article thumbnail

Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Here is our 2009 year in review. December 2009 Online Marketing News. Twitter Starts Testing Features for Businesses. Top word of 2009: Twitter. November 2009 Online Marketing News. Linkedin and Twitter integrate. Twitter creates Twitter Lists. Twitter creates Twitter Lists.

article thumbnail

Kindle Marketing Lessons « The Effective Marketer

The Effective Marketer

When I got the Kindle, one of the first things I wanted to do was to get the Wall Street Journal delivered to my e-Book, and Amazon was offering it. Why would Amazon increase the price substantially without giving customers any additional benefit is still a controversial subject , but the lesson is clear: Unless you have a good reason (i.e.

Planning 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Give Us Freedom! Lessons for Corporate America

Digital B2B Marketing

In late 2009, Bob Evans, then with Information Week, wrote an open letter to Larry Ellison , taking Oracle to task for not allowing companies the freedom to control their own expense structures. Share your opinion in the comments below or with me on Twitter. We see this change playing out today. About Eric Wittlake.

Lock-In 100
article thumbnail

Super Bowl 2020 Campaigns That Took the Internet by Storm

Martech Advisor

Amazon’s Before Alexa. Amazon Alexa's Super Bowl 2020 Commercial #BeforeAlexa. What we liked: Amazon brings a humorous unconventional twist to the Super Bowl commercials. Plus Amazon has been able to bring together what works best for them year after year – jest, exaggeration, and celebrities.

article thumbnail

The Distribution Trap – How Innovations Become Commodities

Industrial Marketing Today

You can buy the book from Amazon and visit his site at www.distributiontrap.com. He has co-authored a book by the same name with Timothy J. Wilkinson , PhD, Associate Professor of Marketing at Montana State University Billings.

article thumbnail

The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

49% said that easy payment systems (like Amazon Pay) would increase their chances of buying through social media. Social media explained – how to eat a donut on different social media channels: The original name of Twitter was actually Twttr. A few months before Twitter launched, the founders decided to change the name and rebrand.

article thumbnail

MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., Many events in the physical world, like meetups and house parties, start with Twitter. an information technology research and advisory company.

Gartner 100