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  • MARKETRI  |  THURSDAY, JULY 12, 2012
    [Youtube] Socialcam: The New Video Marketing Tool for B2B Firms
    The other inevitable question that comes up is how this tool stacks up to the video giant, YouTube. This is something that YouTube can’t compete with. I love learning about new social media tools, whether it is for business for pleasure. For example, I’ve become pretty obsessed with Instagram lately. What is Socialcam?
  • SYNECORE  |  WEDNESDAY, JUNE 5, 2013
    [Youtube] Video Rules! Why You Need it in Your Content Marketing
    Or maybe Jeff Gordon going for a “Test Drive” with Pepsi Max : And then there’s, of course, Dove , who always gets people talking: (Just under Dove’s YouTube account, this video has 54 million views since its upload in mid-April.). According to YouTube , 72 hours of video is uploaded every minute. 'Yes, I love cat videos. Ah right.
  • NUSPARK  |  SUNDAY, SEPTEMBER 9, 2012
    [Youtube] Online Display Advertising, Targeting, and Capturing Leads
    The Ad Planner assists in researching placements, topics, interests, and YouTube channels. . A Look at Online Display Advertising for Lead Generation. The role of online display can be huge if executed properly and tracked accordingly. Lead generation and lead nurturing both can be done via a targeted display campaign. Retargeting. Summary.
  • FATHOM  |  MONDAY, MARCH 10, 2014
    [Youtube] Hosting a Google+ Hangout on Air for Your Healthcare Organization
    And finally, check that your Google+ page and YouTube channel are connected properly, as the Hangout on Air will automatically broadcast to your YouTube channel. Following the broadcast, check your YouTube channel and add an optimized title, description and tags. Pick your date and time carefully. Promote. Practice. Prepare.
  • DIANNA HUFF - B2B MARCOM  |  TUESDAY, AUGUST 6, 2013
    [Youtube] 50 Ways to Market Your Website to Generate Links
    YouTube video descriptions. 'Last week, my good friend Jill Whalen asked people, “What’s a good tip for marketing a link-worthy website which in turn might actually garner links?” Her Question of the Week is my favorite part of the newsletter!). I’ve posted 50 of them below. See, nothing complicated.) Enjoy! Packaging.
  • INSIGHTIQ BLOG  |  MONDAY, FEBRUARY 27, 2012
    [Youtube] Big D, little d, What Begins with D? Try Direct and direct.
    And those who engage directly with your brand via the myriad channels available today (think Twitter, Facebook, Youtube and the like).  We all know (but perhaps don't want to acknowledge) that brands shouldn't try to build relationships with their entire customer base; there is no need to focus on the person who buys once every ten months.
  • HUBSPOT  |  MONDAY, NOVEMBER 14, 2011
    [Youtube] The Secrets to Stellar Marketing Automation
    ” With a lot of moving parts: email, search, blogging, Facebook , Twitter, LinkedIn, YouTube, whitepapers, and ebooks, to name more than a handful, each marketing automation component needs to be timely and relevant from the customer’s perspective. Noting their early success on the production line, the foreman yells, "Speed it up!"
  • HUBSPOT  |  TUESDAY, SEPTEMBER 6, 2011
    [Youtube] 5 Ways Community Banks Can Adopt Social Media
    ” Union First Market operates 99 branches statewide and is an avid user of social media marketing tools like Facebook, Twitter, and YouTube to connect to the community at large and vice versa. He is currently editorial director for Hologram Publishing , a provider of custom content for companies large and small. Read everything.
  • VIDYARD  |  WEDNESDAY, APRIL 9, 2014
    [Youtube] Vidyard Rocks the Juno Awards Red Carpet as an Official Partner
    You only need to look at the official Juno Awards YouTube channel to see that the celebration of Canadian music goes year round, featuring exclusive performances and interviews that you wouldn’t get to see or hear on television and radio. As you can see, Ian was pretty pumped. Behind the scenes. The Red Carpet & Awards Show.
  • INBOUND SALES NETWORK  |  THURSDAY, MARCH 17, 2011
    [Youtube] Social Selling: How to Harness the Power of Web 2.0
    You will need to visit your most important clients at least every other day on their key online presences, may it be 2Facebook, LinkedIn groups, Twitter, YouTube, Stubled, MySpace. Social media is changing the way our customers buy and the way in which we engage them. Benefits of Social Selling. Steps to Social Selling. Start By Listening.
  • MI6 MARKETING AGENCY  |  THURSDAY, MARCH 31, 2011
    [Youtube] Talking With the Groundswell
    1) The Power of YouTube! Let’s make it a bit “campy&# and throw it up on YouTube! Chapter 6: Talking to the Groundswell. Groundswell is broken down into three parts. Part two, chapters 4-9, focuses on tapping into the Groundswell. The site features links to the people, companies and stories talked about in this chapter.
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 25, 2013
    [Youtube] Why Your Personal Brand Represents Your Career Insurance
    YouTube. 'If you lost  your job tomorrow, how would you and your family be affected? Undoubtedly it would be shocking and scary. You would have to apply for unemployment. You would have to update your resume. You would have to start looking for a new job. Are you ready for this? Executive focuses on his personal brand. Paul Dunay. LinkedIn.
  • SYNECORE  |  SATURDAY, FEBRUARY 9, 2013
    [Youtube] The Best Branded Content of the Week: February 9, 2013
    Here's a fun video I came across on YouTube this week from Red Bull. It seems to me that the Super Bowl advertising this year was like an unofficial kickoff (pun intended) for a whole bunch of branded content. Lets take a look at the best branded content of the post-Super Bowl week. Expedia - Find Your Story. Monopoly - Save Your Token.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, MAY 30, 2013
    [Youtube] Businesses, Don't Become a Social Media Pariah!
    Would you have made that YouTube comment if you were talking to this person face to face? 'I love social media. People who love social media know the difference between “being on a social network” and being part of a social community, which is something a lot of businesses are still learning. Why is he doing this? Stop it. CutItOut.
  • ENGAGE  |  THURSDAY, JANUARY 31, 2013
    [Youtube] The Super Social Media Bowl
    solution : Companies can upload commercials to YouTube, where they remain permanently embedded, allowing visitors to view them 5 minutes—or 5 years—after they originally air.  According to YouTube, 34 of the 54 Super Bowl ads in 2012 were released online before the game. Think about all of the things you could do with $3.8 million.
  • CONTENT MARKETING TODAY  |  SATURDAY, MARCH 6, 2010
    [Youtube] Formidable! Content Marketing Puts Paris Travel Guide and its Author on the Virtual Map
    He includes a ‘Video Blog’ on his home page that is an entree to a set of simple but charming videos on YouTube that he has uploaded to YouTube and that evoke the feeling of being in Paris. April in Paris and Content Marketing in Blossom. In fact, a quick Amazon search for ‘paris travel guides’ shows more than 1000 listings. Voila!
  • B2BBLOGGERS  |  FRIDAY, JULY 23, 2010
    [Youtube] Recipes For Great B2B Videos [#B2Bchat Recap]
    White label hosting … YouTube … etc. say YouTube. b2bchat @fearlesscomp : TubeMogul.com is a good site that posts to all, including YouTube @b2bento : YouTube embed in webpage – pump up the SEO To round it all up, it was a nice session as expected. Here are some highlights. prdreamer : Depends on style.
  • INDUSTRIAL MARKETING TODAY  |  FRIDAY, JANUARY 14, 2011
    [Youtube] Content Marketing: Think Like a Publisher, Act Like an Investor
    For more, visit Indium’s blogs and their YouTube channel. Thriving in today’s content-driven online marketing world, demands that you think like a publisher. That’s the battle cry among content marketers. That mindset is even more important today if you don’t want to drown in the deluge of online content. Chapman (Authors of Content Rules ).
  • B2B VOICES  |  WEDNESDAY, DECEMBER 21, 2011
    [Youtube] 2012: No Predictions, Just Actions
    Video : We do have a YouTube presence, but our video strategy continues to focus on bringing people to our location. Everyone seems to have dusted off their crystal balls the past few weeks as the predictions for social media in 2012 are plentiful. I  stopped reading them. What are your plans for digital content in 2012?
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, MAY 26, 2010
    [Youtube] How to measure 5 popular social media channels
    YouTube and video sites More than just a fun place to see kids hurt themselves on bikes or watch cute pet tricks, YouTube is now a key tool in any marketing campaign. The post is a follow-up piece to an earlier article Estill wrote where he suggested that ROI, or return on investment, on marketing is a bogus term. Uncertain?
  • CLIENT BRIDGE  |  THURSDAY, JANUARY 3, 2013
    [Youtube] Marketing Resolutions for 2013
    Produce a video in the first quarter of 2013 and post it on YouTube. The Hubspot blog has 16 ideas for worthwhile marketing goals for the coming year. Blog at least twice a week. Companies that blog 6-8 times per month generate over twice as many leads as companies that blog just twice a month. Enhance your design skills. Do email A/B tests.
  • CLIENT BRIDGE  |  TUESDAY, MAY 24, 2011
    [Youtube] Using Social Media to Launch and Promote a Product
    Cost : Approximately $3,600 Slideshow on YouTube Kawaski created a slideshow to thank all the people involved in the book project launch and promotion. From JeffBullas.com, here's a look at how anyone can launch and promote a product, using only social media. Facebook Kawaski built a fan page specifically for his book.
  • HUBSPOT  |  FRIDAY, MARCH 4, 2011
    [Youtube] 20 Examples of Great Facebook Pages
    Skittles launched a "Win the Rainbow" contest asking it's fans "what they would do for a Skittles vending machine," which garnered entries that racked up hundreds of thousands of views on YouTube. Marketers are becoming more and more interested in measuring the ROI of social media. Although only 15.4% Skittles. Zappos. McDonalds. iTunes.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 12, 2011
    [Youtube] Case study: Facebook ads create Hollywood buzz
    Here are the tactics of the campaign: Uploaded the latest and best version of the movie preview to YouTube, and optimized it for the movie and the names of the actors. 452 YouTube video views. I’d like to welcome Robert Dempsey as the newest {grow} contributing columnist. Here is an amazing story as his first post! Star is Born.
  • MODERN B2B MARKETING  |  WEDNESDAY, SEPTEMBER 21, 2011
    [Youtube] The Evolution of a Marketer
    Convergys Corp study found that a negative review on Facebook, Twitter or YouTube can cost a company 30 customers. by Maria Pergolino B2B Marketing: The Evolution of a Marketer. According to Merriam Webster, by definition, evolution is “a process of continuous change from a lower, simpler, or worse to a higher, more complex, or better state.”
  • HUBSPOT  |  FRIDAY, SEPTEMBER 28, 2012
    [Youtube] 7 Companies That Jumped on a Viral Craze at Just the Right Time
    million views on YouTube. The music video was released on July 15, 2012 and has gained over 280 million views on YouTube ever since. Remember what you thought when you first saw the Old Spice guy? When you heard the musical stylings of Carly Rae Jepsen in the emotional roller coaster "Call Me Maybe?" So what can you do? Whatever works.
  • ENGAGE  |  WEDNESDAY, JULY 20, 2011
    [Youtube] 6 Steps to Realistic Social Media Implementation
    Would posting videos of your board meetings actually be a good idea for YouTube? Create an editorial calendar and begin sharing content Image by Yandel Provide best practices and tips for creating Tweets, posting on Facebook, answering questions on Quora, uploading videos to YouTube, etc. Maybe we were asking too much.
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 10, 2011
    [Youtube] 2010 Social Media Trends in the Industrial Sector
    YouTube video that shows your product in action. This is the second year that GlobalSpec has surveyed engineering, technical, industrial and manufacturing professionals on how they are using social media. You can download a free copy of the complete report here: [link]. This is good news or bad news depending on how you look at it.
  • MODERN B2B MARKETING  |  TUESDAY, MARCH 25, 2014
    [Youtube] 3 Pieces of Social Media Real Estate You Shouldn’t Overlook
    Twitter, Slideshare, and YouTube allow you to customize your profile’s backgrounds and headers — two more way to get your message across at no cost. 'Author: Carra Manahan Have a big event promotion or new asset launch planned in the near future? Read some more ideas for creative cover photos here.). Social Media
  • SYNECORE  |  TUESDAY, JULY 15, 2014
    [Youtube] Responsive Web Design Stats: What You Should Know
    Subscribe to Synecore Tech''s YouTube Channel for more insight into the world of RWD! 'We all know that trends come and go throughout the years, especially in the ever-changing world of design. But what separates a design that is trendy compared to a design that is useful? Enter: Responsive Web Design ! Transcription. Resources. Ironpaper.
  • VIDYARD  |  TUESDAY, APRIL 1, 2014
    [Youtube] What Your Website’s Missing: A Video Content Journey
    Your site’s path to conversion should be as compelling as YouTube; that is to say, one minute folks are watching a video of epic fails and twenty minutes later they’re still there, happily watching cats chase lasers. So how can you be as compelling as YouTube AND drive action on your site? Set up a video content journey!
  • CONTENT MARKETING TODAY  |  FRIDAY, JANUARY 29, 2010
    [Youtube] 4 Common Sense Social Media Tips for PR and Marketing Pros
    In recent years, YouTube has captured our attention with millions of users count on it for news, entertainment and seemingly countless cute kitty home movies (Doubt me? dare you to search for “cute kitties” on YouTube.). Yes, you can apply the best of traditional public relations practices to the new world of social media. Have a plan.
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, JULY 16, 2009
    [Youtube] Alterian Pushes Into Social Media Management with Techrigy Acquisition
    message boards/forums (such as LinkedIn discussions), wikis (such as Wikipedia ), video and photo sharing sites ( Flickr , YouTube ), and some mainstream media blogs ( The New York Times , Wall Street Journa l). Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MARCH 12, 2014
    [Youtube] The Changing Nature Of Work [Slideshare]
    In March 2012, 2 Billion YouTube videos watched a day. So for people who own devices they’re watching 400 YouTube videos a month.  'In my current role, I am responsible for content marketing and content development at SAP on the topic of the Future of Business. I’ve talked about how HR is becoming the marketing department.
  • B2B VOICES  |  FRIDAY, FEBRUARY 1, 2013
    [Youtube] How Stratasys Hit 700k Video Views and Reimagined What’s Possible in 3D Printing
    Within two days of the campaign launch, the New York Observer and Huffington Post published the Emma video and stories, setting off a flurry of social media sharing as nearly 300,000 people watched Emma’s story on YouTube within the first two weeks of the campaign. But the growth of the 3D printing market, expected to reach $5.2 million.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, OCTOBER 25, 2013
    [Youtube] Can CMOs Master The Customer Experience For Hispanic Shoppers?
    With more advanced personalization and optimization strategies, it’s now possible for brands to modify and customize the customer experience across multiple channels—in terms of messaging, tone and content—based on where the visitor is coming from, be it Facebook, Twitter, YouTube or another referring site. According to the  U.S. by 2050.
  • BLOG MY CALLS  |  MONDAY, MAY 20, 2013
    [Youtube] Landing Page Optimization: 4 Things From Last Week's Webinar
    Also, a video can serve as a distraction and sidetrack your visitor, even causing them to click-through to YouTube or another site in an effort to watch more videos. 'Last week we had a great webinar on landing page optimization with Josh Krafchin of Clever Zebo. The full recording of the webinar is on our website. Here they are. Period.
  • PAUL GILLIN  |  FRIDAY, JUNE 4, 2010
    [Youtube] Weinberger Wisdom
    The most popular stuff on YouTube is about humans screwing up. My definition of a good speech is one in which the speaker tells you something you already know in a way that you’ve never considered before. That’s why David Weinberger is one of my favorite speakers. Tech Leadership Council’s Social Media Summit.
  • THE EFFECTIVE MARKETER  |  MONDAY, MAY 21, 2012
    [Youtube] How to Include Webinars in Your Content Plan
    The longer webinars (more than 30 mins) can later be chopped down into easily digestible segments and posted on your Youtube channel. The same result was voiced by Focus Research , pointing to webinars as one of the most valuable tools for B2B marketers. All Webinars Are Not the Same. Focus: Product features and functions. What: Case Study.
  • SYNECORE  |  TUESDAY, JANUARY 22, 2013
    [Youtube] HTTPS Encryption Will Kill Organic SEO - And Make Google Richer
    March 2012 - Application of changes to its privacy policy allowing Google to track user data over all platforms, including Gmail and YouTube; Google said it was to help personalize search query results. It controls the two largest search engines on the planet (Google and YouTube). What does it mean? HOW DOES HTTPS AFFECT ORGANIC SEO?
  • VIDYARD  |  MONDAY, NOVEMBER 11, 2013
    [Youtube] The Future of Video Marketing: My Top 10 Predictions
    Gen Y’ers aren’t buying cable or satellite subscriptions, they rely on YouTube and the Internet. well placed video campaign will find your customers as YouTube takes them down the rabbit hole from the comfort of their couch. The future of the Internet is television. There has been a shift in living room media.
  • SYNECORE  |  FRIDAY, MARCH 21, 2014
    [Youtube] Smarketing: What is a Service Level Agreement?
    Subscribe to Synecore Tech''s YouTube Channel for the latest tips and tricks on all things marketing! 'A service level agreement (SLA) outlines the commitment a company''s sales and marketing teams make to each other for the overall good of the business. and “What follow-up procedures result in the highest close rates?” Follow @Royersm87.
  • REPUTATION TO REVENUE  |  WEDNESDAY, OCTOBER 6, 2010
    [Youtube] Why is customer-centric marketing still more talk than action?
    Ranjay Gulati’s more recent Reorganize for Resilence provides similar testimony, evidence, and examples of the power of customer centricity for solutions development, marketing, and sales (you can watch my partner Steve Hurley’s interview with Ranjay on our new  YouTube channel ). Why do we hear so much talk but see so little action?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 9, 2010
    [Youtube] Is the Internet destroying your culture … or creating it?
    Whether it’s YouTube-inspired dance moves, crowd-sourced literature, or my own personalized information stream, the Internet is inexorably un-tethering  culture from the places on earth and moments in time. “Mass culture is dead. Every one of us is creating our own version of culture.&#. Now, I make my own newspaper. Tweet This!
  • WEBBIQUITY  |  FRIDAY, OCTOBER 4, 2013
    [Youtube] How To Analyze and Grow Website Visits
    YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it). 'Editor’s note: a version of this post originally appeared on ChamberofCommerce.com. If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 16, 2012
    [Youtube] The Story Behind Red-Hot Storify
    It’s a way to curate social media … select what we will say on Twitter, Facebook, YouTube, Instagram, whatever and use that to tell the story of what happens. Click here if you can’t see this video interview with Storify Founder Xavier Damman. Xavier Damman of Storify. So Xavier, tell us about your story.
  • WRITTENT  |  FRIDAY, APRIL 18, 2014
    [Youtube] 25+ Resources To Teach You How To Write Killer Headlines for Your Blog
    7 Powerful Trigger Words Used In Your Blogging Headline | YouTube Video. This great YouTube video explains the use of 7 powerful trigger words. 'Learn How To Write Killer Headlines. Quit wasting your time agonizing over how to write killer headlines that will get your blog posts read. How To Write Magnetic Headlines. Great tool.
  • VERTICAL RESPONSE  |  WEDNESDAY, AUGUST 20, 2014
    [Youtube] 5 Small Businesses Excelling on Social
    YouTube. In addition to using Twitter, where she’s just shy of 4,500 followers, Swiger uses her YouTube channel to share tutorials on knitting, spinning and dyeing yarn along with inspirational videos on creative businesses. However, SMBs are making waves of their own. Epicurean Connection. Website. Twitter. Facebook. Website.
  • SAZBEAN  |  MONDAY, JUNE 21, 2010
    [Youtube] Review: TweetShare for Sharing Files & Creating Discussions via Twitter
    You can either upload a file (images, videos, Office Docs, or PDFs) or embed a file from one of their supported partners (sliderocket, box, screenr, slideshare or YouTube). Let’s say you took a picture at a conference and you wanted to get feedback about it. You can also switch to a public view and have a live chat around the topic.
  • VOLACCI  |  WEDNESDAY, JULY 10, 2013
    [Youtube] Reduce, Reuse, Repurpose Content
    YouTube * Record a video for YouTube: Give your original content a more visual angle. 'Picture this: you’ve just finished writing a blog post about your personal take on a recent event and how to apply the lessons learned to your specific niche. It’s original, timely, useful and unique. You’ve just generated very valuable content.
  • WEBBIQUITY  |  MONDAY, JULY 25, 2011
    [Youtube] Web Presence Optimization, Reloaded
    The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube. Where do I start?
  • INDUSTRIAL MARKETING TODAY  |  TUESDAY, NOVEMBER 22, 2011
    [Youtube] Cool Stuff Manufactured in America
    Visit Cool Stuff Being Made’s YouTube channel for more manufacturing videos. In the spirit of Thanksgiving later this week, this post is my way of giving thanks to those manufacturers who still believe in the value of “Made in America.”. You will find lots of useful information on their site and if you like, you can join and get involved.
  • WEBBIQUITY  |  TUESDAY, JULY 23, 2013
    [Youtube] Link Building: Four Types of Backlinks to Pursue (And Three to Avoid)
    If you’ve got a highly visual product, use Flickr and Pinterest; if you can make video part of the mix, set up a company channel on YouTube and Vimeo. 'Editor’s note: a version of this post originally appeared on ChamberofCommerce.com. Relevance is determined by the subject matter of a website and on-page optimization techniques (e.g.,
  • VIDYARD  |  WEDNESDAY, OCTOBER 16, 2013
    [Youtube] Video Marketing SEO: 4 Tips From Rand Fishkin
    With Google and YouTube being the top two search engines, you’ll want to rank well for both, and yet you don’t want to cannibalize your own SEO efforts. 'Hubspot’s Inbound 2013 conference this August brought together a ton of industry content pros, including the wise and wonderful Rand Fishkin of Moz. Keywords are Important.
  • WEBBIQUITY  |  MONDAY, JANUARY 31, 2011
    [Youtube] Best Twitter Guides, Tips and Tools of 2010
    And with that in mind, he lists more than three dozen types of items you can share on Twitter other that stuff from your RSS stream, such as a new app or tool (with a quick tweet review), an interesting hashtag or discussion, an interesting/relevant YouTube video or a link to a Twitter list you think is worth following. by Ask Aaron Lee.
  • KOMARKETING ASSOCIATES  |  MONDAY, APRIL 9, 2012
    [Youtube] Out with the Old, In with the New: Making Google’s Privacy Policy Work for You
    However, the new policy , which allows Google to synchronize data across all its services (Gmail, search history, YouTube, etc.) Google’s new privacy policy , implemented at the beginning of March, has sparked a series of charges and countercharges about how the tech giant may be impinging on users’ privacy. Why or why not?
  • PWB MARKETING BLOG  |  WEDNESDAY, AUGUST 17, 2011
    [Youtube] Can Your Customers Find Your B2B Industrial Company Online?
    How about posting a demo of your complex industrial machinery on YouTube (and letting your sales force use it as sales piece)? Quick, type in your company name in Google. What are the search results? Does your company show up for the first listing? It better; if not, you have an SEO problem. But don’t stop there. That was five years ago.
  • B2B LEAD GENERATION BLOG  |  SUNDAY, AUGUST 5, 2012
    [Youtube] How IntraLinks Used Social Media to Generate Twice as Many Sales-ready Leads as Any Other Channel
    To keep your content stream flowing, Skotidas advises subscribing to newsletters, RSS feeds, YouTube channels, iTunes and Google Alerts. Tweet Do you think social media is better for researching prospects than for attaining face-to-face meetings where deals are won and contracts are signed? All it needed was the right strategy. Company name.
  • WEBBIQUITY  |  WEDNESDAY, DECEMBER 11, 2013
    [Youtube] 18 of the Best Content Marketing Strategy Guides of 2013
    'Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year.
  • BIZNOLOGY  |  MONDAY, NOVEMBER 11, 2013
    [Youtube] A 13-step crash course in digital marketing
    Greg found the playbook for great video marketing involves a strategy, script, storyboard, good camera, accessories, lighting, editing and, for YouTube, metadata, custom thumbnail, annotations, captions and calls to action. 'Did you know that in this decade, digital is the only media channel to grow every year? Or magazines, newspapers)?
  • TRADESMEN INSIGHTS  |  THURSDAY, FEBRUARY 18, 2010
    [Youtube] Are B2B Social Tactics Different Than B2C ?
    Jay Baer in a recent post, Crushing the Myth of B2B Social Media , agrees with my premise, and he cites a recent study by MarketingProfs, State of Social Media Marketing Report , (which surveyed more than 5000 marketers) that both B2B and B2C marketers basically used the same tools… Facebook, LinkedIn, Twitter, YouTube and MySpace.
  • ENGAGE  |  TUESDAY, JULY 24, 2012
    [Youtube] 15 Twitter Hashtags For Content Junkies
    51eiq #SMM #Facebook #Twitter #YouTube — Jeff Bullas (@jeffbullas) July 23, 2012. If you’re on Twitter, you’ve likely found yourself more than once pondering about what hashtag to use for a tweet. Or perhaps you don’t know the best way to connect with people who share your interests (not including Justin Bieber ). content. LuVz6w. Rebecca P.
  • PWB MARKETING BLOG  |  FRIDAY, SEPTEMBER 9, 2011
    [Youtube] 22 Effective SEO Tips to Optimize Your B2B Website
    Optimize YouTube Videos – Insert targeted keywords for your business in the video title and description. Do you ever wonder why your B2B website isn’t getting more traffic? It could be that your website isn’t properly optimized for search engines. You need to optimize your entire online presence, not just your website. Now that’s quick!
  • ENGAGE  |  MONDAY, APRIL 1, 2013
    [Youtube] 8 Ah-Ha Moments from SXSW 2013
    The one social media channel every business should be on: YouTube. Jamie Grenney, VP of Social and Online Video at Salesforce, says a quality YouTube video can be just as powerful as a sales person (though we still need people!). YouTube offers great search and a format people feel comfortable using and sharing. takeaways.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 5, 2011
    [Youtube] How to Squeeze More Lead Gen Juice From Your Social Presence
    The next time you tweet a link, post a message on Facebook or LinkedIn, or upload a video to your YouTube channel, consider the following 10 tactics to make sure you're squeezing out as much lead gen juice as possible from your social media strategy. Include CTAs in videos you upload to YouTube. Create custom landing pages on Facebook.
  • PAUL GILLIN  |  THURSDAY, JULY 8, 2010
    [Youtube] Oracle’s Social Media Policy
    Remember that you may be viewed as endorsing any Web video (whether hosted by YouTube or elsewhere) or other content you link to from your blog or posting, whether created by you, by other Oracle employees, or by third parties, and the Social Media Participation Policy applies to this content. version from six months ago can be found here.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 19, 2012
    [Youtube] The World’s Best Marketing Program?
    Jeff Ogden, President of Find New Customers is host of Mad Marketing TV , sponsored by Act-On Software , so I’m on YouTube at least once (and usually twice) every week! Since Find New Customers is like most young companies, we cannot spend a fortune on Google Adwords, display ads and more. And our sponsor, Act-On is doing very well too!
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 12, 2013
    [Youtube] Move From Branded Content To A Content Brand
    Today, your fans on Facebook, your followers on Twitter and your subscribers on YouTube or iTunes are a valuable audience. Our most recent  Future of Marketing  interview explained Nick Kellet’s suggestion that we focus more on our Customer’s Brand than on our own. What do you see happening in Content Marketing today?
  • WWW.BRAINSHARK.COM  |  FRIDAY, NOVEMBER 8, 2013
    [Youtube] Sales Survey: 44% of Reps Prep for Meetings in the Parking Lot [Infographic]
    'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. Home Ideas Blog Sales Survey: 44% of Reps Prep for Meetings in the Parking Lot [Infographic]. Sales Survey: 44% of Reps Prep for Meetings in the Parking Lot [Infographic].
  • HUBSPOT  |  FRIDAY, OCTOBER 21, 2011
    [Youtube] 10 Error Messages That Make Marketers Cry
    Picture the scenario: You're uploading a particularly lengthy video to YouTube, the upload status bar is at a promising 99%, and up pops this error message. Thanks for leading me on, YouTube. As inbound marketers , we've all experienced it. So the next time you experience one of the following "why me?" Microsoft Office crashes.
  • HUBSPOT  |  TUESDAY, APRIL 17, 2012
    [Youtube] 10 Ways to Instantly Amplify the Social Proof of Your Marketing
    Video user testimonials on YouTube, for example , generated 3x the conversion rate vs. organic traffic for Beachbody, the makers of P90x fitness. An individual's purchasing decision can be influenced by a large number of factors. Are you considering how influential social proof can be in that mix? What Is Social Proof? 2) Embedded Tweets.
  • VIDYARD  |  THURSDAY, OCTOBER 3, 2013
    [Youtube] What I Learned at Video Marketing Space Camp
    Salesforce.com alone has a library of over 5,000 video assets across 20 channels on YouTube and they’re constantly improving their strategy by looking to produce authentic, entertaining content that inspires. Leveraging the YouTube platform fully. Fashioning content assets that are believable for the brand. videospacecamp.
  • SAVVY B2B MARKETING  |  SUNDAY, MARCH 7, 2010
    [Youtube] “Pardon Me, Your Brand is Leaking” – 3 Ways to Fix It
    YouTube channel. This week we welcome John White who writes for the blog, How to Hire a Marketing Writer. His post is a great reminder to all of us about why--and how--we need to brand consistently. The good news is that the Web gives you dozens of B2B points of contact with prospects and customers. Have you ever sent a message like this?
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 20, 2012
    [Youtube] Four All-Stars of B2B Social Media Branding
    One of my favorites, GE has published a compelling series of videos on YouTube that are eminently sharable via social media. The firm has racked up over 6 million (yes, million ) video views on their YouTube channel, and routinely garners several hundred Likes on new Facebook posts. mmm!). Your thoughts? Related articles.
  • LEADERSHIP  |  FRIDAY, JUNE 6, 2014
    [Youtube] Interesting Infographics: Repurposing Content Takes 5 Steps–Here’s How To Do It
    Repurpose the message: this is your opportunity to transform your original content into a new podcast, YouTube video, etc. 'As a B2B marketer, we are always searching for ways to publish good, valuable content. After investing significant time and resources into developing your content, do you also repurpose it in your campaigns?
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JUNE 5, 2013
    [Youtube] How to Make the Zero Moment of Truth Work for You
    Try adding a YouTube channel to your social media arsenal. 'Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. 38% comparison shopped online. 36% checked out the brand/manufacturer’s website. Brand Credibility.
  • VIDYARD  |  FRIDAY, MAY 2, 2014
    [Youtube] Watch How This B2B Brand Spoofed Game of Thrones to Drive Webinar Attendance
    After distributing the video on various social media channels (LinkedIn, Google +, Facebook, Twitter, YouTube, Reddit, etc.), 'Alright, so you’ve got an important webinar to promote, but you’re an enterprise mobility management and security solutions company. ” (whew, sounds like some pretty epic stuff!). Measurable results.
  • BIZNOLOGY  |  MONDAY, APRIL 21, 2014
    [Youtube] 25 social media listening aids to increase your hearing
    Addictomatic : Focuses on a variety of platforms such as: Flickr, YouTube, Twitter, WordPress, Bing News, Delicious, Google, Ask.com, etc. '78% of consumers say that companies’ social media posts impact their purchases (source: Forbes ). 74% rely on social networks to guide purchase decisions (source: Social Sprout ). pro account is required.
  • INBLURBS  |  THURSDAY, JANUARY 20, 2011
    [Youtube] 7 Ways how to empower your social networking with blog commenting
    When a social media marketing agency thinks of getting awareness through social media channels, it prefers to use Facebook, Twitter and Youtube to reach the people. Moreover, it tells us how to get customers involved in our business. Research the blogs that your customers are reading. Be regular in reading and commenting. Send article as PDF.
  • HUBSPOT  |  TUESDAY, JUNE 29, 2010
    [Youtube] Help the Unemployed Stormtroopers [Comedy Video]
    Subscribe to our YouTube page. After the fall of the Empire, it was pretty tough for Stormtroopers to find new jobs. What skills could they offer potential employers? How would they affect the company culture? Help the Stormtroopers. Watch the video. Want more videos? Unemployed Stormtroopers". Webinar: Marketing in a Recession.
  • SOCIAL MEDIA B2B  |  TUESDAY, JULY 17, 2012
    [Youtube] SAP Brands B2B Social Media Profiles as Part of Global Campaign
    YouTube. SAP produced a television commercial as a core part of the campaign and shared it on YouTube. There’s nothing new or magical here, but B2B companies produce videos all the time, and forget to share them on their YouTube profiles. Brazil and Germany, according to this press release. Twitter. Facebook. Linkedin.
  • INBLURBS  |  WEDNESDAY, NOVEMBER 2, 2011
    [Youtube] IBM Study reveals that social media is the Marketing Priority worldwide
    Register the most important social media networks for your brand as they are Facebook, Twitter, LinkedIn, YouTube, Flickr, Slideshare and any other sites or forums where your target audience is around. These are interesting data. As social media is evolving at a very quick pace businesses also need to evolve to stay on track.
  • MARKETING EDGE  |  SATURDAY, FEBRUARY 28, 2009
    [Youtube] Get a Reporter’s Mentality in Your Marketing Department, Social Media Will Reward You
    Let’s connect some dots. DOT 1 - Social media recognizes, even rewards candor and honesty. DOT 2 - Traditional media is declining and those journalists that remain must do more in the same amount of time – God Bless You. DOT 3 – Recession is causing executives to search for something less costly, more effective in marketing. will respond favorably.
  • SYNECORE  |  FRIDAY, AUGUST 2, 2013
    [Youtube] 3 Lessons You Can Learn From Your Own Content - #MarketingTechMin
    If you find their insight useful, be sure to tune in to SyneCore’s YouTube channel every Friday for more discussion about the latest trends in the Marketing Technology industry. 'Watch out - Synecore Tech''s Content Team has taken over this week''s #MarketingTechMin! The Internet is in chaos - complete chaos. Follow @SyneCoreTech
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 15, 2010
    [Youtube] What Are Your Target Audience’s 5 Top Web Sites?
    Yet how many of us scramble to post on a blog or upload a  video to YouTube without taking time to survey our target audience ? If you want to create content that engages readers, you have to know their online habits and interests. What are your online reading habits, blogs, websites, articles, videos, podcasts? They won’t stay. Tennis.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, AUGUST 11, 2010
    [Youtube] How is Social Media Impacting Your Brand
    More importantly, is Facebook getting us more action or is it YouTube? As marketers, we need to define those base line objectives to get answers to these kinds of questions. If we know where our successes are, then we can spend more time cultivating them. Three key areas to evaluate are exposure, influence and engagement.
  • WEBBIQUITY  |  MONDAY, JANUARY 17, 2011
    [Youtube] Best Social Media Stats, Facts and Marketing Research of 2010
    Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. million business-oriented queries on YouTube every week. YouTube reaches 36% of all business decision makers (more than 10 times the figure for Forbes.com). How do the audiences differ across various social networks?
  • WEBBIQUITY  |  MONDAY, MARCH 26, 2012
    [Youtube] Best Web Presence Optimization Guides and Tips of 2011
    Frequent best-of honoree Janet Driscoll Miller lays out a three-stage process for making social and SEO work together, starting with claiming your company profile on the major social networks (at least Twitter, Facebook, LinkedIn, SlideShare and YouTube) and then connecting those accounts through a Google profile. Videos, Images & Google!
  • VERTICAL RESPONSE  |  MONDAY, JANUARY 6, 2014
    [Youtube] 5 Tips to Get Your Video Marketing Efforts off the Ground in 2014
    Our video views are up, we’ve increased the subscribers of our YouTube channel and the comments for our individual videos are on the rise. Make sure you read the complete guide to using YouTube for your business as well! 'We’ve been hearing about the benefits of integrating video into your marketing mix for a while now. Be Consistent.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, JANUARY 24, 2014
    [Youtube] Sales Prospecting Perspectives Weekly Recap - Week of January 24, 2014
    One is to introduce yourself via a YouTube video, enhancing the personal, human sphere of the sales interaction. 'Good morning, Sales Prospecting Perspectives readers! This week was an eventful one for us here in Norwood, Mass. On Monday, we celebrated Martin Luther King, Jr. Who hasn''t heard of telecommuting for a teleprospecting job?
  • SYNECORE  |  SATURDAY, MARCH 22, 2014
    [Youtube] Online Video as the Modern Day Yellow Pages Ad
    Creates three-dimensional, intimate brand awareness (YouTube 2 nd largest search engine on earth). 'Remember Yellow Page’s “Let Your Fingers Do the Walking” slogan? In fact, the slogan was considered good enough to earn an honorable mention in Ad Age’s 1999 Top 10 Slogans of the Century awards. Let Your Fingers Do the Walking.
  • PAUL GILLIN  |  WEDNESDAY, NOVEMBER 24, 2010
    [Youtube] Oracle’s Updated Social Media Policy
    Remember that you may be viewed as endorsing any Web video (whether hosted by YouTube or elsewhere) or other content you link to from your blog or posting, whether created by you, by other Oracle employees, or by third parties, and the Social Media Participation Policy applies to this content. Dated 11/22/10. This is a well-crafted policy.
  • WEBBIQUITY  |  THURSDAY, JANUARY 30, 2014
    [Youtube] 12 (of the) Best Guides to Marketing on Pinterest of 2013
    'Which social network was fastest to reach 10 million users, and now has 70 million members worldwide? Which social network saw its membership outside the U.S. grow 125% in 2013? Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook? Image credit: Rebekah Radice. Foster engagement? Share.
  • VOLACCI  |  WEDNESDAY, FEBRUARY 19, 2014
    [Youtube] Drupal Resources for Marketers
    Google/YouTube. 'There are many resources available for marketers. Finding Drupal-related marketing resources can be a little bit trickier. Don’t worry though, I’ve done some of that work for you. Below is a list of useful Drupal resources for marketers to help with those inevitable Drupal-related questions that may arise. drupalize.me
  • MODERN B2B MARKETING  |  WEDNESDAY, MAY 29, 2013
    [Youtube] What’s the Value of a Google Hangout for Marketers?
    The Hangout recording syncs to Youtube and can then be embedded back into Google+, a blog or even a landing page. 'Author: Jason Miller On June 5 Marketo kicks off Season 2 of the Marketing Happy Hour with Youtility Author Jay Baer. Register for the Hangout here. Marketo has hosted 4 Hangout On Air’s over a period of two months. You got it.
  • BUYEROLOGY  |  SUNDAY, JULY 24, 2011
    [Youtube] The New Social Buyer Ecosystem
       Storing recall through YouTube, Product Review Sites, Q&A such as Focus and Quora, and blogs they subscribe to.  Image via Wikipedia. From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    The pace in 2011 has noticeably quickened.  Related articles.
  • HUBSPOT  |  WEDNESDAY, AUGUST 7, 2013
    [Youtube] With Social Media Networks Constantly Changing, How Can You Keep Up?
    If you''re a marketer you''re also no doubt dealing with Twitter , LinkedIn , and YouTube , and maybe Google+ , Pinterest , Instagram , and others. 'Facebook just rolled out changes to its News Feed, along with policy changes that will make it easier for marketers to stay on top of what Facebook is doing with its algorithms. By doing.
  • WEBBIQUITY  |  MONDAY, JUNE 20, 2011
    [Youtube] 6 Reasons Social Media Sucks, But You Need to Use It Anyway
    YouTube reaches 36% of all business decision makers (more than 10 times the figure for Forbes.com). Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. Image credit: Spin Sucks. Reasons Social Media Sucks.
  • FEARLESS COMPETITOR  |  MONDAY, MARCH 14, 2011
    [Youtube] Why hiring a search marketing firm is a waste of money
    Create content consistently - eBooks, white papers, podcasts, YouTube videos, SlideShare presentations (with audio), etc. Propagate that Sorry Search Marketing firms. We don’t need your help. “Just think of all the leads that will pour in if you rank highly in Google when people search.&#. It’s a powerful statement.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, APRIL 6, 2011
    [Youtube] BtoB Magazine Selects 2011 B2B Social Media Winners
    BtoB Magazine Summary: From influencer relations to promotional mailings to live events to YouTube, the EMC campaign used almost every channel at its disposal. The 100-second invitational video was posted on YouTube in October and promoted through banner ads, blogs, social networks and email blasts. Integrated (Tech): EMC. Read more.
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