Writing on the Web

JUNE 3, 2010

The idea is to have a place where marketers can learn the “how-to&# tips that bring the best results and save time, energy and money in doing so. Content Marketing: Treat Your Information Like a Product. Related posts: Content Marketing Institute Teaches How to Market with Content. Content Marketing Blogs: We made the list!

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Tips Content Marketing Best Practices Content 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. Ask your audience for their top 3 tips for … (insert a common problem your customers have). Share this on Technorati. Tweet This!

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Tips Digg Ethics Content 100

Writing on the Web

DECEMBER 9, 2010

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. I began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. 4 Time-Saving Tips for Social Media Marketing.

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Tips Content Marketing Autoresponders Digg 100

Writing on the Web

AUGUST 26, 2010

How can you use the status trigger to persuade people to use your services or products? Related posts: Content Marketing Tips: Seth Godin on Tim Burton. 4 Time-Saving Tips for Social Media Marketing. What ways can you inspire loyalty and engagement with your readers/ clients /prospects? What’s in it for them? Tweet This!

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Tips Content Marketing Trigger Marketing Content 100

Writing on the Web

JANUARY 29, 2014

with Social Media" src="[link] width="300" height="300" title="6 Tips for Easy Ebook Promotion with Social Media" /> Producing expert ebooks has never been simpler, and promoting them has never been easier. You can have a video-like production in no time at all. Yes, I did say “easier.”. Not a video expert? Also, check out Animoto.com.

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Social Media Promotion Media Tips 100

Writing on the Web

AUGUST 26, 2011

Rohit Bhargava’s written a whole book about it, filled with examples of how companies are successfully using personalities to market their business products and services: Personality Not Included. Here are 5 tips I recommend you follow when sharing personal stories with your business readers.

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Personalization Tips Lock-In Business Blogging 100

Writing on the Web

JUNE 9, 2010

Even when you’re connecting and having a good time, you can spend time that isn’t productive. So for those of you who want the bare minimum effort and time, and still get results, here are a few tips I suggest. 3 Tip, for Using LinkedIn: LinkedIn is highly valued for it’s predominance of business-minded people.

Social Media 100

Social Media Social Marketing Tips Media 100

Writing on the Web

JUNE 20, 2011

Here are 5 tips for being more creative and productive with your writing tasks. 10 Conversion Tips from Brain Science. Content Marketing Tips: The Brain Runs the Show. Write first before you open email or your list of things to do. Any writing task should have priority over other tasks in the morning.

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Tips Digg Buzz Creativity 100

Writing on the Web

JUNE 7, 2010

5 Tips to Keep on Track" alt=" Dont Jerk Blog Readers Around: 5 Tips to Keep on Track" />. 5 Tips to Keep on Track" width="110" height="73" /> What’s the most frequent complaint I hear about blogging? Re-read point number 2 on the list of 5 tips. Making Readers Feel at Home: 10 Comfy Blogging Tips.

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Tips Work Management Marketing Management Class 100

Writing on the Web

AUGUST 17, 2010

First of all, we know they are really creative because they produce a lot of unique products – films, books, and blog posts that grab our attention. The Nuances of Writing About Yourself on the Web: 10 Content Marketing Tips. Don’t Jerk Blog Readers Around: 5 Tips to Keep on Track.

Content Marketing 100

Content Marketing Tips Digg Content 100

Writing on the Web

JULY 8, 2011

When writing on the web – either in a blog post , an ezine or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. Please share your tips and ideas about this essential key to writing online content that connects emotionally with readers.

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Tips Digg Opinions Opt-out 100

Writing on the Web

OCTOBER 4, 2016

You need to be interesting, personal, AND remind them of your products and services.Try too hard to do both… you end up confusing and losing readers. From what I see, many small business professionals struggle with writing compelling newsletter content. It’s not easy. Feel free to use it, modify it, or leave it.

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Newsletter Content Class Keywords 218

Writing on the Web

AUGUST 25, 2016

It should include tips and information that invites your prospects and clients to take action. David Ogilvy , the “father of advertising,” described a brand as “the intangible sum of a product’s attributes.” David Ogilvy , the “father of advertising,” described a brand as “the intangible sum of a product’s attributes.”

Newsletter 100

Newsletter Personalization Brand Identity Branding 100

Writing on the Web

DECEMBER 16, 2015

Rohit Bhargava’s written a whole book about this, filled with examples of how companies are successfully using personalities to market their business products and services: Personality Not Included. 5 Tips to Prevent TMI (too much information). But how much is too much?

Personalization 100

Personalization Business Lock-In Newsletter 100

Writing on the Web

FEBRUARY 5, 2013

Professional marketers are usually attempting to upsell you on more products or services. Big surprise: He sent me a valuable tip without any attempt to sell me or ‘friend me.’ Michael’s tip resonated with me. Don’t they deserve some free tips or reminders? I keep remembering it. You betcha.

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Planning Budget Programs Blogger Webinar Metrics 100

Writing on the Web

MARCH 30, 2016

You see, it doesn’t matter what industry you’re in, or what you’re selling, or whether it’s a product or an experience. In my next post I’ll share tips on creating assets your readers will love. In the meantime, try these tips on writing compelling content to engage readers and grow your reader base. Vivid descriptions.

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Content Banners Newsletter Validation 100

Writing on the Web

JULY 16, 2015

There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. But if you don’t have a lot of clients, or you’re starting a new business or product, how do you get quality client testimonials ? Vague or irrelevant to the product or service at hand.

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Ethics Trust Marketing Focus Group Consulting 100

Writing on the Web

MARCH 20, 2014

You must devote a few key content pages to answering readers’ questions about your business products and services. Attracting Clients Content Marketing Online Marketing Writing for the Web business blogs content marketing tips content strategy' Does your website answer readers’ questions? I have resources to find out.

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Marketing Strategy Marketing & Strategy Content Marketing Content 100

Writing on the Web

JUNE 4, 2014

And, of course, tell them how your products and services can contribute. Attracting Clients Content Marketing Getting Read How to.Tips Online Persuasion content marketing graphics content marketing tips' You need to tell people not only “what” and “why”, but “how.” What do you think? I’d love to hear from you, leave a comment!

Content Marketing 100

Content Marketing Wikipedia Content Viral Marketing 100

Writing on the Web

JULY 8, 2015

When writing on the web about your services or products, I can’t emphasize enough the importance of testimonials and client reviews. Know what works best for your content marketing strategies, especially when creating a website or blog, introducing yourself, a new product, or special promotion.

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Click Rate Blogger Trigger Marketing Contact Marketing 100

Writing on the Web

FEBRUARY 13, 2013

Business blogs offer insights into your services, product updates, and compelling relevant content that solves the problems of your clients. Keep these tips in mind if you find yourself stumped on what to write. Related posts: Blog Writing: 5 Tips to Break a Blogging Rut. 3 Tips for Better Blog Writing.

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Business Blogging Custom Publishing Traffic Rules 100

Writing on the Web

DECEMBER 12, 2012

People visiting your website want to see something that piques their curiosity in you and your products and services. Here are some possibilities: To learn more about you and your products or services. To find out how your product (or service) delivers solid results, value, and customer satisfaction.

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SEO Marketing Websites Business Content 100

Writing on the Web

JUNE 5, 2013

In light of that, I thought I should elaborate on a few tips for how to be a good guest blogger. While there can be exceptions to this rule, it’s a good idea to assume that you are not using someone else’s blog as a forum to pitch your products. She specializes on the topic of small business tips and resources. Photo Source).

Business Blogging 100

Business Blogging Business Blogger Small Business Marketing 100

Writing on the Web

JULY 7, 2010

There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. I get asked about this by some of my consulting clients who are starting a new business or product launch. He’s just about ready to start offering products and services for sale. I don’t blame him.

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Ning Advertorials Trigger Marketing Ethics 100

Writing on the Web

MARCH 27, 2013

It can be a small purchase or large, might be a product, a service, a download, an idea, or a worthy cause. Content Marketing Tips: Find Your Online Voice. Make a Worthwhile Call to Action : Every once in a while, make a great offer that benefits the reader and involves money. Whatever you’re selling, it’s got to be worth the price.

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

MAY 16, 2011

And it’s really easy when you use a monthly production service like I do: iMotionVideo , who does it all for me!). This week, when two of Tom Antion ‘s people called me up with an offer of a free webinar on video marketing , I immediately saw the value in sharing these video tips with you. Will be recorded!). Tweet This!

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Writing on the Web

DECEMBER 1, 2010

Bonus tip: LinkedIn offers company pages (still in beta as of this writing) and has just rolled out product and service tabs for these company pages. 4 Time-Saving Tips for Social Media Marketing. Here is a blog post to help you take advantage of these new opportunities: [link]. 9 Ways to Use LinkedIn for Smart Professionals.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100

Writing on the Web

SEPTEMBER 27, 2010

Get a World View: Before you can sell a product or service, you need to sell a world view. For example, Time-Saving Tips for Smart Bloggers. ). And if you don’t see it that way, if you’re blogging without results, then a few tweaks and tips can change that for you. Content Marketing Tips: Seth Godin on Tim Burton.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Writing on the Web

NOVEMBER 28, 2012

If you’ve got a great product for instance, you can explain some of its main features in a graphic. You can’t really review a product using an infographic, for instance. 6 Writing Tips for SEO Friendly Content Marketing. There are some instances when written posts are far more effective than an infographic.

Landing Pages 100

Landing Pages Loyalty Statistics Internet Marketing 100

Writing on the Web

JUNE 4, 2010

This is what content marketing is all about… what’s your core message and how can you get it out to the people who need your products and services? Product – what are you selling? Branding Your Blog: Tips and Tag Lines. The Nuances of Writing About Yourself on the Web: 10 Content Marketing Tips.

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Positioning Content Marketing Banners Content 100

Writing on the Web

AUGUST 5, 2011

Here’s why: Customer ratings and reviews are one of the ways we decide and choose to buy products online. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? One was a product, the other an experience, and they wanted to compare selling volume when recommendations were used.

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Amazon Validation Click Rate Tactics 100

Writing on the Web

AUGUST 7, 2013

A sponsored blog post can be a paid opportunity for a guest author; sometimes a company will sponsor a post written by the blog author about their product or service. She specializes on the topic of small business tips and resources. Your business blog can use these sponsored posts to provide a valuable service to your readers.

Business Blogging 100

Business Blogging Business Small Business Marketing Online Marketing 100

Writing on the Web

NOVEMBER 22, 2010

Smart Time-Saving Tips on Blogging… Blog Checklist: 10 Items BEFORE You Publish… Is the Social Web Changing How We Write? Build a Product Funnel on Your Blog through Content Marketing. Tweet This! Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic. How to Write Like You Talk.

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Top of Funnel Content Marketing Digg Content 100

Writing on the Web

MAY 18, 2011

Tom had installed a video production studio in his house and was gearing up for making his own infomercials and training videos. Even though as an Internet guru and millionaire, he has staff and plenty of money to throw at marketing, he believes that any professional can master video marketing with a few basic skills and smart tips.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

FEBRUARY 27, 2013

Roger Dooley recommends this: if you are describing a benefit of your product or service, expressing it in terms of absolute number will maximize its impact. Content Marketing Tips: The Brain Runs the Show. From Your Money and Your Brain , by Jason Zweig.). Related posts: Content Marketing that Speaks to the Old Brain.

Content Marketing 100

Content Marketing Content Click Rate Act-On 100

Writing on the Web

OCTOBER 25, 2011

There exists: A shift away from focusing on your products and services (what you know well). 6 Writing Tips for SEO Friendly Content Marketing. But I’ve been thinking about this and want to share my thoughts with you. Here are some reasons content marketing is getting more challenging. Get Search Engine Optimized- Fast.

Content Marketing 100

Content Marketing Content Marketing & Strategy Consulting 100

Writing on the Web

OCTOBER 28, 2011

This is what you need to do whenever you write any content designed to market your products and services. We’ll go into how to do it another day, since this involves quite number of suggestions and tips. Get them emotionally engaged. Make a memorable impact. There you go, right? Easy-peasy. Attention, emotions, memory.

Content Marketing 100

Content Marketing Content Trigger Marketing Marketing 100