markempa

JANUARY 11, 2011

I took this question to Sergio Balegno, Director of Research for M ECLABS , the parent company of InTouch. He authors MarketingSherpa’s Social Media & PR Benchmark Guides , is considered a foremost authority on social media strategy, is quoted by the media extensively and presents at institutions like Harvard.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

I took this question to Sergio Balegno, Director of Research for M ECLABS , the parent company of InTouch. He authors MarketingSherpa’s Social Media & PR Benchmark Guides , is considered a foremost authority on social media strategy, is quoted by the media extensively and presents at institutions like Harvard.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Buzz Marketing for Technology

JUNE 27, 2008

Social Sciences. March 14th, 2008. Categories: Computers & Internet , Social Sciences. He wonders whether the number six is a basic constant for social interactions. ‘Do we have a natural harmonic for social communication?’ Networking. Social Networks. Health & Medicine.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Buzz Marketing for Technology

JUNE 27, 2008

RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but Many cannot afford the fees of the distance learning courses of Northern universities, and so a group from Edinburgh has started free learning based on using open access material. June 10th, 2008 at 1:17 pm. Bmj.com has its Web 2.0

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Buzz Marketing for Technology

FEBRUARY 27, 2009

Peter Hahn and Christian Small – two of the best interactive marketers I have ever met and of course Robin Eggen who somehow just made everything we could think of work – I am always honored to be in your presence! Tags: Personal Branding Social Networking Blogging Buzz Marketing.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Covering social media business strategy and personal power. May 19, 2008. LinkedIn is a professional network built around one’s employment capabilities. I want people who read my profile to see that I’m happily employed, that I work for a “real&# company, and that my company has capabilities in certain areas.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Industrial Marketing Today

JULY 9, 2010

Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. However, B2B and/or industrial marketers must learn to use it correctly in order to harness its true power.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Buzz Marketing for Technology

JULY 16, 2008

Wednesday, July 16, 2008. While many businesses want a sense of independence and creativity, what they chose was a person that fit the company personality (conformity). Quoting Alan Bennett, Stern says that most companies have the attitude "I am all in favour of free expression provided it is kept rigidly under control."

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Business 100

Buzz Marketing for Technology

OCTOBER 4, 2008

In a few weeks were going to be looking at blogs in the Work Literacy course. October 04, 2008 in Blogging , knowledge sharing , learning , professional development | Permalink. |. One of the big questions Im frequently asked about using social media is whether or not the tools "work. Companies that didnâ??t

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

readwrite

FEBRUARY 6, 2008

Take the deal that CBS announced this morning with mobile social network Loopt. CBS can, of course, deliver more general ads fixed to your location — but is that really taking advantage of the GPS capabilities that Loopt offers? The post Companies Betting on Location Based Mobile Ads appeared first on ReadWrite.

Paid Search Agency 52

Paid Search Agency Ads Mobile Advertising Companies 52

readwrite

FEBRUARY 6, 2008

Take the deal that CBS announced this morning with mobile social network Loopt. CBS can, of course, deliver more general ads fixed to your location — but is that really taking advantage of the GPS capabilities that Loopt offers? The post Companies Betting on Location Based Mobile Ads appeared first on ReadWrite.

Paid Search Agency 52

Paid Search Agency Ads Mobile Advertising Companies 52

Buzz Marketing for Technology

JUNE 27, 2008

Course Using Wiki. Jun 26, 2008 0. Jun 25, 2008 0. Jun 25, 2008 0. Social Enterprise: Interview with 7thFloor Magazine. In the interview: Laurence Lock Lee explains how social network analysis reveals the connections between people and the resulting knowledge distribution network. Clay Shirky.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Industrial Marketing Today

JUNE 15, 2010

Success story #2: Developer of software suite for the upstream oil & gas industry The client’s old corporate website was designed by us to put a sharper focus on their target audience of reservoir and production engineers, operations personnel and upper management in oil and gas production companies.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Buzz Marketing for Technology

JUNE 27, 2008

d post an article I originally published 10 years ago in the October 1997 issue of Company Director magazine. Information overload is a fact of life for company directors, senior managers, and all professionals. For now, I thought Iâ??d Everything I wrote is still completely valid. John Naisbitt, author of Megatrends.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Industrial Marketing Today

NOVEMBER 16, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Are You Creating Irresistible Offers with Your Email Marketing? Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list. All Rights Reserved.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

APRIL 30, 2010

If a nurturing program has run its course and the content wasn’t publicly available, create a place for it on your website. Give your company a reason to reach out continuously to those who find a particular topic relevant. For example, if your company’s positioning changes and your content doesn’t match.

Planning 60

Planning B2B Marketing Emarketing B2B 60

WebMarketCentral

OCTOBER 27, 2008

Where can you find free tools to help monitor buzz about your company across blogs, Twitter on online forums? Read on to discover all of this and more in some of the best blog posts and articles on social media and Web 2.0 so far in 2008. Is Your Site Social Media Friendly? tags: most popular Web 2.0

Social Media 20

Social Media Web 2.0 Optimization Media 20

Buzz Marketing for Technology

JUNE 27, 2008

Free Online Courses from Great Universities.â??? Campus Piracy Company Watch Distance Education Gadgets Leadership Legal Troubles Libraries Offbeat Open Access Research Search Engines Security Social Networking Student Life Supercomputing Teaching TechForum2008 Video Virtual Worlds Wikis. January 16, 2008.

Copyright 100

Copyright Peer-to-peer Privacy Policies RSS 100

readwrite

FEBRUARY 6, 2008

Take the deal that CBS announced this morning with mobile social network Loopt. CBS can, of course, deliver more general ads fixed to your location — but is that really taking advantage of the GPS capabilities that Loopt offers? The post Companies Betting on Location Based Mobile Ads appeared first on ReadWrite.

Paid Search Agency 40

Paid Search Agency Ads Mobile Advertising Companies 40

Online Marketing Institute

AUGUST 14, 2011

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Also you’re right of course – social is for more than ‘generating leads.’

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Customer Experience Matrix

JULY 16, 2009

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. Of course, pricing could change under the new ownership. billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Anything Goes Marketing

MARCH 8, 2009

In today’s economy, many companies are limiting travel in order to save a few bucks. I of course lead an amazing team, but this new position requires me to be active with as many customers in my segment as possible to support my team. If you’re a manager or higher up, get others in your company to use it as well. Beautiful city!

Social Media 100

Social Media Web 2.0 Media Blogger 100

Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. Social networking stuff fits here too. 10) eLearning — checklists, directed sales tools, self-serve courses, quizzes, certifications, etc. Just makes it easier to manage all the stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

NOVEMBER 28, 2012

2008 FOLIO Award Winners. Study: B-to-B Marketers Lagging With Social Media. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. 56 percent use social media to get visitors to share messages socially, broadening reach.

B to B 40

B to B Paid Content Social Media CMS Development 40

Hubspot

OCTOBER 4, 2014

With disengagement among office-based employees at an all-time high, many companies are turning to software for employee engagement programs. Companies across America are having an engagement crisis. Of course, disengagement is less of a problem now that the economy is recovering, right? Wrong, according to Amabile.

Work Management 28

Work Management Case Studies Software Studies 28

Hubspot

FEBRUARY 1, 2017

Original model: " An online directory that connects people through social networks at colleges. ". Acquired by Google in 2006 and has since operated as " a Google company. ". Founded: 2008. Of course, positive evolution takes time, and these brands had an average period of 12 years between their "Before" and "Today."

Blast Campaigns 28

Blast Campaigns Peer-to-peer Marketing Websites Amazon 28

Convince & Convert

AUGUST 16, 2010

I’d be honored if you’d sign up for the 3-2-1 and or The Social Media Messenger. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. All rights reserved.

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Convince & Convert

SEPTEMBER 7, 2010

(The faux testimonials on the back of the book are priceless, including: “This book is the greatest business book in the world, besides mine.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better!

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

readwrite

OCTOBER 4, 2010

World-changer Evan Williams has stepped down as the CEO of micromessaging social network Twitter, the company announced today, and will pass that role to serial entrepreneur and company COO Dick Costolo. Above, photo by Joi Ito ). Before There Was Twitter. The SpyOnIt team later built Feedburner.

RSS 40

RSS Lead Ranking Twitter Advertisements 40

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? Measuring social media is viable, but not obvious.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Convince & Convert

SEPTEMBER 14, 2010

With social media, we can join conversations previously hidden, but what we need is the same as ever: a way to reach you – the places you metaphorically live, the clubs you frequent, the places you hang out, the company you keep. And of course product improvement ideas are important. link] Henry Great post.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

SEPTEMBER 21, 2010

Social Media is optional It doesn’t matter what the demographics of your customers are. Your company needs to be part of that conversation. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. There’s been a bit of news about it recently.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

JULY 9, 2009

Our client work has also covered a broad spectrum of organizations, with representation of global firms like British Telecom (BT), Microsoft, Spirent Communications and BearingPoint, as well as emerging growth companies such as GovDelivery and Epok. You have to fish where the fish are, right? This internal buzz stimulates action.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Convince & Convert

MAY 5, 2010

Companies didn’t seem to understand where she was, who she was, or what she wanted. With free membership open to all women, JaneNation combines social networking with opinion collection. Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web.

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. All of this is happening to companies (maybe yours) every minute of every day. If a consumer emails a company, we’ve trained them to expect a response in a day or so.

Conference 115

Conference Organization Paid Search Agency PR 115

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

FEBRUARY 23, 2010

February 23rd, 2010 |Written By: Jay Baer | View Comments Tweet Is your social media program about asking, or answering? there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Of course, this isn’t entirely an either/or scenario.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117