Marketing Insider Group

FEBRUARY 21, 2013

Global hybrid: Born in Scotland, raised in England, US citizen since 2009; in India two months of the year working with clients; my co-author and business partner, Craig Badings, is in Sydney, Australia. ” So I thought it would be great to get her views here. Tell us: who is Liz Alexander?

Thought Leadership 100

Thought Leadership B2B Thought Leadership Work Management Marketing Management 100

Adobe Experience Cloud Blog

SEPTEMBER 20, 2016

Author: Ellen Gomes While the beginning of September marks the end of summer (womp, womp), it also means that Content Marketing World (CMW) is upon us. It means that many organizations that practice content marketing haven’t fully invested the time, resources, strategy, and energy it takes to deliver awesome content.

ROI 48

ROI Content Marketing Planning Thought Leadership 48

Biznology

JANUARY 6, 2016

I’ve known Jim for years as a consultant and author specializing in lead management—a generally under-appreciated subject that Jim uniquely understood to be a critical success factor in business selling. Her fascination for me is how easy she is to work with as a co-author. These people are making a welcome contribution.

B2B Marketing 48

B2B Marketing PointClear Work Management B2B 48

Hubspot

OCTOBER 17, 2017

Full disclosure: Kenneth Roman, Joel Raphaelson, and David Ogilvy were cronies. That said, it’s still a great business-writing resource. How to read more: Ryan Holiday, an author and media strategist, offers some advice here: change your mindset. It takes energy and concentration and time, all finite resources.

Rules 78

Rules Ads Funnel Advertising Skype 78

ConvertKit

JULY 24, 2020

To find out how you can get more connections and grow your own business, I spoke to five experts who have used LinkedIn to power their audience and business: Case Study Buddy founder Joel Klettke , whose LinkedIn posts conservatively drove over $25,000 in revenue last year alone. Instead, Joel recommends a more thoughtful approach.

Linkedin 99

Linkedin Marketing & Strategy Landing Pages Cross-Selling 99

Hubspot

MARCH 10, 2011

In episode 11 of Inbound Now, we are joined by Mitch Joel. Mitch is the president of Twist Image, an avid blogger, podcaster, and author of Six Pixels of Separation. For the full transcript and audio from the show head here: Connecting Digital & Traditional Marketing Channels with Mitch Joel.

Paid Search Agency 28

Paid Search Agency Cost per Acquisition Advertising Agencies Marketing Management 28

Hubspot

MAY 18, 2010

Web Ink Now. -- Author and speaker, David Meerman Scott shares great theories and real-life examples of social media's impact on marketing as well as easy-to-understand content that is great for non-marketing executives. This blog is one of the best resources on the web on this subject.

Social Media 28

Social Media Marketing Budget Media Public Relations 28

Hubspot

FEBRUARY 28, 2016

In Paradox of Choice , author Barry Schwartz describes the problem with having too many choices: dissatisfaction, regret, uncertainty. And then come to me with your decisions about how to handle human resources going forward.”. “So Look for personalities that will fit into and complement your company culture. 4) How big is your team?

Efficiency 28

Efficiency Work Management Lead Ranking Lead Scoring 28

Hubspot

MAY 19, 2011

Dan Zarrella , social media scientist, author, and speaker, joins us for another exciting episode of Inbound Now, HubSpot's Social Media and Inbound Marketing Podcast ! He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison. Use social proof. "So

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Single Grain

DECEMBER 29, 2020

He’s also a New York Times best-selling author and has been recognized as a top 10 marketer by Forbes and a top 100 entrepreneur under 30 by Obama. 15) Joel York. Alex Turnbull. Steli Efti. Tomasz Tunguz. Lincoln Murphy. David Skok. Jason Lemkin. Georgiana Laudi & Claire Suellentrop. Dave Kellog. Brian Halligan .

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Convince & Convert

MARCH 10, 2010

Thanks for sharing such a superfantastic resource. Thanks for sharing such a superfantastic resource. Thanks for sharing such a superfantastic resource. link] Jon Buscall Great project, great interviews! link] Jon Buscall Great project, great interviews! Im Jay Baer.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Adobe Experience Cloud Blog

OCTOBER 3, 2016

Author: Joel York You might have heard about the rule that marketing managers should spend about 95% of their time thinking about marketing and 5% of their time thinking about management. Most marketing departments are under-resourced and over-committed. Survival Tip: Define Marketing Workflows and Handoffs.

Planning 134

Planning Work Management B2B Marketing Tips 134

chiefmartech

AUGUST 5, 2019

Come soak up three days worth of educational sessions covering key topics and practices across marketing technology and operations, featuring: 6 keynotes from superstars such as Charlene Li and Mitch Joel. Matt LeMay , author of Agile for Everybody , will follow with a talk on how Agile Is Marketing.

Enterprise Management 61

Enterprise Management Planning Marketing Attribution Work Management 61

Hubspot

JULY 27, 2018

A personal brand is valuable when establishing authority as a freelancer and creating a long-lasting impression with clients. If my business name was just ‘Joel Klettke Copywriting’ — well, I'm the be-all-end-all of that business. Business Casual is a more memorable name that rolls off the tongue.” — Joel K., Building a Brand.

Work Management 101

Work Management Peer-to-peer Copywriting Pricing 101

NetLine

OCTOBER 22, 2019

These are massive companies with vast resources to devote to consumer protection. Carter | Lawyer, Speaker, Author, Geek (@rbcarter) October 15, 2019. The idea behind GDPR was that one, singular authority of regulation would ensure “data protection by design” across new products and services. Capital One. Facebook (3x!).

Paid Search Agency 45

Paid Search Agency Personalization Companies Privacy 45

Industrial Marketing Today

MAY 11, 2011

Thought leadership is a term that was first coined in 1994, by Joel Kurtzman, editor-in-chief of the Booz, Allen & Hamilton magazine, Strategy & Business. View technical resources > Mustang Engineering, L.P. (a What is thought leadership? View technical library >> Walter P.

Thought Leadership 60

Thought Leadership Marketing Management Peer-to-peer Service 60

Convince & Convert

SEPTEMBER 21, 2010

link] Laurel Papworth Point one doesn’t have to be resource intensive. Deborah [link] Deborah Drake – Catalyst Jason, I am a fan of sharing great resources with others and so I comment to tell you, you are on my Blogroll for how you say what you say need not be replicated by me but simply shared!

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

AUGUST 31, 2010

August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media. It also enable you to inspire employees, attract partners and get people to love you… and, hello, BUY from you. Im Jay Baer.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Buzz Marketing for Technology

JULY 22, 2008

I made a public promise on this week’s telechat with Dan Roam , author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures. The “pitch&# was to offer a quick solution to increase their content and social networking offerings in a very rapid and inexpensive manner with minimal risk and resources required.

Work Management 100

Work Management RSS Marketing Management Advertising Agencies 100

WebMarketCentral

DECEMBER 7, 2009

This further endears you to the author, while making a more meaningful connection with your followers." Joel Libava suggests tweeting one of your recent press releases or blog posts daily, mixed in with other links to useful and relevant articles and blog postings. There's lots more.

Small Business Marketing 20

Small Business Marketing Twitter Tips Web 2.0 20

Webbiquity

JANUARY 27, 2014

And blogs require significant effort and resources, so even companies that have effective blogs want to assure they are maximizing results. Instead, make sure you’re directing your readers to the resources that they need (internal or external).” Still—not every company that blogs realizes the medium’s full potential.

Business Blogging 100

Business Blogging Tips Blogger Best Practices 100

Convince & Convert

APRIL 7, 2010

Depends on your resources and how big these geo-apps get. Re customer service – yeah – I can see that's annoying but, in fairness, they are in the grips of a massive updraft at the moment so I'm sure they're creaking resource wise. Still, the should get on top of it. 1) One is a question of personal security.

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

SnapApp

DECEMBER 14, 2016

Joel Harrison. Dedicate plenty of resources to content promotion. 1 Bestselling Author, Keynote Speaker, Consultant. Extra resources: https://www.thinkific.com/ and https://teachable.com/. Extra resource: https://www.contentchampion.com/podcasting-authority. Chris Grant. Sarah Mitchell. Dennis Wakabayashi.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Optinmonster

AUGUST 27, 2023

Content marketing campaigns can also bring you online authority, web traffic, leads, and sales. What resources do you need for content creation? Learn more about content marketing resource allocation here. Make a habit of linking to your best resources within new content. There’s just one problem.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

B2B Marketing Zone Posts

JULY 7, 2010

Jon Buscall wrote a fine piece about it recently as did Mitch Joel. Well worth the read, the authors delineate 3 different types of WOM, propose a new way for measuring it, and explain how the IMPACT of WOM is critical, not just the volume thereof. Philosophically I agree with them. But practically speaking I don’t agree. Tweet This!

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Buzz Marketing for Technology

JUNE 28, 2008

Complex answers link User Profiles different types of data Evaluations Resource Profiles Slide 33: Each type of data is a feature setâ?¦. Resources described in LOM or RSS Eg. That depends on salience which is why context is important Tversky Slide 35: Resource Profiles Multiple vocabularies (eg. Evaluations described inâ?¦ ???

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100

Convince & Convert

SEPTEMBER 20, 2010

How many authors are actively using Twitter? Usually once a week I will see something on twitter that gets into an article I write or leads me to a new resource or piece of research I can include in my next proposal. link] [link] Joel M Is Twitter for business worth the trouble? No offense intended. There is no easy follow.

Twitter 145

Twitter CRM Business Paid Search Agency 145

Marketing Insider Group

NOVEMBER 17, 2011

In my mind the show was best summarized by Joel Cheesman @joelcheesman and Elizabeth Miller @elizabethnow in these quotes: Help People. peteberol: Balance between promotion (inside resources) and curation (point to outside resources wins! Don’t Sell. argylesocial. 4) Content! 5) Execute, Optimize and Measure. wilreynolds.

Social Media 100

Social Media Media Ideal Customer Profiles Forrester 100

Directive Agency

JULY 26, 2016

I strongly recommend you work with an agency who has a dedicated resource and development department team. That said, make sure they have the resources such as people, processes, and infrastructure to handle a large volume of customers. Are you a national that needs digital PR and authority building? Joel Widmer. ~

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76