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  • HUBSPOT  |  WEDNESDAY, JUNE 25, 2014
    [Youtube] The Ultimate Guide to Embedding Social Media Posts on Your Website
    In this post, you''ll find the ultimate step-by-step guide to embedding social media posts on your website from Twitter, Facebook, Pinterest, Google+, YouTube, Vine, and SlideShare. YouTube Videos. Here''s what it''ll look like when you''re done: 5) YouTube Videos. Table of Contents. Tweets. Facebook Posts. Google+ Posts. Vines.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 21, 2010
    [Youtube] Can social media change your company’s culture? I doubt it.
    So the idea that you could transform a company culture just because it needs to create a Twitter account or YouTube channel is probably fanciful. How grainy, home-made videos of brides falling at weddings have been replaced as the most popular YouTube videos by glossy corporate mini-movies. Their cultures are pre-wired to succeed.
  • FATHOM  |  THURSDAY, JUNE 25, 2015
    [Youtube] Consumer Brand SEO Pulse: 6.25.15
    Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In Real-Time”. Google Trends is now showing “minute-by-minute, real time” data, which also includes YouTube and Google News data. Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! link]. link].
  • B2B MARKETING INSIDER  |  TUESDAY, APRIL 17, 2012
    [Youtube] Focus On Customers and Run Like Never Before
    But I’ve been personally involved in the campaign as editor of the landing experience.  (See this post on creating inbound marketing destination pages for your customers.) So I invite you to check out the “Run Like Never Before” campaign on this site or through the SAP Youtube , Facebook or Twitter accounts and let me know what you think!
  • BLUE FOCUS MARKETING  |  MONDAY, FEBRUARY 17, 2014
    [Youtube] 5 Emerging Business Social Media Marketing Trends for 2014 #ANABrand #SMW14 #SMWNYC
    One reason marketers are putting so much effort into platforms like YouTube and Vimeo is the continued rise of advertising in online video content, leading to reliable monetization for video producers and greater exposure for brands. With 2013 now quickly receding, it’s time to push full steam ahead into 2014. FOR EWORD by David C.
  • SAZBEAN  |  THURSDAY, APRIL 17, 2014
    [Youtube] How to Get Your Company to Go Viral on Facebook
    Go global with your sharing by updating across other media platforms like Pinterest, Twitter and YouTube. Or follow in the footsteps of Lifelock, which shares LifeLock videos on Facebook that have been uploaded to YouTube. With just 25 cents, companies can reach an audience of 1000. Change Your Marketing Strategies.
  • MODERN B2B MARKETING  |  WEDNESDAY, JUNE 11, 2014
    [Youtube] The Future of Digital Marketing is Already Here
    Watch the clip from Minority Report on YouTube here: https://www.youtube.com/watch?v=ITjsb22-EwQ&feature=kp. Watch the British Airways ad on YouTube here: https://www.youtube.com/watch?v=GtJx_pZjvzc. Author: Mike Stocker Today, the needs of all marketers are converging, creating a common set of goals. ITjsb22-EwQ&feature=kp.
  • HUBSPOT  |  FRIDAY, DECEMBER 30, 2011
    [Youtube] The Ultimate Glossary: 120 Social Media Marketing Terms Explained
    You can name these chats, watch YouTube videos during them, open a Google Doc with colleagues, and much more. The service allows users to connect various social accounts such as Facebook, Flickr, YouTube, etc., YouTube - YouTube is a video-sharing website on which users can upload, share, and view videos. link] ). V.
  • WRITING ON THE WEB  |  THURSDAY, JANUARY 30, 2014
    [Youtube] Blog to Book: The Secret Behind Expert Ebooks
    To get your ideal audience to know you, like you and trust you, you offer them information through multiple channels: blog posts, YouTube videos, an e-newsletter, social media interactions, and an expert ebook. Get some video of you speaking and put it on YouTube. Turning a blog into a book is nothing new.
  • WRITING ON THE WEB  |  TUESDAY, MAY 17, 2011
    [Youtube] What Google and Facebook Hide From You
    ET, I’m hosting a free webinar about YouTube and online video marketing presented by Colin Martin and Marc Bullard, and you can get the info here: [link]. Do you ever wonder what Google , Facebook , and other sites record about your online viewing habits? They know more about you than you realize. That doesn’t interest me.
  • DELICIOUS B2BMARKETING  |  THURSDAY, NOVEMBER 4, 2010
    [Youtube] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Lastly, the team put together New York-specific commercials, which were uploaded to YouTube YouTube. Now You Can Smell Like YouTube Sensat. After UK Stabbing, YouTube Removes Ex. Learn more. Be a resource.&# 4. Mobile 2.0
  • HUBSPOT  |  TUESDAY, AUGUST 16, 2011
    [Youtube] Engaging in Conversation Doesn't Grow Reach [Infographic]
    Download this eBook to learn to enhance your business' Internet presence using Facebook, Twitter, LinkedIn, and YouTube. For more social media data and myth-busting, don't forget to register for my upcoming Science of Social Media webinar. How do you feel about this data? Does it change your outlook on social media engagement?
  • PAUL GILLIN  |  MONDAY, JULY 29, 2013
    [Youtube] When Bad News is Good
    YouTube views are over 1 million. There is only one thing in the world worse than being talked about, and that is not being talked about. –Oscar Wilde, The Picture of Dorian Gray. Consider the case of Reza Aslan , a religious scholar and author of the controversial new book,  Zealot: The Life and Times of Jesus of Nazareth. 
  • SYNECORE  |  SATURDAY, FEBRUARY 9, 2013
    [Youtube] The Best Branded Content of the Week: February 9, 2013
    Here's a fun video I came across on YouTube this week from Red Bull. It seems to me that the Super Bowl advertising this year was like an unofficial kickoff (pun intended) for a whole bunch of branded content. Lets take a look at the best branded content of the post-Super Bowl week. Expedia - Find Your Story. Monopoly - Save Your Token.
  • B2B MARKETING INSIDER  |  THURSDAY, JANUARY 20, 2011
    [Youtube] 25 Billion Tweets And More: A Year In Online Activity
    internet user watches 6 videos per day on YouTube for a total of 2 billion videos watched per day. billion – The number of videos watched per day on YouTube. 35 – Hours of video uploaded to YouTube every minute. YouTube video numbers from Google. Ever wonder just how big the internet is? That’s a lot of tweets!
  • B2B MARKETING INSIDER  |  WEDNESDAY, FEBRUARY 26, 2014
    [Youtube] 20+ Amazing Examples Of Content I Wish We Created
    Want more, check out Slideshare’s , YouTube’s  Popular feature, the Flickr blog  and any other of your favorite sites for their popular content. I have to admit that I really geek out when I see a great piece of content. Just look at this photo  on the left from Flickr. Amazing! Right? Videos, Photos and Vines I Wish We Created.
  • ENGAGE  |  MONDAY, APRIL 1, 2013
    [Youtube] 8 Ah-Ha Moments from SXSW 2013
    The one social media channel every business should be on: YouTube. Jamie Grenney, VP of Social and Online Video at Salesforce, says a quality YouTube video can be just as powerful as a sales person (though we still need people!). YouTube offers great search and a format people feel comfortable using and sharing. takeaways. 1.
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, DECEMBER 1, 2010
    [Youtube] 12 Social Media Tools for B2B Pre-Event Marketing
    YouTube and UStream Videos Create pre-event videos discussing conference topics or featuring conference speakers. Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. It’s free to sign up and get started.
  • SYNECORE  |  FRIDAY, MAY 23, 2014
    [Youtube] Navigate Your Web Design Process in 5 Steps
    Subscribe to Synecore Tech''s YouTube Channel for the latest tips and tricks on all things marketing! Designing a website your audience will appreciate can be a daunting task! When a user finds a website to be cluttered, confusing, and clunky, you are going to have a hard time getting that user to come back for more. Follow @Spenceafied.
  • DIGITAL VOICES  |  MONDAY, DECEMBER 3, 2012
    [Youtube] 8-track tapes, Hula Hoops and QR codes in Mobile Marketing
    The QR code brought me to a YouTube video that was a simple, short and to the point "how to" video for their product. After a couple of lackluster experiences, however, where my scanning efforts were rewarded only by being directed to a company's homepage, I began to think QR code scanning was a waste of my time.
  • SAVVY B2B MARKETING  |  MONDAY, JULY 20, 2009
    [Youtube] How Web 2.0 Impacts B2B Marketing: An Interview with C. Edward Brice of Lumension
    YouTube and other video syndication channels are great channels for that. We syndicate our videos on YouTube and Facebook, we tweet about them, and post links to them on our blog. We don't even host videos on our site -- we pull them in from YouTube. Here he shares his thoughts on the impact Web 2.0 How does Web 2.0 world? A.
  • SAVVY B2B MARKETING  |  MONDAY, JULY 20, 2009
    [Youtube] How Web 2.0 Impacts B2B Marketing: An Interview with C. Edward Brice of Lumension
    YouTube and other video syndication channels are great channels for that. We syndicate our videos on YouTube and Facebook, we tweet about them, and post links to them on our blog. We don't even host videos on our site -- we pull them in from YouTube. Here he shares his thoughts on the impact Web 2.0 How does Web 2.0 world? A.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 21, 2010
    [Youtube] Can social media change your company’s culture? I doubt it.
    So the idea that you could transform a company culture just because it needs to create a Twitter account or YouTube channel is probably fanciful. How grainy, home-made videos of brides falling at weddings have been replaced as the most popular YouTube videos by glossy corporate mini-movies. Their cultures are pre-wired to succeed.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 28, 2012
    [Youtube] 7 Companies That Jumped on a Viral Craze at Just the Right Time
    million views on YouTube. The music video was released on July 15, 2012 and has gained over 280 million views on YouTube ever since. Remember what you thought when you first saw the Old Spice guy? When you heard the musical stylings of Carly Rae Jepsen in the emotional roller coaster "Call Me Maybe?" So what can you do? Whatever works.
  • LEADERSHIP  |  FRIDAY, OCTOBER 10, 2014
    [Youtube] Interesting Infographics: 10 Biggest Office Distractions
    years watching commercials (does skipping commercials on YouTube count?  =). If you follow my blog, you know I tend to share topics related to marketing, B2B lead generation and social media; however, all of the best strategies and tactics will not make any difference if our teams fail to implement. years eating. years driving. years working.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 23, 2014
    [Youtube] Mizuno running long tail outreach marketing case study
    Watch the Webinar for Much More. I am sure you can explore much more about this process by attending today’s  Outreach Marketing Virtual Summit 2014  and by watching the embedded YouTube and SlideShare sneak peeks of my presentation from the event. The  Outreach Marketing Virtual Summit 2014 , sponsored by GroupHigh , happens today.
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [Youtube] B2B Social Media Marketing -- Does It Work?
    Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. In addition, they have a dedicated YouTube Channel for Kodak B2B. What is a reasonable conversion expectation from click to form fi. Why do my Bing adgroups show a DRAFT status?
  • SYNECORE  |  SUNDAY, JULY 20, 2014
    [Youtube] The New Definition of SEO [Video]
    Subscribe to Synecore Tech''s YouTube Channel for more insight into the world of Marketing Technology! As Google continues to evolve, so has the capabilites (and limitations) of its search engine. These updates have many business owners and marketers questioning the future, and importance, of SEO. Love awesome videos as much as we do?
  • PWB MARKETING BLOG  |  WEDNESDAY, AUGUST 17, 2011
    [Youtube] Can Your Customers Find Your B2B Industrial Company Online?
    How about posting a demo of your complex industrial machinery on YouTube (and letting your sales force use it as sales piece)? Quick, type in your company name in Google. What are the search results? Does your company show up for the first listing? It better; if not, you have an SEO problem. But don’t stop there. That was five years ago.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, AUGUST 18, 2014
    [Youtube] Should you make the leap into sponsored content?
    She pointed out the number of young YouTube stars who are being paid to peddle everything from candy bars to backpacks withot disclosing that this is paid advertsing. She pointed out the number of young YouTube stars who are being paid to peddle everything from candy bars to backpacks withot disclosing that this is paid advertsing.
  • VIDYARD  |  THURSDAY, APRIL 24, 2014
    [Youtube] How to Optimize Your Videos for Mobile Devices
    While destination sites like YouTube and Vimeo are already fit for mobile when it comes to video player size, if you’re serious about video marketing, you know that YouTube is only a small part of a larger video strategy and you’ll need to drive folks to your own, optimized site to convert. width(player_width) $(player_span).height(player_height).css(''line-height'',
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 8, 2010
    [Youtube] Social media success story: Marketing a medical practice
    winner is randomly chosen from the correct answers and announced by a short YouTube video every Wednesday. And a nice side effect of Truth-O-Meter Tuesday is that the practice has a growing collection of relevant videos on YouTube! Unless you possess the business savvy of Lisa Reath. Blogging. Even Worse Medicine. eBook. The results.
  • VIDYARD  |  THURSDAY, MARCH 26, 2015
    [Youtube] Make Your Video Start Playing at a Specific Timestamp
    If your videos are posted to YouTube, you may already know that you can share a video and have it start at a given time using the t=# parameter in the URL. youtube_id &t=70. But there’s a big catch: for this to work, your visitors are going to be driven to the YouTube page of your video and off your website.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MARCH 18, 2012
    [Youtube] How a Nonprofit Launched the Most Viral Campaign Ever [CHART]
    When was the last time you watched a 30 minute long YouTube video? by Jesse Noyes | Tweet this If you did not know who Joseph Kony was one week ago, I am guessing that over the last 10 days, many of you now think you may have heard too much.  And here is the other astounding fact: the video is 30 minutes long.  So – how did they do it?
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Youtube] The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore
    Make it easy for your readers to share your content through social media by adding share buttons to your blog ( LinkedIN , Facebook , Twitter , Google+ , YouTube , Pinterest , etc.) It will help your readers remember where they found the content, and you! But what I find to be the worst is mediocrity. The ABC’s of Great Blogging. A. Bueller
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 2, 2012
    [Youtube] Nonprofits and Social Media: The Power of Video Story Telling
    From blogs and Facebook to the most famous of video sites, YouTube, there are many options to post videos and tell your story. YouTube actually has a program specifically for NPOs. More information about each of these items is available on YouTube’s nonprofit page. Creating video has never been easier. That’s powerful!
  • HUBSPOT  |  TUESDAY, MAY 29, 2012
    [Youtube] How the Web Is Changing Video Marketing for the Better
    The ad aired on TV only after it debuted on Facebook, Twitter, YouTube, and Nikefootball.com. The official video has more than 250K views on YouTube, but other users have republished it and contributed tens of thousands of other views. Make it short. But, wait -- what if this short attention span is a myth? Not necessarily.
  • SYNECORE  |  FRIDAY, MAY 15, 2015
    [Youtube] Facebook Uses Mobile Video to Take Over the World
    Apple had tons of cash and the iPhone, and Google had the two largest search engines on the planet, with the 2 nd one being YouTube, the world’s largest video platform. Ever one to seek out brevity, I think I’ve finally come up with a pithy way to sum up the last few years of digital marketing in a single sentence. Here goes. That’s crazy.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 25, 2013
    [Youtube] Social Media Strategy for B2B Marketers: Content + Search + Social = Impact
    According to DemandGen Report’s findings, primary platforms where B2B prospects look for information are blogs, LinkedIn, SlideShare and YouTube, while Twitter, Facebook and Pinterest reflected lower levels of influence*. Read on for John's formula for success with social media. “So, how do we get started with social media?”
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 10, 2013
    [Youtube] Manufacturers: Benefits of Using Social Media
    Then why waste your time? The key to any tool is to know how and when to use it. Manufacturers are used to having control of the message and where it goes to which is fine. Social media is just a different way to gain exposure and increase traffic. Here are some helpful hints from Heidi: share content across social media platforms.
  • DIGITAL BODY LANGUAGE  |  FRIDAY, MARCH 6, 2009
    [Youtube] Assessing the Buyer's Toolkit - 10 examples
    Education/Discovery YouTube Video: in a software company, an entertaining viral video used to access potential prospects and bring them into a free trial process. If, as B2B marketers, we're going to help buyers along in their buying process, the first thing we need to understand is how they buy.
  • B2B MEMES  |  WEDNESDAY, FEBRUARY 1, 2012
    [Youtube] My February Challenge: 10 Tweets a Day
    No one holds YouTube to the same standard as Twitter, so it seems unfair to focus on messages being sent. It’s somewhat sad, I suppose, that my only effective mode of self-improvement is to set arbitrary goals. But it works. Last November, I challenged myself to write a blog post a day. I am happy to say I met my goal. tweets a day.
  • TRADESMEN INSIGHTS  |  THURSDAY, JANUARY 20, 2011
    [Youtube] What’s Changing With Social Media?
    Businesses focus on the BIG 5 - Facebook, Twitter, LinkedIn, YouTube and blogs are where people spend most of their efforts. Businesses are getting more comfortable with social media and are continuing to integrate it into their overall marketing programs. Companies are broadcasting vs. connecting - Brand building is their primary purpose.
  • BIZNOLOGY  |  THURSDAY, MAY 16, 2013
    [Youtube] Content Marketing: Content Beyond Copy
    And building a YouTube channel has some great SEO and audience-building value, as well.). Image via CrunchBase. Too often, thoughts of content for content marketing start and end with the written word. If you broaden your view, though, you open up a world of ways to connect with your target audience. Here are a few ideas. Video. Infographics.
  • HUBSPOT  |  THURSDAY, MARCH 26, 2015
    [Youtube] How to Stay Hungry, Humble & Focused on Growth When Your Business Is Doing Well
    founding partner at 500 Startups and former Googler and YouTube leader, Christine is the embodiment of someone who brought growth to life as both an investor and an operator. Being humble keeps you hungry. Christine Tsai, Founding Partner, 500 Startups ( Click to Tweet ). Talent comes from all over the place.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 8, 2011
    [Youtube] How to turn a good white paper into a great lead generation piece
    Video interview of the author (YouTube). B2B Lead Generation: Great content or a great lead generation tool. What’s the difference? Jonathan Kantor of White Paper Source also blogged about this. Do you want a trickle of leads or a flood? Why go outside for creation of content? Outside experts have far more credibility. You post it.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 21, 2015
    [Youtube] 33 Inspiring B2B digital marketing case studies
    Facebook fans (of which around 15% are customers) and 12,000 Twitter followers, as well as active accounts on Instagram, Tumblr, YouTube and Google+. Once they put the webcast on YouTube, a viral marketing effect created 38,800 within 4 months. Is it harder or are we not looking hard enough? 10%), 2 engagement worth $250k in revenue.
  • FATHOM  |  THURSDAY, MARCH 6, 2014
    [Youtube] 5 Ways to Get Student Reviews Seen via Higher-Education Social Media
    Create a YouTube playlist for student video reviews. According to Fast Company , YouTube reaches more people 18-34 years old than any cable network. Create a playlist on YouTube specifically for student video reviews so that your audience knows exactly where to go to find what they’re looking for. 5.
  • YOUR SALES MANAGEMENT GURU  |  MONDAY, DECEMBER 2, 2013
    [Youtube] Life Enrichment: is yours?
    Check out my YouTube channel for other ideas on Life Enrichment. Life Enrichment: is yours? After speaking at a business conference someone asked me about how they could make their life more meaningful and fulfilling and the idea of life enrichment came to me. volunteer in your local community to help others less fortunate. Keynote Programs
  • SYNECORE  |  TUESDAY, JANUARY 22, 2013
    [Youtube] HTTPS Encryption Will Kill Organic SEO - And Make Google Richer
    March 2012 - Application of changes to its privacy policy allowing Google to track user data over all platforms, including Gmail and YouTube; Google said it was to help personalize search query results. It controls the two largest search engines on the planet (Google and YouTube). What does it mean? HOW DOES HTTPS AFFECT ORGANIC SEO?
  • SYNECORE  |  THURSDAY, APRIL 25, 2013
    [Youtube] SoLoMo in Action: Fixing My Sump Pump
    Here it is: Before driving off, I pulled up my YouTube app and searched “sump pump installation.” Just to be safe, I pulled up one of the YouTube install videos on my tablet, setting it beside me as I got down and dirty (hey, the tablet’s still under warranty). That is exactly what happened to me. HIGH WATER MARK. IN SEARCH OF.
  • HUBSPOT  |  THURSDAY, APRIL 21, 2011
    [Youtube] New Inbound Marketing Music Video!
    How do you get started with YouTube, video podcasting, live streaming, or viral videos? Check out HubSpot's latest video, featuring The SEO Rapper. You've never seen inbound marketing like this before! Download: Is the song stuck in your head? Download the.mp3 here and listen to it all day! Hook: Inbound marketing Who you targeting?
  • DIGITAL B2B MARKETING  |  MONDAY, APRIL 16, 2012
    [Youtube] Cookie Deletion and Measurement: What you Need to Know
    Here is comparison data for a range of sites (all stats are for US visitors through Google Ad Planner): Yahoo: 190M unique people, 980M unique cookies YouTube: 170M unique people, 1.1B Cookies are used (among other things) for measuring performance, targeting advertising and personalizing sites. How Reliable are Cookies? times up to 6.5
  • EMAGINE B2B BLOG  |  THURSDAY, JANUARY 8, 2015
    [Youtube] Social Media For B2B Explained
    Youtube. Many B2B marketers are still weary of the social media world. They may be hesitant to jump in because they simply don’t know the correct strategy to execute or they just don’t believe it will benefit their business. The Right Way to Use Social Media. The biggest misconception is the idea that you need to be on EVERY network. Twitter.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MARCH 12, 2014
    [Youtube] The Changing Nature Of Work [Slideshare]
    In March 2012, 2 Billion YouTube videos watched a day. So for people who own devices they’re watching 400 YouTube videos a month.  In my current role, I am responsible for content marketing and content development at SAP on the topic of the Future of Business. The Changing Nature Of Work. Globalization. Demographics. The Social Web.
  • SOCIAL MEDIA B2B  |  THURSDAY, SEPTEMBER 30, 2010
    [Youtube] 24 Full Service Tools to Manage B2B Social Media
    Networks Supported :  Facebook, Twitter, MySpace, YouTube. Networks Supported : Facebook, Twitter, YouTube, MySpace. Networks Supported : Facebook, Twitter, YouTube. Networks Supported: Facebook, Twitter, YouTube, Flickr, Blog platforms. Networks Supported : Facebook, Twitter, YouTube, Picasa, Citysearch. BuzzTrac.
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 3, 2013
    [Youtube] 15 Expert Guides to WordPress: Tips, Techniques, Plugins and More
    Noemi Madrid reviews more than a dozen plugins for integrating your content with and sharing it on social platforms, including plugins specifically developed for interaction with Facebook, Google+, Flickr, Pinterest, Storify, YouTube, and even MySpace. See below for sources.). Nevertheless, it’s not perfect. Just like Mashable!”)
  • VIEWPOINT  |  THURSDAY, FEBRUARY 16, 2012
    [Youtube] How to Make Social Sell: From Thought Leader to Thought Provoker
    learned how investment and property management firm, Jones Lang LaSalle is generating tangible leads on seven-figure commercial real estate deals using YouTube. Do your YouTube videos or white papers reveal hidden opportunity? He blogs at www.offthehookblog.com and can be reached at jeff@jeffmolander.com. This is How They're Doing It.
  • SOCIAL MEDIA B2B  |  MONDAY, APRIL 18, 2011
    [Youtube] Study: 93% of B2B Marketers Use Social Media Marketing
    Other channels used by B2B marketers include YouTube (48%), blogging (44%) and online communities (22%). According to a recent study by BtoB Magazine , 93% of all B2B marketers are engaged in some form of social media marketing, with most putting their focus on the most popular channels (LinkedIn, Facebook and Twitter). The Big Three.
  • LEADERSHIP  |  THURSDAY, JANUARY 9, 2014
    [Youtube] Interesting Infographics: A Day In The Life Of A Social Media User
    For example, on YouTube, a total of 200 million hours of video are viewed within 24 hours. Have you ever wondered how many times “Like” is pressed on Facebook in one day? Or the exact number of tweets posted on Twitter? In particular, Saxum provides a second-by-second, minute-by-minute replay, as well as statistics on social media behaviour.
  • MARKETING ACTION  |  WEDNESDAY, JANUARY 7, 2015
    [Youtube] 15 Ways Content Marketers Can Use Pinterest to Drive Traffic
    According to Shareaholic’s Q3 2014 Social Media Traffic Report , the pinning platform brought in more than three times the traffic of Twitter, StumbleUpon, Reddit, Google Plus, YouTube and LinkedIn combined. You can add YouTube or Vimeo videos to your Pinterest account as pins. Do you want traffic to your site? Add videos. It’s easy.
  • CONNECT THE DOCS  |  THURSDAY, MARCH 18, 2010
    [Youtube] How to put the "Viral" in B2B Marketing Viral Campaigns?
    For instance, capturing attention via a YouTube video or a viral link on Twitter, but then having people who access this media find something – some link or call to action – that takes them to the next step. The John Chambers Telepresence video on YouTube. Does viral work for B2B marketing? Read on to get their insights.
  • MEASURABLE MARKETING  |  FRIDAY, DECEMBER 2, 2011
    [Youtube] Eye-Tracking and Social Media Profiles: An Insightful Study
    The further down you go, the less likely people are to engage with the content, although the study found this effect to be less pronounced on Twitter and YouTube. Many of us can make some pretty solid hypotheses about which areas of a web page attract instant attention from your visitors. Read on! 1. Is it eye-catching, unique and memorable?
  • HUBSPOT  |  THURSDAY, MARCH 6, 2014
    [Youtube] Getty's New Free Stock Photos Come With a Price
    An example of an iframe embed would be a YouTube video -- you can''t control the ads that pop up or related videos after because it''s all controlled by YouTube. It''s not fun fighting off lawyers when you thought you were using an image under a fair use clause. Where do you find images if you think you''re going to get sued, anyway?
  • CMO ESSENTIALS  |  WEDNESDAY, MAY 20, 2015
    [Youtube] Taking a digital first approach to brand development: 3 key considerations
    Brands are on smartphones, featured in YouTube videos, communicating on social media sites—digital experiences are everywhere. As our world continues to embrace digital, brands don’t exist on paper; they live in digital experiences. We’ve already excelled past the need for just a website. For modern businesses, that’s a requirement.
  • VIEWPOINT  |  TUESDAY, MAY 8, 2012
    [Youtube] Why Engagement Will Not Generate Leads (and what to do about it)
    For years now, there's been a steady drum beat coming from content marketing experts who say producing engaging content on LinkedIn, Facebook, YouTube and other social media is the key to success. Today's guest blogger is Jeff Molander. Produce engaging content. Why we're Failing to Sell with Engagement. How to Always Make the Sale. It does.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 26, 2014
    [Youtube] LinkedIn's New 'Publishing for All' Raises Duplicate Content Questions
    Let''s take, for example, YouTube, which is a comparatively high value domain. Because most websites don''t rival LinkedIn or YouTube in domain authority, most people will likely see the LinkedIn version of their content in the SERPs if they choose to publish duplicate content. What''s the concern? What does LinkedIn say?
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Youtube] How to Add HTML Embed Codes to Your Website [Quick Tip]
    YouTube. YouTube. If you want to curate others'' content from social media or just make your own visual social media content work harder for your overall content strategy, you need to know how to embed HTML code onto your blog or website. But wait a second. And what is HTML? I don''t know how to code at all! Facebook. Twitter. Google+.
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 7, 2012
    [Youtube] Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
    Also noted: • One in four Americans watches a YouTube video every day. • 53% of employers now research candidates on social networks before hiring. • 71% of companies now have a presence on Facebook. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube. We’re all hungry for data. hours to 6.3 hours.
  • B2B MARKETING INSIDER  |  WEDNESDAY, DECEMBER 10, 2014
    [Youtube] The 19 Best Content Marketing Blogs From 2014
    This video was just published last week and already has generated 28,000 shares on the site and more than 15 million views on YouTube. I’m not sure it’s my favorite video of the year but this is a pretty creative idea. Yep that’s right! It’s roundup time. These are in no particular order, grouped by publisher. 1.
  • IT'S ALL ABOUT REVENUE  |  SATURDAY, DECEMBER 10, 2011
    [Youtube] 4 Online Contests Worth Looking Over
    And with the advent of social media, increasingly contests feature Facebook, YouTube or Twitter. That’s why they host a yearly DoGooder video contest with YouTube where nonprofits and charities can submit the videos they have created that exemplifies their mission. Dockers. See3 Communications. Eloqua. Under Armour.
  • MODERN B2B MARKETING  |  TUESDAY, MARCH 25, 2014
    [Youtube] 3 Pieces of Social Media Real Estate You Shouldn’t Overlook
    Twitter, Slideshare, and YouTube allow you to customize your profile’s backgrounds and headers — two more way to get your message across at no cost. Author: Carra Manahan Have a big event promotion or new asset launch planned in the near future? Read some more ideas for creative cover photos here.). Social Media
  • WEBBIQUITY  |  SUNDAY, FEBRUARY 10, 2013
    [Youtube] Ensure Your Business Looks Good Online
    YouTube, Twitter and Facebook are other ways to create a virtual presence and cultivate a following. Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. This is where ORM, or online reputation management , comes in.
  • MI6 MARKETING AGENCY  |  THURSDAY, MARCH 31, 2011
    [Youtube] Talking With the Groundswell
    Top Four Things We Learned When Talking With The Groundswell. 1) The Power of YouTube! Let’s make it a bit “campy&# and throw it up on YouTube! Chapter 6: Talking to the Groundswell. Groundswell is broken down into three parts. Part two, chapters 4-9, focuses on tapping into the Groundswell. Video Timeline. Let it happen.
  • SAVVY B2B MARKETING  |  THURSDAY, MARCH 29, 2012
    [Youtube] B2B Videos: Go Beyond Humdrum to Engage & Enthrall
    How can you make sure your videos are standing out when 60 hours of video are uploaded every minute and over 4 billion videos are viewed a day on YouTube ? Whether used to inform or entertain, videos are claiming a place of prominence in the world of B2B content assets. And it’s no wonder. Why to Use Online Video for B2B Marketing.
  • EARNEST ABOUT B2B  |  MONDAY, DECEMBER 15, 2014
    [Youtube] This is the week that was: it's beginning to look a lot like Christmas
    Blog post of the week Earnest’s very own George ‘The Colonel’ Sanders penned an excellent wee note about his secret finger lickin’ recipe the rise of Youtube in the world of B2B. Businesses are waking up to the the myriad of advertising solutions that Youtube has to offer. Marketing call-to-arms of the week. Lovely stuff. Ok, good.
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 2, 2014
    [Youtube] Content Marketing Is A Strategic Solution To A Strategic Problem
    YouTube video of your advertising campaign is not content marketing. One of the biggest challenges I see today with content marketing is that it is largely a tactical solution to a tactical problem. Many so-called approaches to content marketing are merely just content. Or worse, they are campaigns. An e-book is not content marketing.
  • SMALL MANUFACTURER BLOG  |  TUESDAY, AUGUST 6, 2013
    [Youtube] 50 Ways to Market Your Website to Generate Links
    YouTube video descriptions. 5. Last week, my good friend Jill Whalen asked people, “What’s a good tip for marketing a link-worthy website which in turn might actually garner links?” Her Question of the Week is my favorite part of the newsletter!). See, nothing complicated.) Enjoy! Add your URL to everything. 1. Packaging. 9.
  • MI6 MARKETING AGENCY  |  MONDAY, AUGUST 9, 2010
    [Youtube] Groundswell Blook Report, Chapter Six: Talking With the Groundswell
    What I learned: 1) The power of YouTube! Let’s make it a bit “campy&# and throw it up on YouTube! Author: Chris Herbert. Audience: Senior Executives, Marketing and Sales Professionals, Social Media students and enthusiasts. Groundswell is broken down into three parts. Chapter 6: Talking with the groundswell. Let it happen.
  • B2B IDEAS @ WORK  |  WEDNESDAY, JULY 20, 2011
    [Youtube] The B2B Inbound State of Mind: Build the Brand
    Create simple videos and publish on YouTube and Facebook. Click to see VIDEO "Inbound State of Mind". Inbound marketing presents an incredible opportunity to communicate your brand messages to a broad audience who can become advocates to help share your message. 25 brand building inbound marketing tactics: Write a post on your B2B blog.
  • SYNECORE  |  FRIDAY, MAY 29, 2015
    [Youtube] Facebook Goes Mainstream, Which Isn’t Such A Bad Place To Be
    Not surprisingly, when marketers participating in the study were asked to select the single most important social platform for their business, Facebook won out by a large margin: more than half of them (52%) chose Facebook, followed by LinkedIn (21%), Twitter (12%), and YouTube (4%). Yes, Facebook's average user demographic is aging.
  • BIZNOLOGY  |  MONDAY, SEPTEMBER 23, 2013
    [Youtube] 9 brands prove vulnerability is good for business
    The CEO apologized on YouTube with an equally snarky but appropriate response. It nullified the attack, generated PR and brand awareness to the tune of 5,320,375 views on YouTube. Photo credit: Wikipedia. New media channels – digital, social media and mobile – change marketing from a monologue to a conversation.
  • IT'S ALL ABOUT REVENUE  |  SATURDAY, MARCH 7, 2015
    [Youtube] 5 Digital Marketing Campaigns Inspired By Women
    To reduce the disempowering impact this could have on a girl’s self-esteem and confidence, Procter & Gamble’s Always brand launched a YouTube video campaign to change the perception. Today marks International Women’s Day , globally celebrating women’s achievements in a call for greater equality.
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 8, 2013
    [Youtube] Social business, the forest and the garden: Your intranet is not the Internet
    Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Photo credit: Wikipedia. The last 20 years have witnessed many success stories over the net: sites such as Yahoo!, Why does that happen? Williams was published.
  • B2B MARKETING INSIDER  |  MONDAY, JANUARY 19, 2015
    [Youtube] The 25 Best Slideshares, Videos, Vines (And More) Of The Past Year
    YouTube Rewind – Turn Down For 2014. As a student of marketing and social media, I am always looking for the best examples of content out there. Some of my own most popular posts include lists of my favorite slideshares , articles ,  videos , events and people. Which are your favorite? And which ones did I miss? Best Slideshares.
  • B2B CONVERSATIONS NOW  |  TUESDAY, JULY 12, 2011
    [Youtube] Stale Content at the Speed of Now
    Whether a potential customer uses Google, Bing, YouTube or even social media for initial research, those vendors with fresh, pertinent content get the first shot. There is no doubt content drives sales interactions. When a prospect encounters a business issue and starts researching a solution, the content prepared by vendors is critical.
  • SAZBEAN  |  THURSDAY, DECEMBER 23, 2010
    [Youtube] Best of 2010 – How-to: Use Netvibes for Social Media Monitoring
    Check out the Video tab Monitor when videos about your topic are posted on YouTube, Truveo, Vimeo, Dailymotion or Metacafe. 4. 2010 in Review! We’re posting the best articles from the year to help you get 2011 off to the right start! original on social media monitoring posted September 24, 2010). Feel free to keep it if you like it.
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 3, 2012
    [Youtube] 3 Trends to Consider for Your 2013 Social Video Strategy
    Long-form video is best suited for advertising, and it plays well into YouTube’s new way of ranking videos by the amount of time spent watching the video. Sravya Related Stories Social Media Marketing Strategies for Video Distribution Six YouTube Tools and Tips For Social Media Success How to Use Video for Social Media in B2B Sales.
  • HUBSPOT  |  FRIDAY, JUNE 29, 2012
    [Youtube] 21 Internet Marketing Stats That Will Blow Your Mind
    18) YouTube users watch more than 3B hours of video per month. Source: YouTube ) Video is a major part of the online experience, but it's different from traditional broadcast productions. Sick of hearing the same "the internet is changing marketing" speeches? Just want to sound smart in board meetings? Take a gander! Tweet This Stat!
  • B2B LEAD GENERATION BLOG  |  SUNDAY, AUGUST 5, 2012
    [Youtube] How IntraLinks Used Social Media to Generate Twice as Many Sales-ready Leads as Any Other Channel
    To keep your content stream flowing, Skotidas advises subscribing to newsletters, RSS feeds, YouTube channels, iTunes and Google Alerts. Tweet Do you think social media is better for researching prospects than for attaining face-to-face meetings where deals are won and contracts are signed? All it needed was the right strategy. Company name.
  • VERTICAL RESPONSE  |  MONDAY, APRIL 29, 2013
    [Youtube] Let’s Hang! Use Google+ Hangouts as an Innovative Marketing Tool
    They broadcast the Google+ Hangout to the world (which can also be streamed and recorded on YouTube) and, boom! Wanna hangout? Oh, you live in another city/country/universe? No problem – Google+ Hangouts to the rescue! Our very own search engine optimization guys hosted their own Google+ Hangout with Skadeedle , discussing keywords.
  • FATHOM  |  THURSDAY, OCTOBER 24, 2013
    [Youtube] Best Practices for B2B Social Media Success
    The top performing B2B companies of the last year got the bulk of their leads from LinkedIn, Twitter and YouTube, with LinkedIn leading the pack by a significant margin. YouTube has become a popular tool for B2B companies as a centralized storehouse for all of a company’s industry and brand related videos. B2B Manufacturing Industry
  • THE FORWARD OBSERVER  |  TUESDAY, JULY 30, 2013
    [Youtube] B2B Content Marketing: How To Get Your Prospects To Love You
    Facebook, Pinterest, Google+, YouTube) it is vital that you leverage those mediums for all their visual worth. Artillery B2B Marketing Blog > The Forward Observer B2B marketers who develop marketing content that is solution-based, properly mapped and more than just text can increase their conversion rates, sales and customer loyalty.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, APRIL 18, 2010
    [Youtube] Forget your website, create a social footprint
    On a webinar last week, I briefly covered an idea I call the information eco-system (or social footprint) and received a lot of questions about it.  This is a critical concept for businesses today so I thought I should expand on the idea. Put your information out there where the people are. Let me give you a dramatic example of this in action.
  • BIZNOLOGY  |  TUESDAY, JANUARY 28, 2014
    [Youtube] Google unmasks the anonymous with Google Authorship
    ANONYMOUS (Photo credit: Andrewww26). Google has a goal in mind and it has more to do with visitor identification as it relates to targeted advertising than it has to do with improving the quality, speed, or usefulness of searching or finding. This This demands drawing out as many anonymous visitors as possible. And it’s all for market data.
  • DELICIOUS B2BMARKETING  |  THURSDAY, MARCH 24, 2011
    [Youtube] Top 5 Mistakes to Avoid on Your Company Blog
    Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?
  • VIDYARD  |  THURSDAY, JUNE 11, 2015
    [Youtube] [Guide] How to Use Video and Marketing Automation to Better Engage, Qualify, and Convert Buyers
    And whether a video is sitting on YouTube as a brand awareness tool or plunked on your site to capture lead data, it’ll do the trick. Video is here to stay. What’s more, this powerhouse doesn’t shy away from duties all over the funnel. Videos can be educational or entertaining,  live action or motion graphic, long or short, silent or not.
  • MEASURABLE MARKETING  |  FRIDAY, JANUARY 13, 2012
    [Youtube] Has Google Handed Market Share to Bing on a Silver Platter This Week?
    Google has indicated that this change will deliver more personalized results, but some have seen these results skewed more towards Google services than anything else (Google+, Picasa, YouTube, for instance). This is a guest post from Sagar Jani, Digital Strategist at Station X Communications.
  • VIDYARD  |  FRIDAY, AUGUST 8, 2014
    [Youtube] How to Create a Click-Worthy Video Thumbnail Image
    It could be tempting to upload your video to YouTube and go along with whatever thumbnail is automatically selected, but you can’t afford to squander this important real estate. Heres a few things these media companies or successful YouTube channels do with their video thumbnails that you can incorporate into your own!
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 12, 2013
    [Youtube] Move From Branded Content To A Content Brand
    Today, your fans on Facebook, your followers on Twitter and your subscribers on YouTube or iTunes are a valuable audience. Our most recent  Future of Marketing  interview explained Nick Kellet’s suggestion that we focus more on our Customer’s Brand than on our own. What do you see happening in Content Marketing today?
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