KoMarketing Associates

FEBRUARY 10, 2021

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results.

SERP 295

SERP Features Google Top of Funnel 295

Optinmonster

MAY 16, 2023

In the ever-evolving world of search engine optimization (SEO) , on-page optimization alone is not enough to achieve high rankings and drive organic traffic to your website. Enter off-page SEO, an important part of SEO that goes beyond the boundaries of your website and extends its influence across the vast landscape of the internet.

SEO 78

SEO Lead Scoring Lead Ranking Link Building 78

Marketing Insider Group

FEBRUARY 22, 2021

Quick takeaways: Content feeds SEO and SEO feeds content. Content Helps You Hit Every Important Ranking Factor for SEO. Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. If you try, Google will notice, and you won’t earn the rankings you want on any URL.

Domain 334

Domain Long Tail Marketing Content Keywords 334

Conductor

OCTOBER 11, 2022

Ten years ago, Google would return simple search results based on how well a page is optimized with search engine optimization (SEO). Because 90% of internet users click on links on the first page of the results , these SERP features take up prime real estate, making them critical to target and leverage through SEO and content marketing.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Marketri

NOVEMBER 8, 2023

Your marketing budget must yield a strong return on investment (ROI), and one of the fundamental ways to ensure a healthy return is by employing a proper SEO strategy for your website, landing pages, and any other online assets. While it might sound complex, you don’t need to be an SEO guru to understand its implications.

Marketing AI 62

Marketing AI SEO Trends Marketing Budget 62

seo.co

MAY 10, 2021

What is “White Hat” SEO? SEO is a duality – there’s good SEO and bad SEO. Bad SEO is considered “black hat” while good SEO is considered “white hat.” What’s wrong with “Black Hat” SEO? And that’s exactly what you need for a successful SEO campaign. Impeccable quality content creation.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Hubspot

NOVEMBER 25, 2020

From blog titles to URL slugs, you might not realize how frequently you use SEO stop words. In this post, we'll walk you through exactly what SEO stop words are, how they can hurt — or help — your online presence, and which words are considered stop words by Google and other search engines. What Are Stop Words in SEO?

SEO 101

SEO Keywords Differentiation Google 101

Brightedge

JANUARY 20, 2022

The interface displays several site metrics, including the percentage of “Good URLs” and the total number of desktop impressions, along with statuses of Core Web Vitals. John Mueller: URL Changes Can Take Months to Process. Therefore, when a site changes core parts of its URL, every page address in Google’s database needs updating.

SEO 59

SEO Allocation Webinar Metrics API 59

Brightedge

SEPTEMBER 9, 2022

Some search engine optimization (SEO) experts have suggested that it might impact rankings as significantly as the Panda update of 2011. In other news, there have been several minor changes in Google Search Console along with some additions to Search Central documentation that SEOs should be aware of. SEO News at a Glance.

SEO 52

SEO Guidelines Validation Youtube 52

Optinmonster

APRIL 23, 2020

SEO requirements keep changing, and it can be hard to keep up with the latest developments. Without SEO, searchers won’t be able to find your site, and all your hard work will be for nothing. Exclusive Bonus: Download the SEO Ranking Factors Cheat Sheet to boost your search engine rankings quickly. Technical SEO.

Lead Scoring 140

Lead Scoring Lead Ranking SEO Keywords 140

Brightedge

JANUARY 20, 2022

The interface displays several site metrics, including the percentage of “Good URLs” and the total number of desktop impressions, along with statuses of Core Web Vitals. John Mueller: URL Changes Can Take Months to Process. Therefore, when a site changes core parts of its URL, every page address in Google’s database needs updating.

SEO 52

SEO Allocation Webinar Metrics API 52

Martech

FEBRUARY 22, 2024

Munch’s new features for its social media automation platform include video creation Safe Zones, Autotitle and Direct Publishing to YouTube Shorts; user management features including Publish Manager and New Account Page; as well as Enhanced with Clip Extension and Downloading SRT Files. Now, on to this week’s releases.

Marketing AI 108

Marketing AI Marketing Automation Services Word of Mouth CPA 108

seo.co

FEBRUARY 8, 2022

Change Your URL Slug, Intros, Titles, Metas & H1/H2/H3. Almost nothing remains the same from the original piece: The URL slug is different (but there are 301 redirects implemented). Post the video on your YouTube channel for some extra social media authority, and embed the video into your blog.

SEO 98

SEO Content Dwell Advertising Mediums 98

Convince & Convert

NOVEMBER 7, 2011

YouTube Annotations have always been a hard tool to grasp for both user and viewer. In the early days, YouTube users sometimes used Annotation to spam their viewers. YouTube Annotations no matter how honest or professional they were, never looked trustworthy. Why The ‘New’ Look Rocks. Or this one: [link] (Fast forward to 1:51).

Youtube 120

Youtube Viral Marketing Blast Campaigns Internet Marketing 120

Marketing Insider Group

MARCH 10, 2021

SEO-friendly URL. Local SEO features are continually evolving. For most videos, especially YouTube, Google will display a thumbnail. With video schema , you can provide more information, such as a thumbnail URL, duration, and description. Google uses more than the core organic algorithm to rank image results.

SERP 273

SERP Paid Search Agency Features Companies 273

Convince & Convert

MARCH 6, 2015

Search engine optimization (SEO) audits have the unfortunate reputation of being time-consuming and tedious. Even if you have consultants take care of your SEO, it’s still a good idea to understand these seven steps. SEO is a constantly changing landscape. The good news is, SEO audits don’t have to be difficult.

SEO 167

SEO Marketing Analytics Tools Lead Scoring Lead Ranking 167

Huptech Web

AUGUST 11, 2023

Table Of Contents Introduction Why Are Keywords Important in SEO? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords? SEO keywords can do precisely that! Why Are Keywords Important in SEO?

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

EMagine B2B Blog

DECEMBER 3, 2018

It’s no secret that SEO is an ever-evolving industry and will continue to be for years to come. Believe it or not, 2018 happened to be one of the most active years for SEO changes. I simply cannot remember a more active year and I’ve been working with SEO for over fifteen years. URL Inspection Tool Comes to Life.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

KoMarketing Associates

FEBRUARY 5, 2019

Understanding SERPs is a critical component of the SEO professional’s role. By analyzing search results, SEOs will better understand the key components of a result listing and be able to determine the specific requirements to rank. And, more importantly, how we can use these findings to guide strategic SEO campaigns.

SERP 120

SERP Features Top of Funnel Display 120

EMagine B2B Blog

DECEMBER 3, 2018

It’s no secret that SEO is an ever-evolving industry and will continue to be for years to come. Believe it or not, 2018 happened to be one of the most active years for SEO changes. I simply cannot remember a more active year and I’ve been working with SEO for over fifteen years. URL Inspection Tool Comes to Life.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

Hubspot

AUGUST 30, 2019

Social Media SEO Strategy. This means they don't pass any SEO authority to the site they're linking to. While this is starting to change, it is important to understand that the URL in the actual bio of a social media account is a follow link. How Social Media Effects SEO. Social Sharing Buttons on Your Website.

Social Media 100

Social Media SEO Lead Scoring Lead Ranking 100

Exo B2B

NOVEMBER 28, 2023

Here’s an excerpt: «Let’s say you’re one of those rare businesses or individuals who have a real chance to win the game of SEO roulette. Schaefer continues: «But what about a blog post, YouTube video or podcast episode? Want to optimize for search engines – SEO? You’re publishing your brains out on LinkedIn.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Webbiquity

JULY 19, 2016

Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. And of course, keyword stuffing, as an SEO tactic, is long dead. Type in any keyword or phrase and see the top related search terms on Google, Wikipedia, Answers.com, YouTube, Bing, Yahoo!, 2) Google Keyword Planner. and Amazon.com.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Brightedge

JULY 22, 2022

That evolution has put us squarely in the midst of an SEO data revolution with more ranking factors and data points to consider. SEOs are having to become more like data scientists -- sourcing, compiling and analyzing data from any number of disparate sources to ensure their audiences can find them at the right moments.

Privacy Protection 52

Privacy Protection Marketing AI SEO Optimization 52

Moz

SEPTEMBER 21, 2020

Posted by liambbarnes As most SEO specialists have learned, you must create quality content to grow organically. The way you'll distribute your content heavily influences the way you record your video, especially if you're going to be utilizing the video as the content itself (Hello, YouTube!).

SEO 85

SEO Top of Funnel SERP Content 85

flux.la

FEBRUARY 1, 2020

Whether you’re building a website for fun or for earning profits via Adsense , it will fail sooner or later if you do not optimize your SEO and website traffic. I’ve included everything which I believe is important in the world of SEO. I’m also including Youtube videos from many SEO experts that explain each concept in depth.

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Sprout Social

SEPTEMBER 17, 2019

Keywords are most commonly used in SEO, where website owners optimize their content using a specific target keyword. While keyword research is a necessary part of every SEO strategy, it has many other uses besides SEO. For instance, if you’re a digital marketer, your topics will include things like: SEO. The basics.

Keywords 103

Keywords Research SEO Lead Scoring 103

Directive Agency

APRIL 15, 2022

Too often, companies can get stuck in a sort of tunnel vision, focusing only on one digital marketing solution for their business, either SEO or PPC. In addition, we will focus on integration opportunities and the advantages of combining a company’s efforts at SEO and PPC. What is SEO? Benefits of SEO.

Paid Content 52

Paid Content Work Management SEO Paid Search Agency 52

Marketing Insider Group

JULY 11, 2023

YouTube is another place to target your key demographic by their interests. Start by ensuring the URL answers the question, solves the problem, or leads to the action that inspired your prospect to click instead of a generic home page. Don’t forget about technical SEO concerns that will bounce viewers from your page.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

DAGMAR Marketing

AUGUST 10, 2020

If you have a local SEO agency providing services to your company and aren’t getting clear reporting on results every month, you may wonder just what the agency is doing (and if what they’re doing is working). You can determine this for yourself by doing a local SEO audit. Why should you perform a local SEO audit?

SEO 59

SEO Paid Search Agency Keywords Tagging 59

Optinmonster

DECEMBER 8, 2023

In our testing and research, we’ve considered factors such as: Ease of use Depth of features Lead-generation potential Responsiveness SEO friendliness Available integrations Let’s get started! Fast loading is pivotal for SEO and Google rankings, and it makes SeedProd-built pages very mobile-friendly.

Best Practices 103

Best Practices Landing Pages Template Work Management 103

Sprout Social

MARCH 16, 2022

Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. But beyond its popularity as a social platform, YouTube also has SEO and search applications. Channel: allows you to link to another YouTube channel.

Video Marketing 125

Video Marketing Youtube Click Rate Allocation 125

Hubspot

APRIL 6, 2020

If you want to post your blogs, you can cross-publish your blogs on this site without hurting your SEO. Maybe your blog is about YouTube SEO and they want to use it as a checklist every time they upload a video. It can also help obtain social mentions that can improve organic SEO. With Pocket, they can do that.

Promotion 90

Promotion Aggregators Advertising Mediums Youtube 90

Trade Press Services

SEPTEMBER 18, 2023

Google Merchant Center Google Merchant Center is a valuable tool for businesses to list their products on Google Shop—a shop function built into Google Search, Maps, YouTube, the Google Shopping tab and Google Images. YouTube YouTube is powered by Google and has over 7 billion active users as of 2023.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

A Better Jones

AUGUST 13, 2019

Oh, sweet SEO. Everyone’s got suggestions, and we’ve been compiling such tips for years - considering how often the “rules” of SEO change, it’s practically a required business tactic. We’re mostly staying out of the technical side of things for now, but instead offer a rundown of how to effectively strategize your SEO for content.

SEO 53

SEO Long Tail Marketing Content Keywords 53

Ledger Bennett

AUGUST 15, 2019

There’s a new trend emerging in the past year in the SEO industry and per usual Google is at the heart of it. If you haven’t heard of the phenomenon before, it’s called “Zero-click searches” in which a user looks up a specific query in a search engine and locates the information they need without clicking into any third party URL.

SEO 40

SEO Trends Paid Search Agency CPL 40

ClearVoice

JUNE 2, 2023

Google also owns the second-largest search engine, YouTube. But did you know there are alternatives to Google that you could be taking advantage of with your SEO? If you create quality content and use the same SEO tips listed above under Yahoo, you can rank faster on Bing than you would with Google. Powerful, for sure.

Privacy 64

Privacy Cross-Selling SEO CAN-SPAM 64