Brandwatch Marketing

JANUARY 2, 2019

It is a fact of the internet that every click, every view and every sign-up is recorded somewhere. We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. The internet has 4.2 billion active social media users. billion users.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format. United States License.

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

Exo B2B

APRIL 11, 2019

We’re returning to a familiar theme just as Spring arrives: our top 30 marketing influencers for 2019. When we did that in March last year, the blogpost was very successful and didn’t go unnoticed on social networks. With great enthusiasm, we’ve scouted blogs on B2C and B2B marketing sites. The Annual List.

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

MLT Creative

APRIL 29, 2011

Here's what's on tap for marketing industry events for March. Navy use social media. May 5 , Social-Loco San Francisco, CA: Leading executives and investors will discuss what the convergence of social and mobile web technologies mean for SMB, big brands and consumers. and mobile applications. and mobile applications.

Advertising Agencies 40

Advertising Agencies B2B Marketing WOM Web 2.0 40

Webbiquity

FEBRUARY 23, 2021

As Synopsis reports : “The Internet, mobile, and the cloud are all enabling the rapid growth of data. By 2011 at the start of the cloud era this had increased 4x to 2 ZB. The Market. Social media hadn’t taken off yet. Blogging, which is a big part of your marketing success today, was still in its infancy.

Enterprise Management 324

Enterprise Management Work Management Marketing Management Budget Programs 324

Marketing Insider Group

JUNE 5, 2012

According to a CMO Council study of more than 200 marketing executives, covered by MediaWeek , marketers are being left behind by the digital age. The report stated that 90% of companies do not have an integrated digital marketing strategy. Earlier this year I asked if there’s a leadership gap in B2B Marketing.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Planning Web 2.0 100

MLT Creative

NOVEMBER 1, 2011

Here's what's on tap for marketing industry events for November. November 1, FUNNEL 2011. London, UK: FUNNEL 2011 will arm you with the insight and understanding you need to drive greater results for your business. November 1-2, MediaPro 2011. November 3, Vermont Web Marketing Summit.

Top of Funnel 40

Top of Funnel B2B Marketing Advertising Agencies Enterprise Management 40

Hubspot

JUNE 14, 2012

But how much does all that contribute to the strength of Twitter as a social network ? Well we think it's time to look into the question further; it's time to host an official marketing debate about whether Twitter is a dying social network. 15% of adult internet users use Twitter. but they're not.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

And of course, I don’t have to tell you that Facebook is the most prominent social media platform of them all. Although YouTube started streaming live video in 2011, and Facebook didn’t add the feature until five years later, they seem to be evenly matched. Quality of Service and Videos. Engagement.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Biznology

DECEMBER 7, 2012

Two new reports on the state of social media and the internet from Nielsen and Mary Meeker should be required reading for digital marketers. As you plan your digital media marketing strategy for 2013, you might want to consider some of these usage statistics. Mobile Apps. Mobile Advertising.

Planning 80

Planning Social Media Marketing Plans Advertising Agencies 80

Marketing Insider Group

JUNE 21, 2011

billion people surfing the internet worldwide? And so must our marketing. Last week I attended the Marketing Profs B2B Marketing Forum where I saw an amazing presentation from my new friend Christina “CK&# Kerley (@CKsays). The Year over Year growth rate for tablet computers in 2011 is 200%. 72% of the U.S.

Mobile Marketing 100

Mobile Marketing Tactics Marketing Strategy Marketing & Strategy 100

Marketing Insider Group

OCTOBER 9, 2013

Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. This is causing new business models to spring up, taking advantage of the more closely connected business and social networks. Click to Tweet. Click To Tweet. Strategy'

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

markempa

JANUARY 11, 2011

Her question, and too many of her 30-plus responses, illustrated the disconnection between the expectations of marketers who are out on the frontlines every day and marketing gurus proclaiming the wonders of social media. After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

Her question, and too many of her 30-plus responses, illustrated the disconnection between the expectations of marketers who are out on the frontlines every day and marketing gurus proclaiming the wonders of social media. After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. 25 Social Media Facts and Statistics.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Marketing Insider Group

AUGUST 5, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 5, 2010 Subscribe Holy Cow! But what does this mean for the B2B Marketer?

Social Media 100

Social Media Web 2.0 Burn Rate Media 100

Marketing Insider Group

AUGUST 20, 2013

In an attempt to tell that story, I have covered the future of marketing and now I’m looking for the best quotes, studies and predictions on the future of business. They are three times as likely to follow brands over a family member on social networks. Mobile traffic as % of internet traffic is growing 1.5x

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

Biznology

JANUARY 14, 2014

All of my good work since January 18, 2011, is on this Biznology blog and over on Socialmedia.biz and Huffington Post. Starting in 2003, I became a marketing guy; in late 2006, I became a president and COO. Here’s the thing: if you’re in communications, PR, or marketing, you may be less technical than I am.

Internet Marketing 80

Internet Marketing Domain Marketing Proposals Blogger 80

Marketing Insider Group

DECEMBER 15, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 15, 2010 Subscribe The Secret To B2B Social Media? Why am I in Marketing?

Social Media 100

Social Media Web 2.0 Media B2B 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? As of June 2011 Facebook has 750 Million users.

Social Media 100

Social Media Blogger Business Media 100

Sprout Social

FEBRUARY 16, 2022

In one internet minute, 694,000 hours are streamed by YouTube users. In 2020, 74% of US adults said they had used YouTube, beating out all other social networks. Read on to learn more about the algorithm and how to up your YouTube marketing strategy. 2005-2011: Clicks & views. Home algorithm tips for marketers.

Youtube 117

Youtube Lead Scoring Lead Ranking Ad Frequency 117

ClearVoice

OCTOBER 10, 2018

No matter how long you have been involved in the content marketing game, there is always more to learn. “Our review showed that Google+ is better suited as an enterprise product where co-workers can engage in internal discussions on a secure corporate social network. And what do you need to do next?

Marketing AI 67

Marketing AI Google Mobile Advertising Internet Marketing 67

Tony Zambito

JULY 24, 2011

From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    The pace in 2011 has noticeably quickened.  " Content Marketing: “The term, content marketing, I am seeing here and there.    Social Buyer Circles. . Image via Wikipedia.

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Hubspot

JUNE 11, 2018

These days, memes are spreading like wildfire all over the internet, and clever marketers are jumping on the opportunity to use these viral pieces of content to their advantage. They're funny, clever, and great for social sharing. In fact, the image we used above is a memejacking just for marketers. Rage Comics.

Social Networks 76

Social Networks Viral Marketing Buzz Classified Ads 76

Marketing Insider Group

JUNE 22, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot! Social networking follows at 41%.

Demand Generation Agencies 100

Demand Generation Agencies Web 2.0 Paid Search Agency Mobile Advertising 100

Marketing Insider Group

OCTOBER 27, 2011

Apple, Facebook, Google and Amazon take the top spots in market capitalization but China’s Baidu and Tencent and Yahoo! In 3 years, China added more internet users than exist in the U.S. market with success. This combination of mobile and access to the internet is changing the world. Audio-ization?) Photo Source.

Web 2.0 100

Web 2.0 Trends Mobile Advertising Paid Search Agency 100

Content Standard

JANUARY 5, 2016

Video marketing was everywhere in 2015. Across devices and platforms, digital video came on the scene in a big way—and forced digital marketers to hustle to keep up. For proof of the importance of video marketing, look no further than our top 10 takeaways from 2015 below. Consumers are Clamoring for Branded Video.

Stats 60

Stats Video Marketing Verticals Emarketing 60

Marketing Insider Group

JUNE 24, 2010

By summarizing Morgan Stanley’s latest research , I demonstrated the tremendous growth of the mobile internet channel and suggested that mobile is the next big thing. What does all this mean to the B2B marketer? I will suggest the top 6 opportunities for mobile marketing and the steps you should take now. Need to Drive Leads?

Web 2.0 100

Web 2.0 Paid Search Agency Peer-to-peer Buzz 100

Webbiquity

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? My answer is certainly–yes!

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

Mailmunch

MARCH 4, 2021

Voice search allows you to find information on the Internet without using a keyboard. The most advanced assistants are able not only to execute commands but also to conduct a dialogue (the first such device was Apple’s Siri in 2011). To find information on the Internet, voice assistants use data from search engines.

Optimization 75

Optimization Long Tail Marketing Amazon Work Management 75

Marketing Insider Group

AUGUST 17, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 17, 2010 Subscribe What Is Marketing Acceleration? We need to be speed racers.

Top of Funnel 100

Top of Funnel Paid Search Agency Planning Budget Programs 100

Webbiquity

MAY 3, 2012

Internet users will access the web through smartphones than through PCs, according to technology site Mashable.com. 34% of marketers have generated leads using Twitter. In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. In fact, by 2015 more U.S.

Positioning 100

Positioning Business Mobile Marketing Stats 100

Marketing Insider Group

JULY 13, 2010

And despite any reservations you may have, social media can help you get ahead. As user-generated content becomes a greater part of professional workflow, it is important for B2B marketers to understand not only where their customers are interacting, but also their motivations when they are consuming or participating in these communities.

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

Convince & Convert

JUNE 20, 2011

Over the course of an hour long interview, he spoke about marketing trends knowledgeably, described relevant client work and seemed to be friendly, engaging professional. It’s incredibly easy to find powerful intelligence on the internet. Look at their employees’ bios and social footprint. And I knew we’d never offer him a job.

Thought Leadership 156

Thought Leadership Ideal Customer Profiles Youtube Work Management 156

Hubspot

JUNE 11, 2020

By 2027, the live video market is expected to surpass $184 billion. By the end of 2018, marketers were using live video as part of their social media strategy. To give you insight on how often and where general internet users watch live video, I conducted a survey of more than 400 people using Lucid software.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Biznology

JANUARY 21, 2013

Google Authorship is making big waves in the SEO and digital marketing worlds. In the summer of 2011, Google announced the Google Authorship program and it has shaken the SEO and digital marketing worlds for a number of reasons. Image via CrunchBase. The Downsides. I like to think of G+ as a mix between Facebook and LinkedIn.

SEO 80

SEO Google SERP CTR 80

chiefmartech

JUNE 20, 2016

billion in 2011 — and one of the largest in the history of the digital age (we’ll graciously look past that whole AOL acquiring TimeWarner fiasco ). I’d also claim that it’s the largest marketing technology acqusition ever. LinkedIn Sales Navigator is a great example of the company marketing this capability.

Work Management 52

Work Management Marketing Management Marketing Automation Services Acquisitions 52