Navigate the Channel

JUNE 19, 2023

Your social media followers probably aren’t counting the number of times you #hashtagoverkill digital marketing, B2B or marketing mindset, but it may feel to you like your content ideas are repetitive or #stuck. Discover effective strategies for generating engaging social media posts. You are not alone. Never be short of ideas again!

Social Media 65

Social Media Media Curation Content 65

Webbiquity

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. While the ROI of social media marketing remains hotly debated , there is no doubt that it can be a great tool for optimizing your web presence —or total nightmare experience depending on the execution of your strategy. Guest post by Gary Dek.

Social Media 100

Social Media Social Marketing Media Business 100

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Managing multiple accounts makes it hard to know the best times to publish on social media.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Buffer

JULY 29, 2019

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings.

Social Media 72

Social Media Social Marketing Media Dwell 72

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. 12 proven strategies to increase brand awareness with social media.

Brand Identity 127

Brand Identity Branding Marketing & Strategy Eye-Tracking 127

SendX

NOVEMBER 20, 2018

Valid for Cyber Monday 3) SocialPilot - SocialPilot is a social media management tool trusted by over 4,000 agencies and marketing teams. Valid for Cyber Monday 5) AeroLeads: AeroLeads is an email finder software and chrome extension which helps a user to build the email list from sites like LinkedIn, CrunchBase and Angellist.

Enterprise Management 248

Enterprise Management Marketing Automation Services Work Management Marketing Management 248

Martech Advisor

FEBRUARY 21, 2020

Here are some other stats from the survey: Over 50% of 18 to 38-year-olds have subscribed to Disney Plus. Here are some other stats from the survey: Over 50% of 18 to 38-year-olds have subscribed to Disney Plus. These stats outline the impact Disney+ has had in just three months since launch. They created a bundled deal for $12.99

Marketing Strategy 87

Marketing Strategy Marketing & Strategy Planning Advertising Agencies 87

SendX

NOVEMBER 20, 2018

Valid for Cyber Monday SocialPilot - SocialPilot is a social media management tool trusted by over 4,000 agencies and marketing teams. Valid for Cyber Monday AeroLeads: AeroLeads is an email finder software and chrome extension which helps a user to build the email list from sites like LinkedIn, CrunchBase and Angellist. Taimer Ltd.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Either on-site, social media, Google or third-party review aggregators. Blog posts , press mentions and earned media. This is fairly obvious on social media: the more positive mentions, the better. Good question!

Word of Mouth 134

Word of Mouth Paid Content Conversion Work Management 134

Martech Advisor

SEPTEMBER 26, 2019

Let’s look at some fascinating video marketing trends and stats. Videos will form 82% of internet traffic by the year 2020 – Social Media Today. Short videos present a tremendous opportunity for B2B video marketing on Twitter and LinkedIn as they have a niche audience and less clutter. Our family is growing.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Outgrow

DECEMBER 17, 2020

Since the virus went viral , marketers started looking for new ways to communicate with their audiences. 40% of content marketers have allotted more resources towards creating content for social media and online communities. A recent report by WARC predicted that global ad spends on traditional media will come down by 10.2%

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Content Marketing Institute

MAY 22, 2018

And, since digital media technology is evolving, we added new techniques and best-in-class brand examples to encourage you to explore new creative territory. Look at how enterprising brands found a smart approach to storytelling – no matter the technique: Social media posts: The Virginia Aquarium’s #CuteAnimalTweetOff. Want proof?

Content Marketing 102

Content Marketing Microsite Planning Paid Search Agency 102

Webbiquity

JANUARY 9, 2024

Example: Here’s the most recent one I participated in: How to Make Your Video Go Viral on TikTok – An Experts’ Guide Why It Works: The reason why expert round-ups work so well is because you are infusing influencers into the post. Research existing viral lists on your topic and aim to find a unique angle no one focused on.

Traffic 206

Traffic Peer-to-peer Linkbait Customer Surveys 206

Hubspot

JUNE 11, 2020

By the end of 2018, marketers were using live video as part of their social media strategy. As a marketer and social media user, I was expecting that only a few people would regularly stop everything and devote time to watching streams on fast-paced online platforms. By 2027, the live video market is expected to surpass $184 billion.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Hubspot

DECEMBER 26, 2023

and 528 million globally in 2023, it remains a popular social media platform. If you serve Gen Z or Gen X women, even though they’re less likely to be on X than millennial men based on the stats above, your message may never resonate with millennial men. The stupid meme that takes me 30 seconds might get 100k views.

Twitter 68

Twitter Optimization Tips Display 68

Convince & Convert

SEPTEMBER 7, 2010

I wrote a post a while ago called Social Media Excellence and a Side of Fries about the importance of people to McDonald’s) As you might expect, UnMarketing is not your typical marketing and business book. There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Optinmonster

DECEMBER 14, 2021

Advertising Tools : Drive traffic to your site from places like social media and through paid ads. The stats show that most people welcome emails (even cold emails if they’re done right and follow the rules) from the companies they want to connect with. Actionable analytics to get the stats you need to boost conversions.

Marketing Automation Services 125

Marketing Automation Services Budget Programs Enterprise Management Work Management 125

Outgrow

JANUARY 11, 2021

We bet you know about the viral BuzzFeed quizzes – again, brilliant lead magnets! 7 LinkedIn Sales Navigator. LinkedIn Sales Navigator is probably one of the best lead generation tools for B2b businesses. Did you know that 65% of B2B companies were successful in generating quality leads from Linkedin? Now you do!

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. What did you do the last time you jumped on Facebook, Instagram or LinkedIn? 20% wanted to see more entertaining ‘viral’ style videos. In addition, social media platforms – and LinkedIn in particular – reward video content.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

BuzzSumo

APRIL 29, 2021

One of our research posts went viral. Here is our detailed behind the scenes look at why the post went viral including: Why we wanted to create a piece of cornerstone content. A post we wrote last year on how to write viral headlines gained 3,900 shares and 147 links. We got lucky last week. You need a promotion strategy.

Viral Marketing 142

Viral Marketing Paid Content Promotion Paid Search Agency 142

The Effective Marketer

AUGUST 5, 2010

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Adobe Experience Cloud Blog

AUGUST 6, 2009

  His success with Green Leads and previously as CMO of two software companies combine with his thought leadership in social media lends to some great insight in this B2B Marketing thought leader interview.   Know your prospects, use tools such as LinkedIn, twitter, Google alerts.  What is B2B appointment setting ?

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

Hubspot

JUNE 1, 2011

Social media, specifically, enables you to reach a very large audience for little cost, which makes it a superb outlet for contests and giveaways. When done right, social media will help your contests go viral. Run contests using social media, not just your website. Tips and Takeaways. Make your contests easy to share.

Social Media 28

Social Media Media Buzz Blogger 28

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. Be it Facebook, Instagram, YouTube or LinkedIn. Make sure you don’t just post a video with a title and hope it goes gangbusters and goes viral. Doubt the appetite? ” 5.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Convince & Convert

AUGUST 10, 2012

This is Episode 28 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). Jay : Well, everything is an empire in social media.

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

Hubspot

FEBRUARY 8, 2011

It’s time to bring the Super Bowls ads into the social media arena of evaluation. That’s why we decided to create the Super Bowl Social Brand Scoreboard report , which will measure the impact of Super Bowl ads on social media, brand awareness and Internet traffic. LinkedIn followers. This year we say enough already.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

FEBRUARY 8, 2011

It’s time to bring the Super Bowls ads into the social media arena of evaluation. That’s why we decided to create the Super Bowl Social Brand Scoreboard report , which will measure the impact of Super Bowl ads on social media, brand awareness and Internet traffic. LinkedIn followers. This year we say enough already.

Social Media 28

Social Media Paid Search Agency Ads Media 28

LeadSquared

FEBRUARY 2, 2016

2013-2015 practically belonged to social media, but there seems to be a shift already. So you have a Facebook page, and a Twitter handle, maybe even a LinkedIn or an Instagram account. To help you get started, check out this webinar on viral video marketing. . Research before you invest, and the returns will surely be better.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

The Effective Marketer

JULY 12, 2009

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

Content Standard

MAY 14, 2018

In an era of “fake news,” when just about anyone can start a publishing site, print outlandish claims, and go viral on social media, that’s hardly a surprising stat. On social media and in online search, misinformation spreads with lightning speed [. ] Only 32 percent of people trust the news.

Brand Identity 45

Brand Identity Branding Ethics Trust Marketing 45

Contently

APRIL 18, 2023

Eye-Opening Content Marketing ROI Statistics If you don’t yet have the data behind your own organization’s ROI calculations, these stats can help you make a compelling argument to stakeholders that content marketing is worth the investment: Content marketing can generate 3x the leads as traditional marketing yet cost 62 percent less.

Lead Ranking 200

Lead Ranking Webinar Metrics B2B Thought Leadership Marketing & Strategy 200

Webbiquity

JANUARY 20, 2015

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. And yes, it’s still a key site for job seekers and employers—91 of the Fortune 100 companies (along with thousands of smaller firms) use LinkedIn for candidate searches.

Linkedin 100

Linkedin Paid Content Planning Paid Search Agency 100

MLT Creative

MAY 25, 2011

Promotion: social media usage, Twitter grader, retweet stats. Not only do you have the potential to receive viral traffic from a popular post, your SEO efforts benefit as major search engines mine these sites for links on a regular basis. Optimization: metadata, headings, images, linking domains.

Lead Scoring 40

Lead Scoring Lead Ranking Marketing Websites Paid Search Agency 40

LeadSquared

MAY 20, 2015

In which case, it would go viral. Marketing strategies that were being used before: Traditional brick and mortar tour operators, print media and some broadcast options whenever budgets permitted. Here are a couple of stats for B2B searches from Thinkwithgoogle : Most of the B2B searchers are millenials. According to U.S.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Leadspace

JANUARY 27, 2021

Can social media marketing work as well for B2B audiences as it does for B2C? While your tweets might never go viral, and you’ll probably never be as funny as Wendy’s, the “Clap Back King” , your social media efforts can still have a massive impact on your brand. Share Valuable Content .

Social Media 71

Social Media Ideal Customer Profiles B2B Marketing Social Marketing 71

Onalytica B2B

SEPTEMBER 20, 2017

While every brand is different, B2C brands tend to gravitate towards more image-centric social media platforms such as Instagram, as well as Blogs, Facebook YouTube and Twitter, whereas B2B brands favour Twitter, Blogs and LinkedIn. “Often marketers just look to where their audience’s attention is. Probably not.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207

Hubspot

FEBRUARY 6, 2014

Facebook, Twitter, and LinkedIn profiles were created. We developed a list of about 50-60 publications that were targets for us and did both direct outreach as well as outreach via any LinkedIn connections we might have in common with an editor. Social Media and Blogging. December 2013: We got really busy! A: Two things.

Campaigns 28

Campaigns Outreach Press Communities 28