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Effective SEO Writing: 5 Steps

Brightedge

With all that in mind, let’s look at five practical tips for consistent, effective, and rank-worthy SEO writing. Navigational - Keywords like “Wikipedia” and “Bing” from users that want to visit a specific website have navigational intent. Unlike off-page factors (links, brand mentions, social network shares, etc.),

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Size Matters: Digging in to Employee Counts and Social Media Discrepancies

DiscoverOrg

Certain types of companies have a large blue-collar contingent of workers who do not have much use for a professional social network. In fact, 25% of C-level execs aren’t on the networking site, either.) has at least 75,000 employees according to the United Nations Global Compact and 86,000 according to Wikipedia.

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Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

Neuromarketing blog and Neuromarketing social networking site on Ning. 3 Easy Tips to Target Readers with Your Content. My client’s blogs and sites where I manage their content marketing. Alltop blog aggregation site: My Alltop page. Harvard Business Review blogs. Of course, this varies.

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The Sociology of Social Media: TED TV Talks

Writing on the Web

James Surowiecki: When social media became news : Most of us spend a pretty good part of the day using social media, whether it’s reading blogs or using social networking sites. Related posts: 4 Time-Saving Tips for Social Media Marketing. Social Skills: What’s Needed for Social Media.

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10 Common Sense Ideas To Raise Your Klout Score

Marketing Insider Group

If you have an online profile on any of the major social networks, you have a Klout score. So Klout updated the algorithm to include wikipedia mentions (a quantifiable measure of offline influence). Look for a connection between the approaches you might take on social channels and the impact on your score.

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Predictions for B2B digital marketing in 2013

Biznology

Photo credit: Wikipedia. Years ago, I would have advised them to ignore FB and focus on more targeted social networks. Personal branding is no longer just for celebrities or the self-employed; with the rise of social media, it is for everyone. So enough about big data. The focus in 2013 will be clean data.

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What Is Social Selling? Everything Your Company Needs to Know

EveryoneSocial

LinkedIn’s 4 Pillars of Social Selling. The Challenges of Social Selling. Social Selling Statistics. What is Social Selling? Additionally, social selling should also influence the following sales metrics: sales revenue, appointments, social network metrics, and social influencer scores.