On-demand television was an exciting idea as early as the 1970s. The Short But Exciting Rise of Flash.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Adobe Experience Cloud Blog

MAY 11, 2015

Author: Jeff Foster Before the internet, most marketing campaigns used traditional advertising: television, magazines, and newspapers. A 2012 report from Nielsen, a leading consumer research firm, showed that 92% of consumers trust recommendations from family and friends more than any other form of advertising.

Campaigns 48

Campaigns Blogger Planning Thought Leadership 48

Hubspot

NOVEMBER 7, 2016

Trader Joe’s doesn’t have an official Facebook, Twitter, or Instagram account, nor will you see television ads. But when Dollar Shave Club (DSC) burst onto the startup scene in 2012 with a launch video that people are still talking about , it made shaving worth talking about. But they have discovered one thing that works.

Marketing Budget 78

Marketing Budget Brand Identity Branding Sales Management 78

Webbiquity

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 The mean half life of a link on twitter is 2.8

Paid Content 100

Paid Content Social Media Statistics Research 100

Content Standard

APRIL 3, 2015

Or do they spend all their time online, Snapchatting friends , posting selfies on Facebook, and laughing at GIFs on BuzzFeed? A number of studies have found that Millennials aren’t as interested in reading newspapers or watching television as previous generations, and that they’re not likely to seek out news websites, either.

Social Media 40

Social Media Media Word of Mouth Case Studies 40

Hubspot

FEBRUARY 15, 2017

But as marketing evolved and its digital aspects became almost mandatory -- online ad spend, for example, is expected to outrank that of television this year -- it was determined that remarkable work within this category should be celebrated. 13) Facebook Awards. For more categories, deadlines, and details, click here.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Vidyard

MAY 8, 2014

As millions of television fans were gearing up for the launch of the fourth season of Game of Thrones, the team at HootSuite was busy preparing an amazing video marketing campaign. They were simply taking advantage of similarities between the current social network landscape and a major television premier.

Television marketing 50

Television marketing Landing Pages Youtube Social Networks 50