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6 Red Flags to Avoid When Purchasing Lead Management Software

LeanData

When purchasing lead management software, you’re typically looking to eliminate pain points like lead leakage, unmanageable Apex code, unwieldy CSV spreadsheets, manual triage, poor handoffs between Sales, Marketing, and Customer Success departments, and sometimes, an entirely broken sales process.

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Why Don’t Companies Want to Talk to Anyone?

ViewPoint

This is Jim Obermayer from the Sales Lead Management Association. Sales Lead Management Association. It seems the younger the management staff, the more of an issue it is to actually talk to someone. They hide phone numbers, dial-by-name directories, and employee names, but still imply you’re important to them!

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6 Ways to Generate More Leads at Trade Shows

Lead Liaison

Restricting use per user limits your company’s ability to collect leads. Instead, get a solution that allows you to put lead capture in every staff member’s hands. Industry leading solutions work online and offline (so you can collect leads anywhere on site or off site, or heck – in the basement) and capture leads in different ways.

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The Future of Sales Lead Management – An Interview with SLMA’s James Obermayer

Adobe Experience Cloud Blog

by Katie Byrnes Marketo CEO, Phil Fernandez, had the chance to interview the CEO of the Sales Lead Management Association, James Obermayer at Dreamforce 2010. By leveraging these technologies, marketing managers can take their place in the revenue cycle. I can tell you what percentage of leads are going to turn into a sale.

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Seizing Upon Flexibility to Make Tech Stacks More Efficient

LeanData

Integrations Bring Flexibility, Freeing the Frozen Tech Stack A frozen tech stack limits effectiveness, and therefore negatively impacts efficiency, by being locked into some solutions, particularly those that come bundled together. These seamless integrations free any potentially frozen tech stacks, locked into less-than-ideal solutions.

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If You Follow the Lead Cow, You Will Step in the Mess That’s Left Behind

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. As we plan for the New Year, it’s time to stop following and start leading. Sales Management: Create a 100% sales lead follow-up policy for the salespeople.

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Scaling with Sales Engagement Platforms & Your Sales Stack

LeanData

An SEP is an engagement layer that integrates with your CRM and leverages its data, syncing and surfacing lead and account data, automating manual tasks, and measuring and tracking critical sales activities along the customer journey. An SEP is absolutely mission-critical in accelerating your speed to lead, also known as lead response time.