Buzz Marketing for Technology

FEBRUARY 2, 2010

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Share this on Linkedin. Just 4 People doing Social Media? Share this on del.icio.us.

Social Media 100

Social Media Campaigns Digg Media 100

Buzz Marketing for Technology

NOVEMBER 13, 2009

Now that we are beginning to feel the relief of the economic uncertainty that has been hanging around us for the past few months, I am beginning to hear a lot about the invention of some new roles inside organizations looking to get “social media”. But wait, social media hasn’t been around that long! Tweet This!

Social Media 100

Social Media Social Marketing Media Digg 100

ViewPoint

DECEMBER 10, 2013

Chad was voted Top 25 Most Influential Inside Sales Professionals by the American Association of Inside Sales Professionals 4 years in a row—2010, 2011, 2012, and 2013. Sales Tools to Leverage LinkedIn. That kind of video can be shared on social media, generating buzz about your company.

Buzz 120

Buzz Lead Ranking Linkedin Video Marketing 120

Marketing Insider Group

JUNE 24, 2010

Create brand buzz : Look to develop apps that create buzz, support your brand message and build a community around your brand promise. That Is A Lot Of Time Spent Online Using Social Media Internet Trends From The Web 2.0 Summit Augmented Reality For B2B Marketing in 2011? Need to Drive Leads?

Web 2.0 100

Web 2.0 Paid Search Agency Peer-to-peer Buzz 100

ViewPoint

SEPTEMBER 26, 2011

Paul is a speaker, writer and B2B social media strategist. His latest book is Social Marketing to the Business Customer , co-authored with Eric Schwartzman. They prefer LinkedIn, a professional network that's all about getting business done. LinkedIn is nine-to-five and Facebook is after-hours. Here are five tips.

Facebook 120

Facebook B2B Marketing Planning B2B 120

Writing on the Web

JUNE 12, 2013

Ideally, you want to attract a large number of hungry customers who are interested in partaking of this written food for the soul, but how can you rise above the constant online buzz to attract attention to your blog post ? According to Neilson.com, there were 181 million blogs around the world at the end of 2011. (In

RSS 100

RSS Social Media Buzz Internet Marketing 100

B2B Marketing Traction

DECEMBER 22, 2010

The old tactics (metatags, alt tags, keywords, links) have some value, but what’s more important is strategic and relevant content on your web site and on social media sites such as Facebook, Twitter, LinkedIn and YouTube. Make sure that your web site is attractive and compelling to your target audience.

Online Marketing 100

Online Marketing Planning Buzz Paid Search Agency 100

The Effective Marketer

JUNE 21, 2009

Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that. Set goals : this is important for any social media platform that your company is trying to use.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Marketing Insider Group

OCTOBER 26, 2010

Now I know that 2011 planning season is in full swing. But let’s face it, there are marketing plans thrown on PowerPoint templates, using the latest buzz words and amazing graphics. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Augmented Reality For B2B Marketing in 2011?"

Planning 100

Planning Paid Search Agency Customer Satisfaction Web 2.0 100

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Writing on the Web

APRIL 16, 2011

Big ANNOUNCEMENT: I’m giving a free webinar this Wednesday April 20, 2011 at 5 p.m. Wednesday, April 20, 2011 at 5 pm ET. Post on Google Buzz. Share this on LinkedIn. Related posts: 4 Time-Saving Tips for Social Media Marketing. ET: Time Saving Tips for Content Marketing Results. You can register here.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Industrial Marketing Today

AUGUST 10, 2012

Here are some other key findings from their report: 83% of the companies expect their sales to increase in 2012 and 35% of them are spending more on marketing in 2012 than they did in 2011. The next favored channel is email marketing, an old workhorse despite all the rumors of its death thanks to the current buzz about social media.

Planning 60

Planning Marketing Budget Creation PR Paid Search Agency 60

Writing on the Web

DECEMBER 16, 2010

Improve your online systems (sales copy, shoppping cart, videos, SEO, social media, surveys)? I’ll be offering a series of webinars to help you master these three marketing tasks in 2011, stay tuned. MySocialMediaSolution - learn how to use social media the right way. Post on Google Buzz.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Hubspot

JANUARY 5, 2012

Something similar has happened with a little known social network called Path. Path launched in November 2010 to some buzz but little mainstream adoption. Facebook , Twitter , and LinkedIn have all commoditized online interaction. Path did that for me in December 2011. The idea behind Path was right from the beginning.

Social Media 28

Social Media Media Social Networks Inbound Marketing 28

Adobe Experience Cloud Blog

APRIL 4, 2011

According to the “2011 Digital Marketing Outlook,” study conducted by the Society of Digital Agencies and Answerlab : 95% of survey respondents say they’ll be using social media this year—specifically their corporate web sites, Facebook, and Twitter. Include Q & A features within social media streams.

Marketing Prospects 48

Marketing Prospects Lead Ranking Planning Leads 48

Webbiquity

FEBRUARY 2, 2011

Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. While social media, mobile and online video are increasing in importance, traditional email newsletters remain among the most popular delivery vehicles. 2011 Trends: Content Marketing Is Critical by eMarketer. Post on Google Buzz.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

MLT Creative

JANUARY 20, 2012

WEEK OF JANUARY 16-20, 2011 This week in B2B marketing the B2B blogosphere is buzzing about mirroring leadership, mastering new innovation, and building relationships via new means. How to turn LinkedIn into a relationship filter. SmartBrief/SmartBlog on Social Media. Stay aware. It's 10 pm. BtoB Magazine.

B2B Marketing 40

B2B Marketing B2B B2B Thought Leadership BtoB 40

MLT Creative

JANUARY 12, 2011

MLT Creative's president, Billy Mitchell , shares tweeted predictions for 2011 from B2B tribal leaders in blogging, social media, content marketing, public relations, marketing automation, inbound marketing and lead generation. The LinkedIn Company Profile: Is your B2B in the top 1%? Get your B2B LinkedIn Toolkit.

B to B 40

B to B Advertising Agencies Paid Search Agency B2B 40

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Should you include Pinterest in your mix? MindJumpers ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Both Pay Per Click Advertising (PPC) and Buyer Hubs/Lead Generation sites offer opportunities to cap the Cost Per Lead and gain some control (which is not as easy in other media, save Direct Response.) Good leads.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Basil’s Cathedral To Chili Pepper Ten Search Marketing Hot Spots To Watch In 2011 Net Neutrality: What Do The New Rules Mean And What’s Next?

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

Online Marketing Institute

JANUARY 4, 2011

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows. Be yourself even if it is a company blog. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Let us examine each of these IDC trends in detail and what they mean to 2011 strategies and budgets.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Basil’s Cathedral To Chili Pepper Ten Search Marketing Hot Spots To Watch In 2011 Net Neutrality: What Do The New Rules Mean And What’s Next? Comments are closed. have michelle tell you some time.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Hubspot

AUGUST 30, 2011

Social Media. Fantasy: B2B companies don't need to waste their time on Twitter, Facebook & LinkedIn. Fantasy: Facebook may be great for building buzz, but it has yet to prove itself as an effective channel for generating sales. Fact: 52% of 55-64 year old internet users have joined a social network.

Top of Funnel 28

Top of Funnel Mobile Advertising Budget Programs Landing Pages 28

Biznology

FEBRUARY 12, 2013

This sort of general point-of-view is actually dangerous for anyone who actually wants to be successful using social media as a marketing platform. Social media is people and not a pit full of vipers. As a result, social media is oppressively noisy. Outreach is the lifeblood of social media engagement.

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 link] B2B Marketing Through Facebook | PI Social Media Marketing Blog posts and comments [.]

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

KoMarketing Associates

JANUARY 13, 2015

2.) “Best of” Social Media Lists. Why this theme is effective : Data shows that 84% of B2B marketers use social media in some form. However, from our experience, some manage their social media presence better than others. 10 Search Engine Marketing Statistics for B2B Marketers to Begin 2011.

B2B 120

B2B Marketing Management Ideal Customer Profiles Statistics 120

Hubspot

MARCH 6, 2012

Ever been sidelined with a tough social media question in your monthly board meeting? Questions about the social media industry, where it's been, and where it's going are the stuff for experts -- and in your job, you're the social media expert. All of these social media changes happened in one short year.

Social Media 28

Social Media Media Social Networks Planning 28

Adobe Experience Cloud Blog

OCTOBER 17, 2011

by Maria Pergolino In the buyer driven atmosphere of 2011, B2B marketing can’t ignore social media. For the last decade, the net has been morphing into one huge social community with niches of interest breaking off and creating their own networking sites. No wonder, in 2011, U.S. © 2011 WordStream, Inc.

Social Networks 48

Social Networks Ning Digg Emarketing 48

Online Marketing Institute

NOVEMBER 1, 2010

Top 10 Tips for Lead Nurturing Success RSA and Social Media: Nasza-Klasa in Poland A Look Inside the Sketchbooks of 12 Top Designers - Stefan Sagmeister The Status of Social Media in the Middle East Straight from the Arabian Horse’s Mouth in Cairo Bees’ Views on Brand Building Financial Services: Transparency through Social Media?

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? You want the visible title of your post to be engaging and creative, inducing site visitors to read more and share your post with others via social media. In some cases, this may be okay, but in most cases not.

SEO 40

SEO Webcast B2B De-duplication 40