markempa

JUNE 14, 2006

Research shows shows that if you require registration on your website to download content such as articles, white papers, studies or other "free" resources, you could be losing 75%-85% of your potential leads! I saw a press release for a study last week completed by the Nielsen Norman Group , which also supports this finding.

B2B Sales 120

B2B Sales Lead Generation Lead Scoring Lead Ranking 120

The Effective Marketer

APRIL 6, 2009

You should also be checking for industry related news and is a good idea to email the hiring manager a link to an interesting article or press release that might be relevant to the company, this shows you’re up to date on the industry and is really interested. You’ll be seen as more professional and will stand out.

Planning 100

Planning Work Management Marketing Management Trade Show 100

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Which brings up the whole “viral&# aspect of the platform. Here’s how it works: People come to PitchEngine to get the word out about something. I think pitchengine and its concept is going to rock PR world.

Social Media 115

Social Media SEO Marketing Websites PR 115

markempa

MAY 18, 2007

Share details about upcoming, events, articles, and press coverage. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Integrate sales and marketing activity by using the same database or CRM system. Define and map out the responsibilities shared by both sales and marketing.

Lead Generation 120

Lead Generation B2B Sales B2B Marketing Lead Scoring 120

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. Don’t be Shy.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Online Marketing Institute

DECEMBER 1, 2010

Sharing photos, videos, press releases, media coverage, speaker updates, etc. Kristina Goodrich says: December 1, 2010 at 12:12 am Thank you, Adam! Robert Samuel: Great article, thanks for hosting Adam. Facebook Page A Facebook Page can provide a destination for attendees to engage with event organizers. I was brought.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Convince & Convert

APRIL 15, 2010

link] [link] Six Cent Press Inc RT @EricBuchegger: Good insights on content marketin. link] Scott Aughtmon You should check out @jaybaer new blog post "Why Content Marketing Matters To Me And Should To You" – [link] – It's really good!

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Webbiquity

JANUARY 26, 2021

This blog introduced the concept of web presence optimization (WPO) back in 2010. Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. Earned media (press / media relations, influencer marketing ). The idea was to extend search engine optimization (SEO) more broadly.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Biznology

OCTOBER 8, 2013

A venerable tradition in public relations is the grass-roots campaign. Here’s another one from The Lab Retriever Chat Board : “Snapperhead,” join date: June 2010, post date: January 16, 2011, Location: Irmo, South Carolina , Posts: 20. Related articles. Photo credit: calmenda.

Social Media 80

Social Media Astroturfing Practices Media 80

Online Marketing Institute

MAY 18, 2010

Optimizing news related content such as press releases and images can attract journalists to use the company in a story. TopRank SEO client, Jiyan Wei from Vocus will present a case study of how they’ve used and advanced their SEO efforts with the 500,000 press releases hosted on PRWeb. We hope to see you there!

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. Would love to do it after work, but I'll be writing press releases until the wee hours. link] Yael Davidowitz-Neu Fantastic article!!

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

JULY 20, 2012

To me in a lot of ways, it’s kind of like newspapers, online newspapers that say “most e-mailed article of the day” or “most viewed.” Digg made a big technology change or big product change, I think in, like, 2010, and basically drove away all of their customers. ” ESPN does that a lot, you know.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Should Investor Relations Teams Use Twitter? - B2B Voices , September 1, 2010 Image via CrunchBase.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. June 7, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010. June 8, 2010. Slideshow) , February 19, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Best of B2B Marketing. Featured Sources. Like hooking their toilet up to Twitter. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

SEPTEMBER 21, 2010

The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The link] Lawrence Lin Great article on social media tools to use – [link] [link] Content First This is so useful. This article provides a good, useful summary.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MARCH 22, 2012

Just recently, based on an article from Clickz.com and made known to us through our friends at PageLever , Facebook deprecated some pretty important metrics from their Insights API. It’s growing tremendously at a breakneck speed since I arrived in March of 2010. It’s the same thing with public relations.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

Just recently, based on an article from Clickz.com and made known to us through our friends at PageLever , Facebook deprecated some pretty important metrics from their Insights API. It’s growing tremendously at a breakneck speed since I arrived in March of 2010. It’s the same thing with public relations.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Hubspot

FEBRUARY 13, 2014

Prior to the 2010 Olympics in Vancouver, Fuahea Semi was a Tongan computer science student with no Winter Olympics ambitions -- and who could blame him? There was, however, a catch: The princess had partnered with a new public relations firm called Makai. 4) The Dude Press Conference. public relations branding'

Public Relations 28

Public Relations Advertising Agencies Training Case Studies 28

Online Marketing Institute

JANUARY 4, 2011

Whereas traditional PR pros will push their messages to media and influences in the formats of press releases, pitches, etc. keith trautman (1 comments) 12 October 10 Great article, scheduling time to get digitally connected. pull PR is, in my opinion, a superior approach: you draw media to you. Do u recommend a particular blog site?

Tactics 40

Tactics PR Planning Buzz 40

Hubspot

AUGUST 2, 2010

The following is guest post by Paul Roetzer, founder and president of PR 20/20, an inbound marketing agency and PR firm specializing in search marketing, social media, content marketing and public relations. The Inbound Marketing GamePlan was first introduced by PR 20/20 in January 2010 as a free eBook download.

Inbound Marketing 28

Inbound Marketing Allocation Paid Search Agency Planning 28

Online Marketing Institute

DECEMBER 9, 2009

Online Marketing Blog TopRank's internet marketing blog on the intersection of social media, digital public relations and search engine marketing. This is a crucial point for better conversion as elaborated in the article. It definitely got me started thinking in different ways about my website. Pete Brand Great stuff!

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Online Marketing Institute

OCTOBER 31, 2010

The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The link] Lawrence Lin Great article on social media tools to use – [link] [link] Content First This is so useful. This article provides a good, useful summary.

Social Media 40

Social Media Paid Content Tools Media 40

seo.co

DECEMBER 8, 2020

Brand mentions are simply mentions of your brand – linked or unlinked – that appear in published articles or other content across the web. The best way to ensure your site is tightly interlinked is to use internal links in your own articles and pages. article, infographic, video, etc.). It doesn’t get any better than that!

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

DECEMBER 13, 2010

Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty?

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Convince & Convert

SEPTEMBER 20, 2010

August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. Try that with a press release… Nowhere to Run. link] very interesting article! link] [link] Sam Reaves This article was "the best… in ages." link] Randy Kemp Is Twitter for Business Even Worth the Trouble?

Twitter 147

Twitter CRM Business Paid Search Agency 147

Hubspot

MAY 14, 2015

Yet in 2010, when Facebook’s longtime head of PR, Brandee Barker , stepped down, Kara Swisher, then of AllThingsD , wrote just that. In other words, when Barker talks public relations, the Valley stops to listen. She cited narrative development, marketing materials, media training, and press assets.

Consulting 28

Consulting Public Relations PR Skype 28