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The 6 Most Important Social Media Trends of 2017

Contently

In 2012, in the midst of an IPO, Facebook made a concerted effort to transition from desktop to mobile. Twitter has emphasized video as well, releasing a native video publisher, integrating live streaming platform Periscope into the app, and purchasing network television deals. By 2020, eMarketer predicts that 59 percent of U.S.

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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Twitter is the new sports ticker. The London 2012 Olympics from July 27th to August 12th are going to be the most covered sporting event in our world’s history. Twitter is preparing for its biggest surge in event traffic with the London Games. Chad Ochocinco is regarded as one of the more savvy users of Twitter in the NFL.

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Black History Month Pt 1: Black Innovators Who Inspire Change

ClearVoice

She began gaining massive attention after her 2012 YouTube Video, “Ask Amber.”. You can find her on Facebook , Instagram , Twitter , YouTube , and her website. Her work includes works from motion pictures, television shows, documentaries, music videos, commercials, reality shows, and more.

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B2B Social Media Marketing: Focus on leads, not likes

markempa

But they’re not the most important metrics – they’re this mythical ‘engagement’ that used to be called ‘brand awareness’ in the magazine and television advertising industry.”. As its name implies, it allows you to create a customized URL that tracks: Source – For instance, Twitter, Facebook, LinkedIn. Want to learn more?

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Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing

ViewPoint

Nick is a results-driven marketer, has been a writer for Fortune magazine, an adjunct professor at New York University, and an award-winning investigative journalist for CBC Television. Matt Heinz, Heinz Marketing, The Quality of Sales Leads is Abysmal. Click to start video at this point —Are you a sales rep in the high-tech industry?

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47 Superb Social Media Marketing Stats and Facts

Webbiquity

And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers. DR4WARD ). V3B Blog ).

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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Given that I almost never watch television without an iPad nearby, I quickly retweeted displeasure about the commercial. Dusty (@DustyHunt) January 3, 2012. Twitter is a living focus group. Could Twitter be used for on-the-fly ad optimization? Sentiment may even out in short order.