The Effective Marketer

JUNE 21, 2009

SEO is such a complex subject that you can barely scratch the surface in one hour so knowing where to go for more information is invaluable. Veredict: If you are new to social networks, community building, etc. What I liked best was the tips on tools you can use and where to find additional resources.

Inbound Marketing 100

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The Effective Marketer

FEBRUARY 10, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Science of Email Marketing I just attended “The Science of Email Marketing&# online webinar, hosted by HubSpot and presented by social media scientist Dan Zarrella. billion emails sent.

Planning 100

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The Effective Marketer

APRIL 26, 2012

Is great to see scientific research being done on social media, viral videos, and marketing in general (see previous post on the New Science of Viral Ads ). Hubs tend to be better informed because of their social links and they can also influence their networks (hey, if I got this from Bob it must be good!).

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The Effective Marketer

JUNE 14, 2011

Maybe a surprising finding from the research is that despite high adoption, marketers at B2C and B2B companies still don’t use best email marketing practices such as cleaning the database, letting users select what products and services they want information about, and running welcome routines for newly registered users. Online Video.

Marketing Budget 100

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The Effective Marketer

MAY 3, 2012

Relying on automated feeds to push content rather than building genuine social media connections. Today, content marketers must support readers who find content via RSS, email subscriptions, bookmarking sites, social media, and organic search. Social Sharing. Shortcuts to avoid include things such as –.

Paper 100

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The Effective Marketer

SEPTEMBER 25, 2012

Don’t keep the partner in the dark, make them one of the first to hear about new product releases and other important information. Don’t expect your partners to be social-media savvy or to understand how to use social channels, you may have to give them training or provide materials they can easily use on social media.

Advertising Agencies 100

Advertising Agencies Work Management Marketing Management Planning 100

The Effective Marketer

MARCH 24, 2011

What information is required before leads are passed to sales? Possibly related posts: (automatically generated) Why Social Media Needs to Die What Type of Marketer Are You? But why is that this fight on lead quality continues? Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Planning 100

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The Effective Marketer

OCTOBER 14, 2009

By gathering information from your LinkedIn, Facebook, Yahoo, Gmail (not Hotmail, mind you), and other social media sites you belong, it maps out your connections and the connections of your connections. This really cool tool I read about on Laura Ramos’ blog , shows the path between you and your desired target.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

The Effective Marketer

JUNE 23, 2009

Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. Rand’s presentation is engaging and full of great information. United States License.

Training 100

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The Effective Marketer

MARCH 22, 2012

SiriusDecisions says that to drive best-in-class performance, sales and marketing must align around five waterfall-based jobs: Seed (use of traditional and social media to set the stage for demand creation). As I said, there is a lot of good information presented and is definitely worth watching the BrighTalk recording in full.

Demand Generation 100

Demand Generation Lead Ranking Demand Marketing Qualified Leads 100

The Effective Marketer

APRIL 9, 2009

Insider information is always good when planning your next career move! The site not only lists top executives based on approval ratings but also shows you reviews that give you some more specifics of the person, the company, and what it feels like working there. You can follow any responses to this entry through the RSS 2.0

Lead Ranking 100

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The Effective Marketer

MARCH 13, 2012

Have you ever visited a website that looked like a teenager’s bedroom – content strewn about everywhere, overflowing with information yet impossible to find what you’re looking for? If information is thrown together at the launch phase to meet a tight deadline or budget, entire sections may well come off looking extremely lame.

Planning 100

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The Effective Marketer

JANUARY 17, 2009

The principle of communicating also applies to ensuring the marketing manager gives the necessary information to others in the company to get their jobs done. Sales, finance, operations, shipping, each department manager needs specific information that will help them do their jobs. United States License. United States License.

Planning 100

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The Effective Marketer

JULY 12, 2009

This is often the most important piece of information of the whole presentation. Some charts are clear and have all the information necessary, while others only glimpse into a certain question or answer. You may have to add supporting information either before or after the chart. Was the last trade show really effective?

Effectiveness 100

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The Effective Marketer

AUGUST 25, 2009

When used effectively, PPT can be a great help in conveying information, telling a story, and engaging the audience. Reply Daniel Kuperman says: August 26, 2009 at 10:52 am @The captivated listener – You are right about not blaming PowerPoint. United States License. United States License.

Planning 100

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The Effective Marketer

JULY 16, 2009

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

The Effective Marketer

JUNE 19, 2012

Interact with other webmasters on social media and encourage them to send you interesting links. Readers need this information so they know what to expect from your curation and know if they want to subscribe. Instead of just linking to a post, take the time to comment on it as well. Create Expectations and Meet Them.

Curation 100

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The Effective Marketer

APRIL 29, 2009

Thing of the following: - When should a new session / room / webinar (the terminology varies according to the platform) be reserved? - How will registrants get login information? One other thing to consider is the teleconference provider, especially for your marketing webinars that are likely to have dozens of attendees.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

The Effective Marketer

JUNE 13, 2009

Going back to the Inbound Marketing University, what I liked about their registration process is that it was painless, they ask minimum information and so far only relevant emails about the course have been sent. Please share your experiences! You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

The Effective Marketer

MAY 20, 2011

Another interesting development that is shaking the B2B space is the increase influence of social media in buying decisions. Buyer Persona Insights makes a good argument when it says that buyers in B2B marketplaces are becoming more social in their interactions. I couldn’t agree more.

Buyer Personas 100

Buyer Personas Template Bulldog Solutions B2B Marketing 100

The Effective Marketer

JANUARY 25, 2009

There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. Following Drucker’s advice, you should first identify what type of meeting is needed, since different meetings require different kinds of preparation. United States License.

Planning 100

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The Effective Marketer

JANUARY 13, 2009

Make sure to add this person as part of your plan and also to allocate the appropriate time it will take for this person to review and approve – or not – the deliverable) The names of people who will have to be informed by the decision (after you create a new piece of marketing collateral do you announce it to the sales team?

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

MAY 29, 2009

I’ve found your site via Yahoo and I’m really happy about the information you provide in your posts. They can’t fight it for long, especially if other papers start using the Kindle and other ebook devices to try to gain subscribers. Reply Raphael Honkanen says: February 2, 2010 at 1:31 pm Very good text.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. The problem is finding the right one. Please share!

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

The Effective Marketer

MARCH 12, 2009

In your calendar, ensure you have some time blocked prior and after the meeting : This may vary depending on the type of meeting, but you may have to prepare or read the agenda or even collect information. But the other side of getting stuff done and being effective at managing your time has to do with meetings. United States License.

Marketing Budget 100

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The Effective Marketer

FEBRUARY 12, 2009

The easiest way to ensure you won’t forget to add the meeting to your calendar and at the same time get all the detailed information that came in the email right there when you need it is to transform the email itself in the outlook calendar item. Simply click on the email message, and drag it to the calendar icon on the left panel.

Planning 100

Planning Product Effectiveness Tips 100

The Effective Marketer

JULY 13, 2011

Collect and Engage : make sure you have a way to collect information from those interested in learning more about your products or services, and have a process that will make collecting such information easy on you. You don’t want it to break as the user is clicking your “buy now” button or similar.

Viral Marketing 100

Viral Marketing Planning Bandwidth Landing Pages 100

The Effective Marketer

MAY 1, 2012

You are giving valuable, relevant information which they will appreciate. Questions that a reader may have such as “why is this information useful?” Social media promotion – The most important aspect for promoting your site through content. Google ranks websites depending on indicators from social media.

Promotion 100

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The Effective Marketer

JULY 5, 2009

People don’t want more information, they want better information ”. 4 Responses to Copywriting That Sells: Powerful Copy is Easier than You Think 519studio says: July 6, 2009 at 7:45 am Hi Thanks for the nice information. , then read on. It’s not how long you make it, is how you make it long ”. United States License.

Copywriting 100

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The Effective Marketer

FEBRUARY 25, 2013

Although interesting, I am not sure the infographic format is the best way to visualize this information. P.S.: for those interested in more information about the evolution of marketing and marketing through history, check out the following links: A Brief History of Marketing (Advertising Age). Maybe I am being too picky.

Marketing Automation Services 100

Marketing Automation Services Eloqua Banner Ads Paid Search Agency 100

The Effective Marketer

FEBRUARY 25, 2013

Although interesting, I am not sure the infographic format is the best way to visualize this information. P.S.: for those interested in more information about the evolution of marketing and marketing through history, check out the following links: A Brief History of Marketing (Advertising Age). Maybe I am being too picky.

Marketing Automation Services 100

Marketing Automation Services Eloqua Banner Ads Marketo 100