The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi
The Forward Observer
DECEMBER 15, 2023
So why is marketing it so hard? Many SaaS companies struggle with marketing. Yet revenue growth remains…lumpy. Forget the Funnel is your guide for thinking more strategically about marketing your product and making a meaningful impact on revenue growth. Frustratingly inconsistent. It’s time to stop guessing.
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