Navigate the Channel

MAY 22, 2023

Multiple types of content demand your attention, including blog posts, webinars, e-books, videos and podcasts. If you’re a certain age, you probably remember the early, heady days near and around 2005 when the mash-up of iPod and broadcast created podcast as a term and Steve Jobs showed how to create one using Apple’s GarageBand software.

Marketing Mix 65

Marketing Mix Peer-to-peer Advertising Agencies Paid Search Agency 65

Marketing Insider Group

JUNE 2, 2017

For the 125th episode of The Marketing Book Podcast, I interviewed Noah Fleming, author of The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Impressions. The post Weekend Reading: “The Customer Loyalty Loop” by Noah Fleming appeared first on Marketing Insider Group.

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Loyalty Impressions Service Product 145

Adobe Experience Cloud Blog

MARCH 18, 2019

Building loyalty often takes a bit more time, but your landing page is a start to a long-term relationship with new customers. Building brand loyalty is difficult if the person can’t stand to look at your page because of the design. Aggravating your customers is the opposite of building brand loyalty with your website.

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Landing Pages Loyalty Ad Building Brand Identity 134

Salesforce Marketing Cloud

DECEMBER 15, 2021

As the host of the Salesforce podcast Blazing Trails and leader of the company’s podcasting efforts, I listen to a lot of podcasts. population over the age of 12 – are now weekly podcast listeners, a 17% increase over 2020. And how does having a mission help with hiring, employee satisfaction, and customer loyalty?

Best Practices 98

Best Practices Lead Ranking Thought Leadership Customer Satisfaction 98

ClearVoice

OCTOBER 19, 2020

What about the importance of customer loyalty? An interview with Jay Baer on creating customer loyalty through content. ’ After attending his webinar 6 Steps to Rewire Customer Loyalty and Boost Your Business , I wanted to hear more. .’ You should use videos, podcast… maybe a puppet show.

Loyalty 102

Loyalty Top of Funnel Paid Content Word of Mouth 102

Hubspot

MAY 11, 2021

Ah, Clubhouse versus podcasts — an age-old debate. Hear me out: Podcasts, at their core, are meant to inspire and provoke interesting conversations around a variety of topics, including crime shows, celebrity interviews, health and fitness, or business and entrepreneurship (to name a few). Podcast advertisements are powerful.

Work Management 100

Work Management Paid Search Agency Tips Marketing Management 100

Valasys

FEBRUARY 28, 2020

Ever wondered how to build customer loyalty with content marketing? But again the question arises: How building customer loyalty is possible with content marketing? According to a report by PR Newswire , it has been predicted that the customer loyalty management market will witness a surge from $1.4 billion in 2015 to $4.0

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Loyalty Top of Funnel Content Marketing Ad Building 72

Marketing Insider Group

DECEMBER 29, 2020

Brand strategy, customer loyalty, and innovative technology are paramount. Companies should position themselves as thought leaders to build trust and loyalty with target audiences. You can build powerful connections and profound loyalty by: Viewing your organization as a “human entity”. Customization produces brand loyalty.

Planning 363

Planning Trends Advertising Agencies Paid Search Agency 363

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. And in the podcast corner: 37% of Americans ages 12 and older listened to a podcast in the previous month.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Kelly Hoey J Kelly Hoey Contact J.

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

Oktopost

MARCH 16, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Joining the Radically Transparent podcast is Forbes 30-under-30, Emmy-nominated documentary filmmaker and poet David Delaney Mayer, CEO of Elemmir. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Video Marketing 125

Video Marketing B2B Marketing & Strategy Transparency 125

B2B Marketing Traction

JUNE 23, 2014

Now we have more tools to stay in front of our customers, keep them engaged and increase their loyalty. The first step in increasing customer loyalty is to make sure that there is no friction in the customer’s experience with your brand. Here are five ways to improve your marketing to your customers. Contact New Incite today.

Loyalty 100

Loyalty B2B Marketing Planning B2B 100

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Oktopost

FEBRUARY 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Catch all episodes here. Episode Summary. Stay in the Loop.

Storytelling 150

Storytelling Demand Generation Agencies Advertising Agencies Transparency 150

RebelMouse

MAY 11, 2020

The popularity of podcasting has exploded in the past few years. In 2020, it is estimated that 75% of Americans are now familiar with podcasting, which is an increase of 10 million in just one year. Google Podcasts Manager will use a verification process to make sure each user's podcast is available on. Google Podcasts.

Google 55

Google Analysis CMS Development Demand 55

Marketing Insider Group

APRIL 6, 2021

You can continue to build brand loyalty by engaging with your audience, personalizing your content, telling real stories, and listening to customer feedback. Delivering content for customers at every stage of the journey will help you build brand loyalty and advocates (AKA hit a homerun). The Power of Customer Retention Marketing.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

RebelMouse

MAY 11, 2020

The popularity of podcasting has exploded in the past few years. In 2020, it is estimated that 75% of Americans are now familiar with podcasting, which is an increase of 10 million in just one year. Google Podcasts Manager will use a verification process to make sure each user's podcast is available on. Google Podcasts.

Google 52

Google Analysis CMS Development Demand 52

Marketing Insider Group

JULY 11, 2023

Such intentional behavior indicates a high potential for customer loyalty. Podcasts People make fun of podcasts because everybody seems to have one. A podcaster with only dozens or hundreds of subscribers still has an attentive audience that you can help. Plus, Bing users tend to be professionals.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Martech

FEBRUARY 12, 2024

Learn how gradually shifting focus toward brand storytelling and relationship-building can lead to increased loyalty and organic growth over the long term. The end goal is increased brand awareness, customer loyalty, higher order values, more frequent visits and repeat business.

Marketing Attribution 117

Marketing Attribution Ideal Customer Profiles Marketing & Strategy Marketing Strategy 117

Martech Advisor

OCTOBER 24, 2019

Podcast marketing is fast becoming integral to the diverse marketing portfolio. Here’s how podcasts are becoming the voice of brands like Bank of America to deliver entertainment, drive engagement, and improve brand recall. Podcasting Marketing Is the Future of Marketing. How Bank of America Is Using Podcasting Marketing.

Brand Identity 56

Brand Identity Branding Storytelling Advertising Agencies 56

Thinkers360

MARCH 31, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Content Standard

OCTOBER 19, 2023

A Content Disrupted podcast with Doug Zarkin, Retail & Brand Marketing Expert, Author of “Moving Your Brand Out Of The Friend Zone.” ” Access this and more Content Disrupted episodes on Apple Podcasts , Spotify , or Google Podcasts. Order your copy of Doug’s book Moving Your Brand Out of the Friend Zone.

Ad Building 88

Ad Building Brand Identity Branding Trigger Marketing 88

Trade Press Services Newsletter

OCTOBER 6, 2022

Podcasts Audio will continue as a key content marketing trend in 2023, with consumers listening to a staggering 15 billion hours of podcasts in 2021. Podcasts are easy to record and require little production costs while delivering an informative and entertaining experience for the listener. The good news?

Planning 130

Planning Marketing Plans Webinar Metrics B2B Thought Leadership 130

Thinkers360

MARCH 15, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! International Keynote Speaker Quiñones & Partners Group S.A.

B2B Thought Leadership 63

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 63

Thinkers360

APRIL 20, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 42 David Food Board International Contact David Food Score: 31.33

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Oktopost

APRIL 25, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. His team of four social media marketers develop demand generation and brand marketing programs in support of EY’s sector, service line, employer brand, talent and executive teams to drive increased differentiation, engagement, loyalty, and sales.

Marketing & Strategy 118

Marketing & Strategy Work Management Demand Generation Agencies Top of Funnel 118

DivvyHQ

OCTOBER 23, 2018

In episode two, we welcomed Andrew Davis, who gave us the lowdown on “The Loyalty Loop” and how content teams can activate this simple idea to keep customers coming back, while fending off advances from the competition. Learning the Loyalty Loop. Four Steps of the Loyalty Loop.

Loyalty 51

Loyalty Peer-to-peer Webinar Metrics Content 51

Oktopost

JULY 22, 2021

Listen to the podcast: For more thought leadership on risk-taking in B2B marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Catch all episodes here. Stay in the Loop. Like What You Heard?

Lead Scoring 118

Lead Scoring Lead Ranking B2B Thought Leadership Transparency 118

Tomorrow People

MARCH 30, 2021

Brand is the subject of countless books, articles, webinars, talks, courses, podcasts, and any other form of media you choose to think of. Get it right, and you unlock lasting customer engagement, higher acquisition rates, greater loyalty, and ongoing commercial success. Get it wrong, and the future looks pretty gloomy.

Webinar Metrics 156

Webinar Metrics Brand Identity Branding Marketing & Strategy 156

Marketing Insider Group

MARCH 23, 2018

For the 167th episode of The Marketing Book Podcast, I interviewed Joey Coleman, author of Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days. The post Weekend Reading: “Never Lose a Customer Again” by Joey Coleman appeared first on Marketing Insider Group.

Loyalty 181

Loyalty Ad Building Marketing & Strategy Marketing 181

Hubspot

OCTOBER 17, 2018

Podcasts fit into our commutes, our workouts, our in-between times in a way that other formats just can’t. A few mile-marker facts: Nearly 1 in four americans, roughly 68 million people are listening to podcasts on a monthly basis. Outside of the United States podcasts are being consumed at similarly a rapid rate.

Paid Search Agency 65

Paid Search Agency Storytelling Hubspot Advertising Mediums 65

Thinkers360

APRIL 7, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 33 Gamiel Yafai Diversity Marketplace Contact Gamiel Yafai Score: 38.71 34 Karen Hardy, Ed.D

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Thinkers360

MARCH 1, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129

Oktopost

AUGUST 10, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Over his career, Kevin has consistently developed high-touch customer engagement programs to drive product adoption, retention, brand loyalty, customer thought leadership, and customer evangelism. Want to hear more from renowned B2B marketing leaders?

B2B Thought Leadership 89

B2B Thought Leadership Transparency Thought Leadership Marketo 89

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 47 Philip Ideson Art of Procurement Contact Philip Ideson Score: 32.79

B2B Thought Leadership 126

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 126

Crimson Marketing

SEPTEMBER 24, 2014

Keeping Customers: Loyalty—the third key component of digital merchandising, says Nicolas—is about re-engaging existing customers, 70% of whom will never read a brand’s email communications. Digital Marketing Podcasts' Nicolas has previously held executive positions at eBay and received his MBA from UC Berkeley. .

Advertising Channels 100

Advertising Channels Facebook Merchandising Verticals 100

Marketing Insider Group

NOVEMBER 3, 2020

Incredible deals are offered to “new customers only” with no thought for those customers who have already committed their loyalty and their money. This builds customer loyalty. Some might prefer to read blog posts, while others will sign up to your YouTube channel or subscribe to your podcast. Source: [link]. Source: [link].

Planning 362

Planning Top of Funnel Marketing & Strategy Paid Search Agency 362