Brightedge

MARCH 31, 2022

And let’s not forget your good ol’ twice-monthly roundup from BrightEdge to help keep you abreast of the latest developments. Google has been vocal about many aspects of how its algorithm works, with regularly updated documentation, Youtube videos, blog posts, tweets, and more. The Google Algorithm Is a Complete Mystery.

Lead Ranking 105

Lead Ranking Lead Scoring Long Tail Marketing SEO 105

Convince & Convert

MARCH 2, 2015

His 2014 book “What Happens in Vegas Stays on YouTube” was recently nominated for a Pulitzer Prize, and he was voted the second most likable author in the world (second only to Harry Potter creator, J.K. People don’t want to put in the hard work to develop relationships. highlight to tweet).

Content Marketing 128

Content Marketing Content CAN-SPAM Marketing & Strategy 128

Chris Koch

JANUARY 31, 2014

English: Jimmy Fallon CES 2009 in Las Vegas, NV (Photo credit: Wikipedia). He insisted on watching the show alone so he wouldn’t have any distractions, and he spent most of the rest of his free time watching tapes of the show so he could practice the skits and develop his impressions of celebrities. A YouTube Prototype.

Wikipedia 100

Wikipedia Youtube Profiling Video Marketing 100

Exo B2B

FEBRUARY 27, 2020

The traditional Facebook-Twitter- LinkedIn-YouTube quartet could then be revised to make room for another including LinkedIn-Instagram-Pinterest-YouTube. Here are five tips that really pay off, to intelligently reuse or recycle your old content because unlike what the TV ad says, they are not “sertpuariens” (In French).

B2B Marketing 52

B2B Marketing B2B Thought Leadership Social Networks B2B 52

Convince & Convert

APRIL 16, 2013

That explosion has meant that few communications plans are being developed without this sort of media factored into the program. People upload approximately 72 hours of video to YouTube every minute, and Google receives over two million search queries every minute. Develop Your Digital Data Use Cases. You get the idea, right?

Analytics 141

Analytics Practices Ad Building Best Practices 141

Chris Koch

MAY 19, 2014

Indeed, when he began uploading the videos to the internet (this was pre-YouTube days), they got tens of thousands of views. From that base emerged MakerBot in 2009, which was co-founded by Pettis and two others. “They retained the information better when they watched the videos than they did when I taught in person,” he recalls.

Conference 100

Conference Education Viral Marketing Class 100

Webbiquity

MAY 30, 2010

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Ten Reasons NOT to Use Social Media by Sanera People Development Company. Tasteless, but funny.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Industrial Marketing Today

APRIL 28, 2010

It takes time and practice to find and develop your own blogging voice. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Not everyone is a natural born blogger.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Industrial Marketing Today

OCTOBER 2, 2010

Develop your email marketing strategy first Before you begin developing customized content and using sophisticated analytics, the first order of business is to develop a sound and sustainable email marketing strategy. And that begins with thinking like an investigative reporter by asking the 4Ws and the 1H questions.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

AUGUST 17, 2010

When developing content, it’s important to build customer personas, and create individual content paths for each of them. Since each has their own questions, concerns and interests, one needs to develop content around those specific issues. It is not just optimizing words within your marketing content.

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

Industrial Marketing Today

MAY 18, 2010

Let me end this post with a humorous video that I found on YouTube. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. It is by IAS – a B2B marketing agency from England.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Vidyard

JUNE 5, 2014

Let’s look at the Ford Fiesta marketing campaign from 2009 as an example. million views on YouTube, 2,100 Facebook fans, 5,300 followers on Twitter, 27,000 blog posts and more. video seeding company to spread awareness of their video and develop excitement for the brand. Does video seeding work?

Video Marketing 51

Video Marketing Branding Brand Identity Blogger 51

Industrial Marketing Today

JUNE 15, 2010

Adding value to industrial website development and marketing I am going to illustrate my point about part DiY and part professional help by using three real-life examples from my own industrial marketing business. I am referring to updating, maintaining and sometimes marketing their industrial websites.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

APRIL 22, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Industrial Marketing Today

APRIL 20, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Social Media 60

Social Media Social Marketing B2B Marketing Web 2.0 60

ClearVoice

MARCH 8, 2022

.’ Amy launched her own business backed by plenty of experience; she was once a former contributor to, and Facebook Community Manager for, the Social Media Examiner, and as director of content development for Anthony Robbins Cos. Ann Handley , chief content officer, MarketingProfs. Rebecca Lieb, Ph.D. Rebecca Lieb, Ph.D.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Industrial Marketing Today

APRIL 21, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Budget Programs 60

Budget Programs Education Marketing Budget Lead Ranking 60

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Ranking Lead Scoring Web 2.0 60

Industrial Marketing Today

JUNE 24, 2010

Link), was a survey of small business owners and found that the two most common tactics used in 2009 were tweeting e-mail newsletters and sending out blog entries to e-mail lists. I came across two research studies that answer the last question with a big YES! The first study done by AWeber (aff.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Industrial Marketing Today

AUGUST 10, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Industrial Marketing Today

MAY 7, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Lead Generation 60

Lead Generation Sales Qualified Leads Web 2.0 B2B Marketing 60

Industrial Marketing Today

JUNE 29, 2010

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C).

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Industrial Marketing Today

JUNE 19, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Industrial Marketing Today

JANUARY 26, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The 6 essential rules of a website redesign – Ignore them at your peril by Achinta Mitra on January 26, 2010 in Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development Is you current website an asset or a liability?

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

APRIL 30, 2010

Marketers need to create a process for content planning that helps them maximize the return from their investments in developing the content resources that fuel their online marketing programs. See my post Rule of 5 for B2B content development.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

APRIL 26, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

JUNE 8, 2010

Instead of guessing, develop a list of keywords and phrases that your target audience is actually using to search for solutions to their problems. Develop: Your prioritized list of keywords will serve as the theme categories to start targeting as you develop new website content.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Content Standard

SEPTEMBER 10, 2016

In the same way these platforms have rapidly developed into something much larger than their original ideas, we’ve also seen people’s interactions with social media rapidly change. percent of marketing budgets in 2009 to 11.7 Social Video Begins to Beat Out YouTube. percent in 2016.”

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Industrial Marketing Today

MAY 26, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Industrial Marketing Today

MAY 11, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

Industrial Marketing Today

NOVEMBER 16, 2009

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Home Marketing Matters About Contact B2B Marketing Store Company Website Are You Creating Irresistible Offers with Your Email Marketing?

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

MAY 5, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

SEPTEMBER 13, 2010

Social media among IT and business buyers of technology rose 50% over last year and finally pushed to majority status; 55% said they use social media as part of the technology buying process in 2009 versus just 37% in 2008. Source: ITSMA ) Webinars: This is a very popular content marketing tactic used in industrial and B2B marketing.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Industrial Marketing Today

JULY 20, 2010

Then, the teams developed a plan of action. We need to develop customer-centric solutions-based marketing content instead of product-centric features and benefits marketing collateral. Next, solution-finding: which ideas were the most effective, cheapest, and aesthetically pleasing? They built scale models and chose fabric samples.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60