VIEWPOINT | TUESDAY, APRIL 16, 2013
[Youtube] Top Three Takeaways from Sales 2.0 – San Francisco #S20C
Here is a YouTube example of one of Jeffrey’s keynotes. The Sales 2.0 Conference billed itself as “the number one industry event devoted to excellence in leveraging SaaS technologies.” Attendees were promised they would learn: how to create a sales process ruled by metrics and measurement. ways to leverage technology to empower your team.
MARKETING ACTION | FRIDAY, MAY 8, 2015
[Youtube] Small Marketing Budget? Use In-House Experts to Get Huge Results
Post the video to YouTube , put it on your site, promote it through social channels, and send a link through email as well (more about that in a minute). 4. If you can’t afford a transcriptionist, here’s a quick and dirty trick to use YouTube to get a (very) rough draft of a transcript. The Importance of Content. And you know what?
WEBBIQUITY | MONDAY, JANUARY 16, 2012
[Youtube] 24 (of the) Best Business Blogging Guides, Tips and Tools of 2011
Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. But as the blogosphere continues to expand (as noted by Diana Adams below), it becomes more difficult to stand out and be heard above the noise. Stuart W. Blog SEO.
HALEY MARKETING | THURSDAY, JANUARY 21, 2016
[Youtube] When Social Media Hurts
For more information on how to use social media, check out this series on how to use Facebook, Twitter, Google+, YouTube and LinkedIn for staffing, or download our eBook: Social Media - A Game Plan for Staffing and Recruiting Firms. As a team of social media gurus, our team consistently preaches the value of social media to our clients.
WEBBIQUITY | MONDAY, MARCH 26, 2012
[Youtube] Best Web Presence Optimization Guides and Tips of 2011
Frequent best-of honoree Janet Driscoll Miller lays out a three-stage process for making social and SEO work together, starting with claiming your company profile on the major social networks (at least Twitter, Facebook, LinkedIn, SlideShare and YouTube) and then connecting those accounts through a Google profile. Videos, Images & Google!
TRADESMEN INSIGHTS | WEDNESDAY, JULY 10, 2013
[Youtube] Manufacturers: Benefits of Using Social Media
Then why waste your time? The key to any tool is to know how and when to use it. Manufacturers are used to having control of the message and where it goes to which is fine. Social media is just a different way to gain exposure and increase traffic. Here are some helpful hints from Heidi: share content across social media platforms.
INDUSTRIAL MARKETING TODAY | MONDAY, NOVEMBER 1, 2010
[Youtube] 3 Business Blogs with Proven ROI from Industrial Companies
Tactics: 73 blogs that target niches of long-tail phrases; content generated by in-house experts and not written by outside vendors; detailed bio and contact information on each blogger; a big ass button for “ Learn More – Email author ;” good use of videos from YouTube embedded within the posts and the use of every imaginable social media option.
FATHOM | THURSDAY, DECEMBER 10, 2015
[Youtube] Fathom SEO Pulse #49: Phantom 3, More Google Local Changes & More
The YouTube app has the second most visitors year over year (Facebook is in first) and YouTube smartphone usage rates have increased by 34%. Welcome to Fathom’s weekly SEO pulse, where our goal is to help you stay on top of any new strategies and changes in this integral part of your overall marketing strategy. link] , [link] , [link].
PAUL GILLIN | THURSDAY, FEBRUARY 24, 2011
[Youtube] Let Your People Speak!
IBM engineers celebrate Watson's victory (from an IBM YouTube video). This was documented in more than 30 videos that IBM posted on YouTube as well as chat sessions and group Q&A interviews on the website reddit.com. It’s clear that Watson’s accomplishments were more than just a technology triumph. Tell Stories.
VERTICAL RESPONSE | WEDNESDAY, DECEMBER 23, 2015
[Youtube] List with a Twist: 50 Creative Tips for Gathering Customer Emails
40) Create a video about your business, adding a URL to your opt-in form and posting it on YouTube. You can also add note boxes and speech bubbles using YouTube’s “Annotations” function, and/or link your video to another video, playlist, YouTube channel, or Google+ profile involving your business.
BLUE FOCUS MARKETING | THURSDAY, DECEMBER 1, 2011
[Youtube] Recalibrating Education and Businesses with Social Media Technology – Rewards & Awards
recent article by Greg Jarboe , ( @gregjarboe ) President & co-founder of SEO-PR , author of YouTube and Video Marketing: An Hour a Day , highlights Weaver’s article and states that Rutgers Center for Management Development (CMD) is committed to bridging this gap by offering a Mini-MBA: Digital Marketing Program. million in 2011.
WINDMILL NETWORKING | TUESDAY, APRIL 24, 2012
[Youtube] Social Media’s Influence: Content is Key!
In 2009, through the use of YouTube and other social networks, Canadian guitarist David Carroll publicly took United Airlines to task for breaking his instrument : United Breaks Guitars (His book “The Power of One Voice in the Age of Social Media” will be released in May 2012). Social media users have become major players in social change.
HUBSPOT | TUESDAY, OCTOBER 9, 2012
[Youtube] 10 Genius Ideas That Changed Marketing Forever
Then of course there are the other popular social networks like Twitter, LinkedIn, Pinterest, Google+ and YouTube. YouTube as a platform would be an example of the first one, and a video on YouTube would be an example of the second. This is an excerpt from our new ebook, 100 Ideas That Changed Marketing. That's not right, right?)
INBLURBS | FRIDAY, DECEMBER 31, 2010
[Youtube] 5 Things you should do in 2011 to generate more business
Just do video with the cam you have and upload them to YouTube and other video channels. Start monitor Facebook, MySpace, Twitter, LinkedIn, YouTube and industry related blogs and forums. Business will not come to you until you are visible and in communication with your target audience! Use Video to address your message.
WEBBIQUITY | WEDNESDAY, MARCH 23, 2011
[Youtube] 9 Criteria for Selecting a Social Media Monitoring Tool
Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). But how do you choose one? Range of coverage. Many include at least the most popular blogs as well. Frequency of alerts. Value.
GROW - PRACTICAL MARKETING SOLUTIONS | MONDAY, AUGUST 18, 2014
[Youtube] Should you make the leap into sponsored content?
She pointed out the number of young YouTube stars who are being paid to peddle everything from candy bars to backpacks withot disclosing that this is paid advertsing. She pointed out the number of young YouTube stars who are being paid to peddle everything from candy bars to backpacks withot disclosing that this is paid advertsing.
6SENSE | WEDNESDAY, OCTOBER 21, 2015
[Youtube] 6 Takeaways from the 2016 B2B Content Marketing Report
LinkedIn (66%), Twitter (55%) and YouTube (51%) were reported as the most effective social channels for promoting content. What does a successful content marketing program look like? How do marketers measure success? What are the most effective content marketers doing daily and weekly? Who loves to plan? Who loves meetings? B2B Marketing
HUBSPOT | THURSDAY, MAY 29, 2014
[Youtube] The Internet Trifecta & the Battle for Attention: Lessons From Mary Meeker's Internet Trends Report
This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. If you doubted the power of video, look no further than YouTube. YouTube has become a marketing force to be reckoned with, so much so that Nielsen data suggests YouTube reaches more US adults ages 18-34 than any cable network.
BIZNOLOGY | FRIDAY, OCTOBER 31, 2014
[Youtube] Mobile and behavioral
Human behaviors are multifarious and myriad in nature. It is a challenging task to envisage and learn the human behavior from daily routine activities. The profusion of wireless enabled mobile devices in daily life routine and advancement in pervasive computing has opened new horizons to analyze and model the contextual information. Like this post?
SYNECORE | MONDAY, JUNE 10, 2013
[Youtube] Why Amazon is Killing it with Millennials (and Advertisers)
They beat out Master-of-the-Digital-Universe Google (and Facebook and YouTube and Apple…!) Does Amazon have the winning formula when it comes to connecting with millennials? Amazon is “Most Liked”. Looks like Amazon’s the cool kid. According to a report from w00t! Uf-da, right? Millennials and their brands. What does all this mean? Takeaway.
TRADESMEN INSIGHTS | THURSDAY, JULY 24, 2014
[Youtube] Considering Starting a Blog?
If you have those answers established and decide that a blog should be a part of your marketing plan, check out the presentation from our webinar below, or watch it on YouTube to get more information on the ins and outs of getting a blog going. By Rachel Kerstetter, PR Engineer. Who else is competing for my audience’s attention? Slides.
KOMARKETING ASSOCIATES | TUESDAY, MAY 12, 2015
[Youtube] Maximizing Your Content: 5 Ideas for Repurposing Blog Posts
Or, if you blog readers had a lot of questions, many times it’s easier to answer this through a video then updating the blog post with the embedded video or uploading on YouTube and giving the commenters the link. When your content is written, and the promotion is done, what do you do next? Translate Into Video. Create Infographics.
CLIENT BRIDGE | FRIDAY, MAY 2, 2014
[Youtube] What is Google + and Why it Matters
For example, you can seamlessly integrate Google’s search engine, YouTube and Gmail with your Google + page. Not only can you broadcast in real time, you can also save it to your YouTube channel. Google + is often considered Google’s answer to the social media giant, Facebook. This type of sub-categorizing is perfect for a business.
ACT-ON | THURSDAY, OCTOBER 15, 2015
[Youtube] How To Spice Up Your Content Marketing With Animated GIFs [And Other Animated Visuals]
Here’s the final, compressed animated gif: How to make animated gifs from YouTube and other videos. The next way to make animated gifs is to use YouTube videos. There are many other sites that let you make animated gifs from YouTube videos. Images are powerful tools. It’s always been a fun way to get a little extra attention.
FATHOM | WEDNESDAY, NOVEMBER 18, 2015
[Youtube] 7 Steps to Transform Your Social Selling Strategy
We break down the process into greater detail on my YouTube Channel and at my personal blog PublishorPerish.FM. Selling in the Age of Content Marketing at LinkedIn’s Sales Connect 2015. Anyone with passion, commitment and a unique perspective can change the world. Our intent is not political. Please watch the video to learn more.
HUBSPOT | WEDNESDAY, JULY 20, 2011
[Youtube] 11 Must-Subscribe Marketing News Blogs and Websites
Official YouTube Blog ( Subscribe via RSS ): Get a heads up on any new features or updates about YouTube. 8. The savviest marketers are constantly staying on top of the latest trends and news in marketing. Are you one of them? So where can you go to make sure you're in the know? 11 Must-Read Marketing News Blogs/Sites. 1.
SALES PROSPECTING PERSPECTIVES | FRIDAY, SEPTEMBER 6, 2013
[Youtube] Sales Prospecting Perspectives Weekly Recap – Week of Sept. 6, 2013
lessons you can use to start the fall months with a bunch of sales, including "Study backorders," "Post customer testimonials on Youtube," and "Start your own value messaging on social media." We think this comprehensive post is a must-read for marketing and sales professionals who want to get the most of their sales experience.
BLUE FOCUS MARKETING | TUESDAY, SEPTEMBER 17, 2013
[Youtube] Leadtail Releases 2013 B2B Social Marketing Report
YouTube is the most-shared content source for marketers, while Mashable is the most frequently mentioned. B2B marketing firm Leadtail has recently released the B2B Social Marketing Report: Marketing Executives on Twitter. and (3) which media publications should you advertise with?, among others.
SAZBEAN | FRIDAY, SEPTEMBER 9, 2011
[Youtube] How Social Media Overtook Legacy Media
There is a large audience interested in such information (just think of how often you look at YouTube comments). How Social Media Overtook Legacy Media. While this was not the first newspaper in the United States (the first continuous publication was The Boston News-Letter in 1704), it did play a significant role in print journalism.
BIZNOLOGY | TUESDAY, DECEMBER 9, 2014
[Youtube] Your competitors are doing SEO
— when they could be spending that money with Google AdWords (or Facebook, Bing, Twitter, Pinterest, YouTube , etc) on contextual online advertising? Building an enterprise website is a lot like building a cathedral: you need to start renovating before you’ve completed construction. Their competitors. It’s Okay, not really.
WEBBIQUITY | MONDAY, AUGUST 8, 2011
[Youtube] 5 Questions Every Business Website Must Answer
Twitter, YouTube videos, text messaging…there’s no question attention spans are short. Everyone is busy, asked constantly to “do more with less, including most critically their time. To connect with buyers in this environment, your business website needs to provide them with the information they need—quickly and concisely.
SYNECORE | SATURDAY, APRIL 18, 2015
[Youtube] The Importance of Brand Integrity in the Digital Age
Finally, you want to identify the most relevant social channels for your organization (which will likely include members of the “Big Seven” social channels: Facebook, Twitter, Google Plus, LinkedIn, Instagram, Pinterest, YouTube), and set up profiles on them. A few weeks back, I was involved in a minor dust up at a local bar. Keepin’ It Real.
SYNECORE | WEDNESDAY, FEBRUARY 6, 2013
[Youtube] Out with the SEO, In with the ACE (Anticipatory Computing Engine)
Check out this brief YouTube video to see what I mean: That’s all well and good, you might say, but androids will never be as smart as humans. "What gift do you think a good servant has that separates them from the others? It's the gift of anticipation…I know when they'll be hungry…I know it before they know it themselves.". Too true.
FEARLESS COMPETITOR | THURSDAY, FEBRUARY 9, 2012
[Youtube] Social Media Camp, February 16, 2012
Corning’s YouTube video “A Day Made of Glass” has over 17.5 MILLION views on YouTube. The B2B Demand Generation and global marketing company Find New Customers is sponsoring this event in NYC. Jeff Ogden of Find New Customers is also a featured speaker and the host of Mad Marketing TV. New Speaker Added!
HUBSPOT | THURSDAY, APRIL 17, 2014
[Youtube] A Handy Guide to Optimizing Your Social Media Channels
Here’s a list of dimensions for Facebook, Twitter, LinkedIn, Google+, Pinterest, and YouTube. YouTube. This post is an excerpt from our latest ebook, How to Optimize Your Marketing Channels. If you''re looking for help taking your blog, landing pages, SEO, email, and social to the next level, download the full guide here.
KOMARKETING ASSOCIATES | MONDAY, OCTOBER 12, 2015
[Youtube] Discover Global Markets E-Commerce: Trends in Mobile & Social Media Adoption Across The Globe
This past week, members of our team participated in U.S. Commercial Service’s Discover Global Markets Program: E-Commerce Strategies for Exporters in Dallas, Texas. From the conference agenda: This session will provide an overview of international digital marketing trends, focusing on Social Media and Mobile Marketing. Over 3.1 Over 2.2
FEARLESS COMPETITOR | SATURDAY, MARCH 3, 2012
[Youtube] How to Turn Your New White Paper into a Great Lead Generation Product
Video interview of the author (YouTube). B2B Lead Generation : Great content or a great lead generation tool. What’s the difference? Jonathan Kantor of White Paper Source also blogged about this. Do you want a trickle of leads or a flood? What are current best practices on white paper marketing? Why go outside for creation of content?
FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 20, 2011
[Youtube] How to turn a good white paper into a great lead generation piece
Use your keywords and everything points to the landing page: Write and post the white paper to a landing page, then do these five additional things: Record and post a video interview of the author ( YouTube ). B2B Lead Generation : Is a White Paper just great content or a great lead generation tool. What’s the difference? You post it.
SOCIAL MEDIA B2B | WEDNESDAY, APRIL 6, 2011
[Youtube] BtoB Magazine Selects 2011 B2B Social Media Winners
BtoB Magazine Summary: From influencer relations to promotional mailings to live events to YouTube, the EMC campaign used almost every channel at its disposal. The 100-second invitational video was posted on YouTube in October and promoted through banner ads, blogs, social networks and email blasts. Integrated (Tech): EMC. Read more.
WRITING ON THE WEB | THURSDAY, MARCH 24, 2011
[Youtube] 11.5 Steps to Video Blogging in 30 Minutes
Uploaded to YouTube, named it, described it, tagged it. Copied the embed code from YouTube and posted it into the html side of blog platform. What’s the quickest way to use videos for content marketing ? How can you shoot a video clip in your hotel room while at a conference? I’ll demonstrate here. Hyperlinked keywords.
PWB MARKETING BLOG | MONDAY, OCTOBER 10, 2011
[Youtube] Six FREE Tools To Measure Social Media for Business
There are a ton of things you can measure with social media – the number of Facebook fans, Twitter followers, YouTube subscribers, mentions of your company name in the social space, your influence via retweets and reblogging, etc. Do you know where you most valuable customers are talking about you? That’s a problem. Many companies track them.
SAZBEAN | WEDNESDAY, FEBRUARY 6, 2013
[Youtube] Brand Marketers Totally Miss Social Media Influencers
Of that slice of the pie, 57% gets tossed at Facebook ad buys, 13% at YouTube and another 13% at Twitter’s sponsored tweets. The new report points out a huge disconnect: only 11% of corporate social media budgets are devoted to advertising on blogs and influencer sites. Just 6% is spent on influencers and 5% on blogs. News & Notes
HUBSPOT | THURSDAY, NOVEMBER 22, 2012
[Youtube] 30 Amazing Marketing Tools, Tips & Tricks We're Thankful For
16) YouTube Analytics - With YouTube Analytics -- which they revamped about a year ago -- marketers can measure the effectiveness of their videos just like any other content they create. Happy Thanksgiving, everyone! And the easier we make our jobs, the more time we can spend with friends and family. See how that works? ;-). Maybe.
SOCIAL MEDIA B2B | WEDNESDAY, JANUARY 18, 2012
[Youtube] 6 Ways to Create and Share B2B Social Media Content Without a Blog
YouTube. Post these on YouTube and provide the links to your employees. One of the best ways to use social media to drive traffic to your B2B website is to create a blog on your website and publish relevant articles to your prospects and customers. Here are six ways to create and share content without a blog. 1. Email. LinkedIn.
B2B MARKETING INSIDER | TUESDAY, NOVEMBER 30, 2010
[Youtube] Internet Trends From The Web 2.0 Summit
And YouTube content growth is actually accelerating to 35 hours of new content added every minute. 7. Summit Share The 7th Annual Web 2.0 Summit was held on November 15th, 16th and 17th. While I was not able to attend, I was able to view some of the amazing presentations and videos on their website. Brazil, China, Russia and India. The
MARKETRI | FRIDAY, DECEMBER 23, 2011
[Youtube] The B2B Marketing Roundup: Week of December 19th - 23rd
Ways to Use YouTube to Drive Traffic to Your Website. If you are uncertain about the benefits of video marketing or a YouTube channel, this post will explain how YouTube helps drive get traffic to your Website along with tactics to get started. “He’s making a list and checking it twice,” and so are we!
VERTICAL RESPONSE | MONDAY, APRIL 29, 2013
[Youtube] Let’s Hang! Use Google+ Hangouts as an Innovative Marketing Tool
They broadcast the Google+ Hangout to the world (which can also be streamed and recorded on YouTube) and, boom! Wanna hangout? Oh, you live in another city/country/universe? No problem – Google+ Hangouts to the rescue! Our very own search engine optimization guys hosted their own Google+ Hangout with Skadeedle , discussing keywords.
WINDMILL NETWORKING | FRIDAY, DECEMBER 28, 2012
[Youtube] New Year’s Wrap-up: 16 Toast-worthy Social Apps Launched in 2012
YouTube for iPhone https://itunes.apple.com/app/youtube/id544007664. Shortly after iPhone announced the removal of the YouTube app from iOS 6, YouTube launches it’s own app with more social power than the first. For the first time in a native iOS experience, YouTube shows pre-roll ads ahead of its mobile videos. Part 2).
MODERN B2B MARKETING | THURSDAY, JULY 24, 2014
[Youtube] Summer Must-Reads: 10 Marketing Books to Throw in Your Beach Bag
Why do some YouTube videos go viral, and others get a handful of views (mostly from your immediate family)? Author: Jessica Langensand There are three things that symbolize summer for me: watermelon, warm nights, and a very full Kindle. The New Rules of Marketing and PR. Then don’t miss this bestselling how-to guide. Highly Recommended.
JUNTA 42 | MONDAY, FEBRUARY 2, 2015
[Youtube] You Are Publishing Too Much (and Failing)
Its singular focus on “helping musicians improve their craft by delivering inspiring musical experiences and performances” has been paying off … as it is adding thousands of subscribers each week to its YouTube channel (oh, and blatant pitch here… Content Marketing Award submissions are now open ). podcast is now available). Is this you?
WINDMILL NETWORKING | WEDNESDAY, MAY 2, 2012
[Youtube] Nonprofits and Social Media: The Power of Video Story Telling
From blogs and Facebook to the most famous of video sites, YouTube, there are many options to post videos and tell your story. YouTube actually has a program specifically for NPOs. More information about each of these items is available on YouTube’s nonprofit page. Creating video has never been easier. That’s powerful!
SOCIAL MEDIA B2B | THURSDAY, APRIL 14, 2011
[Youtube] 8 B2B Facebook Landing Pages
Off Site Call to Action: Conference registration, product page and YouTube channel buttons. B2B marketers see the growing numbers of Facebook users and join the ranks of businesses who set up outposts on the world’s largest social network. These Pages are now fully functional web pages hosted within the Facebook environment. Video: No.
HUBSPOT | SUNDAY, JULY 5, 2015
[Youtube] 21 of the Most Inspiring Ad Campaigns of the Last 12 Months
For AstraZeneca, DigitasLBi created a YouTube series to educate men on the benefits of consuming triglycerides. This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. great idea can inspire. But it can also made you jealous of its simplicity, humor, emotion, and elegance. Integrated.
WINDMILL NETWORKING | THURSDAY, DECEMBER 20, 2012
[Youtube] Four All-Stars of B2B Social Media Branding
One of my favorites, GE has published a compelling series of videos on YouTube that are eminently sharable via social media. The firm has racked up over 6 million (yes, million ) video views on their YouTube channel, and routinely garners several hundred Likes on new Facebook posts. mmm!). Your thoughts? Related articles.
PAUL GILLIN | THURSDAY, MARCH 1, 2012
[Youtube] ComScore Data Illustrates But Also Obfuscates
That’s pretty lame, considering that YouTube has had its own social networking layer for years and that the previous social layer on top of Gmail – Google Buzz – went nowhere. Here are some thoughts on what the numbers indicate and what they hide. It does that very well. New data from research firm ComScore Inc. Give credit to Facebook.
EMAGINE B2B BLOG | TUESDAY, JANUARY 13, 2015
[Youtube] Healthy Habits for the New Year: Part 1 – Exercise
This usually takes the form of a workout DVD or one of the many HIIT workouts available from Fitness Blender on YouTube. Yes, my new years resolution revolves around health, original right? There is a reason why in a recent Gallup poll 52% of the 2,652 participants polled said that losing weight and exercising is a top concern for 2015.
SOCIAL MEDIA B2B | MONDAY, FEBRUARY 25, 2013
[Youtube] 4 Reasons Why Google+ is a Killer B2B Social Media Platform
YouTube. Most of our B2B clients have staked a claim on Google+, but they don’t invest in it. Because they consider it a ghost town. They say Google+ is irrelevant. They invest in Facebook and Twitter and (more and more) in LinkedIn. But you know what? Number of Active Users. Google+ is far ahead of Twitter, and light years ahead of LinkedIn.
FEARLESS COMPETITOR | FRIDAY, OCTOBER 7, 2011
[Youtube] Laugh and Learn Show leads to New Hosting Gig
This show has loyal fans and posts/promoted via YouTube. New online hosting gig comes from Laugh and Learn with Find New Customers. As many of our blog subscribers and fans know, our weekly B2B marketing show, Laugh and Learn with Find New Customers has been running for months and months. (At 11am ET every Friday.). This is exciting!
SYNECORE | WEDNESDAY, NOVEMBER 4, 2015
[Youtube] Paid Advertising 101: Understanding Search and Display Advertising
The other half of the Google AdWords universe is the Google Display Network, which includes a collection of Google websites (like Google Finance, Gmail, Blogger, and YouTube), partner sites, and mobile sites and apps that show AdWords ads matched to the content on a given page. billion in online ad revenues in the US, up 22.5% year over year.
MODERN B2B MARKETING | THURSDAY, AUGUST 21, 2014
[Youtube] 10 Blogs to Bookmark: Social Marketing Edition
You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). Author: Maggie Jones There are a lot of blogs about marketing out there, and many of them are worth reading — well-written, original, full of valuable information and fresh perspectives. Social Media Examiner. Truly the go-to source. Kim Garst.
IT'S ALL ABOUT REVENUE | SUNDAY, MARCH 18, 2012
[Youtube] How a Nonprofit Launched the Most Viral Campaign Ever [CHART]
When was the last time you watched a 30 minute long YouTube video? by Jesse Noyes | Tweet this If you did not know who Joseph Kony was one week ago, I am guessing that over the last 10 days, many of you now think you may have heard too much. And here is the other astounding fact: the video is 30 minutes long. So – how did they do it?
FATHOM | SUNDAY, DECEMBER 1, 2013
[Youtube] What Van Damme Teaches Us About Manufacturing Marketing
The video was meant to illustrate the stability of Volvo’s patented dynamic steering, and it has been viewed on YouTube tens of millions of times. Just a few weeks ago, Jean-Claude Van Damme probably wasn’t the first person who came to mind if you were considering how to successfully market a manufacturing company. Manufacturing Industry
HALEY MARKETING | FRIDAY, OCTOBER 9, 2015
[Youtube] How Should Our Staffing Firm Use LinkedIn? Part II
How Should My Staffing Firm Use YouTube? In the first part of this series, we discussed LinkedIn company pages and shared tips on how to effectively use this page. In this article, we will focus on sharing from your personal profile. How can you make sure you have a great LinkedIn profile? But how can you do more? What is a LinkedIn Group?
INDUSTRIAL MARKETING TODAY | TUESDAY, JANUARY 3, 2012
[Youtube] Create a Content Series for Industrial Marketing
Post videos to your branded YouTube channel. Happy New Year! This is my first post in 2012 and I want to start the New Year by answering a perennial question about content marketing for manufacturers and industrial companies. The question – what do we write about? The answer – create a content series. Fresh Content = Better SEO.
SAVVY B2B MARKETING | THURSDAY, NOVEMBER 10, 2011
[Youtube] How to Fascinate -- and Better Connect With -- Your Audience
First, the seven triggers and how you can tap into them (click on the links associated with each trigger for a mini overview on YouTube): Power : You can assume a position of power by defining a new set of rules on your terms; establishing a ranking system (with you at the front of the line); and seeking respect over affection.
TRADESMEN INSIGHTS | WEDNESDAY, MARCH 11, 2015
[Youtube] Are you using SlideShare to Generate Leads from Tradesman?
Close to 70 million visitors a month second only to YouTube is nothing to sneeze at. SlideShare is probably the most overlooked social media tool. SlideShare was purchased by LinkedIn a few years ago which allows both platforms to work seamlessly together which is good news for you. It’s a good quick read.
HUBSPOT | THURSDAY, AUGUST 5, 2010
[Youtube] Social Media Marketing Lessons From Justin Bieber
As of July, 2010, 16 year-old Justin Bieber is the most searched for celebrity on the internet and has the most viewed youtube video in history. ” According to his Wikipedia page , Justin was “discovered” when Scooter Braun, a talent agent, accidentally came across one of the videos his mother uploaded to youtube.
PWB MARKETING BLOG | WEDNESDAY, AUGUST 17, 2011
[Youtube] Can Your Customers Find Your B2B Industrial Company Online?
How about posting a demo of your complex industrial machinery on YouTube (and letting your sales force use it as sales piece)? Quick, type in your company name in Google. What are the search results? Does your company show up for the first listing? It better; if not, you have an SEO problem. But don’t stop there. That was five years ago.
HUBSPOT | FRIDAY, JANUARY 31, 2014
[Youtube] 10 Award-Winning Websites With Kick-Ass Designs
We love the cross-device use and we weren''t alone -- this YouTube clip of the game has 1.8 Every once in a while I find a new website that makes me stop and stare. It''s a modern-day masterpiece. The aesthetic and user experience are off the charts. Regardless, it''s great to find sites that inspire you. Back to some business-based sites.
EMAGINE B2B BLOG | THURSDAY, JUNE 23, 2011
[Youtube] You too can become a SlideShare master… here’s how
When B2B marketers think about social media, they’re likely to think of blogs, the major social networks, maybe YouTube… possibly even bookmarking sites. Sadly, this leaves out a device that’s frequently used by every B2B marketing group on the planet, and even by most other departments within every B2B: slide presentations!
HUBSPOT | MONDAY, NOVEMBER 21, 2011
[Youtube] 10 Sloppy Social Media Mistakes to Fix NOW
Facebook, Twitter, YouTube, LinkedIn, and Google+ all allow you to link back to your website. Unlike companies with thousands of followers on Facebook, Twitter, YouTube, and LinkedIn, most of the Google+ landscape is ripe for the picking. That said, being sloppy is a whole different story. 10 Sloppy Social Media Mistakes. together.
HALEY MARKETING | TUESDAY, NOVEMBER 3, 2015
[Youtube] Staffing VOICE Award Winner: CoWorx
CoWorx is one of our most active Social Pro clients. We worked with their team to create a strong brand for CoWorx on LinkedIn, Facebook, Twitter, Google+ and YouTube. Haley Marketing would like to congratulate our 2015 VOICE award winners. CoWorx won a Staffing VOICE award for their social media campaign.
SYNECORE | SATURDAY, MARCH 30, 2013
[Youtube] The Best Branded Content of the Week: March 30, 2013
The result is a quick, entertaining piece that is currently one of the most popular videos on YouTube. Using video as part of your branded content strategy is very important. Videos allow brands to do a number of things in terms of content marketing because people find video to be easy to digest and very entertaining. Scope — Bacon Mouthwash.
HUBSPOT | WEDNESDAY, MAY 29, 2013
[Youtube] Mary Meeker's Newest Internet Trends Report a Must-Read for Marketers
It’s now the #4 social media site, behind Facebook, YouTube and Twitter. Mobile internet usage is soaring past desktop usage. Wearable computing is poised to supplant mobile computing as the hot new thing. Basic business processes, things like logistics, manufacturing, and transportation are being reinvented. At the end of 2012 there were 2.4
SOCIAL MEDIA B2B | TUESDAY, JULY 17, 2012
[Youtube] SAP Brands B2B Social Media Profiles as Part of Global Campaign
YouTube. SAP produced a television commercial as a core part of the campaign and shared it on YouTube. There’s nothing new or magical here, but B2B companies produce videos all the time, and forget to share them on their YouTube profiles. Brazil and Germany, according to this press release. Twitter. Facebook. Linkedin.
WEBBIQUITY | SUNDAY, FEBRUARY 10, 2013
[Youtube] Ensure Your Business Looks Good Online
YouTube, Twitter and Facebook are other ways to create a virtual presence and cultivate a following. Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. This is where ORM, or online reputation management , comes in.
PAUL GILLIN | THURSDAY, DECEMBER 16, 2010
[Youtube] The End of ‘Social Media’
Seven years, 200 million blogs, nearly 600 million Facebook members and a few billion YouTube videos later the information landscape has been completely transformed. It’s not that social media is no longer important. On the contrary, today there’s almost no media today that isn’t social. Stunning. Barnum, BTW). IMDB has an app for that.
TRADESMEN INSIGHTS | THURSDAY, SEPTEMBER 29, 2011
[Youtube] Are You Promoting Your Facebook Fan Page?
Put a tag on your YouTube videos - great idea and a way to get people more engaged. I must confess that when it comes to promoting our Facebook page, we don’t do a good job. guess in my case for the targeted audience we’re going after, I don’t know if this is the most effective place to do it.
MODERN B2B MARKETING | THURSDAY, APRIL 24, 2014
[Youtube] #WorldsToughestJob: A Truly Human Video
Watch it directly on YouTube. According to an American Greetings spokesperson, four days after the video launched it has over 11 MILLION views on YouTube. But I’ve also been doing my best to practice what I preach – because this isn’t just my latest “pet peeve.” This is important. As marketers, we need to stop using corporate-speak.
VISUALLY | MONDAY, NOVEMBER 16, 2015
[Youtube] Top 5 social media video tutorials available online
If you’ve ever searched for something on YouTube, you know it’s like searching for a diamond in a sea of sneakers. You should use video to help build your email subscriber list, blog traffic and Facebook audience, say Sean Cannell and Benji Travis of Video Influencers , a YouTube channel dedicated to social video mastery. Link up.
HALEY MARKETING | TUESDAY, DECEMBER 22, 2015
[Youtube] What to Do When You Make a Mistake Like Steve Harvey
If you haven’t heard about the major mistake that took place in Sunday night’s Miss Universe pageant, click on this link ( “ Steve Harvey Miss Universe” ), select a video on YouTube and then come back. (No really, come back!). Oh boy. Again, accountability can’t be understated in a crisis situation. In theory, this idea was a great thought.
HUBSPOT | WEDNESDAY, JANUARY 29, 2014
[Youtube] How to Convince Your Boss to Invest in Social Media Marketing
Next, take the same approach with Facebook, Twitter, and YouTube. You can also prove that competitors are on social media simply by searching for each of them on the most widely used networks -- including LinkedIn, Facebook, Twitter, Pinterest, and YouTube -- and outlining your competitors’ activities. How to Respond.
VERTICAL RESPONSE | THURSDAY, JULY 9, 2015
[Youtube] 20 Topic Ideas For Your Next Social Post
John’s Waterproofing posted a video on YouTube with a happy customer narrating through the process. If you’re posting to social media regularly (and you should be), you’ve likely hit some roadblocks when it comes to generating content. This list of 20 ideas can serve as your go-to sheet in a pinch. Lesser-known holidays.
WEBBIQUITY | FRIDAY, OCTOBER 4, 2013
[Youtube] How To Analyze and Grow Website Visits
YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it). Editor’s note: a version of this post originally appeared on ChamberofCommerce.com. If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic.
MODERN B2B MARKETING | WEDNESDAY, MAY 28, 2014
[Youtube] The Best Example of a Human Email…EVER.
Take a quick glance at their YouTube videos. Author: DJ Waldow “We don’t have time for a long email, and neither do you. It’s very important that we all stay focused and get to the bottom of this Jay-Z / Solange / Beyoncé situation. This was the opening paragraph from Eat24’s May 16 th weekly coupon email. Weekly coupon email.
HUBSPOT | MONDAY, JUNE 18, 2012
[Youtube] How to Breathe New Life Into Your Marketing With Visual Content
YouTube. Of course, we can't complete our discussion of visual social networks until we talk YouTube. YouTube let's you create a mix of educational, how-to type content, entertaining content, and even slightly promotional content that addresses what your leads need at any stage of the sales cycle. Visual content is awesome.
LEADER NETWORKS | WEDNESDAY, FEBRUARY 1, 2012
[Youtube] Does Your Company Inspire Trust? How Online Communities Can Help!
And through the proliferation of user-generated content via self-publishing channels such as blogs, YouTube, microsharing, content curation and reviews, there are ample sources of information. Just the other day, I said to my 10 year old daughter ‘trust is hard to win and easy to lose.’ Not really. social trust b2b online community
TRADESMEN INSIGHTS | THURSDAY, SEPTEMBER 1, 2011
[Youtube] How Are You Monitoring Your Competitors?
Klout: [link] (Growing service for monitoring general online influence by using Facebook, Twitter, Foursquare and YouTube…will be adding more social media at a later date). Yeah I know you have your eyes on your major competitors. Michael Corleone in The Godfather Part lll said, Never hate your enemies-it affects your judgement.
THE FORWARD OBSERVER | TUESDAY, JULY 30, 2013
[Youtube] B2B Content Marketing: How To Get Your Prospects To Love You
Facebook, Pinterest, Google+, YouTube) it is vital that you leverage those mediums for all their visual worth. Artillery B2B Marketing Blog > The Forward Observer B2B marketers who develop marketing content that is solution-based, properly mapped and more than just text can increase their conversion rates, sales and customer loyalty.
HUBSPOT | WEDNESDAY, JUNE 23, 2010
[Youtube] The Ultimate Glossary: 101 Social Media Marketing Terms Explained
Viddler - Viddler is a popular video sharing site similar to YouTube and Vimeo in which users can upload videos to be hosted online and shared and watched by others. YouTube - YouTube is a video-sharing website on which users can upload, share, and view videos. Three former PayPal employees created YouTube in February 2005.
VERTICAL RESPONSE | FRIDAY, JULY 17, 2015
[Youtube] How Kickbox Can Rev Up Your VerticalResponse Account [VIDEO]
For more great Tips in 2 videos, check out our YouTube channel. © 2015, VerticalResponse Blog. We are constantly looking for ways to help our customers improve their email marketing efforts. When we find one of these solutions, we offer it to our customers through our integrations marketplace. All rights reserved. verticalresponse
SYNECORE | WEDNESDAY, DECEMBER 19, 2012
[Youtube] How to Use Content Marketing to Convey Your Brand Message
Knowing that she wants to build up her video portfolio on YouTube (the 2 nd largest search engine on Earth, behind Google), she decides to record a series of videos that touch on various aspects of the web design process, such as how to protect your online assets during a site redesign. Here’s a quick example. THE BRAND MESSAGE.
SAZBEAN | FRIDAY, MARCH 16, 2012
[Youtube] Five Reasons to Begin Podcasting Today
This part of your audience probably loves your YouTube channel. It all started with Inside PR, a 15-minute discussion about PR, social media, and communications and how they intersect and on occasions diverge, hosted by Gini Dietrich, Martin Waxman, and Joseph Thornley. And now I have become an advocate of the podcast. In walks the podcast.
SYNECORE | SATURDAY, FEBRUARY 16, 2013
[Youtube] The Best Branded Content of the Week: February 16, 2013
Taking to social platforms like Twitter, YouTube, Pinterest and Instagram, Honda has launched a full-scale campaign to showcase innovative inventions. It's been a busy week online, and social media has been buzzing with viral videos and valentines. This week, four big brands stood out as having the best content marketing campaigns. Google.
SAZBEAN | SATURDAY, FEBRUARY 23, 2013
[Youtube] Top Internet strategy, marketing and technology links for the week of February 23, 2013
News & Notes
SAZBEAN | FRIDAY, JULY 1, 2011
[Youtube] Digging in the Cache – Rick Rolling
When you click the link, you’re taken to Rick Astley’s music video for Never Gonna Give You Up: People even got more tricksy in their efforts to rickroll friends by embedding the video into other websites (instead of YouTube). So, were you ever rickrolled? photo courtesy of Wikipedia ). News & Notes
BIZNOLOGY | TUESDAY, MARCH 4, 2014
[Youtube] Blog your way into a book deal
What you really need social media for, via Twitter, Facebook, YouTube, whatever, is to make it as easy as possible for the people who are fellow birds-of-a-feather to find you. Your second step is to grow a community around the writing you’re doing on your blog. Do I have a recent example of this happening in the wild? Related articles.
HUBSPOT | THURSDAY, FEBRUARY 3, 2011
[Youtube] Volkswagen Gets 1 Million Commerical Views Before the Super Bowl
A pair of interesting things came from Volkswagen yesterday - they purposefully leaked their two Super Bowl commercials on YouTube. Its only been one day since the videos were uploaded to YouTube, and they’ve already surpassed 1 million views. How do you get started with YouTube, video podcasting, live streaming, or viral videos.
WRITTENT | TUESDAY, JUNE 4, 2013
[Youtube] 17 Ways to Succeed in Viral Content Marketing
SingleGrain recommends Digg, Reddit, StumbleUpon, YouTube and Del.icio.us as top sites for achieving a viral effect of your content marketing. 7. Viral marketers are so incredibly surprising that their content demands clicks, like the recent Smartwater YouTube ad titled “ Jennifer Aniston Sex Tape. ”. 8. Inspire the Right Emotions.
WEBBIQUITY | TUESDAY, SEPTEMBER 3, 2013
[Youtube] 15 Expert Guides to WordPress: Tips, Techniques, Plugins and More
Noemi Madrid reviews more than a dozen plugins for integrating your content with and sharing it on social platforms, including plugins specifically developed for interaction with Facebook, Google+, Flickr, Pinterest, Storify, YouTube, and even MySpace. See below for sources.). Nevertheless, it’s not perfect. Just like Mashable!”)