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Ask a Content Strategist: How Can Sales Enablement Drive Content Marketing ROI?

Contently

Say you’re a B2B software company, and you close 15 percent of all inbound opportunities. But say your company needs to close 20 deals next quarter to hit its target. Some companies just leave salespeople to figure it out on their own. And make sure everyone in the company knows about the goal. Clifford, Boston.

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The state of B2B e-commerce in Australia & New Zealand

Sana Commerce

That being said, there are many things that can be improved and explored by companies looking to expand to the region. E-Commerce in Australia & New Zealand has recently been under the spotlight as more and more companies look into expanding their business here. Do companies in ANZ understand the many benefits of e-commerce?

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5 Marketing Pivots We Can Only Admire

DemandBase

Since the turn of the century, namely 2001 and 2008, we’ve had to figure out new realities and reinvent the way we go to market during economic downturns. Content Marketing: An Employee Engagement company used Site Analytics to discover a huge surge in traffic to a “remote work” piece they published on their site.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. operations for the company (and a recruiter himself), weeds out people who blame others. Data Center. Energy Efficiency.

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Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community

Buzz Marketing for Technology

Friday, June 27, 2008. Submitted by Susan Hanley on Fri, 03/14/2008 - 4:37pm. t always found a lot of success, particularly for companies where Outlook isnâ??t in the navigational hierarchy of a portal or team site. Copyright, 1994-2008 Network World, Inc. Research Centers. Anti-Virus / Spyware / Spam.

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Full Armor's Policy Portal: First Core Infrastructure Optimization Solution via Cloud

The ROI Guy

Reducing the high cost of endpoint management, representing 20% of total IT spending at typical companies, represents a great opportunity to meet cost savings goals in today’s frugal environment.

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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

How Financial Services Companies Build Relationships Through Content. Widen, a digital asset management company, launched its educational arm WidenUniversity in 2014 to help customers master the complexities of topics like metadata , governance , and analytics. Widen: Online courses bring higher customer retention rate.

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