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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

The digital marketing landscape looks totally different than it did in 2008 during the last crash. Imagine how brands could have responded to the 2008 recession with the same tools available today. Hone your video and media strategy. Think of your brand as a media company for podcasts, videos, and reading material.

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Thought Leader and Influencer Interview with Maribel Lopez Founder and Principal Analyst, Lopez Research LLC

Thinkers360

Maribel is the author of the John Wiley & Sons book called Right-time Experience and she is the host of the AI with Maribel Lopez podcast. After several technology marketing and market research industry analyst roles, I took the leap and created my own independent analyst practice in 2008.

Insiders

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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

Here is another example from the world of blockchain: Prompted by the financial crisis of 2008, an anonymous developer (hero) seeks an alternative (journey) to traditional finance (enemy). Every article, podcast episode, or web page should connect back to and reflect it. Explainer video script.

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Interview with Adam Saxton

Onalytica B2B

In addition, he produces weekly videos for his Guy in a Cube YouTube channel. I started blogging and speaking in 2008. I started speaking back in 2008. Video is a huge part of my passion – YouTube specifically. Webinars fit nicely into the video area. I’m open to Podcasts as well.

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Most Subscribed YouTube Vloggers in the Philippines (2024)

Spiralytics

She shares her glamorous lifestyle and engaging personality through her YouTube videos. Much like her brother, her YouTube channel features dance videos, challenges, travel, and lifestyle content. Her authenticity and creativity jump out in every video she creates, evoking laughter and joy from her audience.

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How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Tomorrow People

Inspired by internet urban myths and stories that surface on platforms like Reddit and Twitter, the videos perfectly position the brand as fun, creative and in-tune with its young target demographic. It all started in 2008, with the launch of GE Reports. The podcast reached number one on iTunes and had 3 million downloads.

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Uncommon Thinking for B2B Authors

B2B Digital Marketer

During his time with the Hard Rock brand, his team won coveted Telly Awards (Guest Service in 2000, Menu Rollout in 2007, Harassment & Discrimination Prevention in 2008); garnered Training Directors Forum’s 1998 prize for “Reengineering Training”; and won Brandon Hall’s Gold Best in Class Award for their “Service Recovery” e-­Learning course.

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