Convince & Convert

MARCH 30, 2015

” His pointing out of mistakes differentiates his brand. (It “Never since the dawn of blogs, since any kind of content, I’ve never been one for a forced schedule.” Scott posts on his blog when he has something to write about, which can be about once per quarter.

Rules 142

Rules Content Paid Search Agency Viral Marketing 142

KoMarketing Associates

JULY 1, 2014

What is Google’s View on Guest Blogging for Links? What Should I Be Aware Of If I’m Considering Guest Blogging? How Can I Guest Blog Without It Appearing As If I Paid for Links? Interesting question on differentiation between the use of paid links and paid advertisements that incorporate links. Created: August 20, 2009.

Link Building 120

Link Building Paid Content Google Advertorials 120

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. For the same reason, I think it is silly that many marketers are trying to setup blogs because their bosses told them so. Thats the essence of blogging. I agree with their arguments to a point. Uh, that’s not the point.

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Generation Generation 120

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S. Think Different Here’s 6 ways to differentiate agency social media services: 1. Between bit.ly

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Bluetext

FEBRUARY 14, 2024

Chertoff Group / MC2 Security Fund : Michael Chertoff , former homeland security secretary (2009) Point72 Ventures : Daniel Gwak , formermember, In-Q-Tel The National Security and DoD firepower now being put to work across B2G VC and B2G PE firms is immensely valuable for tapping more deeply into the government market.

Enterprise Management 36

Enterprise Management Work Management Marketing Management Startups 36

Unbounce

AUGUST 29, 2019

On the The Re:Growth Podcast , Dave Gearhardt, VP of Marketing at Drift , even went so far as to say that branding was a key differentiator that helped their team to succeed. 2 September 2009, [link]. And in a blog post on her website , Alice details where her original inspiration for these designs came from. LogoDesignLove.com.

Design 111

Design Trends Paid Search Agency Advertising Agencies 111

Convince & Convert

JULY 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook? Great list, looks a lot like the discovery we do prior to content planning.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Content Marketing Institute

DECEMBER 31, 2018

This is what I call your content tilt or differentiation point. In a 2009 study published by Dr. Phillipa Lally in the European Journal of Psychology, 96 people over a 12-week period were analyzed about changing behavior and habits. Content is being created everywhere … blogs and podcasts and videos with no discernable strategy.

Planning 102

Planning Paid Search Agency Advertising Agencies Terms and Conditions 102

Writing on the Web

OCTOBER 9, 2011

So when writing a blog post or a web page, keep these key questions in mind. Here’s a final note in my blog post series about writing good content on the Web that gets results. Write out a few sentences about what differentiates your product/service. Content marketing isn’t successful without results.

Content Marketing 100

Content Marketing Autoresponders Content Click Rate 100

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Industrial Marketing Today

JULY 9, 2010

I found a good answer to that in a comment by Mike Gospe on a blog post at leadsloth.com where he wrote, “But when it comes to marketing automation, I recommend caution. Learn to differentiate between metrics and key performance indicators (KPI). The first is a diagnostic tool and the second one measures the health of the business.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

JANUARY 26, 2010

The content doesn’t have to be dull text; it could be a blog with posts written by in-house experts, “how-to” videos or white papers that position your company as a “thought leader” within the industry. Developing your unique value proposition is also a good way to differentiate your company from the competition.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

DivvyHQ

OCTOBER 3, 2018

The 2009 edition was widely acclaimed by content strategists everywhere. Resource maximization is a true differentiator for content marketing leaders. It blows all other books on culture right out of the water.”. Adam Grant, New York Times bestselling author. Content Strategy for the Web (2nd Edition). Praise for “Brandscaping”.

Work Management 78

Work Management Content Marketing Advertising Agencies Planning 78

Vidyard

JULY 4, 2019

alone, leveraging video in the prospecting lifecycle will not only differentiate the offering but also reassure prospects that they are engaging with a reputable advisor or insurance provider. Since there are over 300,000 wealth advisors and 1.1 million insurance agents, brokers, and service employees in the U.S.

Enterprise Management 87

Enterprise Management Work Management Marketing Management Service 87

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Vidyard

JULY 9, 2019

alone, leveraging video in the prospecting lifecycle will not only differentiate the offering but also reassure prospects that they are engaging with a reputable advisor or insurance provider. Since there are over 300,000 wealth advisors and 1.1 million insurance agents, brokers, and service employees in the U.S.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Service 65

Anything Goes Marketing

MARCH 8, 2009

Twitter: Maximize Your Travel In the past, I had blogged about why I use Twitter so it’s exciting for me to provide a success story for Twitter. While anyone can sign up for the networking tools I listed above, blogging acts as a differentiator as it forces you to come up with good content that people will want to read (if that is your goal).

Social Media 100

Social Media Web 2.0 Media Blogger 100

Webbiquity

FEBRUARY 14, 2010

.&# They get 95% of the information they need from the Internet—online publications, analyst reports, vendor websites, blogs and other social media—before they have any contact with sales. Note: this post was originally published on the WebMarketCentral blog in September 2009. Share this on del.icio.us. Post this on Diigo.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Online Marketing Institute

MAY 24, 2009

skip to main | skip to sidebar The Marketing Mélange A blog on all things Marketing with Strategy & Information Technology focus Blog Archive ▼ 2009 ( 22 ) ▼ June ( 2 ) Strategic Insights from Calculating Lifetime Custo. How to determine Lifetime Customer Value ► May ( 4 ) How do you measure Marketing ROI?

Psychographics 40

Psychographics Work Management B2B Sales B2B Marketing 40

Adobe Experience Cloud Blog

NOVEMBER 11, 2009

In our newest B2B marketing thought leadership interview , Mark Fidelman is the EVP of Sales at MindTouch and author of " Open Source Best Practices 2009 " talks about open source success and using marketing automation to achieve it. What prompted you to launch the Open Source Success Best Practices 2009 survey?

Thought Leadership 48

Thought Leadership Practices Marketing Automation Services Lead Ranking 48

Bluetext

SEPTEMBER 26, 2019

Smart branding also offers a valuable opportunity to differentiate yourself from your competitors. . We need to differentiate ourselves and stand out from our competitors in the market. For example, McDonald’s conducted a brand overhaul in 2009 across Europe, trading out their signature red logo, for more of an earthy-green look.

Brand Identity 21

Brand Identity Branding Paid Search Agency Advertising Agencies 21

Ambal's Amusings

AUGUST 27, 2010

Blog Marketing Interactions Twitter Ardath421. Blog Webbiquity Twitter TomPick. He's also the award-winning writer of the Webbiquity blog , which focuses on B2B lead generation and web presence optimization -- the fusion of SEO, search marketing, social media, content marketing and interactive PR. Tom Pick's blog Webbiquity.

Work Management 100

Work Management Marketing Management B2B Business 100

Outgrow

MAY 23, 2022

Welcome to the Marketer Of The Month blog! So, who is my audience and where am I trying to deliver differentiated value so that I can take that audience to the next level? That means what is your differentiation so that you can cut through all the clutter. We using blogs and print and events and social media.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Sprout Social

SEPTEMBER 4, 2018

Medium.com is a growing blogging platform built by Evan Williams, the founder of Twitter. You can read more about using discounts and other creative strategies to the advantage of your own company on our blog. Benefits and discounts can help differentiate brands and draw users to one exchange over another in the crowded crypto space.

Social Media 75

Social Media Media Brand Identity Branding 75

Webbiquity

JANUARY 2, 2013

B2B Lead Blog ). Blogging is generally seen as most valuable for SEO, YouTube for content marketing, and social networks like Twitter, Facebook and LinkedIn most helpful for branding and engagement. 57% of companies say they generated sales through their blogs, and an identical share have closed business through LinkedIn.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Hubspot

APRIL 1, 2018

Source: Burning Through Journey Blog. Be determined and differentiate your product in the same way. Source: BuildingPharmaBrands blog. Year in Search began in 2009 as "Zeitgeist," a written report of the public's most common Google searches over the previous 12 months. Absolut Vodka: The Absolut Bottle.

Advertisements 101

Advertisements Advertising Best Practices Paid Search Agency 101

readwrite

AUGUST 11, 2009

46% of all iPhone users rely on recommendations from friends, while about 20% find new apps through ads in other applications and about 19% base their download decisions on news articles and blog posts they have read. Admob IPhone Apps Survey 2009 View more presentations from guestc0de5a. The post How Do iPhone Users Find New Apps?

Sample 40

Sample Customer Surveys Paid Search Agency Validation 40

Ambal's Amusings

SEPTEMBER 17, 2009

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown's blog Phoenix Rising. Brian Carroll's blog B2B Lead Generation Blog. MarketingSherpa.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Hubspot

JULY 30, 2013

If you spend much time reading "the blogs," you’ve probably read that rich snippets are an overlooked but essential component of your SEO success. In working with hundreds of ecommerce sites, we know that the use of rich snippets is one of the key differentiators in helping you dominate your market share. That’s great news.

eCommerce 28

eCommerce SEO Google Clickthrough 28

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Advantage Microsoft, but not by much. Advantage Microsoft.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

Hubspot

SEPTEMBER 20, 2010

According to a report provided from comScore , the 2009 eCo mmerce Holiday S pending reached $27 billion. Write blog posts that are optimized for the long-tail of “holiday” centric keywords. Write blog posts that are optimized for the long-tail of “holiday” centric keywords. Photo curtesy of Luiz A.

eCommerce 28

eCommerce Tips Landing Pages Long Tail Marketing 28

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. " So where does this leave traditional sales training companies.?

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

JANUARY 25, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Marketing Budget Work Management Budget Programs 40

Convince & Convert

MARCH 18, 2010

Why aren’t we asking our blog visitors and Facebook fans to subscribe to our email newsletter? There’s an optimal structure for blog post headlines. Our strategies and expectations for social media are in reality a complement to what we’re doing in email and lifecycle marketing.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Hubspot

APRIL 8, 2013

“We realized we couldn’t create relevant brands for our clients without expanding our definition of SEO to include strategic content creation and distribution through blogging, social media, email, and media relations. Inbound marketing is the new SEO.”

Demand Generation Agencies 28

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 28