plan 
B2B Memes
MARCH 25, 2011
Google’s Collateral Damage,” for instance, was produced for SEO Book by infographic specialist Jess Bachman , and presumably did not come cheap or without many hours of planning. Granted, infographics of this quality are not easily produced. Yes, stock photography is easier.
B2B Memes
NOVEMBER 9, 2011
Pick a platform, set a goal for how to use it, and stick to your plan. If you worry too much about how to use new media, or what platform is best, or how to make the most of it, you may never move forward. If you choose Twitter, for instance, you might pick a number of tweets to do each day and a number of people to retweet.
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B2B Memes
JANUARY 24, 2012
Though I plan to put the print version of the Survival Guide up for sale, I don’t expect to sell many copies. But the number of printed titles may well explode as self-publishing grows. No matter what their motives for publishing, most book authors will want at least one printed, bound copy.
B2B Memes
DECEMBER 3, 2011
After taking a day off from blogging yesterday—which seemed wrong, so very wrong—I felt the need to make a statement of some kind about my blogging plans. Yup, just like me. I just wasn’t sure what they were. The feeling reminds me of one of my favorite movie moments, from the end of The Candidate. Having won election to the U.
B2B Memes
NOVEMBER 20, 2011
We never implemented our plan, but it hardly mattered. We wanted to let our registered users select their interests from a predetermined set of categories, then present a customized home page when they logged in. The onset of Web 2.0 and social media, along with the impact of Google search, would have rendered our efforts irrelevant.
B2B Memes
NOVEMBER 11, 2011
The episode concluded with Romenesko’s resignation , several months ahead of a planned retirement. According to Moos, Romenesko had a years-long habit of insufficiently attributing quoted comments. For those unfamiliar with these events, Nieman Lab’s Mark Coddington provides a superb overview.
B2B Memes
JUNE 2, 2010
The only exception he admits is any journalist who plans to quit the business before 2020. Though he starts by reciting a long list of reasons not to code, he ends up fairly adamantly arguing the case for making it mandatory. Personally, I don’t need convincing.
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