Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis. But what’s the fuss all about?

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Digilant

JUNE 4, 2024

Introducing TikTok: The Search Engine The platform rose to popularity as a social platform used to discover, interact, and post short-form videos (many with the hopes of going viral). minutes Youtube: 48.7 Last year, the average US consumers spent huge portions of their day on the following apps: TikTok: 53.8 minutes Instagram: 33.1

Google 59

Google Mobile Advertising Paid Search Agency Youtube 59

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels.

Trends 143

Trends Effectiveness Marketing & Strategy Viral Marketing 143

Webbiquity

JUNE 1, 2021

Choose your core content format: The typical anatomy of viral content often features a common trait, a content framework that 80% of the target audience love. If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). This makes keyword research for hashtags critical in social media.

Tips 363

Tips Privacy Advertising Agencies Marketing & Strategy 363

Oktopost

JUNE 14, 2021

This includes looking for keywords to target when publishing content and monitoring the conversation on social media. How Do I Find Keyword Opportunities? As spoken of above, keyword opportunities can help you know how to target your audience with published content on a blog or through targeted social media advertisements. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Exo B2B

NOVEMBER 28, 2023

Now, if somebody wants to find you through search and give you their money, they go to Google and enter juicy keywords. Schaefer continues: «But what about a blog post, YouTube video or podcast episode? When was the last time an article published on LinkedIn went viral? Go ahead and try it. That’s what I thought.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. You can add hashtags to social posts, bios and comments on most major platforms, including Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube and Pinterest.

Effectiveness 116

Effectiveness Social Media Paid Search Agency Viral Marketing 116

Predictive Response

APRIL 30, 2019

Launching a non-profit or building an online presence with YouTube for your higher education organization is never an easy task, especially if you are familiar with social media and how to put it to proper use. Consider the audience and demographics you want to reach with your YouTube channel. Consider the Audience You Want to Reach.

Education 40

Education Youtube Paid Search Agency Organization 40

Adobe Experience Cloud Blog

OCTOBER 20, 2014

Author: Jon Mowat There are a multitude of reasons why it’s really important to fine-tune your YouTube presence. Other important reasons include: that YouTube is the biggest player in Video Marketing , and it’s the second largest search engine on the net (bigger than Bing, Yahoo! YouTube Channel Do’s. YouTube Channel Don’ts.

Youtube 48

Youtube B2B Thought Leadership Top of Funnel Viral Marketing 48

Sprout Social

MARCH 16, 2022

Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. But beyond its popularity as a social platform, YouTube also has SEO and search applications. YouTube prioritizes how much time is spent watching a video.

Video Marketing 119

Video Marketing Youtube Click Rate Allocation 119

Outgrow

NOVEMBER 30, 2022

Viral videos – Usually very entertaining and shareable, making them perfect for social video marketing. . Using the best keywords and thumbnails on the video helps increase visibility on platforms like YouTube and boost click-through rates. Include your video’s target keywords in its description, tags, URLs, and others.

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. But, not everyone can have the same success experienced by videos like this one from the Dollar Shave Club, whose story went viral on social media, catapulting the company into a billion-dollar brand. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

Adobe Experience Cloud Blog

DECEMBER 17, 2019

Leave behind: Stuffing Your Content with Keywords for SEO. Adopt in 2020: Focusing on Natural Keyword Density and Intent for SEO. If your content strategy still involves keyword stuffing, you may find that it’s no longer as effective in 2020. How keywords are used in a sentence will matter more than their density.

Marketing AI 174

Marketing AI Marketing Strategy Marketing & Strategy Peer-to-peer 174

Buffer

DECEMBER 14, 2022

Just as you would use keywords and analytics to optimize the content on your website, you can also use these tactics to help your TikTok videos show up in more search results – this includes results on TikTok, as well as Google. Here’s how to get started with optimizing your TikTok content for search. What is TikTok SEO?

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

Navigate the Channel

JANUARY 8, 2024

Optimizing for relevant keywords is crucial to ensure that your content surfaces when consumers are searching during micro-moments, so an emphasis on smart SEO and SEM is a must. Also, live streaming on platforms such as Facebook, Instagram and YouTube provides brands with an opportunity to interact with their audience in real-time.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Optinmonster

FEBRUARY 11, 2024

Utilize SEO for Organic Growth Focus on advanced SEO (search engine optimization) techniques beyond keyword optimization, such as voice search optimization, featured snippets, and local SEO strategies to attract more organic traffic. Examples include: Viral marketing campaigns. Leveraging social proof. Content marketing.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. If you create viral video content that people like to watch, more of them will share them on social media. That will give you a better idea of what works on YouTube. One is shares.

Youtube 234

Youtube Video Marketing Generation Budget Programs 234

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. You can use it across multiple online channels to keep an eye on specific keywords, phrases and hashtags. Heepsy is an influencer marketing tool that helps you find influencers on TikTok , Instagram, YouTube and Twitch.

Marketing Budget 109

Marketing Budget Budget Programs Enterprise Management Work Management 109

Conductor

OCTOBER 11, 2022

Instead, they are ranked by Google based on the value and information they provide related to the user’s given keyword or search phrase. Video: Similar to images, videos, or video carousels can make it easy to find recordings of large events, viral moments, and more. These results aren’t paid for. What is its value?

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

TrustRadius Marketing

APRIL 6, 2021

Gone are the days of keyword stuffing, SEO for video relies on accessibility, audience targeting, and content optimization. General Video SEO tips Self-Hosting versus Youtube Self-Hosting Pros and Cons Youtube Hosting Pros and Cons Self-Hosting Specific SEO Youtube Specific SEO. Target the Right Keywords.

SEO 52

SEO Video Marketing Work Management Marketing Management 52

Navigate the Channel

MAY 24, 2023

If you don’t have an on-team SEO expert to guide you with keywords, do your research to choose the strongest and most relevant three-to-five keywords you will employ and (possibly) dominate. Selecting keywords may seem daunting, but it can be (almost) fun and when you get the keywords right, the results are worth it.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Hubspot

JANUARY 20, 2021

When YouTube first launched, people like me finally had a platform to share stories, entertain, and educate. Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. Whenever you’re writing one, keep these tips in mind: Include your main keyword in your title.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Vidyard

JULY 7, 2014

In particular, today we’ll explore how they’re using targeted pre-roll to make the most of their YouTube presence. leaving YouTube to cruise around their branded content instead!) Well, YouTube is where it all started for Wishpond and I, only I didn’t realize that at first.

Youtube 50

Youtube Paid Search Agency Ads Practices 50

Oktopost

MARCH 31, 2021

TikTok, the viral video platform, exploded onto the scene with more than 800 million users, viewing over 1 billion videos daily. Facebook, YouTube, and even LinkedIn have well-developed live-streaming features. To optimize the videos themselves, use targeted keywords in the title, meta description, and alt text. What happened?

Paid Content 69

Paid Content Video Marketing Work Management Marketing Management 69

Hubspot

AUGUST 2, 2018

billion search queries on Google everyday , paid search -- where you pay Google or other search engines to advertise your content on SERPs for relevant keywords -- is one of the most popular and effective types of online advertising. Brands will pay these publishers to craft posts and videos that follow the publishers’ formula for virality.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

ClearVoice

MARCH 14, 2024

One example is the viral collab between Heinz and Absolut Vodka , which brought to life a limited-edition pasta sauce inspired by a TikTok trend. One example is the now-classic “ Puppyhood ,” a YouTube video created by Buzzfeed in partnership with Purina. Use relevant search engine keywords to find curated lists and rankings.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Kevin Indig

MARCH 28, 2023

Kevin Indig • 12 min read A better approach to keyword research for content marketing In this article, I challenge the classic approach to keyword research and propose a new approach. Kevin Indig • 11 min read Solving Fragmented User Intent Fragmented User Intent describes keywords that serve several intents.

Best Practices 59

Best Practices Aggregators Case Studies Case Study 59

Vidyard

DECEMBER 17, 2019

The rising popularity of video, along with websites like YouTube and Vimeo, is part of it. Plus, Google’s research found that the most popular queries on YouTube are “how-to” searches—meaning users want to find video answers to their queries. Don’t worry about creating a “viral” video with mass appeal. What’s causing this trend?

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Metadata

SEPTEMBER 21, 2018

It’s not necessary to make a viral video to make video marketing effective. Videos made for Facebook specifically have different dimensions and are viewed more than videos uploaded to the platform from YouTube. While Linkedin does not have a native app for video, it is possible to link YouTube Live directly into a Linkedin Post.

Video Marketing 65

Video Marketing B2B Marketing B2B Viral Marketing 65

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. B2B content creators should seriously consider creating videos and uploading them to Youtube. In God We Trust; All Others Must Bring Data W. Video is in demand.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

ClearVoice

JULY 18, 2023

But without experience in keyword research and developing a content schedule, you could end up with content that no one wants to see. Amid the #MeToo movement, the Peloton ad went viral for its alleged sexism. ” The post instantly went viral. You will likely need to either outsource or invest in a targeted in-house team.

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Parse.ly

JUNE 11, 2020

If you type in a specific keyword — the company name in this case — this result will show up first on Google. Formlabs has paid Google to rank first for that particular branded keyword. Companies bid for keywords that later become the basis for Google search ads. That’s not by accident, of course. How to track paid media.

Paid Content 52

Paid Content Media Work Management Eye-Tracking 52

Magisto

JANUARY 13, 2020

Podcasts are not as searchable and discoverable as a YouTube video, for instance. The listen time is a lot greater than the average watch time on YouTube (which means that it is more likely that people will hear everything that you have to say), and users are, on average, more engaged and sensitive to call to actions than on YouTube.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Adobe Experience Cloud Blog

JANUARY 15, 2020

A viral Christmas ad done by a small hardware store in Wales, which was filmed by the owner and recent one stars his son. It gathered over 2 million views on YouTube, and many of the comments were in the same tone – “I want to buy from this small business after seeing this ad.” .

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

seo.co

FEBRUARY 15, 2022

To understand how the phenomenon came to be, we must look at the two signature qualities that allow it to exist: the motivation to earn clicks by any means necessary, and the social element of viral ideas. Clickbait makes it hard to rank for specific keywords and phrases. Clickbait is often not a way to improve your site’s SEO.

SEO 98

SEO Ethics Lead Scoring Lead Ranking 98

LeadSquared

APRIL 13, 2021

For example, recording and editing the videos on platforms such as YouTube and Facebook give the videos an air of authenticity. Also, look at the viral video marketing ideas: 8. Use any keyword application to identify keywords that are relevant to your video content. Optimize Your Video.

Planning 52

Planning Video Marketing Marketing & Strategy Marketing Strategy 52

Hubspot

AUGUST 27, 2015

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you're up against the giants. How to Find New Keywords. Keywordtool.io

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28