SmartBug Media
APRIL 23, 2024
Trade shows are a pinnacle event for marketing leaders. In this article, we will highlight creative trade show booth ideas designed to stop attendees in their tracks and turn fleeting interactions into meaningful connections. The Impact of Your Trade Show Booth Why is your booth so important?
Kaon
JUNE 25, 2020
Juniper Networks went from a traditional trade show booth… What do B2B companies do until trade shows return (whenever and however that may be)? Furthermore, these companies are not settling for digitizing their trade show booths to fit into the transition to the virtual event.
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Kaon
FEBRUARY 26, 2016
According to “The Marketing Spend Decision,” the most important objective for companies investing in trade shows is lead acquisition. Today, it is reported that 35-percent of exhibitors’ leads obtained at trade shows ultimately result in a sale, according to Exhibitor Magazine. The answer is simple.
Zoominfo
FEBRUARY 8, 2021
For many venture capitalists, 2020 was an opportunity to invest in the tools and technology that accelerated due to the pandemic. Three trends appear to help drive the increased funding in 2020: . This adoption of new tools spurred early-stage funding in favored B2B companies. New Tools Needed to Sell New Products.
Envy
JANUARY 14, 2019
But join us in making enough hours to at least start mapping out which cybersecurity trade shows you won’t want to miss next year. You know it as well as we do it at this point; going to trade shows is an unparalleled way to network and to learn from the innovators in your industry… Not to mention generate leads.
Webbiquity
MAY 3, 2022
The key takeaway: the pandemic forced people who rarely or never used virtual communications tools to suddenly begin using them regularly, and for a wide range of purposes. Diving deeper into the full research report from Knowland , while a strong recovery underway, the trend varies widely across leading U.S. .” Just 25% of U.S.
MarketJoy
JULY 17, 2020
Social media is a powerful tool, and with hard work and a little luck, you may even end up starting a new trend. Ask them what they are planning to do this year instead of going to the cancelled event, or what trends they are seeing in the industry. LEVERAGE THE CONTACTS MADE AT PREVIOUS CONFERENCES.
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