2008, Analytics and Copywriting - B2B Marketing Zone

A sales-side view of marketing, automation and AI

Martech

SEPTEMBER 18, 2023

Founded in Berlin, Germany in 2008, the company started a European business-focused division five years ago. You can have all the analytics and all the tools, you’re still going to be trying to find the gaps on that next step or whatever it is. And that’s where visibility with deal risk is always something. A: Messaging.

Marketing Automation Services

Marketing Automation Services Ideal Customer Profiles Top of Funnel Marketing Automation

Best of 2008: Web & SEO Copywriting

WebMarketCentral

MARCH 23, 2009

Any type of marketing copywriting is a blend of art and science. Here are some tools, tips and guidance for crafting more effective and compelling web copy, from among the best articles and blog posts on web and SEO copywriting from last year.

Copywriting

Copywriting SEO Best Practices Internet Marketing

Best of 2008: Sales & Marketing Copywriting

WebMarketCentral

FEBRUARY 24, 2009

Then read on—you'll discover these answers and more in the blog posts reviewed here, some of the best of 2008 on writing great sales and marketing copy. Copywriting: 7 Ways To Trigger Emotions by Self SEO After stating "all human beings buy on emotion. Craft more compelling headlines and ads? Combat dreaded "writer's block"?

Copywriting

Copywriting Best Practices Classified Ads Trigger Marketing

Webinars

Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

MORE WEBINARS

Best of 2008: SEM Landing Pages

WebMarketCentral

APRIL 20, 2009

Lead Generation Form Optimization Tips and Tricks - Google Analytics by VKI Studios Darcy Foster explains how to use Google Analytics and Omniture for conversion rate measurement, then provides tips for testing different approaches to improving conversions. clutter) from good (a clear call to action among other attributes).

Landing Pages

Landing Pages SEM Best Practices Search Engine Marketing

Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. The important thing is to lead with the analytics side before throwing the qualitative evaluation into the mix.

Work Management

Work Management Marketing Management Marketing Automation Services Marketing Budget

Best of 2008: SEO Guidance, Part 5

WebMarketCentral

AUGUST 17, 2009

There's lots more red meat for web analytics data junkies as well. Among his findings: organic search is the source of both the highest volume and best quality of traffic. Social traffic (e.g. StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated.

SEO

SEO Best Practices Adwords Copywriting

Best of 2008: Website Design

WebMarketCentral

MARCH 6, 2009

Many of last year's best articles and blog posts on the topic of website design were reviewed here in two posts on the best of website design so far in 2008, but to help answer the questions above, here are a few more.

Design

Design Marketing Websites Best Practices Microsite

Best of 2008: SEO Tools, Part 2

WebMarketCentral

APRIL 14, 2009

5+ SEO Text Analyzers for SEO Diagnostics & Copywriting by Search Engine Journal The always brilliant and resourceful Ann Smarty here reviews several different for analyzing keyword usage and prominence (a.g., How can you use free Google tools to benchmark your search marketing performance against your competition?

SEO

SEO Tools Peer-to-peer Best Practices

Best of 2008: Amusing, Creative and Just Plain Odd, Part 1

WebMarketCentral

AUGUST 24, 2009

Copywriting mistakes to avoid—and tips for writing better copy from a standup comedian. naming conventions SEO copywriting mistakes search engine rap Christopher Richards sloppy copy Steven Wright Copyblogger Brian Clark Small Business Search Marketing Matt McGee Searchles Don McMillan The Chronicles of George del.icio.us tags: Web 2.0

Web 2.0

Web 2.0 Creativity Copywriting Best Practices

Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

SEPTEMBER 3, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

LEADSExplorer

LEADSExplorer Social Media Optimization Web 2.0

Best of 2008: Strategy and Branding, Part 2

WebMarketCentral

JULY 20, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Marketing & Strategy

Marketing & Strategy Brand Identity Branding Best Practices

Best of 2008: AdWords Tips and Tactics

WebMarketCentral

APRIL 7, 2009

Search Marketing, MSN AdCenter, Ask SponsoredListings, Google Content Network Tips, Inside AdWords, Adwords Conversion Optimizer, PPC Blog, Gordon Choi, semvironment, AdWords Quality Score, PPC Hero, Blogation, David Rodnitzky del.icio.us tags: Google AdWords, search engine marketing, SEM, Yahoo!

Adwords

Adwords Tactics Tips SEM

Best of 2008: Blogging for Business, Part 3

WebMarketCentral

SEPTEMBER 10, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

RSS

RSS Best Practices Business Blogger

Best of 2008: Social Media Optimization, Part 6

WebMarketCentral

SEPTEMBER 22, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Social Media

Social Media Optimization Media Web 2.0

Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

JULY 13, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

LEADSExplorer

LEADSExplorer Social Media Optimization Web 2.0

Best of 2008: Cool Web Tools, Part 1

WebMarketCentral

JUNE 17, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Tools

Tools Best Practices RSS Adwords

Best of 2008: Blogging for Business, Part 1

WebMarketCentral

APRIL 27, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Best Practices

Best Practices Business Adwords Blogger

Best of 2008: AdWords Tips and Tactics, Part 2

WebMarketCentral

MAY 28, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Adwords

Adwords Tactics Tips PPC

Best of 2008: Blogging for Business, Part 2

WebMarketCentral

JUNE 24, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

RSS

RSS Best Practices Business Blogger

Best of 2008: SEO Guidance, Part 3

WebMarketCentral

MAY 11, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

SEO

SEO Best Practices PR PageRank

Content Creation Made Easy

Industrial Marketing Today

AUGUST 24, 2009

If you are not a professional copywriter, coming up with new content regularly can be a difficult task. REVISE Our brains have two parts – the left side is analytical and the right side is visual and tends to see the whole picture. Most people get writer’s block or their brains freeze up while staring at a blank screen. of Tiecas, Inc.

Web 2.0

Web 2.0 Copywriting Content Buying Cycle

Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

MAY 18, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Social Media

Social Media Web 2.0 iCrossing Optimization

Best of 2008: Strategy and Branding, Part 1

WebMarketCentral

JUNE 3, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Brand Identity

Brand Identity Branding Marketing & Strategy Best Practices

Best of 2008: Random but Interesting, Part 1

WebMarketCentral

JUNE 30, 2009

For example, copywriting ( Copyblogger , Michael Fortin ), search engine marketing ( Gordon Choi , PPCBlog ), SEO ( SEOmoz , SEO Book ) and social media ( Chris Brogan , ProBlogger ). 3 Reasons Why Purpose is Essential in Business by Words for Hire In this thought-provoking, almost spiritual post, Karen D.

Marketing Budget

Marketing Budget Classified Ads Best Practices Budget Programs

Best of 2008: Random but Interesting, Part 2

WebMarketCentral

AUGUST 31, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Paid Content

Paid Content Paid Search Agency Best Practices Advertising Agencies

Best of 2008: WordPress Tools and Tips

WebMarketCentral

MARCH 19, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Blogspot

Blogspot Tips Tools Best Practices

Best of 2008: SEO Guidance, Part 2

WebMarketCentral

MARCH 30, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

SEO

SEO Best Practices Copywriting Internet Marketing

Best of 2008: Amusing, Creative and Just Plain Odd, Part 2

WebMarketCentral

SEPTEMBER 16, 2009

I hate to kick that dead dog again, but it sucked in 2007, it sucked in 2008, and it'll continue to suck wind in 2009." In another noteworthy post, Ian presciently warns readers about 11 Internet Marketing Trends To Ignore in 2009 , such as "Vertical Search.

Creativity

Creativity Paid Search Agency Best Practices Adwords

Best of 2008: Social Media Optimization, Part 1

WebMarketCentral

APRIL 6, 2009

Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. How can you maximize your results through social bookmarking sites like Digg? How does social media relate to SEO?

Social Media

Social Media Optimization Digg Web 2.0

The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

OCTOBER 4, 2017

In the near future, a lot of day-to-day marketing activities, such as keyword research, Ad Words campaign management, copywriting and online monitoring, could be delegated to smart machine learning software. However, the advent of machine-based learning has led to more advanced analytics and monitoring.

Marketing AI

Marketing AI Paid Content Work Management Marketing Automation Services

Best of 2008: SEO Link Building

WebMarketCentral

MARCH 2, 2009

The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links. The Definitive List (75+) of Link Building Techniques in 2008 by Search Engine People And the ultimate blog post on link building in 2008 came from (drumroll please.) Jeff Quipp.

Link Building

Link Building SEO Ad Building Linkbait

Litmus Live 2021 Speaker: Meet Kristin Bond—With Your Email Career Scoop

Litmus

SEPTEMBER 28, 2021

I was a copywriter at a life insurance company in 2008, writing riveting brochures about “these turbulent economic times.” I quickly realized I liked email even more than copywriting. I think it’ll be interesting to see how marketers use them all together to create the personalized experiences we’ve been doing with email.

Copywriting

Copywriting Enterprise Management SMS Blast Campaigns

Best of 2008: SEO Guidance, Part 4

WebMarketCentral

JULY 6, 2009

In many communications, it's best to avoid jargon or at least define it.

SEO

SEO Marketing Proposals Best Practices PageRank

Best of 2008: Interactive PR, Part 2

WebMarketCentral

MAY 4, 2009

SEO social media interactive PR? SEO social media interactive PR?

PR

PR Best Practices Blogger Copywriting

Shorten URL Services: Evaluation Criteria, and a Roadmap for Saving Keystrokes

B2B Marketing Savvy

SEPTEMBER 30, 2009

When you’re the marketer or copywriter or Agency social media guru charged with fitting key messages and a link into Twitter dress, a huge amount, I’ll venture. In 2008, Mashable did a roundup of URL shortening services and highlighted 90 providers… (yup 90!) million) Twitter scrape with analytics on most used domains.

Enterprise Management

Enterprise Management Marketing Management Service Paid Search Agency

Top 50 SEO & Marketing Blogs & Influencers for 2022

seo.co

NOVEMBER 8, 2021

Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Rather it is a blog on how to use copywriting techniques to create amazing content. You’ll especially enjoy it if you have an analytical mind and like topics related to UX, UI, and CX. He succeeded beyond his wildest dreams. Convince and Convert.

SEO

SEO Work Management Marketing Management Advertising Agencies

The Top 50 SEO and Internet Marketing Blogs, Websites, and Social Accounts

seo.co

MARCH 8, 2020

Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Rather it is a blog on how to use copywriting techniques to create amazing content. You’ll especially enjoy it if you have an analytical mind and like topics related to UX, UI, and CX. He succeeded beyond his wildest dreams. Convince and Convert.

Internet Marketing

Internet Marketing SEO Social Marketing Marketing Websites

How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

JUNE 15, 2009

I’m a PR copywriter as well as a blogger, and this is just common sense. Buzz Marketing highlights from this week … and Buzz Marketing highlights from this week … says: February 27, 2008 at 10:50 pm [.] Ruby Web says: September 9, 2008 at 2:53 am Great article. It has enlightened me a lot.

Online Marketing

Online Marketing Blogger PR Digital Asset Management

LeadLife Bundles Services with Marketing Automation

Customer Experience Matrix

DECEMBER 7, 2011

The new system features a cleaner interface and revised capabilities that reflect what LeadLife has learned about the needs of small to mid-size companies since its original product launch in 2008. Specific options include marketing strategy, content creation, design, lead nurturing campaigns, lead process definition, and analytics.

Marketing Automation Services

Marketing Automation Services Bundling Marketing Automation Automation

Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. Consider adding some of these to your list if they differ from your analytics results.

Paid Content

Paid Content Ad Building Brand Identity Branding

Best of 2008: Cool Web Tools, Part 2

WebMarketCentral

AUGUST 3, 2009

A low-cost web analytics package with features that can't be matched by that free one everybody uses. Helpful Firefox plugins and SEO analytics tools. Clicky While there are lots of website analytics programs out there, Clicky combines powerful functionality with affordable pricing in a way few others can match.

Tools

Tools Best Practices SEM Adwords

Your Marketing Strategy Needs to Keep Pace with Digital Culture

Buzz Marketing for Technology

NOVEMBER 8, 2013

Consumer budgets are drastically lower, since the 2008 financial collapse. On the other side of the proverbial “brand” table sat the numbers and analytics “geeks,” as they were often called. We spend our marketing dollars and resources in search of ways to “one-up” our competitors. We see this a lot among brands.

Marketing Strategy

Marketing Strategy Marketing & Strategy Paid Search Agency Allocation

Inside the Current Inbound Job Market: New Data on Today's Hottest Roles & Responsibilities

Hubspot

AUGUST 10, 2015

As part of the study, more than 75,000 Indeed job listings containing keywords such as “digital marketing,” “inbound marketing,” “content marketing,” “SEO,” “social media,” “Google Analytics,” and “PPC” were analyzed. of the job listings contained “SEO,” and “Google Analytics” appeared in 8.7% of the search volume. of the job listings.

Marketing Analytics Tools

Marketing Analytics Tools PPC Marketing Management Inbound Marketing

Best of 2008: Cool Web Tools, Part 3

WebMarketCentral

SEPTEMBER 14, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Tools

Tools Best Practices Web 2.0 Adwords

A sales-side view of marketing, automation and AI

Best of 2008: Web & SEO Copywriting

Webinars

Trending Sources

Best of 2008: Sales & Marketing Copywriting

Webinars

Best of 2008: SEM Landing Pages

Choosing an Email Marketing Software « The Effective Marketer

Best of 2008: SEO Guidance, Part 5

Best of 2008: Website Design

Best of 2008: SEO Tools, Part 2

Best of 2008: Amusing, Creative and Just Plain Odd, Part 1

Best of 2008: Social Media Optimization, Part 5

Best of 2008: Strategy and Branding, Part 2

Best of 2008: AdWords Tips and Tactics

Best of 2008: Blogging for Business, Part 3

Best of 2008: Social Media Optimization, Part 6

Best of 2008: Social Media Optimization, Part 3

Best of 2008: Cool Web Tools, Part 1

Best of 2008: Blogging for Business, Part 1

Best of 2008: AdWords Tips and Tactics, Part 2

Best of 2008: Blogging for Business, Part 2

Best of 2008: SEO Guidance, Part 3

Content Creation Made Easy

Best of 2008: Social Media Optimization, Part 2

Best of 2008: Strategy and Branding, Part 1

Best of 2008: Random but Interesting, Part 1

Best of 2008: Random but Interesting, Part 2

Best of 2008: WordPress Tools and Tips

Best of 2008: SEO Guidance, Part 2

Best of 2008: Amusing, Creative and Just Plain Odd, Part 2

Best of 2008: Social Media Optimization, Part 1

The Definitive Guide to Machine Learning for Marketers in 2017

Best of 2008: SEO Link Building

Litmus Live 2021 Speaker: Meet Kristin Bond—With Your Email Career Scoop

Best of 2008: SEO Guidance, Part 4

Best of 2008: Interactive PR, Part 2

Shorten URL Services: Evaluation Criteria, and a Roadmap for Saving Keystrokes

Top 50 SEO & Marketing Blogs & Influencers for 2022

The Top 50 SEO and Internet Marketing Blogs, Websites, and Social Accounts

How NOT to pitch a blog | Online Marketing Blog

LeadLife Bundles Services with Marketing Automation

Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.

Best of 2008: Cool Web Tools, Part 2

Your Marketing Strategy Needs to Keep Pace with Digital Culture

Inside the Current Inbound Job Market: New Data on Today's Hottest Roles & Responsibilities

Best of 2008: Cool Web Tools, Part 3

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