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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

Focus your organization efforts around two primary places: your customer database and your inventory management system. Rather, it is the ongoing process involved in maintaining clean data that is complete and error-free. all of the ongoing processes involved in guaranteeing data is clean … and error-free.” Work across channels.

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Seven Ways to Promote Your Local Business Outdoors

Webbiquity

With both digital and in-person events, you still need to rely on social media, SEO tips , and your website to promote the event. Point of Sale Promotions. POS marketing is any kind of marketing material you use at your point of sale, or checkout. Here are seven ways to promote your local business outdoors.

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Six benefits of cloud technology: The future for retailers

ClickZ

With cloud point of sale systems, retailers have better supply chain visibility. You won’t have to worry about stock-outs and can manage your store from anywhere with a cloud POS. If they have access to the cloud, the staff members and managers can collaborate effortlessly on various business decisions.

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7 Questions to Answer When Planning Your Personalization Strategy

Content Standard

It’s no wonder personalization is one of the hottest topics in digital marketing. According to a McKinsey study , “Personalization at scale has the potential to create $1.7 What Are Some Examples of a Successful Personalization Strategy? trillion to $3 trillion in new value.” Wondering where to begin?

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A guide to the wedge marketing strategy

MKT1

With modern martech (AI, automation, no code tools), your audience now expects personalized, high-value marketing that feels custom built for them. Making the marketing-to-sales handoff feel invisible to prospects improves conversion—RevenueHero makes this much easier. Broad and horizontal approaches to marketing no longer work.

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9 Ways Channel Data Analytics Can Help Boost ROI

Computer Market Research

For vendors who sell products through their own sales department or networks of distributors and resellers, channel data analytics define and consolidate nearly all information guiding business decision making. Boosting sales performance in direct and indirect sales channel is complex. Align sales and marketing tactics.

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15 Skills Every Sales Associate Needs to Crush It

Hubspot

Transitioning to a career in sales can happen in a variety of ways, however, few roles can set you up for a successful career in sales like a sales associate role can. Here are the key skills every sales associate needs to crush it at their job. Sales Associate Skills. Experience using a CRM or POS.

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